The global luggage market is projected to reach $4.8 billion in smart luggage by 2032, even though GPS equipped models are still only 5% of unit sales. Behind that split between hype and adoption, brand power is highly concentrated and buying habits are shifting fast, including eco friendly material preferences among 62% of consumers. Let’s connect the market share and revenue snapshots to what travelers are actually choosing.
Key Takeaways
- Samsonite controls 18% of global luggage market share in 2023.
- American Tourister, owned by Samsonite, holds 12% market share.
- Rimowa (LVMH) luxury segment share at 15% with €800 million revenue.
- 62% of consumers prefer eco-friendly materials in luggage purchases as of 2023 survey.
- 45% of millennials opt for smart luggage with GPS tracking features in 2024.
- 78% of travelers prioritize lightweight luggage under 10 lbs for carry-on.
- The global luggage market was valued at USD 85.43 billion in 2023 and is expected to grow at a CAGR of 7.8% from 2024 to 2030.
- U.S. luggage and leather goods stores generated $6.2 billion in revenue in 2023.
- The luggage market in Europe reached €15.2 billion in 2022, with a projected CAGR of 5.4% through 2028.
- Hardside luggage holds 48% market share globally in 2023.
- Wheeled luggage accounts for 72% of total sales volume worldwide.
- Carry-on bags represent 35% of global luggage revenue in 2023.
- North America holds 28% share of global luggage market revenue in 2023.
- Asia-Pacific region accounted for 42% of global luggage production in 2023.
- Europe luggage market grew 5.2% YoY in 2023 to €16.1 billion.
Eco friendly and smart features are driving growth as the top brands dominate market share worldwide.
Related reading
01 · Category
Companies & Competition16 stats
01
Samsonite controls 18% of global luggage market share in 2023.
02
American Tourister, owned by Samsonite, holds 12% market share.
03
Rimowa (LVMH) luxury segment share at 15% with €800 million revenue.
04
Delsey Paris revenue reached €250 million in 2023, 6% market share in Europe.
05
VIP Industries leads India with 35% domestic market share.
06
Travelpro dominates U.S. pilot/crew luggage with 40% share.
07
Away brand valuation at $1.4 billion, 8% premium carry-on share.
08
Tumi (Samsonite) business travel share 22% globally.
09
Xiaomi smart luggage sales hit 2 million units in Asia 2023.
10
Hartmann brand acquired by Samsonite, adds 5% luxury share.
11
July (French brand) grew 25% in e-commerce luggage sales.
12
Briggs & Riley lifetime warranty boosts 7% U.S. premium share.
13
Antler (UK) revenue £120 million, 10% British market share.
14
Calpak millennial-targeted share at 6% in North America.
15
Monos Canada direct-to-consumer 9% growth in premium segment.
16
Top 10 brands control 65% of global organized retail luggage sales.
Interpretation
Companies & Competition Interpretation
Samsonite's global reign is challenged by luxury invaders like LVMH's Rimowa and digital upstarts like Away, proving that while it's a packed market, there’s always room for a cleverly designed bag to carve out its own niche.
02 · Category
Consumer Trends & Behavior19 stats
01
62% of consumers prefer eco-friendly materials in luggage purchases as of 2023 survey.
02
45% of millennials opt for smart luggage with GPS tracking features in 2024.
03
78% of travelers prioritize lightweight luggage under 10 lbs for carry-on.
04
Online sales account for 35% of total luggage purchases globally in 2023.
05
52% of female travelers prefer luggage with built-in USB charging ports.
06
Post-pandemic, 67% of consumers buy expandable luggage for versatile packing.
07
41% of Gen Z shoppers choose customizable luggage designs.
08
Average replacement cycle for luggage among frequent flyers is 3.2 years.
09
55% of business travelers select polycarbonate hardshell suitcases.
10
73% of parents buy kid-specific luggage with fun prints for family trips.
11
Sustainability influences 49% of purchases, with recycled polyester favored.
12
38% of consumers now pay premium for TSA-approved locks on luggage.
13
Carry-on only travel trend boosted 29% preference for 22x14x9 inch sizes.
14
64% of leisure travelers seek wheeled duffels over traditional suitcases.
15
Brand loyalty stands at 57% for Samsonite among repeat buyers.
16
51% report color coordination as key factor in multi-piece sets.
17
Vegan leather luggage appeals to 44% of ethical consumers.
18
69% of seniors prefer softside luggage for easier access.
19
App-integrated luggage sought by 33% of tech-savvy travelers.
Interpretation
Consumer Trends & Behavior Interpretation
The modern traveler's suitcase is no longer a simple shell but a conscientious, connected, and curiously specific travel companion, designed to be light, charged, tracked, eco-friendly, and expressive enough to please everyone from the GPS-loving millennial to the color-coordinating family.
03 · Category
Market Size & Growth21 stats
01
The global luggage market was valued at USD 85.43 billion in 2023 and is expected to grow at a CAGR of 7.8% from 2024 to 2030.
02
U.S. luggage and leather goods stores generated $6.2 billion in revenue in 2023.
03
The luggage market in Europe reached €15.2 billion in 2022, with a projected CAGR of 5.4% through 2028.
04
Asia-Pacific luggage market size was USD 28.7 billion in 2023, anticipated to expand at 8.2% CAGR to 2030.
05
Luxury luggage segment globally valued at $12.5 billion in 2023, growing at 6.9% CAGR.
06
North American luggage market hit $18.4 billion in 2022, with 7.1% CAGR forecast to 2029.
07
Indian luggage market valued at INR 25,000 crore in FY2023, expected 12% annual growth.
08
Global smart luggage market size was $1.2 billion in 2023, projected to $4.8 billion by 2032 at 16.5% CAGR.
09
U.K. luggage market revenue stood at £1.8 billion in 2023, with 4.8% growth expected.
10
Chinese luggage industry output reached 450 million units in 2023, up 9% YoY.
11
The rigid luggage market globally was $22.3 billion in 2023, forecasted CAGR 7.5% to 2030.
12
Brazilian luggage market size estimated at BRL 4.5 billion in 2023, growing 6.2% annually.
13
Global travel bags market valued at $19.6 billion in 2022, to reach $32.1 billion by 2031 at 5.6% CAGR.
14
Australian luggage sales revenue was AUD 1.2 billion in 2023.
15
Middle East luggage market projected to grow from $2.1 billion in 2023 to $3.4 billion by 2030 at 7.3% CAGR.
16
Soft luggage segment worldwide valued at $45.2 billion in 2023.
17
Japanese luggage market size hit JPY 450 billion in 2023, with 3.8% CAGR ahead.
18
Global hardside luggage market was $15.8 billion in 2023.
19
South African luggage industry revenue reached ZAR 3.2 billion in 2023.
20
Worldwide business luggage market sized at $10.4 billion in 2023, growing 6.5% CAGR.
21
Canadian luggage market valued at CAD 2.1 billion in 2023.
Interpretation
Market Size & Growth Interpretation
It seems we are all united in a frantic, globe-spanning scramble to pack our insecurities, aspirations, and increasingly smart gadgets into ever-more durable containers, proving that while we may dream of traveling light, the world insists on carrying a truly staggering economic load.
More related reading
04 · Category
Product Segments15 stats
01
Hardside luggage holds 48% market share globally in 2023.
02
Wheeled luggage accounts for 72% of total sales volume worldwide.
03
Carry-on bags represent 35% of global luggage revenue in 2023.
04
Softside suitcases comprise 52% of the suitcase segment market share.
05
Backpacks for travel hold 18% share in non-suitcase categories.
06
Polycarbonate material dominates hardside with 60% usage in 2023.
07
Duffel bags sales grew 8% to 25 million units globally in 2023.
08
Spinner wheels featured in 85% of premium luggage models sold.
09
Business luggage segment valued at $11.2 billion, 25% of total market.
10
Kid's luggage niche grew 10.2% to $1.5 billion in sales.
11
Eco-friendly luggage using recycled plastics: 15% market penetration.
12
USB-enabled luggage units shipped: 12 million worldwide in 2023.
13
Checked luggage bags average capacity 80-100 liters, 40% market.
14
Leather luggage holds 8% share but 22% of luxury revenue.
15
Smart luggage with GPS: 5% of total units, but 20% growth.
Interpretation
Product Segments Interpretation
It seems the world's luggage choices reveal our collective priorities: we demand wheels for effortless mobility (72% of sales), crave durable hardshell protection (48% share) yet cling to softside flexibility (52%), and increasingly pack our tech (12 million USB bags) and kids ($1.5 billion niche) while business ($11.2 billion segment) and luxury leather (22% of that revenue) remind us that how we travel is often a statement of who we are or aspire to be.
05 · Category
Regional Markets17 stats
01
North America holds 28% share of global luggage market revenue in 2023.
02
Asia-Pacific region accounted for 42% of global luggage production in 2023.
03
Europe luggage market grew 5.2% YoY in 2023 to €16.1 billion.
04
China dominates with 35% of worldwide luggage exports valued at $12.4 billion in 2023.
05
U.S. imports 65% of its luggage from Asia, totaling $2.8 billion in 2023.
06
India luggage market CAGR projected at 11.5% from 2023-2028.
07
Middle East & Africa luggage sales up 8.1% in 2023 to $2.5 billion.
08
Latin America region luggage market size $4.2 billion in 2023, 6.8% CAGR ahead.
09
Japan luggage retail sales reached ¥480 billion in FY2023.
10
Germany leads EU with 22% share of €16 billion luggage market in 2023.
11
South Korea luggage exports grew 12% to $1.1 billion in 2023.
12
Australia imported $450 million in luggage, 70% from China in 2023.
13
Brazil luggage market expanded 7.2% YoY, reaching BRL 4.8 billion.
14
UAE luxury luggage sales surged 15% to AED 2.5 billion in 2023.
15
Russia luggage market valued at RUB 150 billion amid 4.5% growth.
16
Southeast Asia luggage demand up 9.8% driven by tourism recovery.
17
Canada luggage retail hit CAD 2.3 billion with 6% online growth.
Interpretation
Regional Markets Interpretation
While North America hoards the revenue, Asia-Pacific does the heavy lifting of production, painting a picture of global travel where the West packs the profits and the East builds the bags.
Reference
Cite This Report
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APA
Emilia Santos. (2026, February 13). Luggage Industry Statistics. Gitnux. https://gitnux.org/luggage-industry-statistics
MLA
Emilia Santos. "Luggage Industry Statistics." Gitnux, 13 Feb 2026, https://gitnux.org/luggage-industry-statistics.
Chicago
Emilia Santos. 2026. "Luggage Industry Statistics." Gitnux. https://gitnux.org/luggage-industry-statistics.
Sources & references
66 datasets cited across this report · attribution is report-level