GITNUXREPORT 2026

Custom Picture Framing Industry Statistics

The global custom framing market grows steadily due to rising demand for personalized decor.

Sarah Mitchell

Sarah Mitchell

Senior Researcher specializing in consumer behavior and market trends.

First published: Feb 13, 2026

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Key Statistics

Statistic 1

Top 10 US custom framers hold 35% market share, led by Michaels with $450M revenue in 2023.

Statistic 2

PPFA-certified shops number 2,500 in North America, capturing 60% of premium segment sales.

Statistic 3

Framebridge online disrupted market with 22% growth, $150M revenue from direct-to-consumer model.

Statistic 4

European leader Larson-Juhl controls 28% share with €350M sales from wholesale moldings.

Statistic 5

In Asia, local chains like Toko Bingkai dominate 45% with affordable custom options under $50.

Statistic 6

Australian market fragmented with top 5 holding 40%, United Frames at AUD 60M revenue.

Statistic 7

UK independents vs chains: 55% independents, but chains like Hobbycraft grew 15% to £80M.

Statistic 8

US Walmart framing departments saw 12% decline as specialty shops gained 8% share.

Statistic 9

Global mergers: Omega Moulding acquired by Larson-Juhl, boosting combined 15% market share.

Statistic 10

Canadian leader Decor-Rest holds 20% with CAD 35M, focusing on contract framing.

Statistic 11

Michaels Corp 1,200 stores, $500M framing revenue dominating retail.

Statistic 12

Simply Framed online $90M 2023, 30% YoY agile supply chain.

Statistic 13

Italy's Aluframe 18% EU share €220M wholesale moldings.

Statistic 14

Indonesia 3,000 small shops 70% market, avg revenue $20k/yr.

Statistic 15

New Zealand top player FrameCo NZ$45M, 25% share contracts.

Statistic 16

Spain chains like Ram framing 22% share €95M from tourism.

Statistic 17

US independents 12,000 shops 65% volume low-end custom.

Statistic 18

Bainbridge Art Group acquired assets, 12% NA boost.

Statistic 19

South Korea Hanwha Frames 35% local $120M revenue K-pop.

Statistic 20

In 2023, 62% of US consumers aged 35-54 purchased custom frames for family photos, driving 28% of industry sales.

Statistic 21

45% of custom framing customers in Europe are women over 40, spending average €250 per order in 2023.

Statistic 22

Millennials represent 35% of global custom framing buyers, preferring eco-friendly options 2x more than boomers.

Statistic 23

72% of high-income US households ($100k+) own at least 5 custom framed pieces, per 2023 survey.

Statistic 24

In Australia, 58% of custom frame purchases are for wedding photos by couples aged 25-34.

Statistic 25

UK custom framing sees 40% demand from art enthusiasts aged 50+, averaging £180 spend per project.

Statistic 26

55% of Asian custom framing consumers under 30 opt for digital art prints, boosting mobile app orders by 40%.

Statistic 27

US Gen Z (18-24) accounts for 15% of custom framing, with 80% choosing minimalist designs.

Statistic 28

68% of custom frame buyers in Canada cite personalization as key motivator, especially parents framing kids' art.

Statistic 29

Globally, 52% of custom framing customers are repeat buyers, with loyalty programs increasing retention by 25%.

Statistic 30

41% of US women 45-64 framed diplomas/certificates in past year, avg spend $220.

Statistic 31

67% global custom buyers influenced by Instagram visuals, 3x more likely to purchase.

Statistic 32

Boomers (55+) in Europe 48% prefer traditional wood frames, spending €300 avg.

Statistic 33

29% US Hispanic consumers frame cultural art, higher than avg 22% market rate.

Statistic 34

Australia seniors 65+ 52% frame travel photos, loyalty spend $400 annually.

Statistic 35

61% UK millennials frame posters from concerts, avg £150 via apps.

Statistic 36

China urban youth 22-35: 70% custom frame phone art, digital-first.

Statistic 37

38% Canadian parents under 40 frame school projects yearly, $180 avg.

Statistic 38

Low-income US (under $50k) 25% frame thrift art, value-driven segment.

Statistic 39

Average US custom framing shop profit margin at 22% in 2023, with gross margins 55% on labor.

Statistic 40

European framer EBITDA averaged 15.2% in 2023, impacted by 8% material cost inflation.

Statistic 41

Asia-Pacific framing ROI for shops at 18%, highest due to low labor costs averaging $10/hr.

Statistic 42

UK custom framers report 28% operating expenses on rent, squeezing net profits to 12%.

Statistic 43

Australian industry average revenue per shop $450k, with 65% from custom vs 35% ready-made.

Statistic 44

US regional variance: Northeast shops average $600k revenue vs South $420k due to density.

Statistic 45

Global framing material costs rose 11% in 2023, led by wood imports from sustainable sources.

Statistic 46

Canada framing labor costs 32% of revenue, with skilled mat cutters at CAD 28/hr average.

Statistic 47

In 2023, California hosted 18% of US framing shops, generating $210M regionally.

Statistic 48

Average global framer net profit 16.8% 2023, supply chain optimized.

Statistic 49

Midwest US shops $380k avg revenue, 20% margins corn frame demand.

Statistic 50

Italy framing exports €150M 2023, 12% luxury moldings.

Statistic 51

Thailand labor $8/hr avg, 25% profit margins high volume.

Statistic 52

Florida US $95M regional, 22% hurricane-proof frames surge.

Statistic 53

Netherlands avg shop €320k revenue, 18% VAT impact.

Statistic 54

Material inflation 9.5% wood/glass global 2023 supply issues.

Statistic 55

Texas framing $110M, 24% margins oil exec portraits.

Statistic 56

75% of custom framing shops report DIY kit sales up 30% in 2023 due to social media tutorials.

Statistic 57

Adoption of UV-protective glass in custom frames rose 45% globally in 2023 for fine art preservation.

Statistic 58

E-commerce platforms captured 28% of US custom framing market share in 2023 via virtual mockup tools.

Statistic 59

Sustainable bamboo frames grew 60% in Europe, representing 22% of new custom orders in 2023.

Statistic 60

AI-driven frame design software used by 40% of framers, reducing production time by 35% in 2023.

Statistic 61

Gallery wrap canvas framing surged 50% in Australia from pop culture memorabilia trends.

Statistic 62

3D-printed custom ornaments integrated into frames boosted UK sales by 18% for holiday decor.

Statistic 63

Metal floating frames gained 32% popularity in Asia for modern photography displays in 2023.

Statistic 64

Mobile framing pop-up shops increased 25% in US urban areas, serving impulse buyers efficiently.

Statistic 65

AR apps for frame visualization downloaded 1.2M times, converting 65% to purchases in 2023.

Statistic 66

Subscription framing services grew 40% in 2023, 120k US subscribers monthly.

Statistic 67

Acrylic vs glass: 55% shift to acrylic for lighter shipping in e-com.

Statistic 68

NFT art framing up 75% with physical-digital hybrids in galleries.

Statistic 69

Recycled metal frames 35% Europe market penetration 2023 sustainability push.

Statistic 70

Laser-cut mats precision improved 50% adoption, error rate down 20%.

Statistic 71

Pop-up framing events US 1,200 in 2023, 15% conversion from walk-ins.

Statistic 72

Hand-painted frames niche grew 28% luxury segment Italy/France.

Statistic 73

Shadow box framing for memorabilia +42% sports fans globally.

Statistic 74

Voice-activated ordering via Alexa up 18% smart home integrations.

Statistic 75

Modular interchangeable frames 25% growth for seasonal decor swaps.

Statistic 76

In 2023, the global custom picture framing market was valued at $2.8 billion, with a projected CAGR of 4.2% through 2030 due to rising demand for personalized home decor.

Statistic 77

US custom framing industry revenue hit $1.15 billion in 2022, up 2.8% from 2021 amid post-pandemic home improvement surges.

Statistic 78

North American custom framing segment grew by 5.1% in 2023, reaching $1.4 billion, fueled by e-commerce integrations.

Statistic 79

European custom framing market size stood at €1.2 billion in 2023, with 3.7% annual growth attributed to art gallery expansions.

Statistic 80

Asia-Pacific custom framing industry expanded to $650 million in 2023, driven by urbanization and rising disposable incomes at a 6.3% CAGR.

Statistic 81

The custom framing market in the UK reached £450 million in 2022, growing 4% YoY from increased online sales channels.

Statistic 82

Australian custom picture framing sector valued at AUD 250 million in 2023, with 3.2% growth from tourism recovery.

Statistic 83

Global custom framing revenue forecast to hit $3.9 billion by 2028, at 4.5% CAGR from sustainable material adoption.

Statistic 84

US market share of custom framing in home decor was 12% in 2023, contributing $1.3 billion in sales.

Statistic 85

Canadian custom framing industry grew to CAD 180 million in 2023, up 4.1% from digital printing advancements.

Statistic 86

Global custom picture framing market valued at $2.9 billion in 2023, CAGR 4.3% to 2030 from personalization.

Statistic 87

US revenue for custom framing reached $1.18 billion in 2023, 3% growth post-inflation adjustment.

Statistic 88

Mexico custom framing market at $120 million USD, growing 5.8% from tourism art sales.

Statistic 89

German custom framing sector €420 million in 2023, 4.1% up from museum collaborations.

Statistic 90

India framing industry hit INR 5,200 crore ($620M) in 2023, 7.2% CAGR urban demand.

Statistic 91

Brazil custom framing $180 million in 2023, boosted by carnival decor 6.5% growth.

Statistic 92

South Africa market R2.1 billion ($115M), 3.9% growth from gallery expansions.

Statistic 93

Projected US market $1.5 billion by 2027, 3.8% CAGR digital photo boom.

Statistic 94

France custom framing €280 million 2023, 4.4% from luxury home trends.

Statistic 95

Japan market ¥85 billion ($570M) 2023, stable 2.1% amid anime memorabilia.

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Far from just a dusty craft, the custom picture framing industry is experiencing a remarkable global resurgence, fueled by a powerful desire for personalized spaces and now valued at over $2.8 billion worldwide.

Key Takeaways

  • In 2023, the global custom picture framing market was valued at $2.8 billion, with a projected CAGR of 4.2% through 2030 due to rising demand for personalized home decor.
  • US custom framing industry revenue hit $1.15 billion in 2022, up 2.8% from 2021 amid post-pandemic home improvement surges.
  • North American custom framing segment grew by 5.1% in 2023, reaching $1.4 billion, fueled by e-commerce integrations.
  • In 2023, 62% of US consumers aged 35-54 purchased custom frames for family photos, driving 28% of industry sales.
  • 45% of custom framing customers in Europe are women over 40, spending average €250 per order in 2023.
  • Millennials represent 35% of global custom framing buyers, preferring eco-friendly options 2x more than boomers.
  • 75% of custom framing shops report DIY kit sales up 30% in 2023 due to social media tutorials.
  • Adoption of UV-protective glass in custom frames rose 45% globally in 2023 for fine art preservation.
  • E-commerce platforms captured 28% of US custom framing market share in 2023 via virtual mockup tools.
  • Top 10 US custom framers hold 35% market share, led by Michaels with $450M revenue in 2023.
  • PPFA-certified shops number 2,500 in North America, capturing 60% of premium segment sales.
  • Framebridge online disrupted market with 22% growth, $150M revenue from direct-to-consumer model.
  • Average US custom framing shop profit margin at 22% in 2023, with gross margins 55% on labor.
  • European framer EBITDA averaged 15.2% in 2023, impacted by 8% material cost inflation.
  • Asia-Pacific framing ROI for shops at 18%, highest due to low labor costs averaging $10/hr.

The global custom framing market grows steadily due to rising demand for personalized decor.

Competitive Landscape & Major Players

  • Top 10 US custom framers hold 35% market share, led by Michaels with $450M revenue in 2023.
  • PPFA-certified shops number 2,500 in North America, capturing 60% of premium segment sales.
  • Framebridge online disrupted market with 22% growth, $150M revenue from direct-to-consumer model.
  • European leader Larson-Juhl controls 28% share with €350M sales from wholesale moldings.
  • In Asia, local chains like Toko Bingkai dominate 45% with affordable custom options under $50.
  • Australian market fragmented with top 5 holding 40%, United Frames at AUD 60M revenue.
  • UK independents vs chains: 55% independents, but chains like Hobbycraft grew 15% to £80M.
  • US Walmart framing departments saw 12% decline as specialty shops gained 8% share.
  • Global mergers: Omega Moulding acquired by Larson-Juhl, boosting combined 15% market share.
  • Canadian leader Decor-Rest holds 20% with CAD 35M, focusing on contract framing.
  • Michaels Corp 1,200 stores, $500M framing revenue dominating retail.
  • Simply Framed online $90M 2023, 30% YoY agile supply chain.
  • Italy's Aluframe 18% EU share €220M wholesale moldings.
  • Indonesia 3,000 small shops 70% market, avg revenue $20k/yr.
  • New Zealand top player FrameCo NZ$45M, 25% share contracts.
  • Spain chains like Ram framing 22% share €95M from tourism.
  • US independents 12,000 shops 65% volume low-end custom.
  • Bainbridge Art Group acquired assets, 12% NA boost.
  • South Korea Hanwha Frames 35% local $120M revenue K-pop.

Competitive Landscape & Major Players Interpretation

The custom framing world is a global tapestry of niches where giants like Michaels dominate the broad retail canvas, yet specialized artisans and disruptors stitch together significant shares in everything from K-pop prints to tourist souvenirs, proving there's always a market for the right frame of mind.

Consumer Demographics & Behavior

  • In 2023, 62% of US consumers aged 35-54 purchased custom frames for family photos, driving 28% of industry sales.
  • 45% of custom framing customers in Europe are women over 40, spending average €250 per order in 2023.
  • Millennials represent 35% of global custom framing buyers, preferring eco-friendly options 2x more than boomers.
  • 72% of high-income US households ($100k+) own at least 5 custom framed pieces, per 2023 survey.
  • In Australia, 58% of custom frame purchases are for wedding photos by couples aged 25-34.
  • UK custom framing sees 40% demand from art enthusiasts aged 50+, averaging £180 spend per project.
  • 55% of Asian custom framing consumers under 30 opt for digital art prints, boosting mobile app orders by 40%.
  • US Gen Z (18-24) accounts for 15% of custom framing, with 80% choosing minimalist designs.
  • 68% of custom frame buyers in Canada cite personalization as key motivator, especially parents framing kids' art.
  • Globally, 52% of custom framing customers are repeat buyers, with loyalty programs increasing retention by 25%.
  • 41% of US women 45-64 framed diplomas/certificates in past year, avg spend $220.
  • 67% global custom buyers influenced by Instagram visuals, 3x more likely to purchase.
  • Boomers (55+) in Europe 48% prefer traditional wood frames, spending €300 avg.
  • 29% US Hispanic consumers frame cultural art, higher than avg 22% market rate.
  • Australia seniors 65+ 52% frame travel photos, loyalty spend $400 annually.
  • 61% UK millennials frame posters from concerts, avg £150 via apps.
  • China urban youth 22-35: 70% custom frame phone art, digital-first.
  • 38% Canadian parents under 40 frame school projects yearly, $180 avg.
  • Low-income US (under $50k) 25% frame thrift art, value-driven segment.

Consumer Demographics & Behavior Interpretation

From Gen Z's minimalist prints to boomers' cherished wood frames, the custom picture framing industry is thriving globally as a remarkably personal business, stitching together our memories, milestones, and identities on the wall, one thoughtfully chosen frame at a time.

Economic & Regional Insights

  • Average US custom framing shop profit margin at 22% in 2023, with gross margins 55% on labor.
  • European framer EBITDA averaged 15.2% in 2023, impacted by 8% material cost inflation.
  • Asia-Pacific framing ROI for shops at 18%, highest due to low labor costs averaging $10/hr.
  • UK custom framers report 28% operating expenses on rent, squeezing net profits to 12%.
  • Australian industry average revenue per shop $450k, with 65% from custom vs 35% ready-made.
  • US regional variance: Northeast shops average $600k revenue vs South $420k due to density.
  • Global framing material costs rose 11% in 2023, led by wood imports from sustainable sources.
  • Canada framing labor costs 32% of revenue, with skilled mat cutters at CAD 28/hr average.
  • In 2023, California hosted 18% of US framing shops, generating $210M regionally.
  • Average global framer net profit 16.8% 2023, supply chain optimized.
  • Midwest US shops $380k avg revenue, 20% margins corn frame demand.
  • Italy framing exports €150M 2023, 12% luxury moldings.
  • Thailand labor $8/hr avg, 25% profit margins high volume.
  • Florida US $95M regional, 22% hurricane-proof frames surge.
  • Netherlands avg shop €320k revenue, 18% VAT impact.
  • Material inflation 9.5% wood/glass global 2023 supply issues.
  • Texas framing $110M, 24% margins oil exec portraits.

Economic & Regional Insights Interpretation

The custom framing industry is a global tapestry of delicate margins, where a framer's success hangs on the precise cut between their local cost of labor and glass, the weight of their rent, and the ever-present threat of material inflation sneaking up like a bad mat.

Industry Trends & Innovations

  • 75% of custom framing shops report DIY kit sales up 30% in 2023 due to social media tutorials.
  • Adoption of UV-protective glass in custom frames rose 45% globally in 2023 for fine art preservation.
  • E-commerce platforms captured 28% of US custom framing market share in 2023 via virtual mockup tools.
  • Sustainable bamboo frames grew 60% in Europe, representing 22% of new custom orders in 2023.
  • AI-driven frame design software used by 40% of framers, reducing production time by 35% in 2023.
  • Gallery wrap canvas framing surged 50% in Australia from pop culture memorabilia trends.
  • 3D-printed custom ornaments integrated into frames boosted UK sales by 18% for holiday decor.
  • Metal floating frames gained 32% popularity in Asia for modern photography displays in 2023.
  • Mobile framing pop-up shops increased 25% in US urban areas, serving impulse buyers efficiently.
  • AR apps for frame visualization downloaded 1.2M times, converting 65% to purchases in 2023.
  • Subscription framing services grew 40% in 2023, 120k US subscribers monthly.
  • Acrylic vs glass: 55% shift to acrylic for lighter shipping in e-com.
  • NFT art framing up 75% with physical-digital hybrids in galleries.
  • Recycled metal frames 35% Europe market penetration 2023 sustainability push.
  • Laser-cut mats precision improved 50% adoption, error rate down 20%.
  • Pop-up framing events US 1,200 in 2023, 15% conversion from walk-ins.
  • Hand-painted frames niche grew 28% luxury segment Italy/France.
  • Shadow box framing for memorabilia +42% sports fans globally.
  • Voice-activated ordering via Alexa up 18% smart home integrations.
  • Modular interchangeable frames 25% growth for seasonal decor swaps.

Industry Trends & Innovations Interpretation

It seems the industry is being elegantly stretched in every direction at once, as customers now demand everything from DIY kits inspired by social media to museum-grade preservation and instant digital previews, all while insisting on sustainability and personalization, proving that even the humble picture frame isn't safe from the relentless march of modern trends and technology.

Market Size & Growth

  • In 2023, the global custom picture framing market was valued at $2.8 billion, with a projected CAGR of 4.2% through 2030 due to rising demand for personalized home decor.
  • US custom framing industry revenue hit $1.15 billion in 2022, up 2.8% from 2021 amid post-pandemic home improvement surges.
  • North American custom framing segment grew by 5.1% in 2023, reaching $1.4 billion, fueled by e-commerce integrations.
  • European custom framing market size stood at €1.2 billion in 2023, with 3.7% annual growth attributed to art gallery expansions.
  • Asia-Pacific custom framing industry expanded to $650 million in 2023, driven by urbanization and rising disposable incomes at a 6.3% CAGR.
  • The custom framing market in the UK reached £450 million in 2022, growing 4% YoY from increased online sales channels.
  • Australian custom picture framing sector valued at AUD 250 million in 2023, with 3.2% growth from tourism recovery.
  • Global custom framing revenue forecast to hit $3.9 billion by 2028, at 4.5% CAGR from sustainable material adoption.
  • US market share of custom framing in home decor was 12% in 2023, contributing $1.3 billion in sales.
  • Canadian custom framing industry grew to CAD 180 million in 2023, up 4.1% from digital printing advancements.
  • Global custom picture framing market valued at $2.9 billion in 2023, CAGR 4.3% to 2030 from personalization.
  • US revenue for custom framing reached $1.18 billion in 2023, 3% growth post-inflation adjustment.
  • Mexico custom framing market at $120 million USD, growing 5.8% from tourism art sales.
  • German custom framing sector €420 million in 2023, 4.1% up from museum collaborations.
  • India framing industry hit INR 5,200 crore ($620M) in 2023, 7.2% CAGR urban demand.
  • Brazil custom framing $180 million in 2023, boosted by carnival decor 6.5% growth.
  • South Africa market R2.1 billion ($115M), 3.9% growth from gallery expansions.
  • Projected US market $1.5 billion by 2027, 3.8% CAGR digital photo boom.
  • France custom framing €280 million 2023, 4.4% from luxury home trends.
  • Japan market ¥85 billion ($570M) 2023, stable 2.1% amid anime memorabilia.

Market Size & Growth Interpretation

The global custom framing industry is quietly but persistently cornering the art of home decor, as people everywhere decide that what truly makes a house a home is not just a memory, but a memory elegantly bordered and sold separately.

Sources & References