GITNUX MARKETDATA REPORT 2024

Graphic Design Industry Statistics [Fresh Research]

Highlights: The Most Important Graphic Design Industry Statistics

  • The global graphic design market is expected to grow at a CAGR of over 4% during the period 2020-2024.
  • Freelance graphic designers make up about 36% of the industry.
  • In 2020, there were approximately 299,000 graphic designers in the United States.
  • The digital segment of the graphic design industry is projected to have an annual growth rate of 1.7% between 2020 and 2025.
  • The average annual salary for graphic designers in the U.S. in 2020 was $57,860.
  • Approximately 74% of graphic designers in the U.S. have a bachelor’s degree.
  • As of 2021, there are over 250,000 graphic design service providers in the United States.
  • The Adobe Creative Cloud holds the largest market share (23.1%) in the graphic design software industry.
  • New York, California, and Florida are the states with the highest employment of graphic designers in the U.S.
  • In 2020, the graphic design services market in Asia-Pacific was worth approximately $25 billion.
  • Women comprise about 55% of graphic design professionals in the United States.
  • About 32% of graphic designers work in specialized design services.
  • In the U.S., the number of graphic design businesses is expected to grow by 0.5% in 2021.
  • Digital advertising drives about 33% of the demand for graphic design services.
  • The United States is projected to spend around $162.6 billion on advertising in 2022.
  • The highest 10% of graphic designers earned more than $89,210 in 2020.
  • Roughly 85% of graphic designers use Adobe tools in their work.
  • Around 60% of businesses hire graphic designers to create visually appealing logos, brochures, and other marketing materials.

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The graphic design industry is a rapidly growing sector that has seen significant growth in recent years. According to research, the global graphic design market is expected to grow at a CAGR of over 4% during the period 2020-2024 and freelance designers make up about 36% of this industry. In 2020, there were approximately 299,000 graphic designers in the United States with an average annual salary of $57,860. The digital segment of this industry is projected to have an annual growth rate of 1.7%, while the size for its software market was estimated at $39.22 billion by 2030.

In 2021 around 10% of global design graduates specialized in graphics and 74% had bachelor’s degrees; additionally there are more than 250 thousand service providers within U.S., where New York, California and Florida hold highest employment rates for these professionals (55%). Digital advertising drives 33 % demand for services provided by them as well as businesses hiring them mainly for creating logos or other marketing materials (60%). Adobe Creative Cloud holds 23 % share on software market while 85 % use it’s tools when working – top earners made more than 89K$ last year according US Bureau Labor Statistics data from 2020 .

The Most Important Statistics
The global graphic design market is expected to grow at a CAGR of over 4% during the period 2020-2024.

This statistic is a testament to the potential of the graphic design market, indicating that it is a sector that is likely to experience steady growth in the coming years. This is an important point to consider when discussing the Graphic Design Industry, as it shows that the industry is likely to remain a viable and profitable one in the foreseeable future.

Freelance graphic designers make up about 36% of the industry.

This statistic is a key indicator of the prevalence of freelance graphic designers in the industry. It provides insight into the size of the freelance market and the potential opportunities for those looking to enter the field. Additionally, it can be used to compare the size of the freelance market to the size of the traditional market, giving readers a better understanding of the industry as a whole.

Graphic Design Industry Statistics Overview

In 2020, there were approximately 299,000 graphic designers in the United States.

This statistic is a powerful indicator of the size and scope of the graphic design industry in the United States. It shows that the industry is thriving and that there is a large number of professionals working in the field. This statistic is important for anyone interested in the graphic design industry, as it provides a snapshot of the current state of the industry and can be used to inform decisions about career paths and investments.

The digital segment of the graphic design industry is projected to have an annual growth rate of 1.7% between 2020 and 2025.

This statistic is a crucial indicator of the future of the graphic design industry, as it provides insight into the projected growth of the digital segment of the industry. It is important to understand the rate of growth of the digital segment of the industry in order to plan for the future and make informed decisions about investments and resources. This statistic is essential for anyone interested in the graphic design industry, as it provides a glimpse into the potential of the industry in the coming years.

The average annual salary for graphic designers in the U.S. in 2020 was $57,860.

This statistic is a valuable insight into the Graphic Design industry, providing a clear indication of the average salary for graphic designers in the U.S. in 2020. It is an important piece of information for anyone considering a career in graphic design, as it gives them an idea of what to expect in terms of salary. Additionally, it can be used to compare the salaries of graphic designers in different countries or regions, and to track changes in the industry over time.

Approximately 74% of graphic designers in the U.S. have a bachelor’s degree.

This statistic is a telling indication of the importance of a bachelor’s degree in the graphic design industry. It highlights the fact that having a degree is a key factor in succeeding in the field, and that those without one may find it difficult to compete. This is an important statistic to consider when discussing the graphic design industry, as it provides insight into the educational requirements for success.

As of 2021, there are over 250,000 graphic design service providers in the United States.

This statistic is a testament to the sheer size and scope of the graphic design industry in the United States. It speaks to the immense demand for graphic design services, and the sheer number of providers available to meet that demand. It is a powerful indicator of the industry’s growth and success, and a reminder of the importance of graphic design in the modern world.

The Adobe Creative Cloud holds the largest market share (23.1%) in the graphic design software industry.

This statistic is a testament to the power of Adobe Creative Cloud in the graphic design software industry. It demonstrates that Adobe Creative Cloud is the go-to choice for many graphic designers, and that it has a strong foothold in the industry. This statistic is an important indicator of the current state of the graphic design software industry, and is essential for any blog post about Graphic Design Industry Statistics.

New York, California, and Florida are the states with the highest employment of graphic designers in the U.S.

This statistic is significant in the context of Graphic Design Industry Statistics because it highlights the three states that are leading the way in terms of employment of graphic designers. It provides a valuable insight into the current state of the industry and can be used to inform decisions about where to focus resources and efforts. Additionally, it can be used to identify potential areas of growth and opportunity for graphic designers.

In 2020, the graphic design services market in Asia-Pacific was worth approximately $25 billion.

This statistic is a testament to the immense potential of the graphic design services market in Asia-Pacific. It highlights the immense growth and success of the industry in the region, and serves as a reminder of the immense opportunities available for those looking to break into the field. It also serves as a reminder of the importance of staying up-to-date with the latest trends and developments in the industry, as the market is constantly evolving.

Women comprise about 55% of graphic design professionals in the United States.

This statistic is a powerful indicator of the progress that has been made in the graphic design industry in terms of gender equality. It shows that women are increasingly being recognized for their creative talents and are being given the opportunity to pursue a career in graphic design. This statistic is a testament to the strides that have been made in the industry and serves as an inspiration for other women to pursue their dreams in the field.

About 32% of graphic designers work in specialized design services.

This statistic is a telling indication of the prevalence of specialized design services in the graphic design industry. It shows that a significant portion of graphic designers are employed in this sector, which is a testament to the importance of specialized design services in the industry. This statistic is an important piece of information for anyone looking to gain insight into the graphic design industry.

In the U.S., the number of graphic design businesses is expected to grow by 0.5% in 2021.

This statistic is a valuable insight into the future of the graphic design industry. It indicates that the industry is expected to experience a modest growth in 2021, which could be a sign of a healthy and vibrant market. This information can be used to inform decisions about investments, hiring, and other business strategies related to the graphic design industry. Additionally, it can be used to provide readers of the blog post with an up-to-date snapshot of the industry’s current and projected performance.

Digital advertising drives about 33% of the demand for graphic design services.

This statistic is a powerful indicator of the importance of digital advertising in the graphic design industry. It shows that a significant portion of the demand for graphic design services is driven by digital advertising, highlighting the need for businesses to invest in digital advertising in order to stay competitive. This statistic is essential for anyone looking to gain a better understanding of the graphic design industry and the trends that are shaping it.

The United States is projected to spend around $162.6 billion on advertising in 2022.

This statistic is indicative of the immense potential of the Graphic Design industry. With such a large amount of money being spent on advertising, it is clear that businesses are investing heavily in creative visuals to promote their products and services. This is a great opportunity for Graphic Designers to showcase their skills and make a name for themselves in the industry.

The highest 10% of graphic designers earned more than $89,210 in 2020.

This statistic is a testament to the potential of the graphic design industry. It shows that those who are highly skilled and experienced in the field can earn a substantial income. This is encouraging news for those looking to pursue a career in graphic design, as it demonstrates that the industry can be a lucrative one. Furthermore, it highlights the importance of continuing to hone one’s skills and stay up-to-date with the latest trends and technologies in the field.

Roughly 85% of graphic designers use Adobe tools in their work.

This statistic is a telling indication of the importance of Adobe tools in the graphic design industry. It shows that the majority of graphic designers rely on Adobe tools to create their work, highlighting the significance of these tools in the industry. This statistic is an invaluable insight into the graphic design industry and is essential for any blog post about Graphic Design Industry Statistics.

Around 60% of businesses hire graphic designers to create visually appealing logos, brochures, and other marketing materials.

This statistic is a testament to the importance of graphic design in the business world. It shows that a majority of businesses recognize the value of having visually appealing logos, brochures, and other marketing materials, and are willing to invest in the services of a graphic designer to create them. This statistic is a great example of how graphic design is an integral part of the modern business landscape.

Conclusion

The graphic design industry is a rapidly growing field with many opportunities for professionals. The global market size is expected to grow at a CAGR of over 4% during the period 2020-2024, and freelance designers make up about 36% of the industry. In 2020, there were approximately 299,000 graphic designers in the United States alone and digital segment of this industry has an annual growth rate of 1.7%. On average, U.S.-based graphic designers earned $57,860 per year in 2020 while software related to this profession was projected to reach $39 billion by 2030. Additionally, 10% of global design graduates specialized in graphics design as well as 74% having bachelor’s degrees or higher qualifications; 85 percent use Adobe tools for their work; 60 percent are hired by businesses for creating logos and other marketing materials; 33 percent demand comes from digital advertising which will be worth around 162 billion dollars in 2022; finally highest 10 % earn more than 89 thousand dollars annually . All these statistics point towards one conclusion: Graphic Designers have great potentials when it comes to career prospects both domestically and internationally.

References

0. – https://www.freecodecamp.org

1. – https://www.mordorintelligence.com

2. – https://www.statista.com

3. – https://www.ibisworld.com

4. – https://www.grandviewresearch.com

5. – https://www.businesswire.com

6. – https://www.researchandmarkets.com

7. – https://www.datausa.io

8. – https://www.99designs.com

9. – https://www.zippia.com

10. – https://www.prnewswire.com

11. – https://www.bls.gov

ZipDo, cited June 2023: Graphic Design Industry Statistics

FAQs

What is the growth rate of the graphic design industry in the past few years?

The graphic design industry has experienced steady growth, with a 3.5% annual growth rate between 2015-2020 in the US alone. This growth is primarily driven by increasing demand for digital media and advertising.

Which industries are the major employers of graphic designers?

The top industries employing graphic designers include advertising and marketing agencies, corporate branding, publishing and print industries, web design and multimedia companies, and the entertainment industry (such as television and film).

How has the rise of mobile devices affected the demand for graphic designers?

The increasing use of mobile devices has led to a higher demand for responsive web and app design, requiring graphic designers to develop visually appealing and functional designs that adapt to various screen sizes and platforms.

What skills are most desired by employers in the graphic design industry?

Employers in the graphic design industry are typically seeking candidates proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign), UX/UI design, HTML, CSS, and web design software. Strong visual communication, problem-solving, and project management skills are also highly valued.

What is the average salary for a graphic designer?

The average salary for a graphic designer in the United States is around $52,000 per year. This figure may vary based on factors such as geographical location, years of experience, and the specific industry in which a designer works.

How we write our statistic reports:

We have not conducted any studies ourselves. Our article provides a summary of all the statistics and studies available at the time of writing. We are solely presenting a summary, not expressing our own opinion. We have collected all statistics within our internal database. In some cases, we use Artificial Intelligence for formulating the statistics. The articles are updated regularly.

See our Editorial Process.

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