GITNUX MARKETDATA REPORT 2024

Must-Know Salesforce Industry Statistics [Current Data]

Highlights: Salesforce Industry Statistics

  • Salesforce commanded a leading market share of 19.4% among the leading customer relationship management (CRM) software vendors worldwide in 2020.
  • Salesforce revenue for CRM in 2020 was USD 11.117 billion, making it the largest CRM vendor by revenue.
  • Salesforce caters to more than 150,000 businesses globally.
  • The service cloud revenue of Salesforce was USD 5.1 billion in FY 2021.
  • As of 2021, the average deal size for Salesforce Enterprise customers is $169,000 per year.
  • Salesforce’s biggest country is the US, which accounts for 72% of its sales.
  • Salesforce invests approximately 46% of their revenue in sales and marketing.
  • Salesforce’s annualized revenue run rate exceeded $21.2 billion in Q3 of FY 2021.
  • Salesforce’s sales productivity and effectiveness applications market share stood at 18.4% in 2020.
  • The business applications industry market share of Salesforce is expected to be around 16.8% in 2023.
  • Salesforce’s marketing and customer service sector accounted for the second largest share of the company’s revenue at about 33%.
  • According to Gartner, Salesforce had 18.3% of the CRM market in 2019, up from 16.8% in 2018.

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Navigating the ever-evolving world of customer relationship management (CRM) can be a daunting task, but having a clear grasp of the leading player’s impact can provide us with a better understanding of the industry at large. Welcome to our comprehensive exploration of Salesforce – a trailblazer in this arena. Through this blog post, we will delve into the fascinating world of Salesforce industry statistics, underlining its significant contribution to the overall CRM landscape. As we unpack the numbers and trends, we’ll discover why businesses across the globe trust Salesforce as their go-to solution for a seamless, integrated customer relationship management experience. So buckle up, and let’s embark on this enlightening data-driven journey.

The Latest Salesforce Industry Statistics Unveiled

Salesforce commanded a leading market share of 19.4% among the leading customer relationship management (CRM) software vendors worldwide in 2020.

Highlighting Salesforce’s dominant market share of 19.4% amidst the world’s premier CRM software vendors in 2020 underscores its position as an industry titan. This pivotal fact offers a clear snapshot of the firm’s extensive influence and serves as a testament to its standing as the preferred choice for CRM solutions globally. When evaluating the competitive landscape of the CRM industry, this figure paints a vivid picture of Salesforce’s prevalence, giving readers a sense of the company’s reach and indicating the foundation of trust businesses worldwide have placed in Salesforce’s software solutions.

Salesforce revenue for CRM in 2020 was USD 11.117 billion, making it the largest CRM vendor by revenue.

The colossal figure of USD 11.117 billion in Salesforce revenue for CRM in 2020 isn’t just another number. This significant numerical representation is the pinnacle that boldly underscores Salesforce’s dominion in the realm of CRM vendors. It asserts its unrivaled supremacy and the industry-wide trust and recognition sewn into its fabric. In a blog post about Salesforce Industry Statistics, this number bears testament to a towering stature, setting the stage for a deeper understanding of the firm’s continued industry domination. It provides the readers with a tangible quantification of Salesforce’s high-rolling success, laying the groundwork for a comprehensive analysis of the company’s practices, strategies, and influence within the CRM landscape.

Salesforce caters to more than 150,000 businesses globally.

Highlighting Salesforce’s servicing to over 150,000 global businesses brings the enormity of its customer base into perspective. In the thriving forest of the technology industry, this impressive number exemplifies the lion’s share Salesforce commands. In the context of industry statistics, this number not only depicts Salesforce as a dominating player but also as a trailblazer powering diverse sectors worldwide. Therefore, crucial insights and strategies can be inferred by further dissecting this statistic. This also serves as a beacon of their outstanding trust and credibility within the global business community. In essence, painting a picture of Salesforce’s expansive reach helps understand its industry influence and the ubiquity of its products and services.

The service cloud revenue of Salesforce was USD 5.1 billion in FY 2021.

Diving into the explosive figure of USD 5.1 billion in service cloud revenue of Salesforce in FY 2021, we sail straight into the heart of Salesforce’s immense success and industry impact. This staggering revenue is not just another dollar figure – it is a testament to Salesforce’s undisputed reign in the world of CRM solutions. It underlines the growing and undeniable role of service cloud in whipping unprecedented customer satisfaction, and in catapulting marketing, sales, and business operations to greater heights. This revenue figure holds the mirror to the increasing dependence of industries on cloud-based systems, bringing to light Salesforce’s pivotal role in driving this technology revolution.

As of 2021, the average deal size for Salesforce Enterprise customers is $169,000 per year.

Shining a spotlight on this figure – $169,000 as the annual average deal size for Salesforce Enterprise customers elucidates two key facets in the narrative of Salesforce Industry Statistics.

Firstly, it sets the barometer for the financial scale at which Salesforce operates, reinforcing the company’s standing in the enterprise market. This reinforces Salesforce’s positioning as a noteworthy contender in managing sizable, complex deals, an essential characteristic for major scale businesses investigating potential CRM partners.

Secondly, it offers a quantifiable measure of the weight that Salesforce carries within individual companies’ operational budgets. This underscores not only the value that businesses place on the Salesforce platform but also their investment in digital transformation as a strategy. It encourages potential customers to perceive Salesforce as a transformational ally worth this level of investment.

Salesforce’s biggest country is the US, which accounts for 72% of its sales.

Embedded within the economic fabric of Salesforce’s story, the statistic underpins the titanic role the US plays in Salesforce’s sales narrative. Captivating 72% of Salesforce’s sales, the US doesn’t just represent a mere market share; it encapsulates the heartland of Salesforce’s profit map and soars as the driving force behind its commercial success. This footprint is not just a number; it’s a testimony to Salesforce’s resonance within American businesses and an underlying thread in the Salesforce Industry Statistics discussion. It forms the basis from where the company expands globally and underlines the ongoing importance of the domestic market in its growth trajectory.

Salesforce invests approximately 46% of their revenue in sales and marketing.

Delving into the realm of Salesforce Industry Statistics, the insightful revelation that Salesforce allocates about 46% of their revenue towards sales and marketing underscores the strategic reality of how significant the two spheres are in fueling the company’s growth trajectory. Highlighting the substantial budget apportionment, this statistic showcases the intensity of their investment as a mirror reflection of Salesforce’s unwavering dedication to connecting and establishing meaningful relationships with their potential customers. In the fiercely competitive business software industry, it is quite eye-opening, spotlighting Salesforce’s business approach, where customer acquisition and brand proliferation are given such premium valuations.

Salesforce’s annualized revenue run rate exceeded $21.2 billion in Q3 of FY 2021.

Peering through the lens of numeric marvels, the aforementioned statistic—Salesforce exceeding an annualized revenue run rate of $21.2 billion in Q3 of FY 2021—acts as a powerful testament to Salesforce’s resilience and dominance in the industry. In a blog focused on Salesforce’s industry statistics, this numeric powerhouse serves as a pivotal data point that reflects the company’s robust growth trajectory, asserting its unwavering financial prowess in the face of enduring market volatility. There exists a captivating story behind this number, a narrative of Salesforce’s consistent business enhancement tactics, service diversification, and exceptional client engagement strategy, translating into gargantuan revenue. Hence, engulfing this data within the blog would add a fresh dimension to the reader’s understanding about Salesforce’s industry position and dynamism.

Salesforce’s sales productivity and effectiveness applications market share stood at 18.4% in 2020.

Painting a vivid picture, the insightful statistic reveals that Salesforce holds the lion’s share in the sales productivity and effectiveness applications arena, with a formidable 18.4% market share in 2020. Dancing in the spotlight, this compelling figure unravels the influential role Salesforce plays in shaping the industry’s landscape. Comprising a fascinating blend of strength and dominance, it’s an unequivocal testament to Salesforce’s robust market position and substantial influence in enhancing sales productivity. This isn’t just an intriguing number; it’s a powerful voice echoing Salesforce’s story in the reverberating symphony of the industry’s statistics.

The business applications industry market share of Salesforce is expected to be around 16.8% in 2023.

Envision the landscape of the business applications industry, a grand chessboard, if you will, with each entity vying for its place. Salesforce not just exists, but thrives in this world, predicted to command nearly 17% of the entire terrain by 2023. A blog post about Salesforce Industry Statistics would be incomplete if not for this nugget of information. So why should we care? This is more than a simple number, it’s foresight into the future. It hints at the influence Salesforce wields across the industry, indicating its growing adoption as a significant player within the business applications world. The stat does more than just quantify; it symbolizes Salesforce’s potency, trajectory, and possible dominion on this grand chessboard.

Salesforce’s marketing and customer service sector accounted for the second largest share of the company’s revenue at about 33%.

Highlighting the fact that Salesforce’s marketing and customer service sector commands no less than one-third of the company’s revenue suggests the great potential of this sector within the organization. This intriguing detail whirls the spotlight on the possibility of its critical role in driving the company’s future growth. In a blog post centered on Salesforce Industry Statistics, this fact emphasizes the domains that the tech titan is leaning on for its financial thrust. Ultimately, this paints a more comprehensive picture of Salesforce’s direction and strategies, assisting industry stakeholder to gauge their own business choices.

According to Gartner, Salesforce had 18.3% of the CRM market in 2019, up from 16.8% in 2018.

Primed in the vibrant tapestry of Salesforce Industry Statistics, there’s a remarkable trend that illuminatingly highlights the steady growth within the CRM domain. Through the lens of Gartner’s analysis, Salesforce held sway over 18.3% of the CRM market in 2019 – a jump from 16.8% that it claimed in 2018. This shift underlines Salesforce’s overwhelming progress and fortifies its standing as a formidable player in the competitive CRM market arena. It is a testament to the company’s praiseworthy strides in product innovation and customer reach, their ingrained commitment to customer satisfaction, and a solid reflection of the brand’s pronounced resonance with the dynamic needs of consumers.

Conclusion

In light of these comprehensive Salesforce Industry Statistics, it’s evident that Salesforce continues to be a trailblazer in the CRM sector, carving out a significant slice of the market share. The strength of the platform has been manifested through impressive revenue growth, high customer satisfaction scores, and its comprehensive utilization across a myriad of industries. Salesforce’s ability to consistently innovate and cater to emerging business trends, as testified by these statistics, further signifies its role as an indispensable tool in the modern business landscape. Consequently, businesses of all sizes and across industries seeking to enhance their customer relationship management should seriously consider Salesforce as a top contender.

References

0. – https://www.www.salesforce.com

1. – https://www.www.gartner.com

2. – https://www.www.statista.com

3. – https://www.investor.salesforce.com

FAQs

What is Salesforce and what industry does it serve?

Salesforce is a comprehensive customer relationship management (CRM) platform. It provides enterprise applications focused on customer service, marketing automation, analytics, and application development. Salesforce primarily serves all industries that have a need for CRM including but not limited to technology, finance, healthcare, retail, and manufacturing.

What are the primary services offered by Salesforce?

Salesforce offers a range of CRM-focused applications for sales, service, marketing and more. It also provides cloud-based platforms for businesses to design their own applications. Some of its popular services are Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for personalized marketing, and Salesforce Platform for application development.

How does Salesforce contribute to the digital transformation of companies?

Salesforce helps companies in their digital transformation journey by providing them with a unified view of their customers, enabling them to streamline processes, make data-driven decisions, personalize customer experiences, and build innovative, mobile-friendly applications. Thus, Salesforce helps in improving efficiency and customer satisfaction and achieving overall growth.

How does Salesforce maintain data security for its clients?

Salesforce takes data security seriously and implements enterprise-grade measures to ensure the protection of its clients' data. It provides robust security features like user authentication, data encryption, network-based security (like firewalls and intrusion detection), and application-level security features. In addition, Salesforce complies with major global data privacy and protection regulations.

What role do Salesforce partners play in the company's ecosystem?

Salesforce partners play a crucial role in the company's ecosystem. They help clients implement and use Salesforce products effectively to meet their business needs. Partners can be consulting firms that provide strategic guidance, implementation services, and industry-specific solutions. They assist in maximizing ROI through Salesforce technologies, and thereby directly contribute to the success of Salesforce customers.

How we write our statistic reports:

We have not conducted any studies ourselves. Our article provides a summary of all the statistics and studies available at the time of writing. We are solely presenting a summary, not expressing our own opinion. We have collected all statistics within our internal database. In some cases, we use Artificial Intelligence for formulating the statistics. The articles are updated regularly.

See our Editorial Process.

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