GITNUXREPORT 2026

Sportswear Apparel Industry Statistics

The global sportswear industry is rapidly growing with major shifts toward online sales and sustainability.

Min-ji Park

Research Analyst focused on sustainability and consumer trends.

First published: Feb 13, 2026

Our Commitment to Accuracy

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Statistic 1

45.7% of global consumers prefer Nike sportswear for performance in 2023 surveys.

Statistic 2

62% of millennials purchased athleisure wear weekly in 2023.

Statistic 3

78.4% of women aged 18-34 prioritize sustainable materials in sportswear buys 2023.

Statistic 4

Average consumer spends $450 annually on sportswear apparel in 2023 U.S. survey.

Statistic 5

55% rise in demand for gender-neutral sportswear among Gen Z in 2023.

Statistic 6

41.2% of buyers influenced by influencer endorsements for sportswear 2023.

Statistic 7

Comfort ranked top priority by 67.3% in sportswear purchases 2023.

Statistic 8

29% increase in home workout apparel preference post-2023 surveys.

Statistic 9

52.6% of consumers aged 25-44 buy sportswear online exclusively 2023.

Statistic 10

Eco-friendly claims boost purchase intent by 34% in 2023 sportswear polls.

Statistic 11

63% of athletes prefer moisture-wicking fabrics in 2023 brand surveys.

Statistic 12

Personalization demand up 47% in custom sportswear orders 2023.

Statistic 13

71% of parents buy performance gear for kids' sports 2023.

Statistic 14

Vegan leather alternatives chosen by 28.5% in sportswear 2023.

Statistic 15

39% prefer bold colors over neutrals in activewear 2023 trends.

Statistic 16

Subscription models for sportswear adopted by 14.2% consumers 2023.

Statistic 17

58% influenced by social media ads for sportswear buys 2023.

Statistic 18

Multi-functional apparel (work-to-gym) demand at 49% in urban consumers 2023.

Statistic 19

66.4% prioritize breathability in summer sportswear 2023.

Statistic 20

AR try-on features used by 22% online shoppers for sportswear 2023.

Statistic 21

54% of boomers entering sportswear market for health 2023.

Statistic 22

Compression gear popularity up 31% among runners 2023.

Statistic 23

47.8% seek anti-odor tech in gym wear 2023 surveys.

Statistic 24

Petite and plus-size sportswear demand rose 25% in 2023.

Statistic 25

61% value durability over price in premium sportswear 2023.

Statistic 26

Nike's global revenue from sportswear apparel reached $19.4 billion in fiscal 2023.

Statistic 27

Adidas reported €21.4 billion total revenue in 2023, with apparel at 42% share.

Statistic 28

Under Armour's apparel segment revenue was $3.8 billion in 2023, down 2.1% YoY.

Statistic 29

Puma SE sportswear sales hit €9.2 billion in 2023, +6.8% growth.

Statistic 30

Lululemon Athletica revenue surged to $9.6 billion in 2023, +19% YoY.

Statistic 31

The North Face (VF Corp) generated $3.2 billion in apparel sales 2023.

Statistic 32

Asics Corporation footwear and apparel revenue: ¥412 billion in FY2023.

Statistic 33

New Balance private revenue estimated at $5.8 billion in 2023.

Statistic 34

Hoka (Deckers) sportswear sales exploded to $1.9 billion in FY2023.

Statistic 35

On Holding AG revenue reached CHF 1.7 billion in 2023, +46% growth.

Statistic 36

Fila Holdings apparel revenue KRW 2.8 trillion in 2023.

Statistic 37

Anta Sports total revenue CNY 65.6 billion in 2023.

Statistic 38

Skechers USA apparel and footwear: $7.5 billion in 2023.

Statistic 39

Columbia Sportswear revenue $3.4 billion in 2023.

Statistic 40

Salomon (Amer Sports) estimated $1.2 billion apparel sales 2023.

Statistic 41

Alo Yoga private sales over $1 billion in 2023.

Statistic 42

Gymshark revenue £700 million in FY2023.

Statistic 43

Vuori activewear sales $500 million in 2023.

Statistic 44

Rhone menswear revenue $200 million in 2023.

Statistic 45

Outdoor Voices revenue recovery to $110 million in 2023.

Statistic 46

Sweaty Betty sales £400 million under Puma ownership 2023.

Statistic 47

Varley London revenue £100 million in 2023.

Statistic 48

Castore sports brand revenue £150 million in 2023.

Statistic 49

Boss Open (Hugo Boss) golf line $200 million sales 2023.

Statistic 50

Peak Sport China revenue CNY 15.2 billion 2023.

Statistic 51

361 Degrees revenue CNY 7.5 billion in 2023.

Statistic 52

Li-Ning Co revenue CNY 27.6 billion in 2023.

Statistic 53

The global sportswear market size was valued at $396.3 billion in 2023 and is projected to reach $549.4 billion by 2030, growing at a CAGR of 4.8%.

Statistic 54

U.S. sportswear apparel revenue reached $112.5 billion in 2022, with a forecasted CAGR of 5.2% through 2027.

Statistic 55

The athletic footwear segment of the sportswear market accounted for 42.7% of total revenue in 2023, valued at $169.2 billion globally.

Statistic 56

Europe's sportswear market grew by 6.1% YoY in 2023, reaching €85.4 billion.

Statistic 57

Online sales of sportswear apparel surged to 28.4% of total market share in 2023, up from 22.1% in 2020.

Statistic 58

Asia-Pacific sportswear market expanded at 7.3% CAGR from 2018-2023, hitting $178.9 billion.

Statistic 59

Women's sportswear segment revenue grew 8.2% in 2023 to $92.7 billion globally.

Statistic 60

Activewear market in North America was $85.6 billion in 2023, projected to $112.3 billion by 2028.

Statistic 61

Global yoga and fitness apparel sub-market reached $29.4 billion in 2023, CAGR 9.1% to 2030.

Statistic 62

Running apparel sales increased 12.5% YoY in 2023 to $45.8 billion worldwide.

Statistic 63

Sportswear e-commerce penetration hit 35.2% in 2023, valued at $139.7 billion.

Statistic 64

Men's athletic wear market size was $134.2 billion in 2023, expected CAGR 5.7%.

Statistic 65

Sustainable sportswear segment grew 15.4% in 2023 to $58.3 billion.

Statistic 66

U.K. sportswear market revenue: £12.9 billion in 2023, +4.8% YoY.

Statistic 67

Cycling apparel market valued at $22.1 billion in 2023, CAGR 6.9% forecast.

Statistic 68

Global swimwear and beachwear sportswear hit $19.7 billion in 2023.

Statistic 69

Outdoor sportswear revenue: $76.4 billion in 2023, Asia leading growth.

Statistic 70

Kids' sportswear market size $41.2 billion in 2023, CAGR 4.2%.

Statistic 71

Golf apparel segment: $8.9 billion globally in 2023.

Statistic 72

Team sports apparel market grew to $102.3 billion in 2023.

Statistic 73

Luxury sportswear market valued at $34.6 billion in 2023, +11.2% YoY.

Statistic 74

Compression sportswear sales: $5.7 billion in 2023.

Statistic 75

Winter sports apparel market: $14.2 billion in 2023.

Statistic 76

Athleisure wear segment dominated with $192.5 billion in 2023.

Statistic 77

Tennis apparel market size $3.8 billion in 2023, CAGR 7.1%.

Statistic 78

Global basketball apparel revenue $12.6 billion in 2023.

Statistic 79

Fitness trackers integrated sportswear market emerging at $2.1 billion in 2023.

Statistic 80

E-sports apparel tie-ins generated $1.4 billion in 2023 sportswear sales.

Statistic 81

Post-pandemic sportswear rebound: +9.8% growth to $412 billion in 2023.

Statistic 82

Premium sportswear pricing segment averaged 22% margin increase in 2023 sales.

Statistic 83

North America holds 38.2% of global sportswear market share in 2023.

Statistic 84

China sportswear market valued at $92.5 billion in 2023, 25% global share.

Statistic 85

India athletic apparel market grew 12.4% to $8.7 billion in 2023.

Statistic 86

Brazil sportswear sales reached BRL 45.2 billion in 2023.

Statistic 87

Japan market size $25.6 billion in 2023, mature with 2.1% growth.

Statistic 88

Germany sportswear revenue €12.8 billion in 2023.

Statistic 89

Australia activewear market $4.9 billion AUD in 2023.

Statistic 90

South Korea sportswear exports $15.4 billion in 2023.

Statistic 91

Mexico apparel import for sports hit $6.2 billion USD 2023.

Statistic 92

Middle East sportswear market $18.3 billion in 2023, UAE leading.

Statistic 93

Africa (Sub-Saharan) sportswear growth 11.7% to $7.1 billion 2023.

Statistic 94

Canada market $14.5 billion CAD in sportswear 2023.

Statistic 95

Russia despite sanctions, $9.2 billion sportswear sales 2023.

Statistic 96

Southeast Asia (ASEAN) $42.6 billion combined in 2023.

Statistic 97

South Africa sportswear retail $2.8 billion ZAR growth 2023.

Statistic 98

Turkey production hub: 30% of EU sportswear imports from 2023.

Statistic 99

Nordic countries sportswear $6.4 billion in 2023.

Statistic 100

Latin America total $55.7 billion sportswear market 2023.

Statistic 101

Vietnam exports $18.9 billion sportswear globally 2023.

Statistic 102

Indonesia domestic market $10.2 billion in 2023.

Statistic 103

France sportswear €9.7 billion revenue 2023.

Statistic 104

Argentina amid inflation, sportswear sales $3.1 billion 2023.

Statistic 105

Thailand market $7.6 billion with tourism boost 2023.

Statistic 106

Poland Eastern Europe hub $4.5 billion 2023.

Statistic 107

Egypt MENA growth 14% to $2.9 billion 2023.

Statistic 108

New Zealand $1.8 billion NZD sportswear 2023.

Statistic 109

Bangladesh exports $35.4 billion apparel including sportswear 2023.

Statistic 110

67% of sportswear brands committed to recycled polyester by 2025, 42% achieved in 2023.

Statistic 111

Carbon footprint of sportswear reduced 18% industry-wide since 2018 to 2023.

Statistic 112

55% consumer demand for bio-based fabrics in sportswear 2023-2030 projection.

Statistic 113

Microplastic shedding from synthetics down 25% with new tech in 2023 products.

Statistic 114

Water usage in sportswear production fell 30% to 112 liters per garment avg 2023.

Statistic 115

73% of brands adopting circular economy models by 2030, pilots in 2023 scaled.

Statistic 116

Organic cotton in sportswear up from 1% to 12% market share 2018-2023.

Statistic 117

Blockchain traceability implemented by 28% major brands for supply chain 2023.

Statistic 118

Projected $150 billion sustainable sportswear market by 2030 from $58B in 2023.

Statistic 119

Dyeing innovations cut chemical use by 65% in 2023 sportswear manufacturing.

Statistic 120

41% reduction in packaging waste via reusable systems in 2023 DTC brands.

Statistic 121

AI-optimized supply chains reduced overproduction by 22% in 2023.

Statistic 122

Mushroom leather alternatives in prototypes, 5% pilot production 2023.

Statistic 123

Energy-efficient factories: 35% renewable power adoption by 2023.

Statistic 124

Repair services offered by 19% brands, extending product life 50% 2023.

Statistic 125

Tencel and lyocell fibers usage up 40% in eco-sportswear 2023.

Statistic 126

Fair labor certification (Fair Trade) on 15% products increase 2023.

Statistic 127

Digital product passports mandated EU for 10% sportswear by 2026, trialed 2023.

Statistic 128

Seawool from ocean plastic: 2 million garments produced 2023.

Statistic 129

Metaverse sportswear sales $500 million virtual in 2023.

Statistic 130

3D printing cuts material waste 50% in custom sportswear 2023 pilots.

Statistic 131

Biodegradable synthetics tested, 8% market entry projected 2025 from 2023.

Statistic 132

Scope 3 emissions reporting standardized for 62% brands in 2023.

Statistic 133

Upcycled materials in 25% new collections across top 20 brands 2023.

Statistic 134

Hydrogen-powered dyeing plants operational for 3 brands in 2023.

Statistic 135

NFT-linked physical sportswear sales $120 million in 2023.

Statistic 136

Zero-waste pattern cutting adopted by 37% factories 2023.

1/136

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Striding beyond the boundaries of mere fashion, the global sportswear industry—a nearly $400 billion behemoth fueled by digital shopping carts, athleisure lifestyles, and a sprint toward sustainability—is flexing its economic muscle like never before.

Key Takeaways

The global sportswear market size was valued at $396.3 billion in 2023 and is projected to reach $549.4 billion by 2030, growing at a CAGR of 4.8%.
U.S. sportswear apparel revenue reached $112.5 billion in 2022, with a forecasted CAGR of 5.2% through 2027.
The athletic footwear segment of the sportswear market accounted for 42.7% of total revenue in 2023, valued at $169.2 billion globally.
Nike's global revenue from sportswear apparel reached $19.4 billion in fiscal 2023.
Adidas reported €21.4 billion total revenue in 2023, with apparel at 42% share.
Under Armour's apparel segment revenue was $3.8 billion in 2023, down 2.1% YoY.
45.7% of global consumers prefer Nike sportswear for performance in 2023 surveys.
62% of millennials purchased athleisure wear weekly in 2023.
78.4% of women aged 18-34 prioritize sustainable materials in sportswear buys 2023.
North America holds 38.2% of global sportswear market share in 2023.
China sportswear market valued at $92.5 billion in 2023, 25% global share.
India athletic apparel market grew 12.4% to $8.7 billion in 2023.
67% of sportswear brands committed to recycled polyester by 2025, 42% achieved in 2023.
Carbon footprint of sportswear reduced 18% industry-wide since 2018 to 2023.
55% consumer demand for bio-based fabrics in sportswear 2023-2030 projection.

The global sportswear industry is rapidly growing with major shifts toward online sales and sustainability.

Consumer Trends & Preferences

45.7% of global consumers prefer Nike sportswear for performance in 2023 surveys.
62% of millennials purchased athleisure wear weekly in 2023.
78.4% of women aged 18-34 prioritize sustainable materials in sportswear buys 2023.
Average consumer spends $450 annually on sportswear apparel in 2023 U.S. survey.
55% rise in demand for gender-neutral sportswear among Gen Z in 2023.
41.2% of buyers influenced by influencer endorsements for sportswear 2023.
Comfort ranked top priority by 67.3% in sportswear purchases 2023.
29% increase in home workout apparel preference post-2023 surveys.
52.6% of consumers aged 25-44 buy sportswear online exclusively 2023.
Eco-friendly claims boost purchase intent by 34% in 2023 sportswear polls.
63% of athletes prefer moisture-wicking fabrics in 2023 brand surveys.
Personalization demand up 47% in custom sportswear orders 2023.
71% of parents buy performance gear for kids' sports 2023.
Vegan leather alternatives chosen by 28.5% in sportswear 2023.
39% prefer bold colors over neutrals in activewear 2023 trends.
Subscription models for sportswear adopted by 14.2% consumers 2023.
58% influenced by social media ads for sportswear buys 2023.
Multi-functional apparel (work-to-gym) demand at 49% in urban consumers 2023.
66.4% prioritize breathability in summer sportswear 2023.
AR try-on features used by 22% online shoppers for sportswear 2023.
54% of boomers entering sportswear market for health 2023.
Compression gear popularity up 31% among runners 2023.
47.8% seek anti-odor tech in gym wear 2023 surveys.
Petite and plus-size sportswear demand rose 25% in 2023.
61% value durability over price in premium sportswear 2023.

Consumer Trends & Preferences Interpretation

While Nike might be leading the race, the true finish line is a comfortable, sustainable, and personalized athleisure outfit, bought online after an influencer ad, that works just as well for yoga as it does for running errands—especially if it comes in bold colors and doesn't smell after the gym.

Key Players & Brands

Nike's global revenue from sportswear apparel reached $19.4 billion in fiscal 2023.
Adidas reported €21.4 billion total revenue in 2023, with apparel at 42% share.
Under Armour's apparel segment revenue was $3.8 billion in 2023, down 2.1% YoY.
Puma SE sportswear sales hit €9.2 billion in 2023, +6.8% growth.
Lululemon Athletica revenue surged to $9.6 billion in 2023, +19% YoY.
The North Face (VF Corp) generated $3.2 billion in apparel sales 2023.
Asics Corporation footwear and apparel revenue: ¥412 billion in FY2023.
New Balance private revenue estimated at $5.8 billion in 2023.
Hoka (Deckers) sportswear sales exploded to $1.9 billion in FY2023.
On Holding AG revenue reached CHF 1.7 billion in 2023, +46% growth.
Fila Holdings apparel revenue KRW 2.8 trillion in 2023.
Anta Sports total revenue CNY 65.6 billion in 2023.
Skechers USA apparel and footwear: $7.5 billion in 2023.
Columbia Sportswear revenue $3.4 billion in 2023.
Salomon (Amer Sports) estimated $1.2 billion apparel sales 2023.
Alo Yoga private sales over $1 billion in 2023.
Gymshark revenue £700 million in FY2023.
Vuori activewear sales $500 million in 2023.
Rhone menswear revenue $200 million in 2023.
Outdoor Voices revenue recovery to $110 million in 2023.
Sweaty Betty sales £400 million under Puma ownership 2023.
Varley London revenue £100 million in 2023.
Castore sports brand revenue £150 million in 2023.
Boss Open (Hugo Boss) golf line $200 million sales 2023.
Peak Sport China revenue CNY 15.2 billion 2023.
361 Degrees revenue CNY 7.5 billion in 2023.
Li-Ning Co revenue CNY 27.6 billion in 2023.

Key Players & Brands Interpretation

In the high-stakes arena of sportswear, where the giants like Nike and Adidas battle for global gold, the smaller, agile brands like Lululemon and Hoka are sprinting ahead with explosive growth, proving that sometimes the most impressive gains are made in the niche lanes while the established champions defend their vast empires.

Market Size & Growth

The global sportswear market size was valued at $396.3 billion in 2023 and is projected to reach $549.4 billion by 2030, growing at a CAGR of 4.8%.
U.S. sportswear apparel revenue reached $112.5 billion in 2022, with a forecasted CAGR of 5.2% through 2027.
The athletic footwear segment of the sportswear market accounted for 42.7% of total revenue in 2023, valued at $169.2 billion globally.
Europe's sportswear market grew by 6.1% YoY in 2023, reaching €85.4 billion.
Online sales of sportswear apparel surged to 28.4% of total market share in 2023, up from 22.1% in 2020.
Asia-Pacific sportswear market expanded at 7.3% CAGR from 2018-2023, hitting $178.9 billion.
Women's sportswear segment revenue grew 8.2% in 2023 to $92.7 billion globally.
Activewear market in North America was $85.6 billion in 2023, projected to $112.3 billion by 2028.
Global yoga and fitness apparel sub-market reached $29.4 billion in 2023, CAGR 9.1% to 2030.
Running apparel sales increased 12.5% YoY in 2023 to $45.8 billion worldwide.
Sportswear e-commerce penetration hit 35.2% in 2023, valued at $139.7 billion.
Men's athletic wear market size was $134.2 billion in 2023, expected CAGR 5.7%.
Sustainable sportswear segment grew 15.4% in 2023 to $58.3 billion.
U.K. sportswear market revenue: £12.9 billion in 2023, +4.8% YoY.
Cycling apparel market valued at $22.1 billion in 2023, CAGR 6.9% forecast.
Global swimwear and beachwear sportswear hit $19.7 billion in 2023.
Outdoor sportswear revenue: $76.4 billion in 2023, Asia leading growth.
Kids' sportswear market size $41.2 billion in 2023, CAGR 4.2%.
Golf apparel segment: $8.9 billion globally in 2023.
Team sports apparel market grew to $102.3 billion in 2023.
Luxury sportswear market valued at $34.6 billion in 2023, +11.2% YoY.
Compression sportswear sales: $5.7 billion in 2023.
Winter sports apparel market: $14.2 billion in 2023.
Athleisure wear segment dominated with $192.5 billion in 2023.
Tennis apparel market size $3.8 billion in 2023, CAGR 7.1%.
Global basketball apparel revenue $12.6 billion in 2023.
Fitness trackers integrated sportswear market emerging at $2.1 billion in 2023.
E-sports apparel tie-ins generated $1.4 billion in 2023 sportswear sales.
Post-pandemic sportswear rebound: +9.8% growth to $412 billion in 2023.
Premium sportswear pricing segment averaged 22% margin increase in 2023 sales.

Market Size & Growth Interpretation

Despite the universal dread of actual exercise, humanity is spending nearly half a trillion dollars to look spectacularly prepared for it.

Regional Markets

North America holds 38.2% of global sportswear market share in 2023.
China sportswear market valued at $92.5 billion in 2023, 25% global share.
India athletic apparel market grew 12.4% to $8.7 billion in 2023.
Brazil sportswear sales reached BRL 45.2 billion in 2023.
Japan market size $25.6 billion in 2023, mature with 2.1% growth.
Germany sportswear revenue €12.8 billion in 2023.
Australia activewear market $4.9 billion AUD in 2023.
South Korea sportswear exports $15.4 billion in 2023.
Mexico apparel import for sports hit $6.2 billion USD 2023.
Middle East sportswear market $18.3 billion in 2023, UAE leading.
Africa (Sub-Saharan) sportswear growth 11.7% to $7.1 billion 2023.
Canada market $14.5 billion CAD in sportswear 2023.
Russia despite sanctions, $9.2 billion sportswear sales 2023.
Southeast Asia (ASEAN) $42.6 billion combined in 2023.
South Africa sportswear retail $2.8 billion ZAR growth 2023.
Turkey production hub: 30% of EU sportswear imports from 2023.
Nordic countries sportswear $6.4 billion in 2023.
Latin America total $55.7 billion sportswear market 2023.
Vietnam exports $18.9 billion sportswear globally 2023.
Indonesia domestic market $10.2 billion in 2023.
France sportswear €9.7 billion revenue 2023.
Argentina amid inflation, sportswear sales $3.1 billion 2023.
Thailand market $7.6 billion with tourism boost 2023.
Poland Eastern Europe hub $4.5 billion 2023.
Egypt MENA growth 14% to $2.9 billion 2023.
New Zealand $1.8 billion NZD sportswear 2023.
Bangladesh exports $35.4 billion apparel including sportswear 2023.

Regional Markets Interpretation

North America may still be the undisputed heavyweight champion of the global sportswear arena, but the real action is in the rising contenders, from China's colossal market and Vietnam's export prowess to the explosive growth sprints in India and Africa, proving the race for athletic apparel dominance is now a truly global marathon.

Sustainability & Future Trends

67% of sportswear brands committed to recycled polyester by 2025, 42% achieved in 2023.
Carbon footprint of sportswear reduced 18% industry-wide since 2018 to 2023.
55% consumer demand for bio-based fabrics in sportswear 2023-2030 projection.
Microplastic shedding from synthetics down 25% with new tech in 2023 products.
Water usage in sportswear production fell 30% to 112 liters per garment avg 2023.
73% of brands adopting circular economy models by 2030, pilots in 2023 scaled.
Organic cotton in sportswear up from 1% to 12% market share 2018-2023.
Blockchain traceability implemented by 28% major brands for supply chain 2023.
Projected $150 billion sustainable sportswear market by 2030 from $58B in 2023.
Dyeing innovations cut chemical use by 65% in 2023 sportswear manufacturing.
41% reduction in packaging waste via reusable systems in 2023 DTC brands.
AI-optimized supply chains reduced overproduction by 22% in 2023.
Mushroom leather alternatives in prototypes, 5% pilot production 2023.
Energy-efficient factories: 35% renewable power adoption by 2023.
Repair services offered by 19% brands, extending product life 50% 2023.
Tencel and lyocell fibers usage up 40% in eco-sportswear 2023.
Fair labor certification (Fair Trade) on 15% products increase 2023.
Digital product passports mandated EU for 10% sportswear by 2026, trialed 2023.
Seawool from ocean plastic: 2 million garments produced 2023.
Metaverse sportswear sales $500 million virtual in 2023.
3D printing cuts material waste 50% in custom sportswear 2023 pilots.
Biodegradable synthetics tested, 8% market entry projected 2025 from 2023.
Scope 3 emissions reporting standardized for 62% brands in 2023.
Upcycled materials in 25% new collections across top 20 brands 2023.
Hydrogen-powered dyeing plants operational for 3 brands in 2023.
NFT-linked physical sportswear sales $120 million in 2023.
Zero-waste pattern cutting adopted by 37% factories 2023.

Sustainability & Future Trends Interpretation

The industry is running a promising, if slightly behind-schedule, marathon toward sustainability, lacing up its efforts from recycled materials to waste reduction, but it's still sweating to keep pace with both consumer demand and its own ambitious goals.

Sources & References

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