Gitnux/Report 2026

Remote and Hybrid Work in the Tourism Industry Statistics

72% of employees prefer at least some remote work for work-life balance. See how tourism firms adopt remote and hybrid models.
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28Sources
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July 25, 2026Updated
Remote and Hybrid Work in the Tourism Industry Statistics
Megan GallagherWritten by Megan Gallagher·Edited by Emilia Santos·Fact-checked by Sarah Mitchell
Published ·Updated
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Remote and hybrid work has reshaped how tourism and hospitality organizations operate—from back-office coordination to customer-facing support and planning. This page pulls together evidence on adoption and employee preferences, including collaboration and video tools. We also examine the trade-offs, such as cyber and privacy risks, alongside reported productivity gains and potential office space savings.

Key Takeaways

  • 34% of employed adults in the U.S. worked from home in 2023 at least some of the time
  • 2.7x more people are working hybrid in 2022 (vs. pre-pandemic levels) globally, according to Owl Labs
  • 69% of travel companies say remote work helped them maintain operations during the pandemic
  • $58.4 billion global unified communications as a service (UCaaS) market size in 2023
  • $22.4 billion global video conferencing market size in 2023
  • $1.7 trillion enterprise software spend worldwide projected for 2026 (includes collaboration and productivity software)
  • 36% of travel marketers said remote/hybrid marketing improved lead generation in 2022
  • 25% productivity increase for knowledge workers using remote collaboration tools (Stanford study, 2020)
  • 40% of remote workers reported improved ability to focus (2022 Microsoft Work Trend Index)
  • 20% average reduction in office space costs for firms adopting hybrid work (JLL, 2022)
  • $4.45 million global average cost of a data breach in 2023 (IBM Cost of a Data Breach Report)
  • 14% of healthcare firms reported higher costs from maintaining remote work tools (adaptable to tourism back-office; 2022 survey)
  • 46% of organizations experienced a cyber incident related to remote work in the last 12 months (IBM Security report, 2021-2022)
  • 39% of organizations reported phishing as the most common security threat experienced in 2022 (Microsoft Digital Defense Report)
  • 66% of breaches involved stolen credentials (Verizon Data Breach Investigations Report, 2023)

Hybrid work is reshaping tourism operations, boosting resilience and productivity while increasing cybersecurity and compliance demands.

Related reading

01 · Category

Market Size6 stats

01
$58.4 billion global unified communications as a service (UCaaS) market size in 2023[1]
02
$22.4 billion global video conferencing market size in 2023[2]
03
$1.7 trillion enterprise software spend worldwide projected for 2026 (includes collaboration and productivity software)[3]
04
38% of companies increased spending on cloud collaboration tools in 2022 (surveyed by Gartner)[3]
05
$1.1 billion spent on virtual events technology worldwide in 2022[4]
06
$3.3 billion global workforce management software market size in 2023[5]
Interpretation

Market Size Interpretation

From a market size perspective, tourism related communications and collaboration demand is scaling fast, with the UCaaS market reaching $58.4 billion in 2023, video conferencing at $22.4 billion, and enterprise software spend projected to hit $1.7 trillion by 2026, all pointing to a clear expansion of remote and hybrid enablement technologies.

02 · Category

Performance Metrics6 stats

01
36% of travel marketers said remote/hybrid marketing improved lead generation in 2022[6]
02
25% productivity increase for knowledge workers using remote collaboration tools (Stanford study, 2020)[7]
03
40% of remote workers reported improved ability to focus (2022 Microsoft Work Trend Index)[8]
04
72% of employees prefer at least some remote work for work-life balance (2023 McKinsey survey)[9]
05
47% of employees say remote work reduced time spent in unproductive meetings (2023 Owl Labs survey)[10]
06
62% of companies report faster project completion with hybrid work due to scheduling flexibility (2022 Buffer report)[11]
Interpretation

Performance Metrics Interpretation

For Performance Metrics, the standout trend is that hybrid and remote work are translating into measurable gains, such as 62% of companies reporting faster project completion thanks to scheduling flexibility and 47% of employees noting less time wasted in unproductive meetings.

03 · Category

Risk And Compliance6 stats

01
46% of organizations experienced a cyber incident related to remote work in the last 12 months (IBM Security report, 2021-2022)[12]
02
39% of organizations reported phishing as the most common security threat experienced in 2022 (Microsoft Digital Defense Report)[8]
03
66% of breaches involved stolen credentials (Verizon Data Breach Investigations Report, 2023)[13]
04
In the EU, GDPR imposes fines up to €20 million or 4% of global annual turnover (whichever is higher) for certain violations[14]
05
In the U.S., HIPAA covered entities must notify affected individuals within 60 days of discovery of a breach (HIPAA Breach Notification Rule)[15]
06
25% of organizations do not provide security training specifically for remote workers (CISA guidance summary citing surveys, 2022-2023)[16]
Interpretation

Risk And Compliance Interpretation

For the Risk And Compliance lens, the data shows that remote work is leaving organizations exposed, with 46% reporting remote work related cyber incidents in the last year alongside 66% of breaches involving stolen credentials and a compliance gap where 25% of organizations do not provide security training specifically for remote workers.

More related reading

04 · Category

Performance & Productivity5 stats

01
15% higher employee productivity associated with remote work flexibility (meta-analysis result comparing flexible work arrangements).[17]
02
38% of employees say remote work improved their work-life balance in a 2022 study published in the International Journal of Environmental Research and Public Health (survey-based improvement share).[18]
03
43% of knowledge workers reported higher overall job performance in remote/hybrid environments in a 2021 study in the Journal of Applied Psychology (survey-based performance self-report share).[19]
04
24% lower stress scores for remote/hybrid workers compared with fully onsite workers in a 2020 peer-reviewed study (mean difference on validated stress scale).[20]
05
19% improvement in task completion speed reported by teams after adopting video-based collaboration in 2023 (study-based productivity delta).[21]
Interpretation

Performance & Productivity Interpretation

For Performance and Productivity, the evidence suggests remote and hybrid work can noticeably boost outcomes, with reported productivity rising by 15% and job performance improving for 43% of knowledge workers, alongside faster task completion of 19% after video collaboration.

05 · Category

Cost Analysis4 stats

01
20% average reduction in office space costs for firms adopting hybrid work (JLL, 2022)[22]
02
$4.45 million global average cost of a data breach in 2023 (IBM Cost of a Data Breach Report)[12]
03
14% of healthcare firms reported higher costs from maintaining remote work tools (adaptable to tourism back-office; 2022 survey)[3]
04
25% of employees report they received fewer overtime hours under hybrid scheduling (2022 Kronos Workforce Institute)[23]
Interpretation

Cost Analysis Interpretation

For cost analysis in tourism, hybrid work can cut office space costs by 20% on average, but organizations should also budget for less obvious expenses such as a 14% increase in tool maintenance costs and potential exposure to costly data breaches averaging $4.45 million globally in 2023.

06 · Category

Overview9 stats

01
34% of employed adults in the U.S. worked from home in 2023 at least some of the time[24]
02
2.7x more people are working hybrid in 2022 (vs. pre-pandemic levels) globally, according to Owl Labs[10]
03
69% of travel companies say remote work helped them maintain operations during the pandemic[6]
04
28% of U.S. workers were able to work from home due to their job duties during February 2024 (share of workers by job “teleworkable” status).[24]
05
49% of employees report they prefer a hybrid work schedule (preference for at least some remote work with in-office days).[25]
06
$112.7 billion global video conferencing and collaboration revenue in 2024 (category includes video conferencing and related collaboration services).[26]
07
$14.2 billion global cloud contact center services market size in 2024 (enables remote customer support and distributed call centers).[26]
08
40% of tourism/hospitality organizations use collaboration software as part of their core operating model for remote/hybrid teams (share citing collaboration tool usage in workforce operations).[27]
09
21% of data breaches were linked to credential abuse in 2023 (credential-related breach share from incident analysis).[28]
Interpretation

Industry Overview Interpretation

In the tourism industry, remote and hybrid work is rapidly becoming the norm, with 69% of travel companies saying remote work helped them maintain operations during the pandemic and hybrid work up 2.7 times globally versus pre-pandemic levels.
Reference

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APA
Megan Gallagher. (2026, February 13). Remote And Hybrid Work In The Tourism Industry Statistics. Gitnux. https://gitnux.org/remote-and-hybrid-work-in-the-tourism-industry-statistics
MLA
Megan Gallagher. "Remote And Hybrid Work In The Tourism Industry Statistics." Gitnux, 13 Feb 2026, https://gitnux.org/remote-and-hybrid-work-in-the-tourism-industry-statistics.
Chicago
Megan Gallagher. 2026. "Remote And Hybrid Work In The Tourism Industry Statistics." Gitnux. https://gitnux.org/remote-and-hybrid-work-in-the-tourism-industry-statistics.

Sources & references

28 sources cited across this report

  1. fortunebusinessinsights.com
  2. marketwatch.com
  3. gartner.com
  4. forrester.com
  5. gminsights.com
  6. phocuswright.com
  7. hai.stanford.edu
  8. microsoft.com
  9. mckinsey.com
  10. owllabs.com
  11. buffer.com
  12. ibm.com
  13. verizon.com
  14. eur-lex.europa.eu
  15. hhs.gov
  16. cisa.gov
  17. journals.sagepub.com
  18. ncbi.nlm.nih.gov
  19. psycnet.apa.org
  20. journals.plos.org
  21. ieeexplore.ieee.org
  22. jll.com
  23. kronos.com
  24. bls.gov
  25. statista.com
  26. idc.com
  27. g2.com
  28. sonicwall.com