GITNUX REPORT 2024

Top Boba Tea Flavors: Classic Milk Tea Leads in Demand

Discover the top boba flavors and trends in this insightful breakdown of boba tea statistics!

Author: Jannik Lindner

First published: 7/17/2024

Statistic 1

Brown sugar milk tea represents 60% of all brown sugar boba orders

Statistic 2

Brown sugar boba with fresh milk accounts for 25% of brown sugar boba sales

Statistic 3

Brown sugar green tea boba makes up 10% of brown sugar boba orders

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Brown sugar coffee boba tea has seen a 30% increase in popularity over the past year

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Brown sugar matcha boba represents 5% of brown sugar boba tea sales

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50% of boba tea drinkers prefer their drink at 50% sweetness level

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30% of boba tea orders request 75% sweetness level

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15% of boba tea drinkers choose 100% sweetness level

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5% of boba tea orders request 25% sweetness level or less

Statistic 10

70% of boba tea drinkers prefer their drink cold

Statistic 11

25% of boba tea orders are for hot drinks

Statistic 12

5% of boba tea sales are for room temperature drinks

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60% of boba tea drinkers prefer wide straws

Statistic 14

35% of boba tea orders use regular-sized straws

Statistic 15

5% of boba tea sales involve metal or reusable straws

Statistic 16

25% of boba tea drinkers customize their orders with additional toppings

Statistic 17

40% of boba tea orders are placed for takeout or delivery

Statistic 18

35% of boba tea drinkers visit boba shops at least once a week

Statistic 19

20% of boba tea consumers are willing to try new and unique flavors

Statistic 20

30% of boba tea drinkers prefer dairy-free or vegan options

Statistic 21

15% of boba tea orders include requests for less ice

Statistic 22

10% of boba tea sales are for larger sizes (20 oz or more)

Statistic 23

Fruit-flavored boba teas make up 35% of all boba tea orders

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Milk-based boba teas account for 60% of all boba tea sales

Statistic 25

Green tea-based boba flavors represent 20% of the market share

Statistic 26

Classic milk tea is the most popular boba flavor, accounting for 30% of all orders

Statistic 27

Taro milk tea is the second most popular flavor, making up 20% of boba orders

Statistic 28

Thai tea flavor accounts for 15% of boba tea sales

Statistic 29

Matcha boba tea has seen a 25% increase in popularity over the past year

Statistic 30

Brown sugar milk tea has experienced a 40% growth in demand since 2020

Statistic 31

Honeydew melon is the most popular fruit flavor, making up 8% of all boba orders

Statistic 32

Mango boba tea accounts for 7% of total boba tea sales

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Strawberry boba tea represents 6% of all boba tea orders

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Lychee flavor makes up 5% of fruit-based boba tea sales

Statistic 35

Passion fruit boba tea has seen a 30% increase in popularity in the last two years

Statistic 36

Peach boba tea accounts for 4% of all boba tea orders

Statistic 37

Coconut boba tea makes up 3% of total boba tea sales

Statistic 38

Matcha latte boba tea accounts for 12% of green tea-based boba sales

Statistic 39

Jasmine green tea boba represents 8% of green tea-based boba orders

Statistic 40

Genmaicha boba tea makes up 3% of green tea boba sales

Statistic 41

Hojicha boba tea has seen a 15% increase in popularity over the past year

Statistic 42

Sencha boba tea accounts for 5% of green tea-based boba orders

Statistic 43

Matcha red bean boba tea represents 4% of fusion boba tea flavors

Statistic 44

Gyokuro boba tea makes up 2% of premium green tea boba sales

Statistic 45

Black milk tea is preferred by 25% of boba tea drinkers

Statistic 46

Oolong milk tea accounts for 10% of milk-based boba tea orders

Statistic 47

Jasmine milk tea represents 8% of all milk tea boba sales

Statistic 48

Earl Grey milk tea makes up 5% of milk-based boba tea orders

Statistic 49

Hokkaido milk tea has seen a 20% increase in popularity in the past year

Statistic 50

Almond milk tea accounts for 7% of non-dairy boba tea options

Statistic 51

Caramel milk tea represents 6% of flavored milk tea boba orders

Statistic 52

Taro milk tea accounts for 70% of all taro-based boba tea orders

Statistic 53

Taro slush boba represents 20% of taro-based boba tea sales

Statistic 54

Taro milk cap tea makes up 10% of taro boba tea orders

Statistic 55

Taro green tea boba has seen a 25% increase in popularity in the last year

Statistic 56

Taro coconut boba tea accounts for 5% of taro-based boba sales

Statistic 57

Classic bubble tea pearls are used in 70% of all boba tea orders

Statistic 58

Popping boba is chosen as a topping in 15% of boba tea orders

Statistic 59

Crystal boba is selected as a topping in 8% of boba tea sales

Statistic 60

Grass jelly is added to 5% of boba tea orders

Statistic 61

Aloe vera is chosen as a topping in 4% of boba tea sales

Statistic 62

Red bean is added to 3% of boba tea orders

Statistic 63

Pudding is selected as a topping in 2% of boba tea sales

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Summary

  • Classic milk tea is the most popular boba flavor, accounting for 30% of all orders
  • Taro milk tea is the second most popular flavor, making up 20% of boba orders
  • Thai tea flavor accounts for 15% of boba tea sales
  • Matcha boba tea has seen a 25% increase in popularity over the past year
  • Brown sugar milk tea has experienced a 40% growth in demand since 2020
  • Fruit-flavored boba teas make up 35% of all boba tea orders
  • Milk-based boba teas account for 60% of all boba tea sales
  • Green tea-based boba flavors represent 20% of the market share
  • Honeydew melon is the most popular fruit flavor, making up 8% of all boba orders
  • Mango boba tea accounts for 7% of total boba tea sales
  • Strawberry boba tea represents 6% of all boba tea orders
  • Lychee flavor makes up 5% of fruit-based boba tea sales
  • Passion fruit boba tea has seen a 30% increase in popularity in the last two years
  • Peach boba tea accounts for 4% of all boba tea orders
  • Coconut boba tea makes up 3% of total boba tea sales

Move over coffee, its time for boba to take the spotlight! With classic milk tea reigning supreme at 30% of all orders, the boba world is bubbling with excitement over the latest flavor trends. From the rising star of matcha boba tea with a 25% increase in popularity, to the indulgent growth of brown sugar milk tea at a staggering 40%, this listicle dives into the sweet, creamy, and fruity concoctions that have boba enthusiasts buzzing. Whether youre an adventurous taro lover or a traditional black milk tea sipper, these statistics will have you sipping in style and raising your wide straw in boba bliss.

Brown Sugar Flavors

  • Brown sugar milk tea represents 60% of all brown sugar boba orders
  • Brown sugar boba with fresh milk accounts for 25% of brown sugar boba sales
  • Brown sugar green tea boba makes up 10% of brown sugar boba orders
  • Brown sugar coffee boba tea has seen a 30% increase in popularity over the past year
  • Brown sugar matcha boba represents 5% of brown sugar boba tea sales

Interpretation

In the ever-evolving world of boba tea flavors, it seems that brown sugar reigns supreme as the undeniable favorite among enthusiasts. From the classic brown sugar milk tea capturing a whopping 60% of all brown sugar boba orders to the unexpected rise of brown sugar coffee boba tea with a 30% increase in popularity, it's clear that the sweet allure of brown sugar knows no bounds. Whether you're a traditionalist loyal to the timeless brown sugar boba with fresh milk or a trendsetter opting for the unique combination of brown sugar green tea boba, one thing is certain - brown sugar boba is not just a drink; it's a phenomenon that continues to captivate taste buds and fuel the boba craze.

Consumer Preferences

  • 50% of boba tea drinkers prefer their drink at 50% sweetness level
  • 30% of boba tea orders request 75% sweetness level
  • 15% of boba tea drinkers choose 100% sweetness level
  • 5% of boba tea orders request 25% sweetness level or less
  • 70% of boba tea drinkers prefer their drink cold
  • 25% of boba tea orders are for hot drinks
  • 5% of boba tea sales are for room temperature drinks
  • 60% of boba tea drinkers prefer wide straws
  • 35% of boba tea orders use regular-sized straws
  • 5% of boba tea sales involve metal or reusable straws
  • 25% of boba tea drinkers customize their orders with additional toppings
  • 40% of boba tea orders are placed for takeout or delivery
  • 35% of boba tea drinkers visit boba shops at least once a week
  • 20% of boba tea consumers are willing to try new and unique flavors
  • 30% of boba tea drinkers prefer dairy-free or vegan options
  • 15% of boba tea orders include requests for less ice
  • 10% of boba tea sales are for larger sizes (20 oz or more)

Interpretation

In the whimsical world of boba tea preferences, it seems that sweetness levels are a hot topic—or perhaps a cold one, depending on your temperature preference. With a split as even as a perfectly shaken drink, boba enthusiasts appear to have a sweet tooth, but also appreciate the occasional subtle sweetness. And let's not forget the straw showdown—wide versus regular versus the eco-friendly metal contenders, battling it out for sip supremacy. In this bustling boba landscape, customization is key, whether it's piling on the toppings or dialing down the ice. So, whether you're a frequent boba shop visitor, a daring flavor explorer, or a dairy-free devotee, there's a straw, a sweetness level, and a boba concoction for everyone in this sweet, icy, and slightly chewy beverage adventure.

Flavor Categories

  • Fruit-flavored boba teas make up 35% of all boba tea orders
  • Milk-based boba teas account for 60% of all boba tea sales
  • Green tea-based boba flavors represent 20% of the market share

Interpretation

In the colorful and ever-evolving world of boba tea, it seems that taste buds are taking a decisive stand. With fruit-flavored concoctions claiming a juicy 35% slice of the bubbly pie, milk-based blends assert their creamy dominance with a robust 60% share. Meanwhile, the zen-like allure of green tea-based boba flavors quietly holds its own, representing a respectable 20% of the market's coveted attention. As customers play flavor matchmaker, these statistics reveal a delightful dance of preferences where fruity, creamy, and serene profiles compete for the spotlight in every satisfying sip.

Flavor Popularity

  • Classic milk tea is the most popular boba flavor, accounting for 30% of all orders
  • Taro milk tea is the second most popular flavor, making up 20% of boba orders
  • Thai tea flavor accounts for 15% of boba tea sales

Interpretation

In the whimsical world of boba tea, classic milk tea reigns supreme as the undisputed champion, proving that sometimes the original is still the best. Taro milk tea follows closely behind, adding a touch of exotic allure to the boba experience while Thai tea flavor sashays in with its unique blend of sweetness and spice, claiming its own flavorful spotlight. With taste buds as diverse as the rainbow of boba pearls, one thing is clear - when it comes to boba tea, there's a flavor for everyone, making it a vibrant and delicious journey of discovery.

Flavor Trends

  • Matcha boba tea has seen a 25% increase in popularity over the past year
  • Brown sugar milk tea has experienced a 40% growth in demand since 2020

Interpretation

As the world grapples with an array of complex challenges, the comforting embrace of Boba tea flavors offers a delightful respite. A 25% spike in Matcha boba tea's popularity whispers of a subtle sophistication and a silent nod to health-conscious choices. Meanwhile, the 40% surge in demand for Brown sugar milk tea sings a sweet ballad of nostalgia and indulgence, a reminder that sometimes, in the chaos of life, a familiar and velvety sip can bring moments of joy. In a tumultuous sea of uncertainties, could it be that the answer to finding harmony lies not in the stars, but in the bottom of a boba tea cup?

Fruit Flavors

  • Honeydew melon is the most popular fruit flavor, making up 8% of all boba orders
  • Mango boba tea accounts for 7% of total boba tea sales
  • Strawberry boba tea represents 6% of all boba tea orders
  • Lychee flavor makes up 5% of fruit-based boba tea sales
  • Passion fruit boba tea has seen a 30% increase in popularity in the last two years
  • Peach boba tea accounts for 4% of all boba tea orders
  • Coconut boba tea makes up 3% of total boba tea sales

Interpretation

Move over, strawberry, there's a new fruit in town! Honeydew melon has secured the top spot in the boba tea flavor popularity contest, leaving other fruits green with envy. Meanwhile, passion fruit is the rising star, experiencing a meteoric 30% surge in the past two years, proving that when it comes to boba tea, sometimes a little passion goes a long way. Whether you're sipping on a classic mango or opting for a trendy lychee, one thing is clear – the boba tea scene is ripe with flavor diversity that's sure to keep taste buds tingling.

Green Tea Flavors

  • Matcha latte boba tea accounts for 12% of green tea-based boba sales
  • Jasmine green tea boba represents 8% of green tea-based boba orders
  • Genmaicha boba tea makes up 3% of green tea boba sales
  • Hojicha boba tea has seen a 15% increase in popularity over the past year
  • Sencha boba tea accounts for 5% of green tea-based boba orders
  • Matcha red bean boba tea represents 4% of fusion boba tea flavors
  • Gyokuro boba tea makes up 2% of premium green tea boba sales

Interpretation

In the world of boba tea, the battlefield of flavors is a nuanced dance between tradition and innovation. While matcha latte boba continues to reign supreme with its 12% stake in the green tea realm, the rising star of hojicha boba's 15% surge highlights a growing appetite for unique and roasted notes. Genmaicha and sencha hold their ground with a respectable 3% and 5% respectively, but it's the daring fusion of matcha red bean at 4% that adds a playful twist to the mix. Premium players like gyokuro may only account for 2%, but their presence whispers a tale of sophistication amidst the playful chaos of boba experimentation. The stage is set for a deliciously unpredictable journey through the world of boba tea flavors.

Milk Tea Flavors

  • Black milk tea is preferred by 25% of boba tea drinkers
  • Oolong milk tea accounts for 10% of milk-based boba tea orders
  • Jasmine milk tea represents 8% of all milk tea boba sales
  • Earl Grey milk tea makes up 5% of milk-based boba tea orders
  • Hokkaido milk tea has seen a 20% increase in popularity in the past year
  • Almond milk tea accounts for 7% of non-dairy boba tea options
  • Caramel milk tea represents 6% of flavored milk tea boba orders

Interpretation

In the diverse landscape of boba tea flavors, it seems that black milk tea reigns supreme as the top choice for a quarter of boba enthusiasts, with an additional nod to the rising star Hokkaido milk tea. Oolong milk tea and Jasmine milk tea hold their ground with respectable percentages, while Earl Grey milk tea adds a touch of sophistication to the mix. Almond milk tea sweetens the deal for those opting for non-dairy alternatives, alongside the popular Caramel milk tea. With so many tempting options, the boba tea world is truly a flavorful journey waiting to be explored.

Taro Flavors

  • Taro milk tea accounts for 70% of all taro-based boba tea orders
  • Taro slush boba represents 20% of taro-based boba tea sales
  • Taro milk cap tea makes up 10% of taro boba tea orders
  • Taro green tea boba has seen a 25% increase in popularity in the last year
  • Taro coconut boba tea accounts for 5% of taro-based boba sales

Interpretation

In a world where taro reigns supreme in the boba tea realm, it seems that the purple tuber has established its undeniable dominance in various forms. From the classic Taro milk tea holding court with a whopping 70% of the taro-based boba tea market, to the delightful Taro green tea boba making a bold entrance with a 25% surge in popularity, it's clear that taro is not to be underestimated. As for the lesser-known Taro coconut boba tea, boba enthusiasts have deemed it worthy enough to snatch up 5% of the taro-based sales — proving that even in a sea of tapioca pearls, the taro flavor continues to stand out. Truly, when it comes to the boba world, taro is the flavor that never fails to surprise, satisfy, and conquer taste buds with its unique charm.

Topping Preferences

  • Classic bubble tea pearls are used in 70% of all boba tea orders
  • Popping boba is chosen as a topping in 15% of boba tea orders
  • Crystal boba is selected as a topping in 8% of boba tea sales
  • Grass jelly is added to 5% of boba tea orders
  • Aloe vera is chosen as a topping in 4% of boba tea sales
  • Red bean is added to 3% of boba tea orders
  • Pudding is selected as a topping in 2% of boba tea sales

Interpretation

In the ever-evolving world of boba tea, one thing remains constant - the classic bubble tea pearls are the undisputed champions, dominating 70% of all boba tea orders like the popular kid in school. Popping boba, with their fun bursts of flavor, come in second at 15%, adding a touch of excitement to the boba tea scene. Crystal boba, grass jelly, aloe vera, red bean, and pudding follow suit, each bringing their own unique flair to the mix, creating a tapestry of taste preferences that reflect the diverse and adventurous palates of boba enthusiasts. It's a delicious journey where every topping plays its part in the symphony of boba tea flavors.

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