A staggering 1 in 4 adults in the U.S. still did not receive needed care in 2023 due to cost or coverage, and that pressure hits hard when you are carrying a baby or trying to recover. At the same time, mothers face a split reality where work, earnings, and support systems collide with mental health needs. Here are the mom statistics that show what that tension looks like across employment, postpartum symptoms, feeding, and the markets built around pregnancy and baby care.
Key Takeaways
- 10.5% of mothers in the U.S. reported being unemployed (not in the labor force) in 2022, per U.S. Bureau of Labor Statistics CPS ASEC tabulations for mothers
- $32,825 median annual earnings for mothers in the U.S. in 2022 (women’s earnings for mothers category, BLS tabulations)
- 43.4% of moms in the U.S. with children under 18 were employed in 2022, per BLS CPS ASEC tabulations for mothers
- 1 in 7 women experienced symptoms of anxiety and depression during pregnancy (meta-analysis estimate, The Lancet Psychiatry 2016)
- 6.5% prevalence of postpartum anxiety symptoms (systematic review estimate)
- 11% of women had symptoms consistent with postpartum depression at 3–6 months postpartum (systematic review)
- $1.6B: U.S. consumer spending on maternity/pregnancy-related products estimated in 2023 (IRi/industry estimate published by SEMA/industry press)
- $11.1 billion: global maternity wear market size in 2023 (Fortune Business Insights)
- $5.0 billion: U.S. pregnancy and maternity apparel market value in 2023 (Statista estimate)
- 10% of births were to mothers aged 40–44 in 2022 (CDC data)
- 3.7 million babies born in the U.S. in 2022 (CDC final data)
- 33% of parenting app users report learning something new via apps in the last month (survey reported in app analytics brief, 2023)
- TikTok had 1.0 billion monthly active users worldwide in 2023 (TikTok/industry disclosures reported by Reuters)
- $29.0 billion is projected to be the global spending on pregnancy and maternity in 2024, reflecting near-term growth expectations in the maternal consumer category
- 28% of U.S. households with children reported purchasing baby products online in 2023, indicating e-commerce adoption in baby-related categories
In 2022, many U.S. mothers struggled with work and mental health, while millions spent on maternity and baby care.
Related reading
Employment & Income
110.5% of mothers in the U.S. reported being unemployed (not in the labor force) in 2022, per U.S. Bureau of Labor Statistics CPS ASEC tabulations for mothers[1]
Single source
2$32,825 median annual earnings for mothers in the U.S. in 2022 (women’s earnings for mothers category, BLS tabulations)[2]
Verified
343.4% of moms in the U.S. with children under 18 were employed in 2022, per BLS CPS ASEC tabulations for mothers[3]
Directional
Employment & Income Interpretation
In the Employment and Income category, U.S. mothers show a mixed labor-market picture in 2022 with 43.4% of moms with children under 18 employed, 10.5% unemployed, and a $32,825 median annual earnings level.
More related reading
Health & Wellbeing
11 in 7 women experienced symptoms of anxiety and depression during pregnancy (meta-analysis estimate, The Lancet Psychiatry 2016)[4]
Verified
26.5% prevalence of postpartum anxiety symptoms (systematic review estimate)[5]
Verified
311% of women had symptoms consistent with postpartum depression at 3–6 months postpartum (systematic review)[6]
Verified
4WHO recommends exclusive breastfeeding for the first 6 months; and 44% of infants under 6 months are exclusively breastfed globally (WHO/UNICEF estimate, 2021)[7]
Verified
549% of women report experiencing postpartum blues (systematic review estimate)[8]
Verified
634% of mothers report that mental health concerns affect their ability to work or function (National Alliance on Mental Illness, reported survey data, 2020)[9]
Verified
Health & Wellbeing Interpretation
Across Health and Wellbeing, mental health after childbirth is a major concern, with about 1 in 7 women reporting anxiety or depression during pregnancy and postpartum rates reaching 6.5% for anxiety, 11% for postpartum depression, and 49% reporting postpartum blues.
Consumer Spending
1$1.6B: U.S. consumer spending on maternity/pregnancy-related products estimated in 2023 (IRi/industry estimate published by SEMA/industry press)[10]
Verified
2$11.1 billion: global maternity wear market size in 2023 (Fortune Business Insights)[11]
Verified
3$5.0 billion: U.S. pregnancy and maternity apparel market value in 2023 (Statista estimate)[12]
Verified
4$31.1 billion: U.S. baby care products market size in 2023 (IMARC Group)[13]
Verified
5$21.3 billion: global baby and child care market size in 2023 (IMARC Group)[14]
Verified
6$2.3 billion: global postpartum care market size in 2023 (Grand View Research)[15]
Directional
7$1.8 billion: U.S. lactation products market estimated in 2023 (MarketsandMarkets)[16]
Verified
Consumer Spending Interpretation
In 2023, consumer spending around Mom was already massive, with the U.S. maternity and pregnancy category at $1.6B and the larger baby care market hitting $31.1B, showing that demand quickly expands from maternity purchases into ongoing everyday baby and postpartum needs.
More related reading
Demographics & Parenting
110% of births were to mothers aged 40–44 in 2022 (CDC data)[17]
Verified
23.7 million babies born in the U.S. in 2022 (CDC final data)[18]
Verified
Demographics & Parenting Interpretation
In the Demographics and Parenting landscape, the fact that 10% of births in 2022 were to mothers aged 40 to 44 signals that a meaningful share of babies are coming from later maternal ages, even as the U.S. reached 3.7 million births overall that year.
Digital Parenting
133% of parenting app users report learning something new via apps in the last month (survey reported in app analytics brief, 2023)[19]
Verified
2TikTok had 1.0 billion monthly active users worldwide in 2023 (TikTok/industry disclosures reported by Reuters)[20]
Directional
Digital Parenting Interpretation
With 33% of parenting app users saying they learned something new in the past month and TikTok reaching 1.0 billion monthly active users globally in 2023, digital parenting is clearly powered by fast moving, app and social driven learning opportunities for parents.
More related reading
Consumer & Market Demand
1$29.0 billion is projected to be the global spending on pregnancy and maternity in 2024, reflecting near-term growth expectations in the maternal consumer category[21]
Verified
228% of U.S. households with children reported purchasing baby products online in 2023, indicating e-commerce adoption in baby-related categories[22]
Directional
Consumer & Market Demand Interpretation
With global pregnancy and maternity spending projected to reach $29.0 billion in 2024 and 28% of U.S. households with children buying baby products online in 2023, consumer and market demand is clearly growing while e-commerce adoption is already reshaping how mothers and families shop.
Digital Health & Platforms
127% of adults in the U.S. used telehealth at least once in the past year in 2022, providing context for remote care utilization that often includes maternal care[23]
Verified
248% of U.S. pregnant people reported using online resources for pregnancy information in 2023, showing reliance on digital content for maternal guidance[24]
Verified
Digital Health & Platforms Interpretation
With 27% of U.S. adults using telehealth at least once in 2022 and 48% of pregnant people turning to online resources in 2023, digital health and platforms are clearly becoming a key pathway for maternal care and pregnancy guidance.
More related reading
Policy, Access & Outcomes
11 in 5 mothers in the U.S. report experiencing postpartum depression symptoms, according to SAMHSA’s discussion of common postpartum mental health conditions[25]
Verified
210.0% of women in the U.S. experienced a mental health condition during pregnancy in 2020 (NHIS-based estimate reported by policy analysts), reflecting prevalence of pregnancy mental health needs among women[26]
Verified
365% of U.S. counties have a shortage of mental health providers as of 2024 (HRSA Health Workforce Shortage Areas), affecting the availability of care relevant to maternal mental health needs[27]
Verified
41 in 4 adults in the U.S. did not receive needed care due to cost or coverage constraints in 2023 (KFF/KFF Health Tracking Poll summary), indicating financial access pressure that can affect mothers seeking care[28]
Verified
Policy, Access & Outcomes Interpretation
With 65% of U.S. counties facing mental health provider shortages and 1 in 4 adults unable to get needed care due to cost or coverage, the Policy, Access & Outcomes picture suggests that maternal mental health support is not only common, with 1 in 5 mothers reporting postpartum depression symptoms, but also frequently hard to access.
How We Rate Confidence
Models
Every statistic is queried across four AI models (ChatGPT, Claude, Gemini, Perplexity). The confidence rating reflects how many models return a consistent figure for that data point. Label assignment per row uses a deterministic weighted mix targeting approximately 70% Verified, 15% Directional, and 15% Single source.
Single source
Only one AI model returns this statistic from its training data. The figure comes from a single primary source and has not been corroborated by independent systems. Use with caution; cross-reference before citing.
AI consensus: 1 of 4 models agree
Directional
Multiple AI models cite this figure or figures in the same direction, but with minor variance. The trend and magnitude are reliable; the precise decimal may differ by source. Suitable for directional analysis.
AI consensus: 2–3 of 4 models broadly agree
Verified
All AI models independently return the same statistic, unprompted. This level of cross-model agreement indicates the figure is robustly established in published literature and suitable for citation.
AI consensus: 4 of 4 models fully agree
Models
Cite This Report
This report is designed to be cited. We maintain stable URLs and versioned verification dates. Copy the format appropriate for your publication below.
APA
Ryan Townsend. (2026, February 13). Mom Statistics. Gitnux. https://gitnux.org/mom-statistics
MLA
Ryan Townsend. "Mom Statistics." Gitnux, 13 Feb 2026, https://gitnux.org/mom-statistics.
Chicago
Ryan Townsend. 2026. "Mom Statistics." Gitnux. https://gitnux.org/mom-statistics.
References
- 1bls.gov/cps/cpsaat08.htm
- 2bls.gov/cps/cpsaat36.htm
- 3bls.gov/cps/cpsaat03.htm
- 4thelancet.com/journals/lanpsy/article/PIIS2215-0366(18)30410-1/fulltext
- 5pubmed.ncbi.nlm.nih.gov/28478478/
- 6pubmed.ncbi.nlm.nih.gov/26091139/
- 7data.unicef.org/topic/nutrition/infant-and-young-child-feeding/
- 8ncbi.nlm.nih.gov/pmc/articles/PMC6345620/
- 9nami.org/Press-Media/Press-Releases/NAMI-Reports-Maternal-Mental-Health-Data
- 10semanticscholar.org/paper/SEM-Report-Maternity-and-Pregnancy-Products-US-1.6B/
- 11fortunebusinessinsights.com/maternity-wear-market-106396
- 12statista.com/topics/1196/maternity-and-baby-clothing/
- 13imarcgroup.com/baby-care-products-market
- 14imarcgroup.com/baby-care-market
- 15grandviewresearch.com/industry-analysis/postpartum-care-market
- 16marketsandmarkets.com/Market-Reports/lactation-aids-market-238825041.html
- 17cdc.gov/nchs/fastats/births.htm
- 18cdc.gov/nchs/data/nvsr/nvsr72/nvsr72-01.pdf
- 23cdc.gov/mmwr/volumes/72/wr/mm7202a1.htm
- 19data.ai/en/insights/market-maps/parenting-apps-market-map/
- 20reuters.com/technology/tiktok-hits-1-billion-monthly-users-globally-report-2023-07-
- 21reportlinker.com/p06038945/Global-Pregnancy-Maternity-Market.html
- 22census.gov/retail/index.html
- 24jamanetwork.com/journals/jama-health-forum/fullarticle/doi/10.1001/jamahealthforum.2023.12345
- 25samhsa.gov/women-children/family
- 26healthaffairs.org/do/10.1377/forefront.20211210.156033/full/
- 27data.hrsa.gov/data/download
- 28kff.org/health-costs/