GITNUX MARKETDATA REPORT 2024

Small Business Marketing Budget Statistics [Fresh Research]

Statistic 1

"47% of small business owners handle marketing efforts on their own."

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Statistic 2

"The average small business spends 1-6% of revenue on advertising and marketing."

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Statistic 3

"75% of small businesses believe online marketing is effective or very effective in attracting new customers."

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Statistic 4

"More than half of small businesses plan to increase their investment in social media, mobile marketing, and email marketing in the coming year."

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Statistic 5

"22% of small business owners designate content marketing as their most significant spend in their marketing budget."

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Statistic 6

"86% of small businesses find videos to be an effective part of their online marketing efforts."

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Statistic 7

"Only 30% of small businesses are using search engine optimization (SEO) to promote their company."

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Statistic 8

"More than half (58%) of small businesses allocate 5% or less of their budget on marketing."

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Statistic 9

"84% of small business owners rate their website’s importance as “very high” or “important.”"

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Statistic 10

"The average small business spends about $400 per month on online marketing."

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Statistic 11

"60% of small businesses engage in content marketing for lead generation."

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Statistic 12

"41% of small businesses use Facebook regularly to acquire new customers."

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