GITNUXREPORT 2026

Residential Lawn Care Industry Statistics

The U.S. residential lawn care market is steadily growing and valued at over twenty-eight billion dollars.

Gitnux Team

Expert team of market researchers and data analysts.

First published: Feb 13, 2026

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Key Statistics

Statistic 1

68% of U.S. homeowners aged 35-54 outsource lawn care, spending avg $650/year.

Statistic 2

Millennial homeowners allocate 15% more budget to lawn care than Boomers, avg $580 vs $500.

Statistic 3

42% of U.S. suburban households hire lawn services weekly during peak season.

Statistic 4

Average annual lawn care spend per U.S. household: $489 for services + $312 for supplies in 2022.

Statistic 5

55% of high-income ($100k+) households prefer professional lawn care over DIY.

Statistic 6

Female-headed households spend 22% more on eco-friendly lawn treatments.

Statistic 7

31% of U.S. renters pay for lawn maintenance, avg $45/month.

Statistic 8

Peak spending season (May-Aug) sees 78% of annual lawn care budget used by homeowners.

Statistic 9

64% of Gen Z homeowners invest in smart lawn tech, boosting spend by 28%.

Statistic 10

Southern U.S. households spend 35% more on lawn care due to longer seasons, avg $620/year.

Statistic 11

72% of U.S. homeowners schedule lawn services via apps, saving 12% on average costs.

Statistic 12

Loyalty programs retain 88% of lawn care customers, increasing lifetime spend by $1,200.

Statistic 13

49% increase in premium lawn care subscriptions among urban homeowners 2022-2023.

Statistic 14

Hispanic households overspend on fertilization by 18%, avg $210/year.

Statistic 15

57% of pet owners prioritize pet-safe lawn treatments, adding $150 to annual costs.

Statistic 16

Drought conditions reduced lawn care spending by 14% in Western states in 2022.

Statistic 17

76% of surveyed homeowners fertilize lawns 4-6 times/year, costing avg $180.

Statistic 18

68% of 35-54 yr olds outsource, $650 avg.

Statistic 19

Millennials 15% more budget than Boomers.

Statistic 20

42% suburban weekly hires.

Statistic 21

$489 services + $312 supplies avg 2022.

Statistic 22

55% high-income prefer pros.

Statistic 23

Females 22% more on eco-treatments.

Statistic 24

31% renters $45/mo.

Statistic 25

78% budget May-Aug.

Statistic 26

Gen Z 64% smart tech +28% spend.

Statistic 27

South 35% more $620 avg.

Statistic 28

2.1 million full-time employees in U.S. lawn care industry in 2023.

Statistic 29

Average hourly wage for lawn care workers: $17.45 in 2023.

Statistic 30

85,000 small businesses operate in residential lawn care sector.

Statistic 31

Turnover rate in lawn care workforce: 28% annually.

Statistic 32

42% of operators are independent contractors.

Statistic 33

Training hours avg 120/year per employee in top firms.

Statistic 34

Insurance costs avg $4,200/year per lawn care business.

Statistic 35

67% of firms report labor shortages as top challenge.

Statistic 36

Avg business revenue per employee: $92,000 in residential lawn care.

Statistic 37

31% growth in female-owned lawn care businesses 2018-2023.

Statistic 38

Fleet vehicles avg 5.3 per company, costing $45k/year maintenance.

Statistic 39

Digital marketing ROI: 4.8x for lawn care firms in 2023.

Statistic 40

76% of businesses use CRM software for scheduling.

Statistic 41

Bankruptcy rate: 1.2% for lawn care businesses in 2023.

Statistic 42

Avg startup cost for lawn care business: $12,500.

Statistic 43

54% of firms expanded staff post-2022 labor recovery.

Statistic 44

Overtime hours avg 420/year per worker during peak.

Statistic 45

Franchised lawn care outlets: 1,200 nationwide.

Statistic 46

Robotic and automated mowers hold 12% market share in residential sector by 2023.

Statistic 47

Battery-powered lawn equipment sales up 67% in residential use 2020-2023.

Statistic 48

45% of pro lawn care firms adopted GPS-guided mowers by 2023.

Statistic 49

Smart irrigation controllers installed in 23% of serviced residential properties.

Statistic 50

Drones used for lawn health monitoring on 7% of large residential lots.

Statistic 51

Electric string trimmers comprise 31% of residential pro toolkit in 2023.

Statistic 52

AI soil sensors deployed in 14% of upscale homeowner lawns.

Statistic 53

Zero-turn mowers dominate 58% of commercial residential fleet.

Statistic 54

Mulching mower blades used on 49% of weekly service lawns.

Statistic 55

App-integrated sprayers adopted by 19% of services for precise fert.

Statistic 56

LED grow lights for shade lawns in 5% of northern residences.

Statistic 57

Autonomous edgers emerging in 3% of tech-forward markets.

Statistic 58

High-pressure blowers upgraded to 1200 CFM in 37% of fleets.

Statistic 59

Biodegradable weed barriers installed under 22% of mulched areas.

Statistic 60

In 2023, the U.S. residential lawn care services market was valued at $28.5 billion, growing at a CAGR of 4.2% from 2018-2023.

Statistic 61

Global residential lawn care market projected to reach $45.2 billion by 2030, with a CAGR of 5.1% from 2023-2030.

Statistic 62

U.S. households spending an average of $512 annually on lawn care services in 2022.

Statistic 63

Residential lawn mowing segment accounted for 62% of total U.S. lawn care revenue in 2023.

Statistic 64

Florida led U.S. states in residential lawn care spending with $3.2 billion in 2022.

Statistic 65

Post-COVID surge saw U.S. residential lawn care market grow 7.8% YoY in 2021.

Statistic 66

European residential lawn care market valued at €12.4 billion in 2023.

Statistic 67

Online bookings for residential lawn care services increased 45% from 2020-2023 in the U.S.

Statistic 68

Texas residential lawn care market size reached $2.8 billion in 2023.

Statistic 69

Organic lawn care segment grew 12% annually in U.S. residential market 2021-2023.

Statistic 70

U.S. residential lawn care market valued at $28.5 billion in 2023 with 4.2% CAGR.

Statistic 71

Global market to hit $45.2 billion by 2030 at 5.1% CAGR.

Statistic 72

Avg household spend $512/year on services in 2022.

Statistic 73

Mowing segment 62% of U.S. revenue 2023.

Statistic 74

Florida $3.2B spending leader 2022.

Statistic 75

7.8% YoY growth in 2021 post-COVID.

Statistic 76

Europe €12.4B market 2023.

Statistic 77

45% rise in online bookings 2020-2023.

Statistic 78

Texas $2.8B market 2023.

Statistic 79

Organic segment 12% annual growth.

Statistic 80

45 million U.S. households mow lawns weekly, with 29% outsourcing.

Statistic 81

Average residential lawn service visit lasts 1.2 hours, performed bi-weekly by 52% of clients.

Statistic 82

61% of lawns receive aeration services annually, mostly in fall.

Statistic 83

Weed control treatments applied to 78% of serviced residential lawns monthly in growing season.

Statistic 84

34% of homeowners opt for seasonal clean-up services, avg 2x/year.

Statistic 85

Irrigation system maintenance requested by 22% of clients quarterly.

Statistic 86

50% of East Coast lawns treated for pests 3-5 times/year.

Statistic 87

Mulching services up 28%, used by 41% of properties bi-annually.

Statistic 88

67% frequency of mowing for residential clients in humid climates: weekly.

Statistic 89

Overseeding performed on 19% of lawns each fall.

Statistic 90

55% of serviced lawns get core aeration every 12-18 months.

Statistic 91

Trimming and edging done weekly on 73% of professional lawns.

Statistic 92

40% of clients request fertilization every 6 weeks during peak growth.

Statistic 93

Leaf removal services peak at 4.2 visits per property in Northeast.

Statistic 94

26% uptake of grub control treatments annually.

Statistic 95

Robotic mowers used daily on 8% of tech-adopting residential lawns.

Statistic 96

62% of lawns blowered post-mowing each visit.

Statistic 97

Drought-resistant seeding chosen for 15% of new lawns annually.

Statistic 98

71% of premium clients get monthly inspections.

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The vibrant $28.5 billion U.S. residential lawn care industry is flourishing, driven by homeowners who now spend an average of $512 annually to outsource their lawn maintenance, signaling a significant shift from weekend DIY to professional services that are smarter and more specialized than ever.

Key Takeaways

  • In 2023, the U.S. residential lawn care services market was valued at $28.5 billion, growing at a CAGR of 4.2% from 2018-2023.
  • Global residential lawn care market projected to reach $45.2 billion by 2030, with a CAGR of 5.1% from 2023-2030.
  • U.S. households spending an average of $512 annually on lawn care services in 2022.
  • 68% of U.S. homeowners aged 35-54 outsource lawn care, spending avg $650/year.
  • Millennial homeowners allocate 15% more budget to lawn care than Boomers, avg $580 vs $500.
  • 42% of U.S. suburban households hire lawn services weekly during peak season.
  • 45 million U.S. households mow lawns weekly, with 29% outsourcing.
  • Average residential lawn service visit lasts 1.2 hours, performed bi-weekly by 52% of clients.
  • 61% of lawns receive aeration services annually, mostly in fall.
  • Robotic and automated mowers hold 12% market share in residential sector by 2023.
  • Battery-powered lawn equipment sales up 67% in residential use 2020-2023.
  • 45% of pro lawn care firms adopted GPS-guided mowers by 2023.
  • 2.1 million full-time employees in U.S. lawn care industry in 2023.
  • Average hourly wage for lawn care workers: $17.45 in 2023.
  • 85,000 small businesses operate in residential lawn care sector.

The U.S. residential lawn care market is steadily growing and valued at over twenty-eight billion dollars.

Consumer Spending & Behavior

  • 68% of U.S. homeowners aged 35-54 outsource lawn care, spending avg $650/year.
  • Millennial homeowners allocate 15% more budget to lawn care than Boomers, avg $580 vs $500.
  • 42% of U.S. suburban households hire lawn services weekly during peak season.
  • Average annual lawn care spend per U.S. household: $489 for services + $312 for supplies in 2022.
  • 55% of high-income ($100k+) households prefer professional lawn care over DIY.
  • Female-headed households spend 22% more on eco-friendly lawn treatments.
  • 31% of U.S. renters pay for lawn maintenance, avg $45/month.
  • Peak spending season (May-Aug) sees 78% of annual lawn care budget used by homeowners.
  • 64% of Gen Z homeowners invest in smart lawn tech, boosting spend by 28%.
  • Southern U.S. households spend 35% more on lawn care due to longer seasons, avg $620/year.
  • 72% of U.S. homeowners schedule lawn services via apps, saving 12% on average costs.
  • Loyalty programs retain 88% of lawn care customers, increasing lifetime spend by $1,200.
  • 49% increase in premium lawn care subscriptions among urban homeowners 2022-2023.
  • Hispanic households overspend on fertilization by 18%, avg $210/year.
  • 57% of pet owners prioritize pet-safe lawn treatments, adding $150 to annual costs.
  • Drought conditions reduced lawn care spending by 14% in Western states in 2022.
  • 76% of surveyed homeowners fertilize lawns 4-6 times/year, costing avg $180.
  • 68% of 35-54 yr olds outsource, $650 avg.
  • Millennials 15% more budget than Boomers.
  • 42% suburban weekly hires.
  • $489 services + $312 supplies avg 2022.
  • 55% high-income prefer pros.
  • Females 22% more on eco-treatments.
  • 31% renters $45/mo.
  • 78% budget May-Aug.
  • Gen Z 64% smart tech +28% spend.
  • South 35% more $620 avg.

Consumer Spending & Behavior Interpretation

We're outsourcing our yards to pay for our weekends, with busy Millennials leading the charge for pristine turf while the eco-conscious and tech-savvy drive up the national lawn bill, proving we'll gladly spend to reclaim our Saturday afternoons from the tyranny of the lawnmower.

Employment & Business Operations

  • 2.1 million full-time employees in U.S. lawn care industry in 2023.
  • Average hourly wage for lawn care workers: $17.45 in 2023.
  • 85,000 small businesses operate in residential lawn care sector.
  • Turnover rate in lawn care workforce: 28% annually.
  • 42% of operators are independent contractors.
  • Training hours avg 120/year per employee in top firms.
  • Insurance costs avg $4,200/year per lawn care business.
  • 67% of firms report labor shortages as top challenge.
  • Avg business revenue per employee: $92,000 in residential lawn care.
  • 31% growth in female-owned lawn care businesses 2018-2023.
  • Fleet vehicles avg 5.3 per company, costing $45k/year maintenance.
  • Digital marketing ROI: 4.8x for lawn care firms in 2023.
  • 76% of businesses use CRM software for scheduling.
  • Bankruptcy rate: 1.2% for lawn care businesses in 2023.
  • Avg startup cost for lawn care business: $12,500.
  • 54% of firms expanded staff post-2022 labor recovery.
  • Overtime hours avg 420/year per worker during peak.
  • Franchised lawn care outlets: 1,200 nationwide.

Employment & Business Operations Interpretation

With 85,000 small businesses fighting over a scarce and underpaid workforce, the grass might always be greener for customers, but it's often a patchy and precarious field for the 2.1 million people trying to make a living from it.

Equipment & Technology

  • Robotic and automated mowers hold 12% market share in residential sector by 2023.
  • Battery-powered lawn equipment sales up 67% in residential use 2020-2023.
  • 45% of pro lawn care firms adopted GPS-guided mowers by 2023.
  • Smart irrigation controllers installed in 23% of serviced residential properties.
  • Drones used for lawn health monitoring on 7% of large residential lots.
  • Electric string trimmers comprise 31% of residential pro toolkit in 2023.
  • AI soil sensors deployed in 14% of upscale homeowner lawns.
  • Zero-turn mowers dominate 58% of commercial residential fleet.
  • Mulching mower blades used on 49% of weekly service lawns.
  • App-integrated sprayers adopted by 19% of services for precise fert.
  • LED grow lights for shade lawns in 5% of northern residences.
  • Autonomous edgers emerging in 3% of tech-forward markets.
  • High-pressure blowers upgraded to 1200 CFM in 37% of fleets.
  • Biodegradable weed barriers installed under 22% of mulched areas.

Equipment & Technology Interpretation

The residential lawn care industry is now quietly humming with electric ambition and digital precision, where nearly half of pros let GPS steer the mower while homeowners increasingly let robots take the wheel, proving that the quest for the perfect lawn is becoming a surprisingly high-tech, battery-powered affair.

Market Size & Growth

  • In 2023, the U.S. residential lawn care services market was valued at $28.5 billion, growing at a CAGR of 4.2% from 2018-2023.
  • Global residential lawn care market projected to reach $45.2 billion by 2030, with a CAGR of 5.1% from 2023-2030.
  • U.S. households spending an average of $512 annually on lawn care services in 2022.
  • Residential lawn mowing segment accounted for 62% of total U.S. lawn care revenue in 2023.
  • Florida led U.S. states in residential lawn care spending with $3.2 billion in 2022.
  • Post-COVID surge saw U.S. residential lawn care market grow 7.8% YoY in 2021.
  • European residential lawn care market valued at €12.4 billion in 2023.
  • Online bookings for residential lawn care services increased 45% from 2020-2023 in the U.S.
  • Texas residential lawn care market size reached $2.8 billion in 2023.
  • Organic lawn care segment grew 12% annually in U.S. residential market 2021-2023.
  • U.S. residential lawn care market valued at $28.5 billion in 2023 with 4.2% CAGR.
  • Global market to hit $45.2 billion by 2030 at 5.1% CAGR.
  • Avg household spend $512/year on services in 2022.
  • Mowing segment 62% of U.S. revenue 2023.
  • Florida $3.2B spending leader 2022.
  • 7.8% YoY growth in 2021 post-COVID.
  • Europe €12.4B market 2023.
  • 45% rise in online bookings 2020-2023.
  • Texas $2.8B market 2023.
  • Organic segment 12% annual growth.

Market Size & Growth Interpretation

While it appears Americans are outsourcing their midlife crises to lawn mowers for an average of $512 a year, the grass is quite literally greener for this industry, which is growing with such manicured precision that it's poised to be a $45 billion global obsession by 2030.

Service Usage & Frequency

  • 45 million U.S. households mow lawns weekly, with 29% outsourcing.
  • Average residential lawn service visit lasts 1.2 hours, performed bi-weekly by 52% of clients.
  • 61% of lawns receive aeration services annually, mostly in fall.
  • Weed control treatments applied to 78% of serviced residential lawns monthly in growing season.
  • 34% of homeowners opt for seasonal clean-up services, avg 2x/year.
  • Irrigation system maintenance requested by 22% of clients quarterly.
  • 50% of East Coast lawns treated for pests 3-5 times/year.
  • Mulching services up 28%, used by 41% of properties bi-annually.
  • 67% frequency of mowing for residential clients in humid climates: weekly.
  • Overseeding performed on 19% of lawns each fall.
  • 55% of serviced lawns get core aeration every 12-18 months.
  • Trimming and edging done weekly on 73% of professional lawns.
  • 40% of clients request fertilization every 6 weeks during peak growth.
  • Leaf removal services peak at 4.2 visits per property in Northeast.
  • 26% uptake of grub control treatments annually.
  • Robotic mowers used daily on 8% of tech-adopting residential lawns.
  • 62% of lawns blowered post-mowing each visit.
  • Drought-resistant seeding chosen for 15% of new lawns annually.
  • 71% of premium clients get monthly inspections.

Service Usage & Frequency Interpretation

The American lawn remains a national commitment so labor-intensive that we've essentially created a seasonal economy of quiet warfare against weeds, pests, and entropy, fought with a standing army of mowers and blowers that most homeowners are, frankly, happy to outsource.

Sources & References