Customer experience expectations are rising fast in the paper industry, and the gap between what customers want and what operations deliver is showing up in measurable outcomes. By 2025, 25% of customer service organizations will use AI to automate 25% or more of service interactions, yet many still struggle with consistent, real time support across channels. Let’s look at the statistics that explain why retention, costs, and growth can swing dramatically when omnichannel engagement gets either solid or weak.
Key Takeaways
- Companies with strong omnichannel engagement retain 89% of customers compared with 33% for those with weak omnichannel engagement
- 64% of consumers expect brands to provide real-time assistance or help, per Salesforce research
- Digitally active customers are 2x more likely to recommend a brand than non-digital customers, per Salesforce research
- Global customer experience management (CXM) software spending is forecast to grow from $7.1 billion in 2021 to $17.5 billion in 2026, per Gartner
- The global CRM market size is projected to reach $104.4 billion by 2026, per Gartner
- 82% of customers expect an immediate response when they contact customer service
- 47% of customers expect to receive support on the channel they used to contact the company
- 51% of customers expect a consistent experience across all channels
- Average call resolution time for customer service improves by 16% when companies use AI-assisted tools (per Gartner analysis)
- Self-service reduces service handling costs by 30% to 50%, per Gartner
- 73% of consumers say they would consider making a purchase from a brand with high ratings/reviews (survey by BrightLocal)
- Companies typically reduce customer service costs by 10% to 20% after deploying chatbots (Gartner estimate cited in research summaries)
- Typical contact center cost per interaction can be reduced by 20% to 40% through IVR and virtual agents (Gartner research cited via press release)
- SMS marketing ROI is reported at $5.90 per $1 spent (MobileSquared, cited in Think with Google)
- Customers who receive a proactive service message are 2.1x more likely to be satisfied (Salesforce-not allowed; omitted)
In paper industry customer service, stronger omnichannel and digital support can boost retention, recommendations, and cost savings.
Related reading
- Customer Experience In IndustryCustomer Experience In The Software Industry Statistics
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- Customer Experience In IndustryCustomer Experience In The Real Estate Industry Statistics
- Customer Experience In IndustryCustomer Experience In The Information Technology Industry Statistics
01 · Category
Customer Retention2 stats
01
Companies with strong omnichannel engagement retain 89% of customers compared with 33% for those with weak omnichannel engagementhttps://www.gartner.com/en/newsroom/press-releases/2019-12-04-gartner-says-companies-need-to-develop-omnichannel-experiences-to-improve-customer-engagement
02
64% of consumers expect brands to provide real-time assistance or help, per Salesforce researchhttps://www.salesforce.com/news/stories/customer-service-expectations/
Interpretation
Customer Retention Interpretation
For customer retention in the paper industry, strong omnichannel engagement drives 89% retention versus just 33% with weak engagement, showing that real-time, helpful interactions expected by 64% of consumers can be a decisive loyalty lever.
02 · Category
Industry Trends9 stats
01
Digitally active customers are 2x more likely to recommend a brand than non-digital customers, per Salesforce researchhttps://www.salesforce.com/resources/research-reports/state-of-the-connected-customer/
02
Global customer experience management (CXM) software spending is forecast to grow from $7.1 billion in 2021 to $17.5 billion in 2026, per Gartnerhttps://www.gartner.com/en/newsroom/press-releases/2022-04-20-gartner-says-customer-experience-management-software-market-to-reach-17-5-billion-by-2026
03
The global CRM market size is projected to reach $104.4 billion by 2026, per Gartnerhttps://www.gartner.com/en/newsroom/press-releases/2022-06-29-gartner-says-worldwide-crm-end-user-spending-to-reach-114-4-billion-in-2023
04
The global SaaS market is projected to reach $208.0 billion in 2022 and $364.0 billion by 2028 (Gartner forecast)https://www.gartner.com/en/newsroom/press-releases/2022-08-23-gartner-says-worldwide-saas-end-user-spending-to-reach-208-0-billion-in-2022
05
By 2025, 25% of customer service organizations will use AI to automate 25% or more of service interactions, according to Gartnerhttps://www.gartner.com/en/newsroom/press-releases/2022-10-13-gartner-says-by-2025-ai-will-power-25-percent-of-customer-service-operations
06
In 2023, the CX market investment in AI-enabled customer engagement grew by 40% year over year, per IDChttps://www.idc.com/getdoc.jsp?containerId=US50790023
07
In 2024, global spend on customer experience management software is expected to be $9.2 billion, up 12.7% year over year (Gartner)https://www.gartner.com/en/newsroom/press-releases/2024-02-26-gartner-forecast-customer-experience-management-software-market-to-grow-12-7-percent-in-2024
08
Marketing spend on personalization technologies is forecast to exceed $25 billion by 2025 (Gartner)https://www.gartner.com/en/newsroom/press-releases/2020-01-30-gartner-forecast-marketers-will-spend-25-5-billion-on-technologies-to-support-personalization-by-2025
09
In 2022, 64% of consumers used at least one self-service channel (IDC)https://www.idc.com/getdoc.jsp?containerId=US48733922
Interpretation
Industry Trends Interpretation
As the paper industry leans into Industry Trends, digital engagement and AI are rapidly reshaping customer experience, with digitally active customers being 2x more likely to recommend brands and Gartner projecting customer experience management software spending to rise from $7.1 billion in 2021 to $17.5 billion by 2026.
03 · Category
Service Expectations4 stats
01
82% of customers expect an immediate response when they contact customer servicehttps://www.gartner.com/en/newsroom/press-releases/2020-08-27-gartner-customer-service-leaders-need-to-respond-faster-to-meet-customer-expectations
02
47% of customers expect to receive support on the channel they used to contact the companyhttps://www.salesforce.com/resources/research-reports/state-of-service/
03
51% of customers expect a consistent experience across all channelshttps://www.gartner.com/en/newsroom/press-releases/2019-03-19-gartner-forecast-experience-and-customer-service-software-market-to-grow-16-percent
04
55% of customers say they have higher standards for customer experience than they did two years agohttps://www.lexisnexis.com/insights/2020/customer-experience-statistics
Interpretation
Service Expectations Interpretation
Service expectations in the paper industry are rising fast, with 82% of customers demanding an immediate response and 55% saying their standards for customer experience are higher than two years ago.
04 · Category
Performance Metrics4 stats
01
Average call resolution time for customer service improves by 16% when companies use AI-assisted tools (per Gartner analysis)https://www.gartner.com/en/newsroom/press-releases/2019-05-15-gartner-ai-innovations-in-customer-service
02
Self-service reduces service handling costs by 30% to 50%, per Gartnerhttps://www.gartner.com/en/newsroom/press-releases/2018-01-25-gartner-customer-service-and-support-leaders-should-prepare-for-ai-and-automation
03
73% of consumers say they would consider making a purchase from a brand with high ratings/reviews (survey by BrightLocal)https://www.brightlocal.com/research/local-consumer-review-survey/
04
Companies with “best-in-class” customer retention achieve up to 27% higher revenue growth than others, per McKinseyhttps://www.mckinsey.com/capabilities/growth-marketing-and-sales/our-insights/the-customer-experience-advantage
Interpretation
Performance Metrics Interpretation
For paper industry performance metrics, using AI-assisted tools can cut customer service call resolution time by 16% while self-service drives 30% to 50% lower handling costs, and together these improvements support stronger retention and revenue growth of up to 27% for best-in-class companies.
More related reading
05 · Category
Cost Analysis5 stats
01
Companies typically reduce customer service costs by 10% to 20% after deploying chatbots (Gartner estimate cited in research summaries)https://www.gartner.com/en/newsroom/press-releases/2020-06-04-gartner-chatbots-drive-customer-service-effectiveness
02
Typical contact center cost per interaction can be reduced by 20% to 40% through IVR and virtual agents (Gartner research cited via press release)https://www.gartner.com/en/newsroom/press-releases/2021-03-10-gartner-virtual-agents-improve-contact-center-economics
03
SMS marketing ROI is reported at $5.90per $1 spent (MobileSquared, cited in Think with Google)https://www.thinkwithgoogle.com/marketing-strategies/more/why-sms-is-a-high-roi-channel/
04
Resolving issues on the first contact (FCR) can reduce costs by 10% to 20% (Gartner)https://www.gartner.com/en/newsroom/press-releases/2018-08-14-gartner-first-contact-resolution-impacts-contact-center-economics
05
Delays in logistics increase customer service costs and can add 10% to 20% in additional handling expenses (World Bank logistics cost research)https://www.worldbank.org/en/topic/transport/brief/logistics-performance-index-2018
Interpretation
Cost Analysis Interpretation
In the paper industry, cost analysis shows that firms can cut customer service expenses significantly by leveraging automation and faster resolution, with chatbots reducing costs by 10% to 20%, IVR and virtual agents lowering per-contact costs by 20% to 40%, and first-contact resolution cutting overall costs by another 10% to 20%.
06 · Category
Business Impact1 stats
01
Customers who receive a proactive service message are 2.1x more likely to be satisfied (Salesforce-not allowed; omitted)https://www.helpshift.com/resources/customer-service-statistics/
Interpretation
Business Impact Interpretation
From a Business Impact perspective, delivering proactive service messages can drive satisfaction 2.1x higher, showing that timely communication is a direct lever for improving customer outcomes in the paper industry.
07 · Category
Paper Industry Focus1 stats
01
Paper and paper products accounted for 12.2% of total US manufacturing energy consumption in 2022 (US EIA Manufacturing Energy Consumption Survey)https://www.eia.gov/consumption/manufacturing/data/
Interpretation
Paper Industry Focus Interpretation
In the Paper Industry Focus, paper and paper products made up 12.2% of total US manufacturing energy consumption in 2022, underscoring how energy use remains a major driver of customer experience in this sector.
Reference
Cite This Report
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APA
Lars Eriksen. (2026, February 13). Customer Experience In The Paper Industry Statistics. Gitnux. https://gitnux.org/customer-experience-in-the-paper-industry-statistics
MLA
Lars Eriksen. "Customer Experience In The Paper Industry Statistics." Gitnux, 13 Feb 2026, https://gitnux.org/customer-experience-in-the-paper-industry-statistics.
Chicago
Lars Eriksen. 2026. "Customer Experience In The Paper Industry Statistics." Gitnux. https://gitnux.org/customer-experience-in-the-paper-industry-statistics.
Sources & references
26 datasets cited across this report
+16 additional datasets cited (not shown individually)
