The Latest Meal Prep Industry Statistics Explained
The meal prep industry in the US is projected to reach a market size of $11.6 billion by 2027.
The statistic indicates that the meal prep industry in the United States is expected to experience significant growth and achieve a market size of $11.6 billion by the year 2027. This projection suggests a thriving market for companies that offer meal preparation services, indicating increasing consumer demand for convenient and healthy food options. Factors such as busy lifestyles, growing health consciousness, and the convenience of pre-prepared meals are likely driving this growth in the industry. This statistic provides valuable insight for businesses looking to enter or expand within the meal prep sector, highlighting the potential for sizable market opportunities in the coming years.
The Market for meal kits in the United States grew by 22.8% in 2020.
The statistic “The market for meal kits in the United States grew by 22.8% in 2020” indicates that there was a substantial increase in the revenue generated by the meal kit industry in the United States over the course of the year. This growth rate of 22.8% suggests a strong and positive trend in consumer demand for meal kits, which are pre-portioned ingredients and recipes delivered to people’s homes to prepare their own meals. The increase could be attributed to various factors such as changing consumer preferences, convenience, and the impact of the Covid-19 pandemic leading more people to cook at home. This statistic highlights the significant growth potential of the meal kit market and the shifting trends in the food industry.
Approximately 66 million Americans ordered meal kits in 2020, an increase of 15 million from 2019.
The statistic indicates that in 2020, approximately 66 million Americans purchased meal kits, which was a notable increase of 15 million from the previous year. This surge in meal kit orders suggests a growing trend in meal kit adoption among households in the United States. The increase of 15 million customers highlights a shifting consumer behavior towards convenient meal solutions and may reflect changes in lifestyle and dining habits, potentially influenced by factors such as the COVID-19 pandemic, busy work schedules, or a desire for healthier, home-cooked meals. The significant rise in meal kit orders demonstrates the popularity and acceptance of this alternative food option within American households.
Gen Z consumers accounted for 26% of meal kit users in 2020, while Baby Boomers accounted for just 9%.
This statistic indicates a notable generational difference in the usage of meal kits in 2020, with Gen Z consumers representing a larger proportion than Baby Boomers. Specifically, 26% of meal kit users belonged to the Gen Z demographic, which typically encompasses individuals born between the mid-1990s and the early 2010s, whereas only 9% of meal kit users were Baby Boomers, who were born between the mid-1940s to mid-1960s. The data suggests that younger consumers, such as Gen Z, are more inclined to embrace meal kit services, possibly due to factors such as convenience, variety, and health-conscious choices, compared to the relatively lower adoption rates among older individuals like Baby Boomers.
Around 45% of meal kit consumers have a household income of $100,000 or more.
The statistic indicating that around 45% of meal kit consumers have a household income of $100,000 or more suggests that a significant proportion of individuals who purchase meal kits belong to a higher income bracket. This finding implies that meal kit services may be more popular among individuals with greater disposable income, who are potentially willing to pay a premium for the convenience and quality associated with meal kits. This information could be valuable for meal kit companies in terms of tailoring their marketing strategies and product offerings towards this demographic segment, as well as for researchers studying the intersection of food consumption patterns and socioeconomic status.
Approximately 60% of Americans who order meal kits are women.
The statistic “Approximately 60% of Americans who order meal kits are women” indicates that in the United States, a significant majority of individuals who purchase meal kits are female. This implies that women are more likely to engage with or prefer this type of food delivery service compared to men. The statistic suggests a gender disparity in the adoption of meal kit services, potentially due to factors such as convenience, interest in cooking, or dietary preferences. Understanding these demographic trends can be valuable for meal kit companies to tailor their marketing strategies and product offerings to better cater to their predominantly female customer base.
Blue Apron, one of the leading meal kit delivery companies, saw a 13% increase in customers during the second quarter of 2020.
The statistic stating that Blue Apron, a top meal kit delivery company, experienced a 13% rise in customers during the second quarter of 2020 indicates a notable growth in their customer base over that time period. This metric suggests that there was an increased demand for Blue Apron’s services during that quarter, potentially due to factors such as the COVID-19 pandemic driving more people to seek convenient meal solutions or an effective marketing strategy implemented by the company. This increase in customers can positively impact Blue Apron’s revenue and market share, demonstrating their ability to attract and retain customers in a competitive market.
In 2020, the global meal kit delivery services market was valued at about $9.14 billion.
In 2020, the global meal kit delivery services market was estimated to be worth approximately $9.14 billion, indicating the total revenue generated by firms offering meal kit delivery services worldwide during that year. This statistic reflects the growing popularity and demand for convenient meal solutions that offer pre-portioned ingredients and recipes delivered directly to consumers’ doorsteps. The substantial valuation of the market underscores the significant growth potential and market opportunity within the meal kit delivery industry, driven by factors such as changing consumer preferences, busy lifestyles, and the increasing adoption of online shopping and food delivery services.
North America accounted for the largest meal kits market share at over 45% in 2020.
This statistic indicates that in 2020, North America had the highest market share in the meal kits industry, comprising over 45% of the total market. This suggests that North America is a significant player in the meal kit market, with a large portion of the industry’s sales and revenue generated in this region. The high market share in North America may be attributed to factors such as consumer preferences for convenient and ready-to-cook meal solutions, increasing adoption of meal kits by households, and the presence of established meal kit companies in the region. This statistic highlights the importance of North America as a key market for meal kit services, and underscores the potential growth and opportunities within the industry in this region.
The number of US meal kit users is projected to grow to 20 million by 2023.
The statistic that the number of US meal kit users is projected to grow to 20 million by 2023 indicates a substantial increase in the adoption and popularity of meal kit services among consumers in the United States. This projection suggests a significant upward trend in the market demand for meal kits as a convenient and time-saving solution for meal preparation. Factors contributing to this projected growth could include changing consumer lifestyles, an increasing focus on health and wellness, and a shift towards more convenient dining options. The projection also signals opportunities for meal kit providers to expand their offerings and cater to the evolving needs and preferences of consumers in the coming years.
The average price per meal in a meal kit is typically between $8 and $10.
The statistic that the average price per meal in a meal kit is typically between $8 and $10 indicates that most meal kit services offer meals at a price point within this range. This information suggests that consumers can expect to spend around $8 to $10 per meal when subscribing to a meal kit service, with variations depending on the specific provider and meal options chosen. This statistic provides a helpful benchmark for consumers looking to budget and compare different meal kit services based on their pricing, helping them make informed decisions about the value and affordability of meal kits in this price range.
The meal prep industry is anticipated to grow at a CAGR of 13.0% from 2021 to 2027.
The statement indicates that the meal prep industry is expected to experience a compound annual growth rate (CAGR) of 13.0% between the years 2021 and 2027. This implies that the industry is projected to expand steadily at an average annual growth rate of 13.0% over this period. A high CAGR suggests significant growth potential, reflecting increasing demand for meal prep services due to factors such as busy lifestyles, health and wellness trends, convenience, and the rise of online food delivery services. This prediction indicates a positive outlook and opportunities for businesses operating in the meal prep sector to capitalize on the growing market demand and consumers’ changing preferences towards convenient and healthy meal options.
Online sales channels accounted for over 60% of the total meal kit delivery service revenue in 2020.
The statistic, “Online sales channels accounted for over 60% of the total meal kit delivery service revenue in 2020,” indicates that a significant majority of revenue generated by the meal kit delivery service industry in 2020 came from online sales channels. This suggests that consumers increasingly favored the convenience and accessibility of purchasing meal kits online as opposed to traditional brick-and-mortar establishments. The shift towards online sales channels likely reflects changing consumer preferences and the proliferation of e-commerce platforms in recent years. Tracking this statistic over time can provide valuable insights into the evolving landscape of the meal kit delivery service industry and the broader trend towards online shopping.
By 2027, Europe is expected to exhibit the fastest CAGR of 14.0% in the meal kit delivery services market.
This statistic indicates that the meal kit delivery services market in Europe is projected to experience a Compound Annual Growth Rate (CAGR) of 14.0% by the year 2027, signifying a strong and rapid expansion in the region. This growth rate suggests a substantial increase in the demand for meal kit delivery services in Europe over the upcoming years. Factors contributing to this growth could include changing consumer preferences towards convenient and time-saving meal solutions, increasing awareness of healthy eating habits, and a rise in online food delivery services. This forecast implies significant opportunities for businesses operating in the meal kit delivery services sector to capitalize on the growing market potential in Europe.
As of 2021, vegan meals account for around 12% of the US meal kit market.
The statistic indicates that as of 2021, vegan meals make up approximately 12% of the meal kit market in the United States. This suggests that there is a notable demand for plant-based meal options among consumers who use meal kit services. The 12% figure highlights the growing popularity and acceptance of veganism as a dietary choice, as well as the increasing availability and variety of plant-based meal options in the market. This statistic provides insight into the shifting consumer preferences towards healthier, more sustainable, and ethically conscious food choices, driving the market towards offering a more diverse range of meal options to cater to varying dietary needs and preferences.
References
0. – https://www.www.cnbc.com
1. – https://www.www.statista.com
2. – https://www.nchfp.uga.edu
3. – https://www.www.prnewswire.com
4. – https://www.www.globenewswire.com
5. – https://www.www.emarketer.com
6. – https://www.www.grandviewresearch.com
