GITNUX MARKETDATA REPORT 2024

Small Business Marketing Statistics [Fresh Research]

Statistic 1

"29% of small businesses do not use a professional website for their marketing efforts."

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Statistic 2

"Over 63% of small businesses cite generating website traffic and leads as their top marketing challenge."

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Statistic 3

"77% of small businesses use social media for sales, marketing, and customer service."

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Statistic 4

"Email marketing has an average ROI of 4,300% for small businesses in the United States."

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Statistic 5

"71% of small businesses actively use Facebook as a marketing channel."

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Statistic 6

"86% of small businesses find video marketing to be an effective tool."

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Statistic 7

"61% of small businesses invest in social media marketing."

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Statistic 8

"66% of small businesses are maintaining or increasing spend on digital marketing during the COVID-19 pandemic."

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Statistic 9

"33% of small businesses plan to allocate more budget for SEO and online presence in the future."

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Statistic 10

"92% of small business owners believe having a website is the most effective digital marketing strategy."

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Statistic 11

"80% of small businesses do not use content marketing to support their marketing efforts."

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Statistic 12

"91% of small businesses primarily rely on referrals or word-of-mouth for new customers."

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Statistic 13

"53% of small businesses plan to invest more in email marketing in 2021."

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Statistic 14

"Only 17% of small businesses use search marketing as part of their marketing strategy."

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