GITNUX MARKETDATA REPORT 2024

Must-Know Video Content Statistics [Latest Report]

Statistic 1

"88% of video marketers are satisfied with the ROI of their video marketing efforts on social media."

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Statistic 2

"83% of consumers worldwide prefer YouTube to watch video content."

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Statistic 3

"80% of marketers say video has increased dwell time on their website."

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Statistic 4

"52% of marketers say video is the type of content with the best ROI."

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Statistic 5

"83% of marketers say video helps them with lead generation."

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Statistic 6

"49% of marketers who use video in their strategy say it has helped them grow revenue faster."

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Statistic 7

"87% of video marketers say video has increased traffic to their website."

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Statistic 8

"93% of marketers who use video say that it’s an important part of their marketing strategy."

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Statistic 9

"By 2022, online videos will make up more than 82% of all consumer internet traffic."

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Statistic 10

"72% of customers would rather learn about a product or service by way of video."

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Statistic 11

"89% of video marketers plan to increase or maintain their video spend in 2021."

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Statistic 12

"YouTube is the second most visited website in the world."

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Statistic 13

"The average user spends 88% more time on a website with video."

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Statistic 14

"Viewers retain 95% of a message when they watch it in a video compared to 10% when reading it in text."

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Statistic 15

"85% of businesses use video as a marketing tool."

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Statistic 16

"92% of mobile video consumers share videos with others."

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Statistic 17

"Mobile video consumption rises by 100% every year."

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Statistic 18

"Including a video on a landing page can increase conversion rates by 80%."

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Statistic 19

"54% of consumers want to see more video content from a brand or business they support."

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Statistic 20

"Social video generates 1200% more shares than text and image content combined."

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