Research team

Gabrielle Fontaine

Gabrielle Fontaine

Market Intelligence at Gitnux

Gabrielle Fontaine trained in Digital Marketing and Communications, holding a Master's in Digital Marketing and a Bachelor's in Communications. Previously, she spent five years as a creator economy researcher at an independent digital marketing advisory firm in Montreal. She later worked as a freelance social commerce analyst. At Gitnux, she focuses on social commerce, influencer marketing economics, and creator economy platform data.

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About Gabrielle

Background & expertise

Academically, Gabrielle Fontaine is grounded in Digital Marketing and Communications, with a Master's in Digital Marketing and a Bachelor's in Communications. She is a Market Intelligence specialist at Gitnux, tracking social commerce, influencer marketing economics, and creator economy platform data. Before joining Gitnux, she spent five years as a creator economy researcher at an independent digital marketing advisory firm in Montreal, where she produced annual reports on influencer compensation benchmarks, social commerce conversion rates, and creator platform revenue models. She later worked as a freelance social commerce analyst for advertising agencies and creator economy investment groups. She applies her research expertise and analytical rigor to produce well-sourced, data-driven reports on this coverage area.

Published work

Articles by Gabrielle

Reports written or fact-checked by Gabrielle Fontaine