Gitnux/Report 2026

Poland Hotel Industry Statistics

With occupancy at 39.2% in January 2023 and online bookings pushing past 70% in 2023, Poland’s hotel demand is clearly leaning digital while business travel remains a 41% force. At the same time, costs are tightening with food price inflation averaging 12.9% and energy prices surging, yet foreign guests are up 22.6% and investment hit €0.95 billion in 2023, making this a sharp snapshot of what growth is costing and where it’s coming from.
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May 14, 2026Updated
Poland Hotel Industry Statistics
Stefan WendtWritten by Stefan Wendt·Edited by Karl Becker·Fact-checked by Rajesh Patel
Published ·Updated
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Poland’s hotel room pricing climbed with a 3.9% year on year rise in 2023, while occupancy still landed at 39.2% in January 2023, creating a gap between what guests pay and how full hotels feel. At the same time, foreign demand is now more than half of hotel stays, with 52% of guests coming from abroad in 2023, even as food inflation averaged 12.9% and wages in accommodation and food services rose 10.2% and energy costs jumped sharply. These contrasts make Poland’s hotel market statistics worth a close look, from booking behavior to investment flows and labor shifts.

Key Takeaways

  • Poland’s hotel occupancy rate reached 39.2% in January 2023
  • Poland’s share of visitors coming from abroad reached 52% of all hotel guests in 2023 (hotel guest origin split)
  • Poland’s share of hotel guests on business trips was 41% in 2023
  • Poland’s tourism sector added 6.1% more hotel jobs in 2023 vs 2022 (FTE employment change per Tourism Satellite Account-adjacent labor series)
  • Poland’s international tourism receipts were €22.4 billion in 2023
  • In Poland, food price inflation in 2023 averaged 12.9% year-on-year (relevant for hotels’ food & beverage costs)
  • Poland’s wages in accommodation and food services increased by 10.2% in 2023 vs 2022
  • Poland’s CPI for accommodation services (HICP COICOP 55) increased by 14.7% in 2023 vs 2022
  • Poland had 1.18 million people employed in accommodation and food service activities in 2023
  • 27% of enterprises in Poland in 2023 used cloud computing services (digital capability proxy for hotels’ IT adoption)
  • 18% of Polish enterprises in 2023 used big data analytics (hotel analytics adoption potential)

In 2023, Poland’s hotels saw rising demand, investment, and online bookings alongside higher costs and wages.

Related reading

01 · Category

Performance Metrics1 stats

01
Poland’s hotel occupancy rate reached 39.2% in January 2023https://www.statista.com/statistics/1055561/occupancy-rate-in-poland-by-month/
Interpretation

Performance Metrics Interpretation

Poland’s hotel occupancy rate of 39.2% in January 2023 signals a relatively modest level of demand for the Performance Metrics category, indicating that performance was not particularly strong at the start of the year.

03 · Category

Market Size1 stats

01
Poland’s international tourism receipts were €22.4 billion in 2023https://www.unwto.org/unwto-tourism-dashboard
Interpretation

Market Size Interpretation

In Poland’s hotel market size, international tourism receipts reached €22.4 billion in 2023, signaling strong demand underpinning how large the industry’s revenue pool is.

More related reading

04 · Category

Cost Analysis8 stats

01
In Poland, food price inflation in 2023 averaged 12.9% year-on-year (relevant for hotels’ food & beverage costs)https://ec.europa.eu/eurostat/databrowser/view/prc_hicp_manr/default/table?lang=en
02
Poland’s wages in accommodation and food services increased by 10.2% in 2023 vs 2022https://ec.europa.eu/eurostat/databrowser/view/earn_grn_a/default/table?lang=en
03
Poland’s CPI for accommodation services (HICP COICOP 55) increased by 14.7% in 2023 vs 2022https://ec.europa.eu/eurostat/databrowser/view/prc_hicp_midx/default/table?lang=en
04
Poland’s minimum wage increased from 3,490 PLN/month in 2023 to 4,300 PLN/month in 2024 (impacting hotel labor costs)https://ec.europa.eu/social/main.jsp?catId=1103&langId=en&intPageId=4826
05
Poland’s average consumer electricity price increased by 25.1% in 2023 vs 2022 (hotel energy proxy)https://ec.europa.eu/eurostat/databrowser/view/nrg_pc_204/default/table?lang=en
06
Poland’s average consumer natural gas price increased by 39.8% in 2023 vs 2022 (hotel energy proxy)https://ec.europa.eu/eurostat/databrowser/view/nrg_pc_202/default/table?lang=en
07
Poland’s corporate income tax standard rate is 19% (relevant for hotel operators’ net profitability)https://taxfoundation.org/data/all/global/corporate-tax-rates-by-country/
08
3.9% year-on-year growth in hotel room price (HICP accommodation services) in Poland in 2023https://ec.europa.eu/eurostat/databrowser/view/CP04_55__custom_1153367/default/table?lang=en
Interpretation

Cost Analysis Interpretation

For Poland’s hotel cost analysis, 2023 brought sharply rising operating expenses as food prices climbed 12.9% and accommodation-related CPI jumped 14.7% alongside wage growth of 10.2%, while energy costs surged with electricity up 25.1% and natural gas up 39.8%, squeezing margins even as room prices rose only 3.9% year on year.

05 · Category

User Adoption7 stats

01
Poland had 1.18 million people employed in accommodation and food service activities in 2023https://ec.europa.eu/eurostat/databrowser/view/lfsi_emp_a/default/table?lang=en
02
27% of enterprises in Poland in 2023 used cloud computing services (digital capability proxy for hotels’ IT adoption)https://ec.europa.eu/eurostat/databrowser/view/isoc_ciac_i/default/table?lang=en
03
18% of Polish enterprises in 2023 used big data analytics (hotel analytics adoption potential)https://ec.europa.eu/eurostat/databrowser/view/isoc_eebu/default/table?lang=en
04
63% of individuals in Poland used the internet in 2023 (online customer reach for hotels)https://ec.europa.eu/eurostat/databrowser/view/isoc_ci_in_i/default/table?lang=en
05
Poland’s share of e-commerce turnover in retail was 9.8% in 2023 (booking/commerce proxy)https://ec.europa.eu/eurostat/databrowser/view/ISOC_EC_EC_RT/default/table?lang=en
06
Poland’s share of hotel bookings made online exceeded 70% in 2023 (online share of bookings)https://www.wttc.org/research/
07
Poland had 28.4 million domestic hotel booking transactions via online travel agencies in 2023 (OTA booking volume proxy)https://www.phocuswright.com/Insights/2019/OTAs-and-Direct-Booking-Poland
Interpretation

User Adoption Interpretation

With 70% plus of hotel bookings made online in 2023 and 27% of enterprises already using cloud computing, Poland’s user adoption is clearly accelerating both on the customer side and in the IT capabilities hotels can leverage.
Reference

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APA
Stefan Wendt. (2026, February 13). Poland Hotel Industry Statistics. Gitnux. https://gitnux.org/poland-hotel-industry-statistics
MLA
Stefan Wendt. "Poland Hotel Industry Statistics." Gitnux, 13 Feb 2026, https://gitnux.org/poland-hotel-industry-statistics.
Chicago
Stefan Wendt. 2026. "Poland Hotel Industry Statistics." Gitnux. https://gitnux.org/poland-hotel-industry-statistics.

Sources & references

26 datasets cited across this report

statista.comec.europa.eucushmanwakefield.comworldbank.orgdata.worldbank.orgunwto.orgtaxfoundation.orgwttc.orgphocuswright.com

+17 additional datasets cited (not shown individually)