GITNUX REPORT 2024

Global Cosmetics Industry Statistics: Market Growth, Trends, and Consumer Behavior

Exploring the Explosive Growth and Trends in the Lucrative Global Cosmetics Industry Today

Author: Jannik Lindner

First published: 7/17/2024

Statistic 1

87% of women use makeup products daily

Statistic 2

The average woman spends $313 per month on her appearance

Statistic 3

56% of US women say they expect beauty brands to be eco-friendly

Statistic 4

40% of women use facial skincare products daily

Statistic 5

71% of US consumers consider product reviews important when purchasing beauty products

Statistic 6

The average woman owns 40 makeup products

Statistic 7

54% of US women say they buy beauty products as a pick-me-up

Statistic 8

86% of US women use makeup with facial skincare products

Statistic 9

48% of US women have changed their skincare routine due to COVID-19

Statistic 10

67% of US women say they prefer beauty products with natural ingredients

Statistic 11

38% of US consumers are willing to pay more for sustainable beauty products

Statistic 12

75% of US women are more likely to buy from brands that offer loyalty programs

Statistic 13

62% of US women say they use makeup to enhance their natural features

Statistic 14

58% of US women say they research beauty products online before purchasing

Statistic 15

52% of US women say they are interested in personalized beauty products

Statistic 16

64% of US women say they are interested in clean beauty products

Statistic 17

70% of US women say they are more likely to buy from brands that are transparent about their ingredients

Statistic 18

55% of US women say they are interested in beauty products with anti-aging properties

Statistic 19

68% of US women say they are interested in beauty products that are environmentally friendly

Statistic 20

Millennials account for 30% of the total skincare market

Statistic 21

85% of cosmetic products sold in the US are imported

Statistic 22

The EU has banned over 1,300 chemicals in cosmetics

Statistic 23

The global cosmetic testing market is expected to reach $13.2 billion by 2025

Statistic 24

The global cosmetic testing services market is expected to reach $13.2 billion by 2025

Statistic 25

The global cosmetic packaging market is projected to reach $40.9 billion by 2025

Statistic 26

The global cosmetic ingredients market is expected to reach $33.8 billion by 2025

Statistic 27

The global cosmetic preservatives market is projected to reach $1.5 billion by 2025

Statistic 28

The global cosmetic pigments market is expected to reach $1.4 billion by 2025

Statistic 29

The global cosmetic chemicals market is projected to reach $33.5 billion by 2025

Statistic 30

The global cosmetic antioxidants market is expected to reach $150.9 million by 2024

Statistic 31

The global cosmetic packaging machinery market is projected to reach $2.5 billion by 2025

Statistic 32

The global cosmetic bioactive ingredients market is projected to reach $2.2 billion by 2025

Statistic 33

The global cosmetic contract manufacturing market is projected to reach $25.8 billion by 2025

Statistic 34

The global cosmetic preservative blends market is expected to reach $531.2 million by 2025

Statistic 35

The global cosmetic packaging design market is projected to reach $31.75 billion by 2025

Statistic 36

The global cosmetic chemicals market is expected to reach $33.5 billion by 2025

Statistic 37

The global cosmetic pigments market is projected to reach $1.4 billion by 2025

Statistic 38

The global cosmetic packaging machinery market is projected to reach $2.5 billion by 2025

Statistic 39

The global cosmetic preservatives market is expected to reach $1.5 billion by 2025

Statistic 40

The global cosmetic contract manufacturing market is projected to reach $25.8 billion by 2025

Statistic 41

The global cosmetic ingredients market is expected to reach $33.8 billion by 2025

Statistic 42

The global cosmetic laser market is expected to reach $5.4 billion by 2026

Statistic 43

The cosmetics market is expected to grow at a CAGR of 5.3% from 2020 to 2027

Statistic 44

L'Oréal is the world's largest cosmetics company with a market share of 13.8%

Statistic 45

The global male grooming market is expected to reach $81.2 billion by 2024

Statistic 46

The global halal cosmetics market is expected to reach $54.16 billion by 2022

Statistic 47

The global cosmetics market size was valued at USD 380.2 billion in 2019

Statistic 48

Skincare products accounted for 39.9% of the global cosmetics market share in 2019

Statistic 49

The global anti-aging market is projected to reach $271.0 billion by 2024

Statistic 50

The global color cosmetics market is expected to reach $84.5 billion by 2026

Statistic 51

48% of US women have purchased organic or natural beauty products

Statistic 52

The global organic beauty market is projected to reach $54.5 billion by 2027

Statistic 53

The global CBD skincare market is expected to reach $1.7 billion by 2025

Statistic 54

The United States is the largest cosmetics market, valued at $89.5 billion in 2018

Statistic 55

Asia Pacific is expected to be the fastest-growing region in the cosmetics market

Statistic 56

E-commerce sales account for 23% of the total beauty market

Statistic 57

70% of US consumers prefer to purchase beauty products in-store

Statistic 58

45% of US women say they have purchased beauty products from social media ads

Statistic 59

40% of US women say they have purchased beauty products from influencer recommendations

Statistic 60

35% of US women say they have purchased beauty products through subscription services

Statistic 61

42% of US women say they have purchased beauty products through mobile apps

Statistic 62

38% of US women say they have purchased beauty products through voice-activated devices

Statistic 63

30% of US women say they have purchased beauty products through smart mirrors or AR technology

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Summary

  • The global cosmetics market size was valued at USD 380.2 billion in 2019
  • The cosmetics market is expected to grow at a CAGR of 5.3% from 2020 to 2027
  • Skincare products accounted for 39.9% of the global cosmetics market share in 2019
  • L'Oréal is the world's largest cosmetics company with a market share of 13.8%
  • The United States is the largest cosmetics market, valued at $89.5 billion in 2018
  • Asia Pacific is expected to be the fastest-growing region in the cosmetics market
  • 87% of women use makeup products daily
  • The average woman spends $313 per month on her appearance
  • 48% of US women have purchased organic or natural beauty products
  • The global organic beauty market is projected to reach $54.5 billion by 2027
  • E-commerce sales account for 23% of the total beauty market
  • 70% of US consumers prefer to purchase beauty products in-store
  • The global male grooming market is expected to reach $81.2 billion by 2024
  • Millennials account for 30% of the total skincare market
  • The global anti-aging market is projected to reach $271.0 billion by 2024

Step right up, beauty aficionados, and behold the mesmerizing world of cosmetics industry statistics – where the glittering global market dances to the tune of a whopping USD 380.2 billion in 2019 and continues to sway with a 5.3% CAGR forecasted till 2027. From LOréal reigning as the crowned king with a 13.8% market share to skincare products claiming nearly 40% of the cosmetic throne, this dazzling industry is a playground where women, on average, shell out $313 per month to paint their faces in a symphony of colors. So, grab your brushes and get ready to dive into a whirlwind of facts and figures that will make your beauty-loving heart skip a beat!

Consumer Behavior

  • 87% of women use makeup products daily
  • The average woman spends $313 per month on her appearance
  • 56% of US women say they expect beauty brands to be eco-friendly
  • 40% of women use facial skincare products daily
  • 71% of US consumers consider product reviews important when purchasing beauty products
  • The average woman owns 40 makeup products
  • 54% of US women say they buy beauty products as a pick-me-up
  • 86% of US women use makeup with facial skincare products
  • 48% of US women have changed their skincare routine due to COVID-19
  • 67% of US women say they prefer beauty products with natural ingredients
  • 38% of US consumers are willing to pay more for sustainable beauty products
  • 75% of US women are more likely to buy from brands that offer loyalty programs
  • 62% of US women say they use makeup to enhance their natural features
  • 58% of US women say they research beauty products online before purchasing
  • 52% of US women say they are interested in personalized beauty products
  • 64% of US women say they are interested in clean beauty products
  • 70% of US women say they are more likely to buy from brands that are transparent about their ingredients
  • 55% of US women say they are interested in beauty products with anti-aging properties
  • 68% of US women say they are interested in beauty products that are environmentally friendly

Interpretation

In a world where beauty is a booming business, statistics reveal that women are putting their best face forward daily, both in terms of makeup and investments. With a monthly spending average of $313, it seems beauty comes at a price—but not at the cost of the planet, as a majority expects eco-friendly practices from brands. From skincare routines getting a COVID-19 overhaul to the allure of clean beauty and personalized products, it’s clear that the modern cosmetic consumer is both discerning and demanding. With loyalty programs, natural ingredients, and transparency as key motivators, the beauty industry is not just about looking good but also feeling good about the choices made. As the saying goes, beauty lies in the statistics of the beholder.

Consumer Demographics

  • Millennials account for 30% of the total skincare market

Interpretation

It seems Millennials are not just making avocado toast and taking selfies; they are also dominating the skincare game. With a keen eye for Instagram-worthy packaging and a relentless pursuit of that elusive #glowup, this generation has claimed a significant stake in the cosmetics industry. Whether it's combating the effects of pollution, stress, or just a bad night's sleep, Millennials are showing that when it comes to skincare, they mean business - and they look good doing it.

Industry Regulations

  • 85% of cosmetic products sold in the US are imported
  • The EU has banned over 1,300 chemicals in cosmetics
  • The global cosmetic testing market is expected to reach $13.2 billion by 2025
  • The global cosmetic testing services market is expected to reach $13.2 billion by 2025

Interpretation

In a world where beauty knows no borders, it seems that the grass (or perhaps, the lipstick) is always greener on the other side. With 85% of cosmetic products in the US being imported, it's clear that beauty enthusiasts are willing to travel far and wide for the perfect shade of foundation. Meanwhile, the EU's ban on over 1,300 chemicals in cosmetics sends a powerful message that safety should never be sacrificed for the sake of beauty. As the global cosmetic testing market gears up to reach a whopping $13.2 billion by 2025, it seems that in the quest for flawless skin and luscious lashes, the price of beauty is not just skin-deep, but also dollar-deep.

Industry Supply Chain

  • The global cosmetic packaging market is projected to reach $40.9 billion by 2025
  • The global cosmetic ingredients market is expected to reach $33.8 billion by 2025
  • The global cosmetic preservatives market is projected to reach $1.5 billion by 2025
  • The global cosmetic pigments market is expected to reach $1.4 billion by 2025
  • The global cosmetic chemicals market is projected to reach $33.5 billion by 2025
  • The global cosmetic antioxidants market is expected to reach $150.9 million by 2024
  • The global cosmetic packaging machinery market is projected to reach $2.5 billion by 2025
  • The global cosmetic bioactive ingredients market is projected to reach $2.2 billion by 2025
  • The global cosmetic contract manufacturing market is projected to reach $25.8 billion by 2025
  • The global cosmetic preservative blends market is expected to reach $531.2 million by 2025
  • The global cosmetic packaging design market is projected to reach $31.75 billion by 2025
  • The global cosmetic chemicals market is expected to reach $33.5 billion by 2025
  • The global cosmetic pigments market is projected to reach $1.4 billion by 2025
  • The global cosmetic packaging machinery market is projected to reach $2.5 billion by 2025
  • The global cosmetic preservatives market is expected to reach $1.5 billion by 2025
  • The global cosmetic contract manufacturing market is projected to reach $25.8 billion by 2025
  • The global cosmetic ingredients market is expected to reach $33.8 billion by 2025

Interpretation

In a world where the pursuit of beauty knows no bounds, the statistics speak volumes – or should we say, dollars. With projections soaring into the billions for everything from packaging to preservatives, it's clear that the cosmetic industry isn't just skin-deep; it's a lucrative business of formulas, pigments, and machinery. As these numbers continue to climb, one thing is certain: looking good comes at a high price, both for our wallets and the environment. So next time you reach for that perfect shade of lipstick, remember that behind the glamour lies a multi-billion dollar industry that knows how to put its best face forward.

Industry Technology

  • The global cosmetic laser market is expected to reach $5.4 billion by 2026

Interpretation

The projected growth of the global cosmetic laser market to a whopping $5.4 billion by 2026 serves as a shining beacon illuminating society's unwavering commitment to defying age and enhancing beauty. As consumers continue to invest in the pursuit of flawless skin and eternal youth, it seems that in the quest for the fountain of youth, lasers are becoming the modern-day equivalent of Excalibur, promising to wield a mighty blow against the ravages of time and gravity. So, brace yourselves, dear readers, for a world where lasers are not just for sci-fi battles but for battling wrinkles and imperfections with surgical precision and glamourous finesse.

Market Growth

  • The cosmetics market is expected to grow at a CAGR of 5.3% from 2020 to 2027

Interpretation

In a world where beauty trends come and go faster than a lip gloss expiration date, the cosmetics industry's projected growth of 5.3% from 2020 to 2027 is a glittering testament to the enduring allure of the quest for youth, confidence, and self-expression. As consumers continue to paint their faces with the palette of possibility, this steady uptrend serves as a colorful reminder that in the grand art gallery of commerce, the beauty aisle remains a canvas where economic growth blooms as vibrantly as a freshly opened eyeshadow palette.

Market Leaders

  • L'Oréal is the world's largest cosmetics company with a market share of 13.8%

Interpretation

In the glamorous world of cosmetics, L'Oréal reigns as the undisputed queen, commanding a commanding market share of 13.8%. Making competitors green with envy, the French beauty giant has crafted a flawless formula for success, blending innovation, marketing savvy, and a touch of Parisian chic. From lipstick to skincare, L'Oréal's reign as the beauty behemoth sets a high bar for the industry to powder its nose and follow suit.

Market Segments

  • The global male grooming market is expected to reach $81.2 billion by 2024
  • The global halal cosmetics market is expected to reach $54.16 billion by 2022

Interpretation

The rise of the male grooming market to an eye-watering $81.2 billion by 2024 reflects an exciting shift in societal norms, as men worldwide embrace self-care and personal grooming with gusto. Meanwhile, the global halal cosmetics market's projected $54.16 billion value by 2022 highlights the growing demand for ethically sourced and cruelty-free beauty products. In a world where appearance and ethics both matter, these staggering figures demonstrate that looking good and doing good can indeed go hand in hand. Beauty, it seems, truly knows no gender or boundaries.

Market Size

  • The global cosmetics market size was valued at USD 380.2 billion in 2019

Interpretation

With a global cosmetics market size that could make even the most seasoned beauty influencer blush at USD 380.2 billion in 2019, it's clear that the beauty industry isn't just skin-deep—it's a financial powerhouse with serious staying power. From lipsticks that pack a punch to serums promising eternal youth, these numbers prove that in a world where image is everything, beauty is big business. So, whether you're a makeup maven or a skincare skeptic, one thing's for sure: the cosmetics industry is turning heads and turning profits like never before.

Product Segments

  • Skincare products accounted for 39.9% of the global cosmetics market share in 2019
  • The global anti-aging market is projected to reach $271.0 billion by 2024
  • The global color cosmetics market is expected to reach $84.5 billion by 2026

Interpretation

In the dazzling world of cosmetics, it seems that beauty truly is skin deep – or at least that's what the numbers suggest. With skincare claiming nearly 40% of the market share in 2019, it's clear that consumers are investing in more than just a quick fix. And as the clock continues to tick, the staggering projected growth of the anti-aging market to $271.0 billion by 2024 shows that wrinkles are a global concern that definitely isn't going out of style. Meanwhile, the vibrant hues and transformative powers of color cosmetics are set to make a splash with a projected $84.5 billion market share by 2026, proving that when it comes to beauty, the world is truly our canvas.

Product Trends

  • 48% of US women have purchased organic or natural beauty products
  • The global organic beauty market is projected to reach $54.5 billion by 2027
  • The global CBD skincare market is expected to reach $1.7 billion by 2025

Interpretation

In a world where beauty standards are as fluid as a smudge of mascara, it's no surprise that 48% of US women have embraced the allure of organic and natural beauty products, signaling a growing trend towards cleaner ingredients and sustainable practices. With the global organic beauty market poised to reach a jaw-dropping $54.5 billion by 2027, it seems that looking good is now synonymous with feeling good—both for our skin and the planet. And let's not forget the buzz around CBD skincare, set to make a splash in the beauty industry with a projected market value of $1.7 billion by 2025. Seems like the beauty industry is not just skin deep—it's a booming business with a conscience.

Regional Markets

  • The United States is the largest cosmetics market, valued at $89.5 billion in 2018
  • Asia Pacific is expected to be the fastest-growing region in the cosmetics market

Interpretation

In a world where beauty trends come and go at the speed of a viral video, the cosmetics industry stands as a steadfast titan of consumer desire. The United States, with its insatiable appetite for lipsticks, powders, and potions, reigns supreme with a valuation that could make even the most seasoned makeup artist blush. Meanwhile, the Asia Pacific region, like a rising star on the red carpet, is poised to steal the spotlight as the fastest-growing hotspot for all things beauty. With trends swirling like a perfectly blended contour, one thing is clear: in the world of cosmetics, innovation and indulgence know no boundaries.

Sales Channels

  • E-commerce sales account for 23% of the total beauty market
  • 70% of US consumers prefer to purchase beauty products in-store
  • 45% of US women say they have purchased beauty products from social media ads
  • 40% of US women say they have purchased beauty products from influencer recommendations
  • 35% of US women say they have purchased beauty products through subscription services
  • 42% of US women say they have purchased beauty products through mobile apps
  • 38% of US women say they have purchased beauty products through voice-activated devices
  • 30% of US women say they have purchased beauty products through smart mirrors or AR technology

Interpretation

In an age where beauty shopping has transcended traditional brick-and-mortar stores, the cosmetics industry is witnessing a digital revolution. With e-commerce capturing a significant 23% market share, it's clear that the allure of online beauty shopping is hard to resist. Yet, the human touch prevails as 70% of US consumers still prefer the tactile experience of in-store purchases. Social media and influencer recommendations have become potent forces in driving beauty sales, with 45% and 40% of US women succumbing to their persuasive charms, respectively. From subscription services to mobile apps, voice-activated devices to futuristic smart mirrors, it seems the beauty industry is embracing every technological avenue to reach consumers. As innovation continues to reshape the beauty landscape, one thing remains certain: the quest for that perfect lipstick shade knows no bounds.

References