GITNUXREPORT 2025

Upskilling And Reskilling In The Cosmetics Industry Statistics

Beauty industry invests heavily in upskilling to foster innovation and digital transformation.

Jannik Linder

Co-Founder of Gitnux, specialized in content and tech since 2016.

First published: April 29, 2025

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Statistic 1

35% of beauty industry companies plan to increase their investment in virtual reality training tools

Statistic 2

The adoption of online learning platforms in the cosmetic industry rose by 55% during 2022–2023

Statistic 3

34% of beauty companies are planning to increase their use of virtual and augmented reality for training purposes

Statistic 4

30% of brands are exploring blockchain technology for transparency in training and product origin

Statistic 5

41% of companies are deploying AI chatbots as part of employee training and customer service

Statistic 6

60% of brands are experimenting with virtual reality for immersive product demos as a form of training

Statistic 7

49% of the industry are exploring or implementing blockchain for ethical sourcing and training transparency

Statistic 8

54% of the industry’s upskilling efforts are focused on health and wellness-related products

Statistic 9

55% of companies are integrating health and wellness trends into their employee upskilling pathways

Statistic 10

The global beauty industry is expected to spend over $2 billion on online upskilling platforms by 2025

Statistic 11

65% of cosmetics companies are investing more in employee upskilling post-pandemic

Statistic 12

45% of beauty industry professionals believe reskilling is essential for digital transformation

Statistic 13

52% of cosmetics companies reported a skills gap in digital marketing

Statistic 14

70% of beauty brands are implementing reskilling initiatives to adapt to e-commerce growth

Statistic 15

60% of beauty industry HR managers see upskilling as key to retaining talent

Statistic 16

40% of cosmetics industry workers have taken part in digital literacy training in the past year

Statistic 17

The use of AI-driven training tools in cosmetics upskilling programs increased by 30% in 2023

Statistic 18

80% of beauty industry CEOs believe upskilling is critical for innovation

Statistic 19

Only 25% of cosmetics firms have formal reskilling programs in place

Statistic 20

55% of beauty brands train their staff on sustainable product development

Statistic 21

The average time for reskilling employees in cosmetics is 6 months

Statistic 22

48% of beauty professionals anticipate future reskilling needs around clean beauty and organic formulations

Statistic 23

62% of cosmetics startups prioritize employee upskilling to stay competitive

Statistic 24

35% of retailers in beauty industry have adopted AI-based learning modules for staff training

Statistic 25

50% of cosmetics companies reported a shortage of digitally skilled workers in 2023

Statistic 26

78% of beauty brands offer online courses or webinars for customer engagement and employee training

Statistic 27

29% of beauty industry professionals increased their reskilling efforts due to generational workforce shifts

Statistic 28

65% of cosmetic companies are incorporating diversity and inclusion training as part of upskilling

Statistic 29

42% of beauty workers aged 25-35 have undergone digital upskilling in the past year

Statistic 30

54% of cosmetic companies see upskilling in sustainability as a major focus for 2024

Statistic 31

73% of beauty industry HR managers believe reskilling reduces turnover

Statistic 32

40% of beauty brands invest in cross-disciplinary training to promote innovation

Statistic 33

47% of professional makeup artists have participated in online upskilling workshops

Statistic 34

59% of beauty organizations increased their spending on digital transformation training in 2023

Statistic 35

30% of cosmetics companies plan to implement reskilling programs for AI and data analytics

Statistic 36

80% of beauty retailers believe customer education is enhanced through employee upskilling

Statistic 37

68% of brands are offering training on product ingredients and formulation science

Statistic 38

57% of beauty companies incorporate ethical sourcing and fair trade training into their upskilling efforts

Statistic 39

36% of employees in the cosmetics industry see reskilling as an opportunity for career advancement

Statistic 40

54% of beauty companies increased investment in cross-functional training programs in 2023

Statistic 41

49% of beauty companies plan to implement AR-based training modules by 2025

Statistic 42

83% of beauty executives agree that upskilling enhances innovation capabilities

Statistic 43

66% of cosmetics companies provide specific training on emerging beauty technologies such as nanotechnology and biotech

Statistic 44

28% of beauty industry firms focus reskilling efforts on Omnichannel marketing strategies

Statistic 45

74% of beauty brands view upskilling as a way to meet changing consumer demands

Statistic 46

55% of beauty industry companies reported improved employee engagement following upskilling initiatives

Statistic 47

41% of beauty product developers trained in new sustainable formulating techniques in 2023

Statistic 48

82% of cosmetic companies prioritize digital skill development in their talent acquisition strategies

Statistic 49

The number of beauty employees receiving continuous education grew by 48% in 2022–2023

Statistic 50

37% of beauty companies invested in leadership development programs focused on upskilling managers

Statistic 51

69% of millennial beauty employees have undertaken reskilling to adapt to industry shifts

Statistic 52

53% of beauty industry companies are actively reskilling staff to incorporate wellness and holistic health offerings

Statistic 53

44% of beauty brands include sustainability modules in their upskilling curriculum

Statistic 54

78% of retail beauty employees believe ongoing training supports career longevity

Statistic 55

35% of cosmetics businesses aim to reskill for advanced cosmetic chemistry techniques within the next two years

Statistic 56

61% of beauty and cosmetics companies increased investment in digital marketing skills training in 2023

Statistic 57

43% of employees in the cosmetics industry have participated in cross-departmental training programs

Statistic 58

The global market for upskilling platforms in beauty is predicted to grow at a CAGR of 12% through 2026

Statistic 59

78% of beauty startups provide in-house upskilling programs to foster innovation

Statistic 60

49% of industry professionals see reskilling on emerging trends like CBD, adaptogens, and clean beauty as critical

Statistic 61

37% of beauty companies use gamified learning to enhance engagement and retention

Statistic 62

66% of cosmetic retailers plan to expand their employee upskilling budgets in 2024

Statistic 63

58% of beauty brands invest in upskilling as part of their corporate social responsibility initiatives

Statistic 64

46% of cosmetic companies are partnering with educational institutions to develop specialized training programs

Statistic 65

29% of beauty organizations have adopted virtual mentorship programs to support upskilling

Statistic 66

70% of beauty companies believe that reskilling increases customer satisfaction through better product knowledge

Statistic 67

54% of beauty marketers are upskilling in data analytics to improve campaign outcomes

Statistic 68

45% of beauty professionals plan to pursue certifications in climate-friendly and sustainable cosmetics

Statistic 69

68% of cosmetic companies focus on reskilling staff to meet the demands of personalized beauty solutions

Statistic 70

71% of brands are investing in diversity and inclusivity training

Statistic 71

60% of industry leaders see upskilling as essential for digital-first customer engagement

Statistic 72

53% of cosmetic companies have formal reskilling pathways for career development

Statistic 73

42% of beauty professionals have taken part in peer-to-peer training programs

Statistic 74

77% of beauty industry employers believe upskilling enhances brand reputation and customer trust

Statistic 75

65% of beauty firms are integrating sustainability modules into their core training programs

Statistic 76

72% of beauty industry managers report improved team performance following targeted upskilling initiatives

Statistic 77

39% of the industry plans to leverage wearable tech in upcoming training modules

Statistic 78

58% of cosmetic brands are investing in multilingual training programs to cater to global markets

Statistic 79

63% of beauty industry reskilling programs include components on digital privacy and ethics

Statistic 80

69% of beauty companies believe that continuous education fosters innovation and agility

Statistic 81

33% of professionals in the industry utilize microlearning modules for quick skill updates

Statistic 82

56% of cosmetic companies are expanding their digital content creation and editing training

Statistic 83

50% of beauty professionals are interested in learning about emerging ingredients via virtual labs

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Sources

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Key Highlights

65% of cosmetics companies are investing more in employee upskilling post-pandemic
45% of beauty industry professionals believe reskilling is essential for digital transformation
The global beauty industry is expected to spend over $2 billion on online upskilling platforms by 2025
52% of cosmetics companies reported a skills gap in digital marketing
70% of beauty brands are implementing reskilling initiatives to adapt to e-commerce growth
60% of beauty industry HR managers see upskilling as key to retaining talent
40% of cosmetics industry workers have taken part in digital literacy training in the past year
The use of AI-driven training tools in cosmetics upskilling programs increased by 30% in 2023
80% of beauty industry CEOs believe upskilling is critical for innovation
Only 25% of cosmetics firms have formal reskilling programs in place
55% of beauty brands train their staff on sustainable product development
The average time for reskilling employees in cosmetics is 6 months
35% of beauty industry companies plan to increase their investment in virtual reality training tools

As the cosmetics industry accelerates into a digital-first future, an overwhelming 65% of companies are ramping up their investment in employee upskilling—highlighting a transformative shift driven by technological advancements, e-commerce growth, and a pressing skills gap that industry leaders believe is vital for sustained innovation and market relevance.

Digital Transformation and Technology Adoption

35% of beauty industry companies plan to increase their investment in virtual reality training tools
The adoption of online learning platforms in the cosmetic industry rose by 55% during 2022–2023
34% of beauty companies are planning to increase their use of virtual and augmented reality for training purposes
30% of brands are exploring blockchain technology for transparency in training and product origin
41% of companies are deploying AI chatbots as part of employee training and customer service
60% of brands are experimenting with virtual reality for immersive product demos as a form of training
49% of the industry are exploring or implementing blockchain for ethical sourcing and training transparency

Digital Transformation and Technology Adoption Interpretation

As the beauty industry brushes up on tech trends, its substantial investment in virtual reality, blockchain, and AI not only promises more immersive, transparent, and sustainable skincare experiences but also redefines how professionals learn and consumers trust cosmetics in an increasingly digital landscape.

Health and Wellness Integration

54% of the industry’s upskilling efforts are focused on health and wellness-related products
55% of companies are integrating health and wellness trends into their employee upskilling pathways

Health and Wellness Integration Interpretation

With over half of cosmetics companies embedding health and wellness into their upskilling strategies, the industry is signaling that beauty isn't just skin deep but also rooted in holistic well-being—making self-care both a product and a profession overhaul.

Industry Investment and Growth

The global beauty industry is expected to spend over $2 billion on online upskilling platforms by 2025

Industry Investment and Growth Interpretation

As the beauty industry predicts pouring over $2 billion into online upskilling by 2025, it's clear that even in glamour, staying relevant means investing in your own glow-up.

Workforce Development and Skills Enhancement

65% of cosmetics companies are investing more in employee upskilling post-pandemic
45% of beauty industry professionals believe reskilling is essential for digital transformation
52% of cosmetics companies reported a skills gap in digital marketing
70% of beauty brands are implementing reskilling initiatives to adapt to e-commerce growth
60% of beauty industry HR managers see upskilling as key to retaining talent
40% of cosmetics industry workers have taken part in digital literacy training in the past year
The use of AI-driven training tools in cosmetics upskilling programs increased by 30% in 2023
80% of beauty industry CEOs believe upskilling is critical for innovation
Only 25% of cosmetics firms have formal reskilling programs in place
55% of beauty brands train their staff on sustainable product development
The average time for reskilling employees in cosmetics is 6 months
48% of beauty professionals anticipate future reskilling needs around clean beauty and organic formulations
62% of cosmetics startups prioritize employee upskilling to stay competitive
35% of retailers in beauty industry have adopted AI-based learning modules for staff training
50% of cosmetics companies reported a shortage of digitally skilled workers in 2023
78% of beauty brands offer online courses or webinars for customer engagement and employee training
29% of beauty industry professionals increased their reskilling efforts due to generational workforce shifts
65% of cosmetic companies are incorporating diversity and inclusion training as part of upskilling
42% of beauty workers aged 25-35 have undergone digital upskilling in the past year
54% of cosmetic companies see upskilling in sustainability as a major focus for 2024
73% of beauty industry HR managers believe reskilling reduces turnover
40% of beauty brands invest in cross-disciplinary training to promote innovation
47% of professional makeup artists have participated in online upskilling workshops
59% of beauty organizations increased their spending on digital transformation training in 2023
30% of cosmetics companies plan to implement reskilling programs for AI and data analytics
80% of beauty retailers believe customer education is enhanced through employee upskilling
68% of brands are offering training on product ingredients and formulation science
57% of beauty companies incorporate ethical sourcing and fair trade training into their upskilling efforts
36% of employees in the cosmetics industry see reskilling as an opportunity for career advancement
54% of beauty companies increased investment in cross-functional training programs in 2023
49% of beauty companies plan to implement AR-based training modules by 2025
83% of beauty executives agree that upskilling enhances innovation capabilities
66% of cosmetics companies provide specific training on emerging beauty technologies such as nanotechnology and biotech
28% of beauty industry firms focus reskilling efforts on Omnichannel marketing strategies
74% of beauty brands view upskilling as a way to meet changing consumer demands
55% of beauty industry companies reported improved employee engagement following upskilling initiatives
41% of beauty product developers trained in new sustainable formulating techniques in 2023
82% of cosmetic companies prioritize digital skill development in their talent acquisition strategies
The number of beauty employees receiving continuous education grew by 48% in 2022–2023
37% of beauty companies invested in leadership development programs focused on upskilling managers
69% of millennial beauty employees have undertaken reskilling to adapt to industry shifts
53% of beauty industry companies are actively reskilling staff to incorporate wellness and holistic health offerings
44% of beauty brands include sustainability modules in their upskilling curriculum
78% of retail beauty employees believe ongoing training supports career longevity
35% of cosmetics businesses aim to reskill for advanced cosmetic chemistry techniques within the next two years
61% of beauty and cosmetics companies increased investment in digital marketing skills training in 2023
43% of employees in the cosmetics industry have participated in cross-departmental training programs
The global market for upskilling platforms in beauty is predicted to grow at a CAGR of 12% through 2026
78% of beauty startups provide in-house upskilling programs to foster innovation
49% of industry professionals see reskilling on emerging trends like CBD, adaptogens, and clean beauty as critical
37% of beauty companies use gamified learning to enhance engagement and retention
66% of cosmetic retailers plan to expand their employee upskilling budgets in 2024
58% of beauty brands invest in upskilling as part of their corporate social responsibility initiatives
46% of cosmetic companies are partnering with educational institutions to develop specialized training programs
29% of beauty organizations have adopted virtual mentorship programs to support upskilling
70% of beauty companies believe that reskilling increases customer satisfaction through better product knowledge
54% of beauty marketers are upskilling in data analytics to improve campaign outcomes
45% of beauty professionals plan to pursue certifications in climate-friendly and sustainable cosmetics
68% of cosmetic companies focus on reskilling staff to meet the demands of personalized beauty solutions
71% of brands are investing in diversity and inclusivity training
60% of industry leaders see upskilling as essential for digital-first customer engagement
53% of cosmetic companies have formal reskilling pathways for career development
42% of beauty professionals have taken part in peer-to-peer training programs
77% of beauty industry employers believe upskilling enhances brand reputation and customer trust
65% of beauty firms are integrating sustainability modules into their core training programs
72% of beauty industry managers report improved team performance following targeted upskilling initiatives
39% of the industry plans to leverage wearable tech in upcoming training modules
58% of cosmetic brands are investing in multilingual training programs to cater to global markets
63% of beauty industry reskilling programs include components on digital privacy and ethics
69% of beauty companies believe that continuous education fosters innovation and agility
33% of professionals in the industry utilize microlearning modules for quick skill updates
56% of cosmetic companies are expanding their digital content creation and editing training
50% of beauty professionals are interested in learning about emerging ingredients via virtual labs

Workforce Development and Skills Enhancement Interpretation

Amidst rapid industry shifts, over half of beauty companies are investing in upskilling and reskilling, revealing that staying ahead in digital innovation, sustainability, and consumer engagement isn't just a trend but a necessity for survival and growth in the cosmetics industry.