GITNUX MARKETDATA REPORT 2024

Must-Know Holiday Spending Statistics [Latest Report]

Statistic 1

"In 2020, holiday retail sales in the United States amounted to around 789.4 billion U.S. dollars."

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Statistic 2

"The average American planned to spend $998 on holiday gifts, food, and decorations in 2020."

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Statistic 3

"60% of shoppers are expected to splurge more than usual during the 2021 holiday season."

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Statistic 4

"In-store sales during the 2020 holiday season declined by 10.2%."

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Statistic 5

"73% of holiday shoppers planned to primarily shop online during the 2020 holiday season."

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Statistic 6

"The average spending for Christmas gifts in the United Kingdom reached £387 per person in 2020."

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Statistic 7

"Canadian holiday spending in 2020 was forecasted to be $1,841 per person."

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Statistic 8

"53% of Americans who overspent during the 2019 holidays used credit cards to make their purchases."

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Statistic 9

"56% of U.S. shoppers said they would not incur debt to cover their 2020 holiday expenses."

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Statistic 10

"Black Friday 2020 saw a 6.2% decrease in in-store traffic and a 21.6% increase in online purchases."

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Statistic 11

"In 2020, men in the United States spent an average of $1,203 on holiday gifts, while women spent an average of $793."

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Statistic 12

"In 2019, 20% of American shoppers returned at least one gift they received during the holiday season."

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Statistic 13

"72% of American consumers planned to support small, local businesses during the 2020 holiday shopping season."

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Statistic 14

"In 2020, 83% of shoppers in France said they planned to spend less during the holiday season due to the COVID-19 pandemic."

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Statistic 15

"Only 19% of UK consumers planned to spend more on holiday shopping because of anticipated discounts due to the pandemic in 2020."

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Statistic 16

"The majority of holiday shoppers (61%) planned to purchase gift cards in 2020."

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