GITNUX REPORT 2024

Global Tutoring Industry Statistics: Market Growth, Regional Dominance, and Trends

Exploring the Booming Tutoring Industry: Growth, Trends, and Statistics Unveiled in Eye-Opening Analysis.

Author: Jannik Lindner

First published: 7/17/2024

Statistic 1

The US tutoring industry employment is expected to grow by 2.7% in 2023

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The average tutor in the US earns $58,190 per year

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The number of tutoring jobs in the US is expected to grow by 8% from 2020 to 2030

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In the US, 60% of tutors have a bachelor's degree or higher

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In the US, 67% of tutors are female

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The average age of tutors in the US is 39 years old

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The private tutoring market is expected to grow at a CAGR of 8.4% from 2023 to 2030

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The global K-12 private tutoring market is expected to reach $218.1 billion by 2027

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The global private tutoring market size was valued at USD 92.59 billion in 2022

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The US tutoring industry market size was $8.4 billion in 2022

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There are approximately 102,070 tutoring businesses in the US as of 2023

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In the UK, the private tutoring market was worth £2 billion in 2022

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In Canada, the tutoring industry generates approximately $1 billion in revenue annually

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Online tutoring is projected to be the fastest-growing segment, with a CAGR of 14.7% from 2023 to 2030

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The global online tutoring market size was valued at USD 7.69 billion in 2022

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The online tutoring market is expected to reach USD 23.64 billion by 2030

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Online tutoring platforms have seen a 400% increase in demand since 2020

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The average retention rate for online tutoring is 72%

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The average hourly rate for private tutors in the US is $25-$80

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SAT prep tutoring can cost $45-$100 or more per hour

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Asia Pacific dominated the global private tutoring market with a revenue share of 56% in 2022

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China is the largest market for private tutoring, accounting for about 50% of the global market

Statistic 23

In India, the private tutoring market is expected to reach $7.7 billion by 2025

Statistic 24

In South Korea, 74.3% of students receive private tutoring

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The average monthly spending on private tutoring per student in South Korea is $253

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In Japan, the private tutoring market size was estimated at $12.5 billion in 2022

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In Australia, 30% of students use private tutoring services

Statistic 28

In Singapore, 70% of primary school students receive private tutoring

Statistic 29

The K-12 segment held the largest revenue share of 66% in the global private tutoring market in 2022

Statistic 30

The test preparation segment is expected to grow at a CAGR of 7.1% from 2022 to 2030

Statistic 31

In the US, 56% of students aged 6-17 have received some form of tutoring

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In the US, 34% of parents report their child receives private tutoring outside of school

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27% of 11-16 year olds in the UK have received private tuition at some point

Statistic 34

The global test preparation market size was valued at $24.57 billion in 2022

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The test preparation market is expected to grow at a CAGR of 5.45% from 2023 to 2030

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In the US, the average SAT score increase after tutoring is 100 points

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The global higher education market size was valued at $65.4 billion in 2021

Statistic 38

The higher education market is expected to grow at a CAGR of 10.3% from 2022 to 2030

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In the UK, 27% of secondary school students have received private tutoring

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Math is the most popular subject for tutoring, with 77% of tutored students receiving help in this area

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Science is the second most popular subject for tutoring, with 54% of tutored students receiving help

Statistic 42

The global language learning market size was valued at $61.8 billion in 2022

Statistic 43

English language learning accounts for 63.5% of the global language learning market

Statistic 44

The global STEM education market size is expected to reach $1.3 trillion by 2030

Statistic 45

The global AI in education market size is expected to reach $25.7 billion by 2030

Statistic 46

Adaptive learning technologies in tutoring are projected to grow at a CAGR of 19.5% from 2023 to 2030

Statistic 47

The global mobile learning market size is expected to reach $80.1 billion by 2027

Statistic 48

The global educational technology market size was valued at $106.46 billion in 2021

Statistic 49

The educational technology market is expected to grow at a CAGR of 16.5% from 2022 to 2030

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Virtual reality in education is projected to grow at a CAGR of 42.9% from 2022 to 2030

Statistic 51

The global gamification in education market size is expected to reach $4.3 billion by 2024

Statistic 52

The global blockchain in education market size is expected to reach $1.46 billion by 2028

Statistic 53

The global artificial intelligence in education market size is expected to reach $25.7 billion by 2030

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The global cloud-based learning management system market size is expected to reach $25.7 billion by 2027

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The global special education software market size is expected to reach $3.7 billion by 2027

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The global mobile learning market is expected to grow at a CAGR of 36.3% from 2021 to 2027

Statistic 57

The global augmented reality in education market is expected to reach $5.3 billion by 2023

Statistic 58

The global smart education and learning market size is expected to reach $994.77 billion by 2027

Statistic 59

The global artificial intelligence in the education market is expected to grow at a CAGR of 45% from 2021 to 2027

Statistic 60

In the US, 56% of tutoring is conducted one-on-one

Statistic 61

Group tutoring accounts for 26% of tutoring sessions in the US

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Summary

  • The global private tutoring market size was valued at USD 92.59 billion in 2022
  • The private tutoring market is expected to grow at a CAGR of 8.4% from 2023 to 2030
  • Online tutoring is projected to be the fastest-growing segment, with a CAGR of 14.7% from 2023 to 2030
  • Asia Pacific dominated the global private tutoring market with a revenue share of 56% in 2022
  • The K-12 segment held the largest revenue share of 66% in the global private tutoring market in 2022
  • The global online tutoring market size was valued at USD 7.69 billion in 2022
  • The online tutoring market is expected to reach USD 23.64 billion by 2030
  • The US tutoring industry market size was $8.4 billion in 2022
  • There are approximately 102,070 tutoring businesses in the US as of 2023
  • The US tutoring industry employment is expected to grow by 2.7% in 2023
  • The average hourly rate for private tutors in the US is $25-$80
  • SAT prep tutoring can cost $45-$100 or more per hour
  • The global K-12 private tutoring market is expected to reach $218.1 billion by 2027
  • China is the largest market for private tutoring, accounting for about 50% of the global market
  • The test preparation segment is expected to grow at a CAGR of 7.1% from 2022 to 2030

Hold onto your textbooks and buckle up, because the world of tutoring is booming faster than you can solve a quadratic equation! With the global private tutoring market hitting a whopping USD 92.59 billion in 2022 and expected to grow at a CAGR of 8.4% until 2030, it’s clear that hitting the books has never been so lucrative. From online tutoring skyrocketing at a rate of 14.7% to Asia Pacific dominating the industry with a 56% revenue share, and with math reigning as the most popular subject for extra help, it’s time to uncover the secrets behind the numbers in the fascinating world of tutoring statistics. Can we earn extra credit for this, too?

Employment

  • The US tutoring industry employment is expected to grow by 2.7% in 2023
  • The average tutor in the US earns $58,190 per year
  • The number of tutoring jobs in the US is expected to grow by 8% from 2020 to 2030
  • In the US, 60% of tutors have a bachelor's degree or higher
  • In the US, 67% of tutors are female
  • The average age of tutors in the US is 39 years old

Interpretation

The numbers paint a clear picture of the tutoring industry's steady rise and the dedicated individuals driving this growth. With an average annual income of $58,190, it seems tutors are not just enriching young minds but their wallets as well. The industry's anticipated 2.7% employment growth in 2023 and 8% job increase by 2030 highlight the demand for academic assistance in an ever-evolving educational landscape. And let's hear it for the 67% of female tutors holding it down, proving yet again that women truly do run the world—tutoring world, that is. Cheers to the unsung heroes of education, the tutors, average age 39, wisdom and patience aplenty, shaping the minds of tomorrow, one lesson at a time.

Market Growth

  • The private tutoring market is expected to grow at a CAGR of 8.4% from 2023 to 2030
  • The global K-12 private tutoring market is expected to reach $218.1 billion by 2027

Interpretation

The tutoring industry seems to be giving traditional education a run for its money, with projected growth rates that could make even the most seasoned investor's head spin. As the global K-12 private tutoring market gears up to reach a staggering $218.1 billion by 2027, it's clear that academic success is no longer simply about hitting the books – it's about knowing the system inside and out, with private tutors now considered the grandmasters of educational chess. So, move over, old-school ways of learning; the future belongs to those who can afford a little extra brainpower on the side.

Market Size

  • The global private tutoring market size was valued at USD 92.59 billion in 2022
  • The US tutoring industry market size was $8.4 billion in 2022
  • There are approximately 102,070 tutoring businesses in the US as of 2023
  • In the UK, the private tutoring market was worth £2 billion in 2022
  • In Canada, the tutoring industry generates approximately $1 billion in revenue annually

Interpretation

In a world where numbers are not just for mathematicians, but also for market analysts, the booming tutoring industry shines bright like a diamond-encrusted number sign. With global private tutoring markets boasting figures that could make even Scrooge McDuck jump into his money bin, it's clear that education is not just a privilege, but a lucrative business too. The US, with its $8.4 billion tutoring industry market size, seems to be leading the pack like a star student acing a pop quiz. Meanwhile, the UK and Canada are not too far behind, showing that the private tutoring market is a global phenomenon worth billions. So, whether you're a struggling student in need of help or a savvy entrepreneur eyeing the next big investment opportunity, it's time to hit the books and the balance sheets.

Online Tutoring

  • Online tutoring is projected to be the fastest-growing segment, with a CAGR of 14.7% from 2023 to 2030
  • The global online tutoring market size was valued at USD 7.69 billion in 2022
  • The online tutoring market is expected to reach USD 23.64 billion by 2030
  • Online tutoring platforms have seen a 400% increase in demand since 2020
  • The average retention rate for online tutoring is 72%

Interpretation

The numbers paint a clear picture: online tutoring is not just a passing trend, it's a rocket ship ready to launch into the stratosphere of educational support. With a growth rate that would make even the most ambitious entrepreneur's eyes widen, and a market value larger than some small countries' GDPs, it's safe to say that the digital classroom is here to stay. As demand skyrockets and retention rates soar, one thing is for certain - the future of learning is online, and it's looking brighter than ever. Time to log in and level up, folks.

Pricing

  • The average hourly rate for private tutors in the US is $25-$80
  • SAT prep tutoring can cost $45-$100 or more per hour

Interpretation

In a world where the cost of a latte could easily surpass the hourly rate of a private tutor, it seems the value of education is both priceless and, at times, alarmingly expensive. From helping students conquer standardized tests to nurturing a deeper understanding of academic subjects, the price tag attached to tutoring reflects the investment in knowledge. With SAT prep reaching triple-digit numbers per hour, it appears intellect comes with a hefty price – but in the end, perhaps the cost of ignorance is even higher.

Regional Analysis

  • Asia Pacific dominated the global private tutoring market with a revenue share of 56% in 2022
  • China is the largest market for private tutoring, accounting for about 50% of the global market
  • In India, the private tutoring market is expected to reach $7.7 billion by 2025
  • In South Korea, 74.3% of students receive private tutoring
  • The average monthly spending on private tutoring per student in South Korea is $253
  • In Japan, the private tutoring market size was estimated at $12.5 billion in 2022
  • In Australia, 30% of students use private tutoring services
  • In Singapore, 70% of primary school students receive private tutoring

Interpretation

In the fascinating world of private tutoring, it seems like Asia Pacific is the undisputed heavyweight champion, flexing its academic muscles with a revenue share of 56% globally. China is the giant in the room, devouring a whopping 50% slice of the private tutoring pie. Meanwhile, India is sprinting towards a $7.7 billion finish line by 2025, showing no signs of slowing down. South Korea takes the crown for the most tutoring-crazed nation, with a staggering 74.3% of students seeking extra help outside the classroom. And if education had a price tag, South Korean students would be sporting a $253 monthly price tag for academic boosting. Japan and Australia are no slouches either, with billion-dollar markets and a solid demand for extracurricular brain massages. Lastly, Singapore seems dead set on making sure 70% of its primary school students have a personal academic cheerleader. Looks like in the global tutoring arena, Asian countries are acing the competition, one student at a time.

Student Demographics

  • The K-12 segment held the largest revenue share of 66% in the global private tutoring market in 2022
  • The test preparation segment is expected to grow at a CAGR of 7.1% from 2022 to 2030
  • In the US, 56% of students aged 6-17 have received some form of tutoring
  • In the US, 34% of parents report their child receives private tutoring outside of school
  • 27% of 11-16 year olds in the UK have received private tuition at some point
  • The global test preparation market size was valued at $24.57 billion in 2022
  • The test preparation market is expected to grow at a CAGR of 5.45% from 2023 to 2030
  • In the US, the average SAT score increase after tutoring is 100 points
  • The global higher education market size was valued at $65.4 billion in 2021
  • The higher education market is expected to grow at a CAGR of 10.3% from 2022 to 2030
  • In the UK, 27% of secondary school students have received private tutoring

Interpretation

In a world where academic success is as coveted as the latest tech gadget, it's no surprise that the private tutoring industry is booming. With students and parents alike recognizing the value of personalized education, it's no wonder the K-12 segment reigns supreme with a solid 66% revenue share. The numbers speak for themselves - from the impressive 100-point SAT score increase in the US to the projected growth rates in test preparation and higher education markets globally. It seems that investing in knowledge truly does pay off, whether you're a student aiming for that perfect score or a parent looking to give your child that extra edge. As the saying goes, when it comes to education, tutoring may just be the new black.

Subject Popularity

  • Math is the most popular subject for tutoring, with 77% of tutored students receiving help in this area
  • Science is the second most popular subject for tutoring, with 54% of tutored students receiving help
  • The global language learning market size was valued at $61.8 billion in 2022
  • English language learning accounts for 63.5% of the global language learning market
  • The global STEM education market size is expected to reach $1.3 trillion by 2030

Interpretation

In a world where numbers speak louder than words, it comes as no surprise that Math reigns supreme in the tutoring realm, with students flocking to sharpen their skills in equations and derivatives. Science follows suit, proving that even in a tech-savvy era, dissecting frogs and balancing chemical equations still hold a special place in our hearts. Meanwhile, the language learning market continues to boom, with a hefty price tag attached to mastering the universal language of English. And as we look towards the future, the STEM education market is poised to blast off like a rocket, forecasting a trillion-dollar industry by 2030. So, dear students, buckle up as we ride the wave of knowledge and innovation towards a future where STEM reigns supreme.

Technology Trends

  • The global AI in education market size is expected to reach $25.7 billion by 2030
  • Adaptive learning technologies in tutoring are projected to grow at a CAGR of 19.5% from 2023 to 2030
  • The global mobile learning market size is expected to reach $80.1 billion by 2027
  • The global educational technology market size was valued at $106.46 billion in 2021
  • The educational technology market is expected to grow at a CAGR of 16.5% from 2022 to 2030
  • Virtual reality in education is projected to grow at a CAGR of 42.9% from 2022 to 2030
  • The global gamification in education market size is expected to reach $4.3 billion by 2024
  • The global blockchain in education market size is expected to reach $1.46 billion by 2028
  • The global artificial intelligence in education market size is expected to reach $25.7 billion by 2030
  • The global cloud-based learning management system market size is expected to reach $25.7 billion by 2027
  • The global special education software market size is expected to reach $3.7 billion by 2027
  • The global mobile learning market is expected to grow at a CAGR of 36.3% from 2021 to 2027
  • The global augmented reality in education market is expected to reach $5.3 billion by 2023
  • The global smart education and learning market size is expected to reach $994.77 billion by 2027
  • The global artificial intelligence in the education market is expected to grow at a CAGR of 45% from 2021 to 2027

Interpretation

In a world where numbers speak louder than words, the tutoring industry is gearing up for a tech-infused revolution, with projections soaring higher than a student aiming for the stars. From the explosive growth of adaptive learning technologies to the tantalizing allure of virtual reality and gamification, it seems education is getting a technological makeover faster than you can say "algebraic equations". With market sizes reaching astronomical figures and growth rates shooting skyward, it's clear that the future of education is set to be a high-tech, high-flying adventure. So grab your VR headset, sharpen your AI algorithms, and get ready to surf the digital waves of the ever-evolving educational landscape - because the classroom of tomorrow is closer than you think.

Tutoring Methods

  • In the US, 56% of tutoring is conducted one-on-one
  • Group tutoring accounts for 26% of tutoring sessions in the US

Interpretation

In a society where individualism often reigns supreme, it seems fitting that the majority of tutoring in the US is conducted one-on-one, with 56% of sessions dedicated to the personal touch. However, let's not overlook the power of collaboration and camaraderie, as group tutoring still holds its ground with 26% of sessions. Perhaps it's time to embrace the best of both worlds, recognizing the value of personal attention while also tapping into the strength of collective learning. After all, when it comes to education, why settle for one when you can have the best of both?

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