GITNUX MARKETDATA REPORT 2024

Internet Marketing Industry Statistics

The Internet marketing industry is expected to continue its rapid growth, with increasing investments in digital advertising and e-commerce platforms driving revenue.

Statistic 1

"93% of online experiences begin with a search engine."

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Statistic 2

"61% of marketers say improving SEO and growing their organic presence is their top inbound marketing priority."

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Statistic 3

"The global digital advertising market is projected to reach $786.2 billion by 2026."

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Statistic 4

"By 2023, the number of social network users in the U.S. alone is expected to reach 257 million."

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Statistic 5

"80% of B2B leads come from LinkedIn."

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Statistic 6

"81% of brands use affiliate marketing programs."

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Statistic 7

"59% of consumers prefer to shop from brands familiar to them."

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Statistic 8

"87% of all digital marketers incorporate social media into their marketing strategies."

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Statistic 9

"The global online marketing spend was valued at $378.16 billion in 2020."

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Statistic 10

"Mobile advertising accounted for over 70% of all digital ad spend in 2020."

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Statistic 11

"Internet marketing industry jobs are expected to grow by 10% from 2016 to 2026."

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Statistic 12

"88% of all online marketing professionals use video content as a marketing tool."

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Statistic 13

"Google holds 92.18% of the market share for search engines."

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Statistic 14

"By 2025, it’s estimated that 331.4 million people will be mobile internet users in the United States."

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Statistic 15

"The internet marketing automation industry is predicted to grow at an annual growth rate of 8.55% from 2020 to 2027."

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Statistic 16

"Over 70% of consumers who have had a positive experience with a brand on social media are likely to recommend the brand to their friends and family."

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Statistic 17

"Content marketing generates over three times as many leads as outbound marketing and costs 62% less."

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Statistic 18

"92% of global internet users watch video content online weekly."

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Statistic 19

"47% of consumers expect a web page to load in 2 seconds or less."

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Statistic 20

"Email marketing has an average ROI of $42 for every $1 spent."

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