GITNUX MARKETDATA REPORT 2024

Fitness App Industry Statistics [Fresh Research]

Statistic 1

"The fitness app market is expected to reach $14.7 billion by 2026."

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Statistic 2

"About 56% of active users access their fitness apps more than 10 times a week."

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Statistic 3

"In 2020, fitness apps saw a 46% increase in downloads worldwide due to the COVID-19 pandemic."

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Statistic 4

"Over 75% of active fitness app users open the app at least two times a day."

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Statistic 5

"As of 2020, MyFitnessPal was the most popular health and fitness app in the U.S. with 19.1 million active users."

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Statistic 6

"In 2020, the top five health and fitness apps in the U.S. collectively generated over 21.5 million downloads."

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Statistic 7

"The female users dominate the fitness app market with a share of 66% in 2018."

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Statistic 8

"Users aged between 25 and 34 years old represent the biggest user group of fitness apps, accounting for 41%."

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Statistic 9

"In 2020, the fitness app industry grew by 30% in the U.S."

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Statistic 10

"Mobile health applications are most frequently used among U.S. adults (58.23%)."

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Statistic 11

"According to Google Trends, fitness app searches increased by 65% during COVID-19 lockdowns."

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Statistic 12

"The Fitness mobile app retention rate is around 6% after 30 days of download."

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Statistic 13

"Fitness app Strava had more than 50 million users in 2020."

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Statistic 14

"Over 50% of health and fitness app users utilize a weight loss program."

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Statistic 15

"Over 63% of fitness app users once in a week do workouts at home."

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Statistic 16

"Asia-Pacific is projected to witness the highest growth in the fitness app market during the 2021–2026 period."

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Statistic 17

"In the United States, Fitbit was the most downloaded fitness app in 2020 with over 4 million downloads."

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Statistic 18

"The diet and weight loss app sector make up 55% of the total fitness app market."

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