GITNUXREPORT 2026

Alcohol Spirits Industry Statistics

The global spirits industry continues growing steadily through premium products and new market trends.

Gitnux Team

Expert team of market researchers and data analysts.

First published: Feb 13, 2026

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Statistic 1

U.S. per capita spirits consumption was 2.83 gallons in 2022.

Statistic 2

Global average spirits consumption per capita: 2.5 liters pure alcohol in 2022.

Statistic 3

U.S. adults consumed 6.5 billion bottles of spirits in 2023.

Statistic 4

35% of U.S. legal drinking age adults consumed spirits in 2022.

Statistic 5

China spirits consumption volume: 15 billion liters in 2022.

Statistic 6

Europe spirits consumption declined 2% to 2.1 billion liters in 2022.

Statistic 7

Millennials represent 42% of U.S. spirits consumers in 2023.

Statistic 8

Tequila consumption in U.S. grew 12% in volume in 2023.

Statistic 9

Global RTD cocktails consumption up 15% to 900 million units in 2023.

Statistic 10

Russia vodka per capita consumption: 11 liters pure alcohol in 2022.

Statistic 11

U.K. gin consumption reached 70 million bottles in 2023.

Statistic 12

Women account for 45% of U.S. spirits drinkers in 2023.

Statistic 13

India total spirits consumption: 500 million cases in 2022.

Statistic 14

Premium spirits consumption share in Brazil: 25% in 2023.

Statistic 15

U.S. Gen Z spirits trial rate: 28% in 2023.

Statistic 16

France aperitif spirits consumption: 150 million liters in 2022.

Statistic 17

Australia per capita spirits intake: 2.1 liters in 2023.

Statistic 18

Mexican spirits consumption dominated by tequila at 80% share.

Statistic 19

Japan whisky consumption volume: 500 million liters in 2023.

Statistic 20

South Korea soju consumption: 3.5 billion bottles in 2022.

Statistic 21

U.S. at-home spirits consumption: 75% of total in 2023.

Statistic 22

Global low/no alcohol spirits consumption grew 28% in 2023.

Statistic 23

Italy grappa consumption: 40 million liters annually.

Statistic 24

U.S. holiday spirits sales spike 20% in December 2023.

Statistic 25

Nigeria spirits consumption per capita: 5.2 liters in 2022.

Statistic 26

U.S. whiskey consumption: 650 million 9L cases in 2023.

Statistic 27

Global spirits exports totaled $50 billion in 2022.

Statistic 28

U.S. spirits imports reached $9.2 billion in 2023.

Statistic 29

Scotch whisky exports to U.S.: £1.3 billion in 2022.

Statistic 30

Mexico tequila exports to U.S.: 80% of total production in 2023.

Statistic 31

France cognac exports: 190 million bottles to U.S. in 2022.

Statistic 32

Canada whisky exports: CAD 500 million in 2023.

Statistic 33

Ireland Irish whiskey exports: €1.5 billion in 2023.

Statistic 34

India IMFL exports grew 15% to 50 million cases in 2022.

Statistic 35

U.K. gin exports: 72 million bottles worth £700 million in 2023.

Statistic 36

China baijiu exports: $1.2 billion in 2022.

Statistic 37

U.S. spirits exports: $2.1 billion, led by bourbon at 60% share in 2023.

Statistic 38

Brazil cachaça exports to Europe: 2 million liters in 2023.

Statistic 39

Japan whisky exports: ¥100 billion to U.S. in 2022.

Statistic 40

Peru pisco imports to U.S.: 1.5 million bottles in 2023.

Statistic 41

Global rum exports: $3.5 billion in 2022.

Statistic 42

Australia spirits exports grew 10% to AUD 300 million in 2023.

Statistic 43

South Africa brandy exports to Africa: 50% of total in 2023.

Statistic 44

Poland vodka exports: 150 million liters to EU in 2022.

Statistic 45

U.S. imports of premium tequila: $3.8 billion in 2023.

Statistic 46

Scotch whisky top export market U.S. 35% share in 2023.

Statistic 47

Vodka imports to U.S.: 200 million cases in 2022.

Statistic 48

Cognac U.S. import value: €1.1 billion in 2023.

Statistic 49

Global gin exports up 8% to 500 million liters in 2023.

Statistic 50

Mexico agave spirits exports to EU: 10% growth in 2023.

Statistic 51

U.S. bourbon exports to Asia: 20% increase in 2023.

Statistic 52

Premiumization trend: 65% of U.S. spirits growth from premium in 2023.

Statistic 53

Global spirits market projected to reach $850 billion by 2030 at 5% CAGR.

Statistic 54

Rise of non-alcoholic spirits: 31% growth projected through 2028.

Statistic 55

Sustainability: 72% of consumers prefer eco-friendly spirits packaging by 2025.

Statistic 56

E-commerce spirits sales to hit 20% of total U.S. market by 2027.

Statistic 57

Flavored spirits category expected to grow 7% annually to 2028.

Statistic 58

Agave spirits (tequila/mezcal) CAGR 10% through 2030.

Statistic 59

Craft distilleries to represent 15% of U.S. market by 2025.

Statistic 60

Low-calorie spirits demand up 25% among millennials in 2024 forecast.

Statistic 61

Asia-Pacific spirits market CAGR 6.5% to 2030, led by whiskey.

Statistic 62

Direct-to-consumer sales projected to double to $5 billion in U.S. by 2026.

Statistic 63

Organic spirits segment to grow at 12% CAGR globally.

Statistic 64

Cocktail culture drives RTD growth 20% annually to 2028.

Statistic 65

Whiskey to overtake vodka as top U.S. spirit by 2025.

Statistic 66

Health-conscious trends boost botanical gins 15% yearly.

Statistic 67

Latin America premium spirits CAGR 8% through 2027.

Statistic 68

AI in distillation: 30% of new distilleries adopting by 2030.

Statistic 69

Female-founded distilleries up 40% in U.S. since 2020.

Statistic 70

Global agave shortage to impact tequila prices +20% by 2025.

Statistic 71

Subscription boxes for spirits to reach 10 million users by 2027.

Statistic 72

Cannabis-infused spirits emerging with 50% trial interest in 2024.

Statistic 73

Barrel-aged cocktails RTD forecast: $10 billion by 2030.

Statistic 74

Digital marketing ROI for spirits: 4x higher for TikTok in 2023.

Statistic 75

Single malt scotch demand up 15% annually in Asia.

Statistic 76

U.S. on-premise spirits recovery to 95% pre-COVID by 2025.

Statistic 77

In 2023, the global spirits market was valued at approximately $593.5 billion, reflecting a compound annual growth rate (CAGR) of 4.2% from 2018 to 2023.

Statistic 78

The U.S. spirits industry generated $29.4 billion in revenue from supplier revenues in 2022, marking a 6% increase from the previous year.

Statistic 79

Premium spirits accounted for 78% of total spirits volume growth in the U.S. in 2022.

Statistic 80

The European spirits market reached €25.6 billion in value sales in 2022, up 3% year-over-year.

Statistic 81

India's spirits market is projected to grow at a CAGR of 7.8% from 2023 to 2028, driven by rising disposable incomes.

Statistic 82

Scotch whisky exports contributed £5.7 billion to the UK economy in 2022.

Statistic 83

The tequila category in the U.S. saw a market value of $6.2 billion in 2023.

Statistic 84

Global ready-to-drink (RTD) spirits market was valued at $2.8 billion in 2022.

Statistic 85

China's baijiu market dominated with 70% of Asia-Pacific spirits revenue in 2023.

Statistic 86

The craft spirits segment in the U.S. grew by 18% in revenue to $4.5 billion in 2022.

Statistic 87

Brazil's cachaça market was valued at BRL 12 billion in 2023.

Statistic 88

The global gin market reached $14.2 billion in 2023, with a CAGR of 5.1% projected to 2030.

Statistic 89

U.S. vodka market share was 34% of total spirits in 2022.

Statistic 90

The rum market in the Caribbean generated $1.8 billion in exports in 2022.

Statistic 91

Australia's spirits market grew 9% to AUD 4.2 billion in 2023.

Statistic 92

The premium rum segment globally hit $8.5 billion in 2023.

Statistic 93

Mexico's tequila exports reached $4.5 billion in 2023.

Statistic 94

The Japanese whisky market value surged 25% to ¥250 billion in 2022.

Statistic 95

Global cognac sales were €4.8 billion in 2022.

Statistic 96

The U.S. ready-to-drink spirits category grew 32% in volume in 2023.

Statistic 97

South Africa's spirits market was ZAR 35 billion in 2023.

Statistic 98

The liqueurs market globally valued at $22.4 billion in 2023.

Statistic 99

France's spirits industry revenue was €12.3 billion in 2022.

Statistic 100

The super-premium spirits segment grew 12% globally in 2023.

Statistic 101

Canada's spirits market hit CAD 7.8 billion in 2023.

Statistic 102

The brandy market in India reached INR 150 billion in 2023.

Statistic 103

U.S. total spirits supplier revenue reached $30.7 billion in 2023.

Statistic 104

Global absinthe market valued at $0.45 billion in 2022.

Statistic 105

The mezcal category grew to $1.2 billion globally in 2023.

Statistic 106

U.K. gin market revenue was £3.2 billion in 2023.

Statistic 107

In 2022, the U.S. produced 546 million 9-liter cases of distilled spirits.

Statistic 108

Scotland produced 1.7 billion liters of Scotch whisky in 2022.

Statistic 109

Mexico's agave harvest for tequila yielded 2.1 million tons in 2023.

Statistic 110

The U.S. had 2,052 distilled spirits plants in operation in 2023.

Statistic 111

India produced 450 million liters of Indian Made Foreign Liquor (IMFL) in 2022.

Statistic 112

France produced 470 million bottles of cognac in 2022.

Statistic 113

Brazil distilled 1.2 billion liters of cachaça in 2023.

Statistic 114

The U.S. craft distilleries numbered 2,687 in 2023.

Statistic 115

Kentucky bourbon production reached 13.4 million barrels in 2022.

Statistic 116

Global vodka production was 5.2 billion liters in 2022.

Statistic 117

Ireland produced 42 million cases of Irish whiskey in 2023.

Statistic 118

China produced 12.5 billion liters of baijiu in 2022.

Statistic 119

The U.S. rum production volume was 25 million proof gallons in 2022.

Statistic 120

Australia produced 50 million liters of spirits in 2023.

Statistic 121

Japan's whisky distilleries produced 200 million liters annually in 2023.

Statistic 122

South Africa distilled 250 million liters of spirits in 2022.

Statistic 123

The global gin production hit 800 million liters in 2023.

Statistic 124

U.S. tequila imports drove production to 650 million liters in Mexico in 2023.

Statistic 125

Canada produced 25 million hectoliters of spirits in 2022.

Statistic 126

The Caribbean rum distilleries output 150 million liters in 2023.

Statistic 127

U.K. gin production reached 78 million bottles in 2022.

Statistic 128

Peru produced 120 million liters of pisco in 2023.

Statistic 129

Global brandy production was 2.8 billion liters in 2022.

Statistic 130

U.S. states with most distilleries: Texas with 200 in 2023.

Statistic 131

Armagnac production in France was 3.5 million bottles in 2022.

Statistic 132

New Zealand spirits production grew to 15 million liters in 2023.

Statistic 133

U.S. total distilled spirits production tax gallons: 540 million in 2022.

Statistic 134

Global RTD spirits production reached 1.1 billion liters in 2023.

Statistic 135

Poland vodka production: 500 million liters in 2022.

1/135

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While a $593.5 billion global spirits industry proves there's more than just a toast on the line, today's dynamic market is being reshaped by surging premiumization, the explosive growth of categories like tequila and RTDs, and a powerful consumer shift toward craft, sustainability, and new drinking experiences.

Key Takeaways

In 2023, the global spirits market was valued at approximately $593.5 billion, reflecting a compound annual growth rate (CAGR) of 4.2% from 2018 to 2023.
The U.S. spirits industry generated $29.4 billion in revenue from supplier revenues in 2022, marking a 6% increase from the previous year.
Premium spirits accounted for 78% of total spirits volume growth in the U.S. in 2022.
In 2022, the U.S. produced 546 million 9-liter cases of distilled spirits.
Scotland produced 1.7 billion liters of Scotch whisky in 2022.
Mexico's agave harvest for tequila yielded 2.1 million tons in 2023.
U.S. per capita spirits consumption was 2.83 gallons in 2022.
Global average spirits consumption per capita: 2.5 liters pure alcohol in 2022.
U.S. adults consumed 6.5 billion bottles of spirits in 2023.
Global spirits exports totaled $50 billion in 2022.
U.S. spirits imports reached $9.2 billion in 2023.
Scotch whisky exports to U.S.: £1.3 billion in 2022.
Premiumization trend: 65% of U.S. spirits growth from premium in 2023.
Global spirits market projected to reach $850 billion by 2030 at 5% CAGR.
Rise of non-alcoholic spirits: 31% growth projected through 2028.

The global spirits industry continues growing steadily through premium products and new market trends.

Consumption Patterns

U.S. per capita spirits consumption was 2.83 gallons in 2022.
Global average spirits consumption per capita: 2.5 liters pure alcohol in 2022.
U.S. adults consumed 6.5 billion bottles of spirits in 2023.
35% of U.S. legal drinking age adults consumed spirits in 2022.
China spirits consumption volume: 15 billion liters in 2022.
Europe spirits consumption declined 2% to 2.1 billion liters in 2022.
Millennials represent 42% of U.S. spirits consumers in 2023.
Tequila consumption in U.S. grew 12% in volume in 2023.
Global RTD cocktails consumption up 15% to 900 million units in 2023.
Russia vodka per capita consumption: 11 liters pure alcohol in 2022.
U.K. gin consumption reached 70 million bottles in 2023.
Women account for 45% of U.S. spirits drinkers in 2023.
India total spirits consumption: 500 million cases in 2022.
Premium spirits consumption share in Brazil: 25% in 2023.
U.S. Gen Z spirits trial rate: 28% in 2023.
France aperitif spirits consumption: 150 million liters in 2022.
Australia per capita spirits intake: 2.1 liters in 2023.
Mexican spirits consumption dominated by tequila at 80% share.
Japan whisky consumption volume: 500 million liters in 2023.
South Korea soju consumption: 3.5 billion bottles in 2022.
U.S. at-home spirits consumption: 75% of total in 2023.
Global low/no alcohol spirits consumption grew 28% in 2023.
Italy grappa consumption: 40 million liters annually.
U.S. holiday spirits sales spike 20% in December 2023.
Nigeria spirits consumption per capita: 5.2 liters in 2022.
U.S. whiskey consumption: 650 million 9L cases in 2023.

Consumption Patterns Interpretation

While Americans are collectively nursing a 6.5-billion-bottle hangover, the global spirit of the times is one of starkly different tastes, from Russia's vodka-soaked 11 liters per head to a booming global sobriety movement, proving that whether it's for a party, a pandemic, or a premium pour, the world's relationship with alcohol is as complex and varied as the bottles on the shelf.

Export and Import Data

Global spirits exports totaled $50 billion in 2022.
U.S. spirits imports reached $9.2 billion in 2023.
Scotch whisky exports to U.S.: £1.3 billion in 2022.
Mexico tequila exports to U.S.: 80% of total production in 2023.
France cognac exports: 190 million bottles to U.S. in 2022.
Canada whisky exports: CAD 500 million in 2023.
Ireland Irish whiskey exports: €1.5 billion in 2023.
India IMFL exports grew 15% to 50 million cases in 2022.
U.K. gin exports: 72 million bottles worth £700 million in 2023.
China baijiu exports: $1.2 billion in 2022.
U.S. spirits exports: $2.1 billion, led by bourbon at 60% share in 2023.
Brazil cachaça exports to Europe: 2 million liters in 2023.
Japan whisky exports: ¥100 billion to U.S. in 2022.
Peru pisco imports to U.S.: 1.5 million bottles in 2023.
Global rum exports: $3.5 billion in 2022.
Australia spirits exports grew 10% to AUD 300 million in 2023.
South Africa brandy exports to Africa: 50% of total in 2023.
Poland vodka exports: 150 million liters to EU in 2022.
U.S. imports of premium tequila: $3.8 billion in 2023.
Scotch whisky top export market U.S. 35% share in 2023.
Vodka imports to U.S.: 200 million cases in 2022.
Cognac U.S. import value: €1.1 billion in 2023.
Global gin exports up 8% to 500 million liters in 2023.
Mexico agave spirits exports to EU: 10% growth in 2023.
U.S. bourbon exports to Asia: 20% increase in 2023.

Export and Import Data Interpretation

While the world may be spinning, it’s clearly being fueled by an astonishingly globalized, multi-billion-dollar pipeline of spirits where everyone, from Scotland’s whisky guardians to Mexico’s agave sentinels, is meticulously courting the insatiable and deep-pocketed American thirst.

Industry Trends and Forecasts

Premiumization trend: 65% of U.S. spirits growth from premium in 2023.
Global spirits market projected to reach $850 billion by 2030 at 5% CAGR.
Rise of non-alcoholic spirits: 31% growth projected through 2028.
Sustainability: 72% of consumers prefer eco-friendly spirits packaging by 2025.
E-commerce spirits sales to hit 20% of total U.S. market by 2027.
Flavored spirits category expected to grow 7% annually to 2028.
Agave spirits (tequila/mezcal) CAGR 10% through 2030.
Craft distilleries to represent 15% of U.S. market by 2025.
Low-calorie spirits demand up 25% among millennials in 2024 forecast.
Asia-Pacific spirits market CAGR 6.5% to 2030, led by whiskey.
Direct-to-consumer sales projected to double to $5 billion in U.S. by 2026.
Organic spirits segment to grow at 12% CAGR globally.
Cocktail culture drives RTD growth 20% annually to 2028.
Whiskey to overtake vodka as top U.S. spirit by 2025.
Health-conscious trends boost botanical gins 15% yearly.
Latin America premium spirits CAGR 8% through 2027.
AI in distillation: 30% of new distilleries adopting by 2030.
Female-founded distilleries up 40% in U.S. since 2020.
Global agave shortage to impact tequila prices +20% by 2025.
Subscription boxes for spirits to reach 10 million users by 2027.
Cannabis-infused spirits emerging with 50% trial interest in 2024.
Barrel-aged cocktails RTD forecast: $10 billion by 2030.
Digital marketing ROI for spirits: 4x higher for TikTok in 2023.
Single malt scotch demand up 15% annually in Asia.
U.S. on-premise spirits recovery to 95% pre-COVID by 2025.

Industry Trends and Forecasts Interpretation

The spirits industry is undergoing a dramatic makeover, as it's no longer just about getting a buzz but about buying a bespoke, sustainable, and Instagram-ready story—whether that's a premium agave spirit sipped by a mindful millennial, a botanical gin mixed by a female-founded distillery, or a non-alcoholic alternative delivered to your door via a subscription box that also cares about the planet.

Market Size and Revenue

In 2023, the global spirits market was valued at approximately $593.5 billion, reflecting a compound annual growth rate (CAGR) of 4.2% from 2018 to 2023.
The U.S. spirits industry generated $29.4 billion in revenue from supplier revenues in 2022, marking a 6% increase from the previous year.
Premium spirits accounted for 78% of total spirits volume growth in the U.S. in 2022.
The European spirits market reached €25.6 billion in value sales in 2022, up 3% year-over-year.
India's spirits market is projected to grow at a CAGR of 7.8% from 2023 to 2028, driven by rising disposable incomes.
Scotch whisky exports contributed £5.7 billion to the UK economy in 2022.
The tequila category in the U.S. saw a market value of $6.2 billion in 2023.
Global ready-to-drink (RTD) spirits market was valued at $2.8 billion in 2022.
China's baijiu market dominated with 70% of Asia-Pacific spirits revenue in 2023.
The craft spirits segment in the U.S. grew by 18% in revenue to $4.5 billion in 2022.
Brazil's cachaça market was valued at BRL 12 billion in 2023.
The global gin market reached $14.2 billion in 2023, with a CAGR of 5.1% projected to 2030.
U.S. vodka market share was 34% of total spirits in 2022.
The rum market in the Caribbean generated $1.8 billion in exports in 2022.
Australia's spirits market grew 9% to AUD 4.2 billion in 2023.
The premium rum segment globally hit $8.5 billion in 2023.
Mexico's tequila exports reached $4.5 billion in 2023.
The Japanese whisky market value surged 25% to ¥250 billion in 2022.
Global cognac sales were €4.8 billion in 2022.
The U.S. ready-to-drink spirits category grew 32% in volume in 2023.
South Africa's spirits market was ZAR 35 billion in 2023.
The liqueurs market globally valued at $22.4 billion in 2023.
France's spirits industry revenue was €12.3 billion in 2022.
The super-premium spirits segment grew 12% globally in 2023.
Canada's spirits market hit CAD 7.8 billion in 2023.
The brandy market in India reached INR 150 billion in 2023.
U.S. total spirits supplier revenue reached $30.7 billion in 2023.
Global absinthe market valued at $0.45 billion in 2022.
The mezcal category grew to $1.2 billion globally in 2023.
U.K. gin market revenue was £3.2 billion in 2023.

Market Size and Revenue Interpretation

Despite our best efforts at temperance, humanity's collective bar tab is not only impressively colossal but is also being upgraded to premium, with every continent from Asia to the Americas shaking and stirring their way toward more sophisticated intoxication.

Production Statistics

In 2022, the U.S. produced 546 million 9-liter cases of distilled spirits.
Scotland produced 1.7 billion liters of Scotch whisky in 2022.
Mexico's agave harvest for tequila yielded 2.1 million tons in 2023.
The U.S. had 2,052 distilled spirits plants in operation in 2023.
India produced 450 million liters of Indian Made Foreign Liquor (IMFL) in 2022.
France produced 470 million bottles of cognac in 2022.
Brazil distilled 1.2 billion liters of cachaça in 2023.
The U.S. craft distilleries numbered 2,687 in 2023.
Kentucky bourbon production reached 13.4 million barrels in 2022.
Global vodka production was 5.2 billion liters in 2022.
Ireland produced 42 million cases of Irish whiskey in 2023.
China produced 12.5 billion liters of baijiu in 2022.
The U.S. rum production volume was 25 million proof gallons in 2022.
Australia produced 50 million liters of spirits in 2023.
Japan's whisky distilleries produced 200 million liters annually in 2023.
South Africa distilled 250 million liters of spirits in 2022.
The global gin production hit 800 million liters in 2023.
U.S. tequila imports drove production to 650 million liters in Mexico in 2023.
Canada produced 25 million hectoliters of spirits in 2022.
The Caribbean rum distilleries output 150 million liters in 2023.
U.K. gin production reached 78 million bottles in 2022.
Peru produced 120 million liters of pisco in 2023.
Global brandy production was 2.8 billion liters in 2022.
U.S. states with most distilleries: Texas with 200 in 2023.
Armagnac production in France was 3.5 million bottles in 2022.
New Zealand spirits production grew to 15 million liters in 2023.
U.S. total distilled spirits production tax gallons: 540 million in 2022.
Global RTD spirits production reached 1.1 billion liters in 2023.
Poland vodka production: 500 million liters in 2022.

Production Statistics Interpretation

While these figures confirm that humanity has, with impressive dedication, scaled the noble art of getting buzzed into a global industrial complex of truly staggering proportions, perhaps we should raise a glass to the fact that Kentucky alone has enough bourbon quietly sleeping in barrels to soothe the entire nation after one too many spreadsheet deep-dives.

Sources & References

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