GITNUX MARKETDATA REPORT 2024

Must-Know Energy Drink Sales Statistics [Current Data]

Statistic 1

"Red Bull remains the market leader, with a 43% share of the U.S. market as of 2020."

Sources Icon

Statistic 2

"The average retail price of an energy drink in the U.S. is approximately $2.10."

Sources Icon

Statistic 3

"In 2020, online sales of energy drinks grew by 20% compared to the previous year."

Sources Icon

Statistic 4

"The Middle East energy drinks market is experiencing expansion, projected to grow at a CAGR of 5.5% from 2020 to 2027."

Sources Icon

Statistic 5

"Monster Beverage Corporation holds around 39% share of the U.S. energy drinks market."

Sources Icon

Statistic 6

"The U.S. market is the largest for energy drinks, estimated to generate around $14.3 billion in 2020."

Sources Icon

Statistic 7

"The energy drink market in China grew by 5.8% in 2020."

Sources Icon

Statistic 8

"Sales of sugar-free energy drinks have increased by 11% annually on average over the last five years."

Sources Icon

Statistic 9

"The Asia-Pacific energy drinks market is projected to grow at a CAGR of 7.3% from 2021 to 2028."

Sources Icon

Statistic 10

"The energy drinks market in Europe is expected to grow by 7.1% from 2020 to 2027."

Sources Icon

Statistic 11

"The carbonated energy drinks segment makes up 80% of the market share."

Sources Icon

Statistic 12

"The global energy drinks market was valued at approximately $61 billion in 2020."

Sources Icon

Statistic 13

"Over 60% of the growth in the energy drinks market is attributed to increased consumer demand for functional beverages."

Sources Icon

Statistic 14

"31% of U.S. teenagers consume energy drinks on a regular basis."

Sources Icon

Statistic 15

"Energy shots, a subsegment of energy drinks, account for $1 billion in annual sales in the U.S."

Sources Icon

Statistic 16

"Functional beverages, including energy drinks, are projected to grow at a CAGR of 8.14% from 2021 to 2028."

Sources Icon

Statistic 17

"Approximately 1.5 billion cans of Red Bull are sold annually in the U.S."

Sources Icon

Statistic 18

"The on-trade (direct sales through bars, restaurants, etc.) segment accounts for about 45% of energy drink sales."

Sources Icon

Statistic 19

"Over 60% of regular energy drink consumers report consuming them for the first time during adolescence."

Sources Icon

Statistic 20

"50% of energy drink consumers are aged between 18 and 34."

Sources Icon

... Before You Leave, Catch This! 🔥

Your next business insight is just a subscription away. Our newsletter The Week in Data delivers the freshest statistics and trends directly to you. Stay informed, stay ahead—subscribe now.

Sign up for our newsletter and become the navigator of tomorrow's trends. Equip your strategy with unparalleled insights!