GITNUXREPORT 2026

Sushi Industry Statistics

The global sushi industry is booming, driven by widespread popularity and market growth everywhere.

Jannik Lindner

Jannik Lindner

Co-Founder of Gitnux, specialized in content and tech since 2016.

First published: Feb 13, 2026

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Key Statistics

Statistic 1

72% of Gen Z consumers prefer sustainable sushi sourcing, per 2023 survey.

Statistic 2

Vegan sushi options saw 40% demand increase in U.S. 2023.

Statistic 3

58% of sushi eaters choose salmon nigiri as top pick in global 2023 poll.

Statistic 4

Online sushi ordering rose to 45% of total sales in urban areas 2023.

Statistic 5

Premium wagyu sushi demand up 30% among millennials in 2023.

Statistic 6

67% of Europeans seek low-mercury sushi options per 2023 study.

Statistic 7

Fusion sushi like sushi burritos gained 25% popularity in U.S. 2023.

Statistic 8

Home sushi kit sales surged 50% to 10 million units in 2023 globally.

Statistic 9

55% of consumers now pair sushi with craft beers over sake in 2023.

Statistic 10

Allergen-free sushi demand grew 35% for nut-free options in 2023.

Statistic 11

Tech-savvy sushi apps used by 40% of under-35s for customization 2023.

Statistic 12

Spicy tuna rolls preferred by 48% of U.S. consumers in 2023 survey.

Statistic 13

Sushi omakase experiences booked 2x more via VR previews in 2023.

Statistic 14

62% prioritize locally sourced fish in sushi per 2023 global poll.

Statistic 15

In 2023, 28% of U.S. adults consumed sushi at least once a month, up from 22% in 2019.

Statistic 16

Japan sees annual per capita sushi consumption of 85 pieces, highest globally in 2022.

Statistic 17

U.S. sushi consumption volume reached 1.2 billion servings in 2023, a 10% YoY increase.

Statistic 18

In Europe, 15 million sushi meals were consumed weekly in 2023, led by Germany and France.

Statistic 19

China’s urban sushi consumption grew 18% in 2023, with 45 million regular consumers.

Statistic 20

UK consumers ate 250 million sushi rolls in 2023, with women accounting for 62% of volume.

Statistic 21

Average American sushi eater consumes 12 rolls per visit, totaling USD 25 spend in 2023.

Statistic 22

In 2022, 40% of sushi consumed in the U.S. was purchased from grocery stores.

Statistic 23

Japan's conveyor belt sushi outlets served 2.8 billion plates in fiscal 2022.

Statistic 24

Brazil saw sushi consumption rise to 500 million pieces annually by 2023.

Statistic 25

Australia’s per capita sushi intake was 22 pieces in 2023, double that of 2010.

Statistic 26

South American sushi demand hit 1.5 billion servings in 2023, led by urban millennials.

Statistic 27

Global sushi delivery orders surged 35% to 800 million in 2023 via apps like Uber Eats.

Statistic 28

In 2023, 55% of sushi consumed in Canada was salmon-based varieties.

Statistic 29

France reported 120 million sushi portions sold in supermarkets in 2023 alone.

Statistic 30

Sushi Industry employs 250,000 people in the U.S. as of 2023.

Statistic 31

Japan’s sushi sector supports 1.2 million jobs, 40% in Tokyo area 2022.

Statistic 32

Global sushi supply chain generates USD 50 billion in economic value annually 2023.

Statistic 33

U.S. sushi restaurants average USD 1.2 million revenue per outlet in 2023.

Statistic 34

Average sushi chef salary in U.S. is USD 55,000 per year in 2023.

Statistic 35

Sushi exports contribute 2% to Japan's fishery GDP, USD 2.5B in 2023.

Statistic 36

15,000 new sushi outlets opened worldwide in 2023, creating 100,000 jobs.

Statistic 37

UK sushi workforce grew 12% to 25,000 employees in 2023.

Statistic 38

Economic multiplier effect of sushi industry is 1.8x per USD spent in 2023.

Statistic 39

Brazil sushi market employs 50,000, contributing BRL 10B to GDP 2023.

Statistic 40

Automation in sushi prep reduced labor costs by 20% in chain restaurants 2023.

Statistic 41

Female sushi chefs rose to 25% of total in Japan 2023 from 10% in 2010.

Statistic 42

Sushi tourism generated USD 15B in Japan economy in 2023.

Statistic 43

Average profit margin for sushi restaurants is 8-12% globally in 2023.

Statistic 44

35,000 sushi-related patents filed worldwide from 2018-2023.

Statistic 45

The global sushi market was valued at USD 15.68 billion in 2022 and is projected to reach USD 27.65 billion by 2030, growing at a CAGR of 7.2% from 2023 to 2030.

Statistic 46

In 2023, the U.S. sushi market generated approximately USD 5.2 billion in revenue, marking a 6.8% increase from 2022.

Statistic 47

Japan's sushi industry revenue reached JPY 1.2 trillion in fiscal year 2022, driven by domestic consumption and exports.

Statistic 48

The European sushi market size stood at EUR 2.1 billion in 2023, with a forecasted CAGR of 8.5% through 2028.

Statistic 49

North American sushi sales hit CAD 8.4 billion in 2023, with online delivery contributing 25% of total revenue.

Statistic 50

Asia-Pacific sushi market revenue was USD 10.3 billion in 2022, expected to grow at 7.9% CAGR to 2030.

Statistic 51

The ready-to-eat sushi segment accounted for 42% of the global market share in 2023, valued at USD 6.8 billion.

Statistic 52

U.S. supermarket sushi sales reached USD 1.1 billion in 2023, up 12% year-over-year.

Statistic 53

Global sushi export value from Japan was USD 450 million in 2022, primarily to the U.S. and Europe.

Statistic 54

The premium sushi market in China grew to CNY 15 billion in 2023, with a 9.2% annual growth rate.

Statistic 55

UK sushi market revenue totaled GBP 850 million in 2023, boosted by conveyor belt restaurants.

Statistic 56

Australia's sushi industry was worth AUD 2.5 billion in 2023, with 15% growth from tourism recovery.

Statistic 57

South Korea's sushi market size hit KRW 3.2 trillion in 2022, integrating K-pop culture influences.

Statistic 58

Brazil's sushi consumption market reached BRL 4.8 billion in 2023, second largest in Latin America.

Statistic 59

Global frozen sushi market valued at USD 3.2 billion in 2023, projected CAGR 6.5% to 2030.

Statistic 60

The global sushi market was valued at USD 15.68 billion in 2022 and is projected to reach USD 27.65 billion by 2030, growing at a CAGR of 7.2% from 2023 to 2030.

Statistic 61

In 2023, the U.S. sushi market generated approximately USD 5.2 billion in revenue, marking a 6.8% increase from 2022.

Statistic 62

Japan's sushi industry revenue reached JPY 1.2 trillion in fiscal year 2022, driven by domestic consumption and exports.

Statistic 63

The European sushi market size stood at EUR 2.1 billion in 2023, with a forecasted CAGR of 8.5% through 2028.

Statistic 64

North American sushi sales hit CAD 8.4 billion in 2023, with online delivery contributing 25% of total revenue.

Statistic 65

Asia-Pacific sushi market revenue was USD 10.3 billion in 2022, expected to grow at 7.9% CAGR to 2030.

Statistic 66

The ready-to-eat sushi market segment accounted for 42% of the global market share in 2023, valued at USD 6.8 billion.

Statistic 67

U.S. supermarket sushi sales reached USD 1.1 billion in 2023, up 12% year-over-year.

Statistic 68

Global sushi export value from Japan was USD 450 million in 2022, primarily to the U.S. and Europe.

Statistic 69

The premium sushi market in China grew to CNY 15 billion in 2023, with a 9.2% annual growth rate.

Statistic 70

UK sushi market revenue totaled GBP 850 million in 2023, boosted by conveyor belt restaurants.

Statistic 71

Global sushi production reached 5.2 billion kilograms in 2022, with Japan producing 60%.

Statistic 72

Atlantic salmon farmed for sushi supplied 1.8 million tons in 2023, 70% from Norway.

Statistic 73

U.S. sushi rice imports totaled 450,000 metric tons in 2023, mainly from California.

Statistic 74

Japan exported 120,000 tons of fresh seafood for sushi in 2023, value USD 1.2 billion.

Statistic 75

Cultured seaweed (nori) production hit 350,000 tons globally in 2022, 85% from Asia.

Statistic 76

Vietnam supplied 40% of global sushi-grade shrimp in 2023, 800,000 tons.

Statistic 77

U.S. produced 1.5 million tons of sushi-grade avocados in 2023 for California rolls.

Statistic 78

Frozen tuna for sushi imports to EU reached 250,000 tons in 2023 from Indonesia.

Statistic 79

Japan's rice vinegar production for sushi was 150,000 kiloliters in 2022.

Statistic 80

Chile exported 500,000 tons of salmon for sushi markets in 2023.

Statistic 81

Global wasabi production was 1,200 tons in 2023, 95% real wasabi from Japan.

Statistic 82

U.S. sushi-grade crab supply came from 60% Alaska in 2023, 120,000 tons.

Statistic 83

Nori sheet manufacturing in China produced 200,000 tons for export in 2023.

Statistic 84

Soy sauce for sushi use totaled 800,000 tons produced globally in 2022.

Statistic 85

Ecuador provided 30% of sushi tuna supply, 400,000 tons in 2023.

Statistic 86

Pickled ginger production for sushi reached 50,000 tons in Japan 2023.

Statistic 87

65% of sushi seaweed is sustainably farmed as of 2023 per MSC standards.

Statistic 88

Plant-based sushi ingredients production grew 25% to 300,000 tons in 2023.

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Far from just a culinary trend, the global love affair with sushi is now a multi-billion dollar economic engine, poised to swell from a $15.68 billion market in 2022 to over $27 billion by 2030 as it conquers supermarket aisles, delivery apps, and dinner tables from Tokyo to Brazil.

Key Takeaways

  • The global sushi market was valued at USD 15.68 billion in 2022 and is projected to reach USD 27.65 billion by 2030, growing at a CAGR of 7.2% from 2023 to 2030.
  • In 2023, the U.S. sushi market generated approximately USD 5.2 billion in revenue, marking a 6.8% increase from 2022.
  • Japan's sushi industry revenue reached JPY 1.2 trillion in fiscal year 2022, driven by domestic consumption and exports.
  • In 2023, 28% of U.S. adults consumed sushi at least once a month, up from 22% in 2019.
  • Japan sees annual per capita sushi consumption of 85 pieces, highest globally in 2022.
  • U.S. sushi consumption volume reached 1.2 billion servings in 2023, a 10% YoY increase.
  • Global sushi production reached 5.2 billion kilograms in 2022, with Japan producing 60%.
  • Atlantic salmon farmed for sushi supplied 1.8 million tons in 2023, 70% from Norway.
  • U.S. sushi rice imports totaled 450,000 metric tons in 2023, mainly from California.
  • 72% of Gen Z consumers prefer sustainable sushi sourcing, per 2023 survey.
  • Vegan sushi options saw 40% demand increase in U.S. 2023.
  • 58% of sushi eaters choose salmon nigiri as top pick in global 2023 poll.
  • Sushi Industry employs 250,000 people in the U.S. as of 2023.
  • Japan’s sushi sector supports 1.2 million jobs, 40% in Tokyo area 2022.
  • Global sushi supply chain generates USD 50 billion in economic value annually 2023.

The global sushi industry is booming, driven by widespread popularity and market growth everywhere.

Consumer Trends and Preferences

  • 72% of Gen Z consumers prefer sustainable sushi sourcing, per 2023 survey.
  • Vegan sushi options saw 40% demand increase in U.S. 2023.
  • 58% of sushi eaters choose salmon nigiri as top pick in global 2023 poll.
  • Online sushi ordering rose to 45% of total sales in urban areas 2023.
  • Premium wagyu sushi demand up 30% among millennials in 2023.
  • 67% of Europeans seek low-mercury sushi options per 2023 study.
  • Fusion sushi like sushi burritos gained 25% popularity in U.S. 2023.
  • Home sushi kit sales surged 50% to 10 million units in 2023 globally.
  • 55% of consumers now pair sushi with craft beers over sake in 2023.
  • Allergen-free sushi demand grew 35% for nut-free options in 2023.
  • Tech-savvy sushi apps used by 40% of under-35s for customization 2023.
  • Spicy tuna rolls preferred by 48% of U.S. consumers in 2023 survey.
  • Sushi omakase experiences booked 2x more via VR previews in 2023.
  • 62% prioritize locally sourced fish in sushi per 2023 global poll.

Consumer Trends and Preferences Interpretation

The sushi industry is masterfully juggling a plate of contradictions, where Gen Z’s sustainable ideals, millennials’ luxury wagyu, and everyone’s sudden love for vegan options and craft beer pairings prove that the only universal truth is that we all want our salmon nigiri exactly our way.

Consumption Statistics

  • In 2023, 28% of U.S. adults consumed sushi at least once a month, up from 22% in 2019.
  • Japan sees annual per capita sushi consumption of 85 pieces, highest globally in 2022.
  • U.S. sushi consumption volume reached 1.2 billion servings in 2023, a 10% YoY increase.
  • In Europe, 15 million sushi meals were consumed weekly in 2023, led by Germany and France.
  • China’s urban sushi consumption grew 18% in 2023, with 45 million regular consumers.
  • UK consumers ate 250 million sushi rolls in 2023, with women accounting for 62% of volume.
  • Average American sushi eater consumes 12 rolls per visit, totaling USD 25 spend in 2023.
  • In 2022, 40% of sushi consumed in the U.S. was purchased from grocery stores.
  • Japan's conveyor belt sushi outlets served 2.8 billion plates in fiscal 2022.
  • Brazil saw sushi consumption rise to 500 million pieces annually by 2023.
  • Australia’s per capita sushi intake was 22 pieces in 2023, double that of 2010.
  • South American sushi demand hit 1.5 billion servings in 2023, led by urban millennials.
  • Global sushi delivery orders surged 35% to 800 million in 2023 via apps like Uber Eats.
  • In 2023, 55% of sushi consumed in Canada was salmon-based varieties.
  • France reported 120 million sushi portions sold in supermarkets in 2023 alone.

Consumption Statistics Interpretation

The world is increasingly rolling with raw fish, as evidenced by America's grocery store grab-and-go habits, Europe's weekly sushi fix, and a global delivery surge, proving that this Japanese delicacy has successfully conquered the dinner plate from Tokyo to Toronto.

Industry Employment and Economics

  • Sushi Industry employs 250,000 people in the U.S. as of 2023.
  • Japan’s sushi sector supports 1.2 million jobs, 40% in Tokyo area 2022.
  • Global sushi supply chain generates USD 50 billion in economic value annually 2023.
  • U.S. sushi restaurants average USD 1.2 million revenue per outlet in 2023.
  • Average sushi chef salary in U.S. is USD 55,000 per year in 2023.
  • Sushi exports contribute 2% to Japan's fishery GDP, USD 2.5B in 2023.
  • 15,000 new sushi outlets opened worldwide in 2023, creating 100,000 jobs.
  • UK sushi workforce grew 12% to 25,000 employees in 2023.
  • Economic multiplier effect of sushi industry is 1.8x per USD spent in 2023.
  • Brazil sushi market employs 50,000, contributing BRL 10B to GDP 2023.
  • Automation in sushi prep reduced labor costs by 20% in chain restaurants 2023.
  • Female sushi chefs rose to 25% of total in Japan 2023 from 10% in 2010.
  • Sushi tourism generated USD 15B in Japan economy in 2023.
  • Average profit margin for sushi restaurants is 8-12% globally in 2023.
  • 35,000 sushi-related patents filed worldwide from 2018-2023.

Industry Employment and Economics Interpretation

While a single bite of sushi may seem simple, its global journey from ocean to plate is a surprisingly massive economic engine, supporting millions of jobs and generating billions across continents, yet still relying on the meticulous art of a chef whose salary suggests we value that artistry more in the eating than the earning.

Market Size and Revenue

  • The global sushi market was valued at USD 15.68 billion in 2022 and is projected to reach USD 27.65 billion by 2030, growing at a CAGR of 7.2% from 2023 to 2030.
  • In 2023, the U.S. sushi market generated approximately USD 5.2 billion in revenue, marking a 6.8% increase from 2022.
  • Japan's sushi industry revenue reached JPY 1.2 trillion in fiscal year 2022, driven by domestic consumption and exports.
  • The European sushi market size stood at EUR 2.1 billion in 2023, with a forecasted CAGR of 8.5% through 2028.
  • North American sushi sales hit CAD 8.4 billion in 2023, with online delivery contributing 25% of total revenue.
  • Asia-Pacific sushi market revenue was USD 10.3 billion in 2022, expected to grow at 7.9% CAGR to 2030.
  • The ready-to-eat sushi segment accounted for 42% of the global market share in 2023, valued at USD 6.8 billion.
  • U.S. supermarket sushi sales reached USD 1.1 billion in 2023, up 12% year-over-year.
  • Global sushi export value from Japan was USD 450 million in 2022, primarily to the U.S. and Europe.
  • The premium sushi market in China grew to CNY 15 billion in 2023, with a 9.2% annual growth rate.
  • UK sushi market revenue totaled GBP 850 million in 2023, boosted by conveyor belt restaurants.
  • Australia's sushi industry was worth AUD 2.5 billion in 2023, with 15% growth from tourism recovery.
  • South Korea's sushi market size hit KRW 3.2 trillion in 2022, integrating K-pop culture influences.
  • Brazil's sushi consumption market reached BRL 4.8 billion in 2023, second largest in Latin America.
  • Global frozen sushi market valued at USD 3.2 billion in 2023, projected CAGR 6.5% to 2030.
  • The global sushi market was valued at USD 15.68 billion in 2022 and is projected to reach USD 27.65 billion by 2030, growing at a CAGR of 7.2% from 2023 to 2030.
  • In 2023, the U.S. sushi market generated approximately USD 5.2 billion in revenue, marking a 6.8% increase from 2022.
  • Japan's sushi industry revenue reached JPY 1.2 trillion in fiscal year 2022, driven by domestic consumption and exports.
  • The European sushi market size stood at EUR 2.1 billion in 2023, with a forecasted CAGR of 8.5% through 2028.
  • North American sushi sales hit CAD 8.4 billion in 2023, with online delivery contributing 25% of total revenue.
  • Asia-Pacific sushi market revenue was USD 10.3 billion in 2022, expected to grow at 7.9% CAGR to 2030.
  • The ready-to-eat sushi market segment accounted for 42% of the global market share in 2023, valued at USD 6.8 billion.
  • U.S. supermarket sushi sales reached USD 1.1 billion in 2023, up 12% year-over-year.
  • Global sushi export value from Japan was USD 450 million in 2022, primarily to the U.S. and Europe.
  • The premium sushi market in China grew to CNY 15 billion in 2023, with a 9.2% annual growth rate.
  • UK sushi market revenue totaled GBP 850 million in 2023, boosted by conveyor belt restaurants.

Market Size and Revenue Interpretation

The world is rapidly evolving from fish markets to financial markets, proving that a centuries-old art of rice and fish can become a global economic juggernaut when paired with convenience, cultural fusion, and a serious craving.

Production and Supply Chain

  • Global sushi production reached 5.2 billion kilograms in 2022, with Japan producing 60%.
  • Atlantic salmon farmed for sushi supplied 1.8 million tons in 2023, 70% from Norway.
  • U.S. sushi rice imports totaled 450,000 metric tons in 2023, mainly from California.
  • Japan exported 120,000 tons of fresh seafood for sushi in 2023, value USD 1.2 billion.
  • Cultured seaweed (nori) production hit 350,000 tons globally in 2022, 85% from Asia.
  • Vietnam supplied 40% of global sushi-grade shrimp in 2023, 800,000 tons.
  • U.S. produced 1.5 million tons of sushi-grade avocados in 2023 for California rolls.
  • Frozen tuna for sushi imports to EU reached 250,000 tons in 2023 from Indonesia.
  • Japan's rice vinegar production for sushi was 150,000 kiloliters in 2022.
  • Chile exported 500,000 tons of salmon for sushi markets in 2023.
  • Global wasabi production was 1,200 tons in 2023, 95% real wasabi from Japan.
  • U.S. sushi-grade crab supply came from 60% Alaska in 2023, 120,000 tons.
  • Nori sheet manufacturing in China produced 200,000 tons for export in 2023.
  • Soy sauce for sushi use totaled 800,000 tons produced globally in 2022.
  • Ecuador provided 30% of sushi tuna supply, 400,000 tons in 2023.
  • Pickled ginger production for sushi reached 50,000 tons in Japan 2023.
  • 65% of sushi seaweed is sustainably farmed as of 2023 per MSC standards.
  • Plant-based sushi ingredients production grew 25% to 300,000 tons in 2023.

Production and Supply Chain Interpretation

The global love affair with sushi has evolved into a meticulously orchestrated, multi-billion dollar operation where Japan remains the discerning maestro, but the world's oceans, farms, and even plant-based labs now form its expansive and surprisingly sustainable orchestra.

Sources & References