Key Takeaways
- The U.S. barbecue grill market reached $2.8 billion in retail sales in 2022, marking a 5.2% increase from 2021.
- Global BBQ sauce and condiment market size was valued at $4.12 billion in 2023, projected to grow to $5.67 billion by 2030 at a CAGR of 4.6%.
- U.S. barbecue restaurant industry generated $12.4 billion in revenue in 2023, up 8.1% year-over-year.
- U.S. beef brisket consumption for BBQ hit 2.1 billion pounds in 2023.
- Pork ribs sales in U.S. BBQ channels reached 1.8 billion pounds annually in 2022.
- Chicken wings BBQ sales volume 1.5 billion pounds in U.S. 2023.
- 55% of U.S. consumers grill more than once per week during summer.
- 72% of Millennials prefer gas grills over charcoal for convenience.
- 68% of U.S. adults attended a BBQ event at least 5 times in 2023 summer.
- Gas grills accounted for 62% of U.S. unit sales in 2023 at 2.1 million units.
- Charcoal grills sales volume 1.4 million units U.S. 2023.
- Pellet grills market share grew to 18% with 650,000 units sold U.S. 2023.
- Plant-based burger patty sales up 25% in BBQ category 2023.
- Smart thermometers with app alerts adopted by 35% grillers 2023.
- Korean BBQ fusion restaurants grew 18% U.S. 2023.
The barbecue industry continues to grow strongly across equipment, restaurants, and consumer spending worldwide.
Consumer Behavior
- 55% of U.S. consumers grill more than once per week during summer.
- 72% of Millennials prefer gas grills over charcoal for convenience.
- 68% of U.S. adults attended a BBQ event at least 5 times in 2023 summer.
- 45% of Gen Z consumers experiment with plant-based BBQ meats.
- 61% of parents grill for family dinners weekly in U.S.
- 78% of men aged 35-54 identify as primary grill masters.
- 52% of consumers seek low-sodium BBQ sauces.
- 40% of U.S. households own multiple grills for different cooking styles.
- 67% prioritize food safety when buying BBQ thermometers.
- 55% of women influence BBQ menu planning in households.
- 49% of consumers aged 18-34 use apps for BBQ recipes.
- 73% avoid single-use plastics in BBQ accessories.
- 62% prefer local craft beers with BBQs.
- 58% of urban dwellers grill on balconies weekly.
- 71% share BBQ photos on social media.
- 44% opt for organic meats at BBQs.
- 66% of seniors grill year-round.
- 53% influenced by TV shows like BBQ Pitmasters.
- 69% plan BBQs around sports events.
- 47% seek gluten-free BBQ sides.
- 75% of households with children under 12 grill chicken weekly.
- 59% use voice assistants for BBQ timers.
- 64% prefer smoky flavors via wood pellets.
- 51% attend neighborhood BBQs annually.
- 70% budget more for premium cuts post-2022.
- 56% experiment with global BBQ cuisines.
- 63% clean grills monthly for hygiene.
- 48% gift BBQ gear for holidays.
Consumer Behavior Interpretation
Grills & Equipment
- Gas grills accounted for 62% of U.S. unit sales in 2023 at 2.1 million units.
- Charcoal grills sales volume 1.4 million units U.S. 2023.
- Pellet grills market share grew to 18% with 650,000 units sold U.S. 2023.
- Electric grills penetrated 12% market, 400,000 units U.S. apartments 2023.
- Smoker-only units sales 250,000 U.S. 2023 for competition BBQ.
- Portable grills sold 900,000 units for camping BBQs U.S. 2023.
- Kamado-style grills sales up 22% to 180,000 units U.S. 2023.
- Built-in grills installed 120,000 in U.S. patios 2023.
- Combo grill-smoker hybrids 300,000 units U.S. sales 2023.
- Infrared grill technology in 15% of premium models, 75,000 sold.
- Grill covers sales 5 million units U.S. annually.
- Digital thermometers sold 3.2 million for BBQ U.S. 2023.
- Grill brushes replaced with scrapers, 4.1 million units safety-driven.
- Rotisserie attachments 800,000 sold U.S. grills 2023.
- Side burners on grills 55% of mid-range models.
- WiFi-enabled grills 200,000 units smart home integration 2023.
- Cart-style grills dominated 70% sales volume U.S.
- Pizza oven grill add-ons 150,000 sold U.S. 2023.
- Grill lights LED sales 1.8 million accessories.
- Stainless steel grills 82% preference in premium segment.
- Foldable legs portable grills 60% of travel models.
- Meat probes wireless 2.5 million U.S. BBQ sales 2023.
- Griddle tops for grills 400,000 conversions 2023.
- Cabinet-style outdoor kitchens 50,000 full installs U.S.
- 35% increase in ceramic grill sales for heat retention.
- Tool sets 6-piece average sold 12 million U.S. 2023.
- 28% CAGR in app-connected grill sales since 2020.
- U.S. pellet consumption for grills 450,000 tons 2023.
- 42% of grills feature cast iron grates durability.
Grills & Equipment Interpretation
Market Size & Revenue
- The U.S. barbecue grill market reached $2.8 billion in retail sales in 2022, marking a 5.2% increase from 2021.
- Global BBQ sauce and condiment market size was valued at $4.12 billion in 2023, projected to grow to $5.67 billion by 2030 at a CAGR of 4.6%.
- U.S. barbecue restaurant industry generated $12.4 billion in revenue in 2023, up 8.1% year-over-year.
- The North American BBQ market is expected to hit $9.5 billion by 2028, driven by premium meat demand.
- U.S. charcoal market revenue stood at $1.2 billion in 2022, with 15% growth in premium briquettes.
- European BBQ equipment market valued at €2.1 billion in 2023, forecasted CAGR of 3.8% to 2030.
- Asia-Pacific BBQ market expanded to $3.4 billion in 2023, led by South Korea and Japan urban grilling trends.
- U.S. backyard BBQ spending per household averaged $450 in 2023, up from $380 in 2020.
- Global portable BBQ market size was $1.8 billion in 2022, expected to reach $2.9 billion by 2030.
- BBQ retail sales in the U.S. hit $7.3 billion in 2023, with grills accounting for 45% of total.
- Australian BBQ market revenue reached AUD 1.2 billion in 2023, growing at 4.2% annually.
- U.S. wood pellet market for BBQ grew to $450 million in 2023, CAGR 12% since 2019.
- Latin America BBQ sauce market valued at $800 million in 2023, projected 5.1% CAGR to 2029.
- UK BBQ market size was £650 million in 2023, with 6% rise in premium products.
- U.S. commercial BBQ smoker sales generated $320 million in 2023.
- Middle East BBQ market expected to reach $1.1 billion by 2027, CAGR 7.2%.
- Canada BBQ industry revenue at CAD 2.1 billion in 2023, up 9% post-pandemic.
- Global electric BBQ grill market valued at $1.5 billion in 2023.
- U.S. BBQ accessories market hit $900 million in 2023.
- Brazil BBQ meat market size $15 billion in 2023, driven by churrasco culture.
- U.S. households spent $28 billion on BBQ-related food in 2023.
- China BBQ restaurant sector revenue $8.2 billion in 2023.
- Gas grill segment dominated U.S. market with $1.9 billion sales in 2023.
- India portable BBQ market growing at 11% CAGR to $250 million by 2028.
- U.S. BBQ festival economic impact totaled $1.5 billion in 2023.
- South Africa braai market valued at ZAR 3.2 billion in 2023.
- Premium BBQ rub market in U.S. reached $150 million in 2023.
- Global smart BBQ market size $500 million in 2023, CAGR 15%.
- U.S. pellet grill sales contributed $650 million to market in 2023.
- France BBQ equipment market €450 million in 2023.
Market Size & Revenue Interpretation
Sales & Consumption
- U.S. beef brisket consumption for BBQ hit 2.1 billion pounds in 2023.
- Pork ribs sales in U.S. BBQ channels reached 1.8 billion pounds annually in 2022.
- Chicken wings BBQ sales volume 1.5 billion pounds in U.S. 2023.
- U.S. charcoal consumption totaled 800,000 tons in summer 2023.
- Propane gas for grills sold 4.2 billion pounds in U.S. 2023.
- BBQ sauce retail sales 145 million units in U.S. supermarkets 2023.
- Wood chips and chunks sales hit 250 million pounds for BBQ in 2023 U.S.
- U.S. hot dog sales at BBQ events 7 billion units per year average.
- Burger patties consumed 2.5 billion pounds at U.S. BBQs annually.
- Corn on the cob sales for BBQ season 450 million ears in U.S. 2023.
- U.S. beer sales tied to BBQs reached 1.2 billion cases in 2023.
- Steak sales for grilling 1.1 billion pounds in U.S. summer 2023.
- Baked beans cans sold for BBQs 120 million units U.S. 2023.
- Salmon fillets for BBQ 300 million pounds U.S. coastal sales 2023.
- U.S. watermelon consumption at BBQs 85 million units per season.
- Potato chips bags sold for BBQs 500 million in U.S. summer 2023.
- Shrimp for grilling 450 million pounds U.S. BBQ sales 2023.
- Coleslaw side sales 200 million pounds U.S. BBQ restaurants 2023.
- U.S. sausage links for BBQ 900 million pounds annually.
- Macaroni salad consumption at BBQs 150 million pounds U.S. 2023.
- Pineapple rings grilled sales 50 million units U.S. 2023.
- U.S. pulled pork sales 1.2 billion pounds BBQ pitmasters 2023.
- Buns for burgers/hotdogs 3 billion units BBQ season U.S.
- U.S. brisket rub sales 75 million units retail 2023.
- Turkey legs BBQ sales 20 million pounds festivals U.S. 2023.
- Pickle slices jars for BBQs 90 million U.S. 2023.
- U.S. ribs consumption per capita 12 pounds annually BBQ-related.
- Deviled eggs trays at BBQs 40 million dozen U.S. summer.
- Lamb chops grilled sales 80 million pounds U.S. 2023.
Sales & Consumption Interpretation
Trends & Innovations
- Plant-based burger patty sales up 25% in BBQ category 2023.
- Smart thermometers with app alerts adopted by 35% grillers 2023.
- Korean BBQ fusion restaurants grew 18% U.S. 2023.
- Wood pellet flavors expanded to 20 varieties average.
- Low-and-slow smoking classes enrollment up 40% online.
- BBQ drone delivery pilots in 5 states U.S. 2023.
- Nitro cold brew coffee BBQ pairings rose 30%.
- Vertical pellet smokers new models 15 launches 2023.
- Vegan rib alternatives sales tripled 2022-2023.
- AR recipe apps for grills downloaded 2 million times.
- Sous-vide pre-BBQ meat prep up 22% home cooks.
- Tequila-infused marinades popular 45% Southwest U.S.
- Modular grill systems customizable 60% new sales.
- Cricket protein BBQ snacks tested markets 2023.
- Voice-activated grill igniters prototyped CES 2023.
- Fermented hot sauces for BBQ up 35% craft sales.
- Rooftop BBQ venues urban areas +50 openings 2023.
- AI recipe generators for BBQ personalized 1M users.
- Jackfruit pulled pork substitutes 500K units sold.
- Solar-powered portable grills piloted 10K units.
- Hummus-based BBQ dips market entry 2023 growth 28%.
- Foldable electric grills for EVs tailgating 20K sales.
- Mushroom bacon alternatives BBQ 300K pounds processed.
- Blockchain traced meat for BBQ transparency 15% premium.
- 360-degree rotating grills new patent 2023 models.
- Seaweed seasoned rubs sustainable launch 2023.
- Virtual reality BBQ competitions 50K participants online.
Trends & Innovations Interpretation
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