GITNUXREPORT 2026

Infographics Statistics

Infographics are rapidly growing in marketing, proving they boost engagement and leads.

Sarah Mitchell

Sarah Mitchell

Senior Researcher specializing in consumer behavior and market trends.

First published: Feb 13, 2026

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Key Statistics

Statistic 1

Color usage in infographics: Blue evokes trust in 87% of viewers per 2023 eye-tracking study

Statistic 2

Infographics with 5-7 data points retain 70% more viewer attention than those with 10+

Statistic 3

Vertical infographics perform 20% better on mobile with 80% whitespace optimal

Statistic 4

Sans-serif fonts in infographics improve readability by 35% per 2023 typography research

Statistic 5

Storytelling arc in infographics boosts comprehension by 55% according to Stanford study 2023

Statistic 6

High-contrast color schemes in infographics increase shareability by 28%

Statistic 7

Infographics under 800px height have 40% higher completion rates

Statistic 8

Icons over photos in infographics speed up processing time by 60ms per cognitive study

Statistic 9

Hierarchical layouts in infographics improve recall by 42% per UX research 2023

Statistic 10

Minimalist designs with <50 words see 2.5x more social shares

Statistic 11

Animated infographics retain 65% attention vs 45% static per 2023 A/B tests

Statistic 12

Grid-based designs ensure 90% alignment accuracy in tools like Figma 2023

Statistic 13

Warm color dominance in CTAs lifts click rates by 21% in infographics

Statistic 14

Data visualization types: Pie charts used in 62% but bar charts preferred 2:1 for accuracy

Statistic 15

Custom illustrations outperform stock images by 37% in engagement per 2023 Brandwatch

Statistic 16

Responsive design adapts to 95% of devices boosting mobile views by 50%

Statistic 17

Bullet-point summaries at bottom increase retention by 29%

Statistic 18

72% of top infographics use bold headings >24pt font size

Statistic 19

Golden ratio used in 58% of award-winning infographics for balance

Statistic 20

Infographics with consistent color palettes (3-5 colors) preferred by 81% viewers

Statistic 21

Negative space >30% improves scannability by 50% per heatmapping

Statistic 22

Line charts outperform pies for time-series data by 2.3x accuracy in recall

Statistic 23

Rounded corners on charts increase approachability by 15% per A/B tests

Statistic 24

Z-pattern reading flow followed in 92% effective Western infographics

Statistic 25

Sub-10 second load time critical for 75% infographic retention on web

Statistic 26

Hand-drawn style infographics boost relatability by 27% per sentiment analysis

Statistic 27

Dual-axis charts avoided in 85% best practice guides for clarity

Statistic 28

Progress bars in infographics motivate completion by 33%

Statistic 29

Monochrome accents for emphasis used effectively in 67% pro designs

Statistic 30

SVG format preferred for scalability in 96% web infographics

Statistic 31

Emotional icons paired with data lift empathy scores by 40%

Statistic 32

F-pattern layout optimal for left-aligned text in 78% cases

Statistic 33

1:1.618 aspect ratio ideal for hero infographic sections

Statistic 34

Infographics with sources cited get 3x more backlinks per Ahrefs 2023 SEO study

Statistic 35

Content with infographics generates 12x more traffic than text-only per Nebo 2023

Statistic 36

Infographic blog posts rank 70% higher in Google SERPs per Backlinko 2023

Statistic 37

B2B infographics convert leads at 3% vs 1.2% industry average per 2023 report

Statistic 38

Social shares of infographics average 700% more than other content types per KISSmetrics

Statistic 39

94% of infographics successfully educate audiences per Forbes 2023 survey

Statistic 40

Infographics reduce content bounce rates by 34% on websites per Crazy Egg heatmaps 2023

Statistic 41

Email newsletters with infographics see 26% higher click-through rates per Litmus 2023

Statistic 42

Infographics in presentations boost audience retention by 65% per Prezi study

Statistic 43

Viral infographics achieve 10,000+ shares within 24 hours 15% of the time per BuzzSumo

Statistic 44

ROI on infographic campaigns averages 400% for top performers in 2023 MarketingProfs

Statistic 45

Infographics improve brand recall by 87% vs text per 2023 neuromarketing scan

Statistic 46

Lead generation forms with infographic previews convert 22% better per Unbounce

Statistic 47

Infographic whitepapers downloaded 3x more than plain PDFs per Content Marketing Institute

Statistic 48

Time on page increases by 55 seconds with infographics per Chartbeat 2023

Statistic 49

80% of infographic viewers share key takeaways accurately post-viewing

Statistic 50

Infographics in ads yield 25% higher brand lift scores per Nielsen 2023

Statistic 51

Comprehension scores rise 40% with visualized data in infographics per APA study

Statistic 52

Infographics boost SEO traffic by 200% when optimized with alt text per SEMrush 2023

Statistic 53

6x more shares for illustrated infographics vs stock photo ones per BuzzSumo

Statistic 54

Memory retention 6x higher with visuals in infographics per 3M study

Statistic 55

Infographic landing pages convert 80% better than text-heavy per Unbounce

Statistic 56

40% more qualified leads from gated infographic downloads per Kapost

Statistic 57

Website visitors spend 88% more time on pages with infographics per Marketo

Statistic 58

Infographics 3x more likely to go viral than other content per Shareaholic

Statistic 59

62% increase in page views for infographic-embedded posts per Skyram

Statistic 60

Infographics generate 3x as many tweets as charts or presentations per Column Five

Statistic 61

225% more time on infographic pages vs static text per Invesp

Statistic 62

Articles with infographics get shared 3x more on Pinterest per Tailwind

Statistic 63

Infographics improve purchase intent by 32.9% per PR Newswire study

Statistic 64

70% of marketers claim infographic content alias top for lead gen per CMI

Statistic 65

Infographic viewers process info 60,000x faster than text per 3M

Statistic 66

B2B infographics get positioned as top-of-funnel content 67% time

Statistic 67

In 2023, the global infographic software market was valued at $1.2 billion and is projected to reach $2.8 billion by 2030 with a CAGR of 12.5%

Statistic 68

Venngage reports that 65% of marketers use infographics weekly in their content strategy as of 2023

Statistic 69

The infographic creation tools market in North America accounted for 38% of global revenue in 2022

Statistic 70

By 2025, infographic usage in B2B marketing is expected to grow by 45% according to HubSpot's State of Marketing report

Statistic 71

The Asia-Pacific region saw a 22% YoY increase in infographic tool subscriptions in 2023

Statistic 72

Canva's infographic templates were downloaded 150 million times globally in 2023

Statistic 73

Enterprise spending on visual content including infographics reached $4.5 billion in 2022

Statistic 74

Piktochart reported 20 million infographics created by users in 2023

Statistic 75

The freelance infographic design market on Upwork grew 18% in 2023 to $250 million

Statistic 76

Infographic ad spend in digital marketing hit $800 million in the US in 2023

Statistic 77

In 2023, 65% of marketers reported using infographics in their content strategy, up from 52% in 2020 according to Venngage's Visual Content Marketing Report

Statistic 78

The infographic market is expected to grow at a CAGR of 14.2% from 2023 to 2030, reaching $4.1 billion globally per Market Research Future

Statistic 79

North America dominates the infographic software market with 42% share in 2023

Statistic 80

Enterprise infographic tools saw 28% adoption increase among SMEs in 2023 per Gartner

Statistic 81

Infographic creation apps on mobile generated $150 million in-app purchases in 2023

Statistic 82

Europe’s infographic design services market valued at €500 million in 2023

Statistic 83

55% of global brands increased infographic budgets by 20%+ in 2023 per Deloitte

Statistic 84

Freelance platforms saw 25% rise in infographic gigs paying average $300/project in 2023

Statistic 85

Animated infographic segment to grow fastest at 16% CAGR through 2030

Statistic 86

Cloud-based infographic tools captured 67% market share in 2023 per IDC

Statistic 87

Canva holds 45% market share in infographic creation tools as of 2023

Statistic 88

Adobe Illustrator used by 62% of professional infographic designers per 2023 Creative Bloq survey

Statistic 89

Piktochart's free tier has 12 million active users creating infographics monthly

Statistic 90

Venngage AI infographic generator launched with 500,000 uses in first quarter 2023

Statistic 91

Figma plugins for infographics downloaded 2.5 million times in 2023

Statistic 92

Tableau Public hosts 1.8 million infographic-style dashboards as of 2023

Statistic 93

PowerPoint still used for 35% of basic infographics despite advanced tools per Microsoft survey

Statistic 94

Visme reports 50 million infographics exported in 2023 across formats

Statistic 95

Genially interactive infographics platform grew user base by 40% to 15 million in 2023

Statistic 96

Infogram tool integrates with 100+ data sources for automated infographics

Statistic 97

Lucidchart flowcharts converted to infographics 10 million times yearly

Statistic 98

Easel.ly templates customized 8 million times for infographics in 2023

Statistic 99

Snappa app enables 1-click infographic resizing for social media in 90% user sessions

Statistic 100

Flourish.studio specializes in data-driven infographics with 500k publications

Statistic 101

RawGraphs open-source tool downloaded 300,000 times for custom viz in 2023

Statistic 102

Crello (now VistaCreate) has 100 million infographic designs available

Statistic 103

Datawrapper used by 50% of newsrooms for infographics per Reuters Institute 2023

Statistic 104

Chart.js library powers 40% of web-based infographics dynamically

Statistic 105

Google Charts API called 1 billion times monthly for simple infographics

Statistic 106

Illustrator's infographic templates updated 50 new ones quarterly in 2023

Statistic 107

Visme dominates with 14 million users for interactive infographics in 2023

Statistic 108

Infogram's embed feature used in 1 million+ websites monthly for live data infographics

Statistic 109

Sketch app plugins for infographics hit 500k installs in design community 2023

Statistic 110

Biteable video infographic maker exported 5 million clips in 2023

Statistic 111

74% of internet users prefer infographics over text-heavy content according to a 2023 Demand Gen Report

Statistic 112

Social media posts with infographics see 3x more engagement than text-only posts per Buffer's 2023 analysis

Statistic 113

40% of B2B marketers use infographics in email campaigns weekly

Statistic 114

LinkedIn posts with infographics receive 2x more comments than average posts in 2023

Statistic 115

82% of consumers report being convinced to buy via infographics per a 2023 Visual Content Marketing study

Statistic 116

Pinterest infographic pins have a 21% higher save rate than other visuals in 2023

Statistic 117

60% of educators incorporate infographics in lesson plans according to EdTech Magazine 2023 survey

Statistic 118

Twitter (X) threads with infographics average 4.5x more retweets per Socialinsider 2023 data

Statistic 119

55% of nonprofits use infographics for fundraising with 30% higher donation rates

Statistic 120

Instagram Reels featuring infographics boosted reach by 25% in 2023 per Hootsuite

Statistic 121

92% of Fortune 500 companies published at least one infographic in 2023

Statistic 122

Email open rates increase by 42% when infographics are included per Campaign Monitor 2023

Statistic 123

68% of bloggers embed infographics in posts monthly per Orbit Media 2023 study

Statistic 124

YouTube thumbnails designed as mini-infographics lift click-through rates by 34%

Statistic 125

47% of HR teams use infographics for employee training materials in 2023

Statistic 126

Facebook video posts with infographic overlays see 2.8x shares per Socialbakers 2023

Statistic 127

76% of journalists prefer infographics as sources for stories per a 2023 PR study

Statistic 128

TikTok educational infographics averaged 1.2 million views per viral post in 2023

Statistic 129

51% of small businesses use infographics on their websites per Wix 2023 survey

Statistic 130

Reddit threads with infographics receive 3.2x upvotes average per 2023 analysis

Statistic 131

37% of consumers ignore ads without visuals like infographics per 2023 EyeQuant study

Statistic 132

Blogs with infographics get 12% more inbound links on average per 2023 Ahrefs analysis

Statistic 133

70% of B2C marketers prioritize infographics for holiday campaigns per 2023 eMarketer

Statistic 134

Snapchat Stories with infographics have 18% higher completion rates

Statistic 135

64% of healthcare providers use infographics for patient education in 2023

Statistic 136

YouTube Shorts infographics average 2x view duration vs plain text overlays

Statistic 137

79% of real estate agents embed infographics in listings for 15% faster sales

Statistic 138

Tumblr posts with infographics tagged #infographic get 5x notes average

Statistic 139

42% of government agencies publish monthly infographics for public comms

Statistic 140

Slack channels with infographic updates see 30% higher engagement

Statistic 141

88% of top TED talks incorporate infographic-style slides per 2023 analysis

Statistic 142

Webinar attendance rises 19% with pre-event infographic teasers

Statistic 143

59% of fashion brands use infographics for trend reports quarterly

Statistic 144

Discord servers sharing infographics retain 22% more members monthly

Statistic 145

66% of travel bloggers rely on infographics for itinerary shares

Statistic 146

Mastodon toots with infographics gain 4x boosts per fediverse study 2023

Trusted by 500+ publications
Harvard Business ReviewThe GuardianFortune+497
As the world processes information 60,000 times faster through visuals, the explosive growth of the global infographic market—projected to hit $2.8 billion by 2030—proves that we are no longer just reading the news but seeing it.

Key Takeaways

  • In 2023, the global infographic software market was valued at $1.2 billion and is projected to reach $2.8 billion by 2030 with a CAGR of 12.5%
  • Venngage reports that 65% of marketers use infographics weekly in their content strategy as of 2023
  • The infographic creation tools market in North America accounted for 38% of global revenue in 2022
  • 74% of internet users prefer infographics over text-heavy content according to a 2023 Demand Gen Report
  • Social media posts with infographics see 3x more engagement than text-only posts per Buffer's 2023 analysis
  • 40% of B2B marketers use infographics in email campaigns weekly
  • Color usage in infographics: Blue evokes trust in 87% of viewers per 2023 eye-tracking study
  • Infographics with 5-7 data points retain 70% more viewer attention than those with 10+
  • Vertical infographics perform 20% better on mobile with 80% whitespace optimal
  • Infographics with sources cited get 3x more backlinks per Ahrefs 2023 SEO study
  • Content with infographics generates 12x more traffic than text-only per Nebo 2023
  • Infographic blog posts rank 70% higher in Google SERPs per Backlinko 2023
  • Canva holds 45% market share in infographic creation tools as of 2023
  • Adobe Illustrator used by 62% of professional infographic designers per 2023 Creative Bloq survey
  • Piktochart's free tier has 12 million active users creating infographics monthly

Infographics are rapidly growing in marketing, proving they boost engagement and leads.

Design Best Practices

  • Color usage in infographics: Blue evokes trust in 87% of viewers per 2023 eye-tracking study
  • Infographics with 5-7 data points retain 70% more viewer attention than those with 10+
  • Vertical infographics perform 20% better on mobile with 80% whitespace optimal
  • Sans-serif fonts in infographics improve readability by 35% per 2023 typography research
  • Storytelling arc in infographics boosts comprehension by 55% according to Stanford study 2023
  • High-contrast color schemes in infographics increase shareability by 28%
  • Infographics under 800px height have 40% higher completion rates
  • Icons over photos in infographics speed up processing time by 60ms per cognitive study
  • Hierarchical layouts in infographics improve recall by 42% per UX research 2023
  • Minimalist designs with <50 words see 2.5x more social shares
  • Animated infographics retain 65% attention vs 45% static per 2023 A/B tests
  • Grid-based designs ensure 90% alignment accuracy in tools like Figma 2023
  • Warm color dominance in CTAs lifts click rates by 21% in infographics
  • Data visualization types: Pie charts used in 62% but bar charts preferred 2:1 for accuracy
  • Custom illustrations outperform stock images by 37% in engagement per 2023 Brandwatch
  • Responsive design adapts to 95% of devices boosting mobile views by 50%
  • Bullet-point summaries at bottom increase retention by 29%
  • 72% of top infographics use bold headings >24pt font size
  • Golden ratio used in 58% of award-winning infographics for balance
  • Infographics with consistent color palettes (3-5 colors) preferred by 81% viewers
  • Negative space >30% improves scannability by 50% per heatmapping
  • Line charts outperform pies for time-series data by 2.3x accuracy in recall
  • Rounded corners on charts increase approachability by 15% per A/B tests
  • Z-pattern reading flow followed in 92% effective Western infographics
  • Sub-10 second load time critical for 75% infographic retention on web
  • Hand-drawn style infographics boost relatability by 27% per sentiment analysis
  • Dual-axis charts avoided in 85% best practice guides for clarity
  • Progress bars in infographics motivate completion by 33%
  • Monochrome accents for emphasis used effectively in 67% pro designs
  • SVG format preferred for scalability in 96% web infographics
  • Emotional icons paired with data lift empathy scores by 40%
  • F-pattern layout optimal for left-aligned text in 78% cases
  • 1:1.618 aspect ratio ideal for hero infographic sections

Design Best Practices Interpretation

To create an infographic that people will trust, remember, and share, you must master the art of visual seduction by using blue for trust, telling a story for comprehension, keeping it scannable and simple, optimizing for mobile, and ruthlessly prioritizing clarity over cleverness.

Effectiveness Metrics

  • Infographics with sources cited get 3x more backlinks per Ahrefs 2023 SEO study
  • Content with infographics generates 12x more traffic than text-only per Nebo 2023
  • Infographic blog posts rank 70% higher in Google SERPs per Backlinko 2023
  • B2B infographics convert leads at 3% vs 1.2% industry average per 2023 report
  • Social shares of infographics average 700% more than other content types per KISSmetrics
  • 94% of infographics successfully educate audiences per Forbes 2023 survey
  • Infographics reduce content bounce rates by 34% on websites per Crazy Egg heatmaps 2023
  • Email newsletters with infographics see 26% higher click-through rates per Litmus 2023
  • Infographics in presentations boost audience retention by 65% per Prezi study
  • Viral infographics achieve 10,000+ shares within 24 hours 15% of the time per BuzzSumo
  • ROI on infographic campaigns averages 400% for top performers in 2023 MarketingProfs
  • Infographics improve brand recall by 87% vs text per 2023 neuromarketing scan
  • Lead generation forms with infographic previews convert 22% better per Unbounce
  • Infographic whitepapers downloaded 3x more than plain PDFs per Content Marketing Institute
  • Time on page increases by 55 seconds with infographics per Chartbeat 2023
  • 80% of infographic viewers share key takeaways accurately post-viewing
  • Infographics in ads yield 25% higher brand lift scores per Nielsen 2023
  • Comprehension scores rise 40% with visualized data in infographics per APA study
  • Infographics boost SEO traffic by 200% when optimized with alt text per SEMrush 2023
  • 6x more shares for illustrated infographics vs stock photo ones per BuzzSumo
  • Memory retention 6x higher with visuals in infographics per 3M study
  • Infographic landing pages convert 80% better than text-heavy per Unbounce
  • 40% more qualified leads from gated infographic downloads per Kapost
  • Website visitors spend 88% more time on pages with infographics per Marketo
  • Infographics 3x more likely to go viral than other content per Shareaholic
  • 62% increase in page views for infographic-embedded posts per Skyram
  • Infographics generate 3x as many tweets as charts or presentations per Column Five
  • 225% more time on infographic pages vs static text per Invesp
  • Articles with infographics get shared 3x more on Pinterest per Tailwind
  • Infographics improve purchase intent by 32.9% per PR Newswire study
  • 70% of marketers claim infographic content alias top for lead gen per CMI
  • Infographic viewers process info 60,000x faster than text per 3M
  • B2B infographics get positioned as top-of-funnel content 67% time

Effectiveness Metrics Interpretation

If you want to stop pouring your content marketing budget into a digital black hole, infographics are the Swiss Army knife of persuasion that turn data into an audience's catnip by generating 12x more traffic, converting leads at triple the rate, and making your brand 87% more memorable—all while making your competitors' text-heavy pages look like dial-up internet.

Market Size and Growth

  • In 2023, the global infographic software market was valued at $1.2 billion and is projected to reach $2.8 billion by 2030 with a CAGR of 12.5%
  • Venngage reports that 65% of marketers use infographics weekly in their content strategy as of 2023
  • The infographic creation tools market in North America accounted for 38% of global revenue in 2022
  • By 2025, infographic usage in B2B marketing is expected to grow by 45% according to HubSpot's State of Marketing report
  • The Asia-Pacific region saw a 22% YoY increase in infographic tool subscriptions in 2023
  • Canva's infographic templates were downloaded 150 million times globally in 2023
  • Enterprise spending on visual content including infographics reached $4.5 billion in 2022
  • Piktochart reported 20 million infographics created by users in 2023
  • The freelance infographic design market on Upwork grew 18% in 2023 to $250 million
  • Infographic ad spend in digital marketing hit $800 million in the US in 2023
  • In 2023, 65% of marketers reported using infographics in their content strategy, up from 52% in 2020 according to Venngage's Visual Content Marketing Report
  • The infographic market is expected to grow at a CAGR of 14.2% from 2023 to 2030, reaching $4.1 billion globally per Market Research Future
  • North America dominates the infographic software market with 42% share in 2023
  • Enterprise infographic tools saw 28% adoption increase among SMEs in 2023 per Gartner
  • Infographic creation apps on mobile generated $150 million in-app purchases in 2023
  • Europe’s infographic design services market valued at €500 million in 2023
  • 55% of global brands increased infographic budgets by 20%+ in 2023 per Deloitte
  • Freelance platforms saw 25% rise in infographic gigs paying average $300/project in 2023
  • Animated infographic segment to grow fastest at 16% CAGR through 2030
  • Cloud-based infographic tools captured 67% market share in 2023 per IDC

Market Size and Growth Interpretation

It appears that in our collective effort to avoid reading lengthy reports, we've created a booming $2.8 billion industry dedicated to making them look prettier.

Tools and Platforms

  • Canva holds 45% market share in infographic creation tools as of 2023
  • Adobe Illustrator used by 62% of professional infographic designers per 2023 Creative Bloq survey
  • Piktochart's free tier has 12 million active users creating infographics monthly
  • Venngage AI infographic generator launched with 500,000 uses in first quarter 2023
  • Figma plugins for infographics downloaded 2.5 million times in 2023
  • Tableau Public hosts 1.8 million infographic-style dashboards as of 2023
  • PowerPoint still used for 35% of basic infographics despite advanced tools per Microsoft survey
  • Visme reports 50 million infographics exported in 2023 across formats
  • Genially interactive infographics platform grew user base by 40% to 15 million in 2023
  • Infogram tool integrates with 100+ data sources for automated infographics
  • Lucidchart flowcharts converted to infographics 10 million times yearly
  • Easel.ly templates customized 8 million times for infographics in 2023
  • Snappa app enables 1-click infographic resizing for social media in 90% user sessions
  • Flourish.studio specializes in data-driven infographics with 500k publications
  • RawGraphs open-source tool downloaded 300,000 times for custom viz in 2023
  • Crello (now VistaCreate) has 100 million infographic designs available
  • Datawrapper used by 50% of newsrooms for infographics per Reuters Institute 2023
  • Chart.js library powers 40% of web-based infographics dynamically
  • Google Charts API called 1 billion times monthly for simple infographics
  • Illustrator's infographic templates updated 50 new ones quarterly in 2023
  • Visme dominates with 14 million users for interactive infographics in 2023
  • Infogram's embed feature used in 1 million+ websites monthly for live data infographics
  • Sketch app plugins for infographics hit 500k installs in design community 2023
  • Biteable video infographic maker exported 5 million clips in 2023

Tools and Platforms Interpretation

The data reveals that while Canva democratically holds court in the general market, the professional realm is still ruled by Adobe's scepter, and every niche from AI to interactivity is furiously innovating to claim their slice of the exploding infographic pie.

Usage Statistics

  • 74% of internet users prefer infographics over text-heavy content according to a 2023 Demand Gen Report
  • Social media posts with infographics see 3x more engagement than text-only posts per Buffer's 2023 analysis
  • 40% of B2B marketers use infographics in email campaigns weekly
  • LinkedIn posts with infographics receive 2x more comments than average posts in 2023
  • 82% of consumers report being convinced to buy via infographics per a 2023 Visual Content Marketing study
  • Pinterest infographic pins have a 21% higher save rate than other visuals in 2023
  • 60% of educators incorporate infographics in lesson plans according to EdTech Magazine 2023 survey
  • Twitter (X) threads with infographics average 4.5x more retweets per Socialinsider 2023 data
  • 55% of nonprofits use infographics for fundraising with 30% higher donation rates
  • Instagram Reels featuring infographics boosted reach by 25% in 2023 per Hootsuite
  • 92% of Fortune 500 companies published at least one infographic in 2023
  • Email open rates increase by 42% when infographics are included per Campaign Monitor 2023
  • 68% of bloggers embed infographics in posts monthly per Orbit Media 2023 study
  • YouTube thumbnails designed as mini-infographics lift click-through rates by 34%
  • 47% of HR teams use infographics for employee training materials in 2023
  • Facebook video posts with infographic overlays see 2.8x shares per Socialbakers 2023
  • 76% of journalists prefer infographics as sources for stories per a 2023 PR study
  • TikTok educational infographics averaged 1.2 million views per viral post in 2023
  • 51% of small businesses use infographics on their websites per Wix 2023 survey
  • Reddit threads with infographics receive 3.2x upvotes average per 2023 analysis
  • 37% of consumers ignore ads without visuals like infographics per 2023 EyeQuant study
  • Blogs with infographics get 12% more inbound links on average per 2023 Ahrefs analysis
  • 70% of B2C marketers prioritize infographics for holiday campaigns per 2023 eMarketer
  • Snapchat Stories with infographics have 18% higher completion rates
  • 64% of healthcare providers use infographics for patient education in 2023
  • YouTube Shorts infographics average 2x view duration vs plain text overlays
  • 79% of real estate agents embed infographics in listings for 15% faster sales
  • Tumblr posts with infographics tagged #infographic get 5x notes average
  • 42% of government agencies publish monthly infographics for public comms
  • Slack channels with infographic updates see 30% higher engagement
  • 88% of top TED talks incorporate infographic-style slides per 2023 analysis
  • Webinar attendance rises 19% with pre-event infographic teasers
  • 59% of fashion brands use infographics for trend reports quarterly
  • Discord servers sharing infographics retain 22% more members monthly
  • 66% of travel bloggers rely on infographics for itinerary shares
  • Mastodon toots with infographics gain 4x boosts per fediverse study 2023

Usage Statistics Interpretation

This avalanche of data proves that in our visually saturated digital age, an infographic isn't just a picture with facts; it's a social and economic crowbar that pries open eyes, wallets, and minds with startling efficiency.

Sources & References