While Canadian TV revenues are contracting, digital advertising is booming, signaling a dramatic reshaping of where audiences and advertisers are placing their bets.
Key Takeaways
- In 2022, Canadian English-language conventional television stations had total revenues of $1.18 billion, a 6.3% decline from 2021.
- French-language private conventional TV stations in Canada reported $512 million in revenues in 2022, down 2.1% year-over-year.
- Advertising revenues for Canadian specialty, pay and VOD services reached $2.47 billion in 2022, up 4.5% from the previous year.
- In 2022, Canadian FM radio stations generated $1.45 billion in total revenues, up 7.8% from 2021.
- Advertising revenues for Canadian radio totaled $1.39 billion in 2022, a 8.2% increase YoY.
- Canadian AM radio revenues were $58.4 million in 2022, down 1.5%.
- In 2022, daily newspaper circulation in Canada was 15.2 million, down 5% YoY.
- Canadian newspaper ad revenues totaled $1.2 billion in 2022, decline of 8%.
- Print ad revenues for newspapers fell to $800 million in 2022.
- In 2022, digital news consumption in Canada reached 85% penetration among adults.
- Canadian digital ad spend totaled $12.5 billion in 2022, 65% of total ad market.
- Online video ad revenues $3.2 billion in Canada 2022.
- In 2022, Canadian film production volume was $1.3 billion in incentives.
- Telefilm Canada invested $220 million in feature films 2022-23.
- Box office revenues Canada $1.1 billion in 2022, recovering 70% pre-pandemic.
The Canadian media industry saw television and newspaper revenues decline while radio and digital platforms grew.
Digital Media
1In 2022, digital news consumption in Canada reached 85% penetration among adults.
Verified
2Canadian digital ad spend totaled $12.5 billion in 2022, 65% of total ad market.
Directional
3Online video ad revenues $3.2 billion in Canada 2022.
Directional
4Social media ad spend $4.1 billion CAD in 2022.
Verified
5Search ad revenues Google-dominated at $6.8 billion in 2022 Canada.
Directional
692% of Canadians online daily in 2022.
Directional
7Average internet use 20 hours/week per Canadian 2022.
Verified
8OTT video subscribers 14 million in Canada 2022.
Single source
9Netflix Canadian subscribers 7.5 million in 2022.
Directional
10Crave (Bell) had 3.2 million subs in 2022.
Directional
11Digital news site monthly reach 75% of Canadians 2022.
Directional
12Programmatic ad buying 55% of digital display ads 2022 Canada.
Single source
13Mobile ad spend $5.6 billion, 45% of digital total 2022.
Verified
14Canadian podcast listeners 12 million monthly 2022.
Single source
15YouTube monthly users Canada 30 million in 2022.
Verified
16Facebook ad revenues in Canada $2.3 billion 2022.
Verified
17Online news/video consumption 4 hours/day average 2022.
Verified
18CTV News digital monthly uniques 15 million 2022.
Single source
19Global News app downloads 5 million cumulative 2022.
Directional
20Canadian digital publishers revenues $1.8 billion 2022.
Verified
21Influencer marketing spend $200 million Canada 2022.
Verified
22E-commerce ad spend digital $3.5 billion 2022.
Directional
23TikTok users Canada 15 million monthly 2022.
Directional
24Broadband households 95% in Canada 2022.
Single source
255G adoption 25% smartphone users Canada 2022.
Verified
26Online gaming revenues $2.1 billion Canada 2022.
Verified
27Streaming music listeners 80% Canadians 2022.
Verified
28Spotify Canada paid subs 6 million 2022.
Directional
Digital Media Interpretation
The Canadian media landscape is now a digital snow globe we can't stop shaking, where every scroll, click, and stream funnels billions into a market dominated by a few giants, proving we're not just consuming news and entertainment online—we're practically mainlining it.
Film and Cinema
1In 2022, Canadian film production volume was $1.3 billion in incentives.
Directional
2Telefilm Canada invested $220 million in feature films 2022-23.
Verified
3Box office revenues Canada $1.1 billion in 2022, recovering 70% pre-pandemic.
Single source
4Canadian theatrical admissions 85 million in 2022.
Single source
5Top Canadian film 'Brother' grossed $3.2 million domestic 2022.
Verified
6Documentary films box office $25 million Canada 2022.
Directional
7Cineplex theatre chain 80% market share Canada 2022.
Verified
8Canadian content screen quota 10.5 hours/week per theatre 2022.
Verified
9Film festivals TIFF attendance 500,000+ in 2022.
Single source
10Hot Docs documentary festival 100,000 attendees 2022.
Verified
11Canadian film exports $150 million annually avg 2022.
Directional
12VFX industry Canada $4 billion revenues 2022.
Directional
13Vancouver film production $1.2 billion spend 2022.
Directional
14Toronto film/TV production $2.5 billion 2022.
Single source
15Montreal film incentives attracted $800 million prod 2022.
Verified
16Feature film CanCon spending $400 million 2022.
Single source
17Independent film distributors revenues $120 million 2022.
Verified
18Cinema ad revenues $150 million Canada 2022.
Single source
19IMAX screens Canada 25 in 2022.
Verified
20Average ticket price $13.50 CAD in 2022.
Directional
21French-language films box office $85 million 2022.
Verified
22Animation production Canada $1 billion 2022.
Directional
23Netflix original Canadian films 15 titles 2022.
Directional
24Film employment 200,000 jobs supported 2022.
Verified
25Streaming film viewership 60% of total video 2022.
Verified
Film and Cinema Interpretation
While Telefilm Canada’s investments and substantial incentives fuel a $4 billion VFX powerhouse, the domestic theatrical experience is being squeezed like an arthouse film at a multiplex, clinging to quotas and festivals as box office revenues and admissions try to inch their way back toward pre-pandemic levels.
Print Media
1In 2022, daily newspaper circulation in Canada was 15.2 million, down 5% YoY.
Directional
2Canadian newspaper ad revenues totaled $1.2 billion in 2022, decline of 8%.
Directional
3Print ad revenues for newspapers fell to $800 million in 2022.
Single source
4Digital ad revenues for Canadian newspapers rose 12% to $400 million in 2022.
Single source
5Toronto Star daily circulation 300,000 copies in 2022.
Single source
6National Post print run averaged 120,000 in 2022.
Single source
7La Presse daily digital subscribers 250,000+ in 2022.
Directional
8Canadian magazine revenues $650 million in 2022, down 3%.
Verified
972% of Canadians read print newspapers weekly in 2022.
Single source
10Sunday newspaper circulation 4.5 million in Canada 2022.
Single source
11Newspaper employment in Canada 12,500 full-time in 2022.
Single source
12Retail ads 35% of newspaper ad space in 2022.
Single source
13Classified ads down 20% to $150 million in newspapers 2022.
Verified
14Globe and Mail subscribers 350,000 digital/print 2022.
Directional
15Montreal Gazette circulation 100,000 daily 2022.
Single source
16Community newspapers number 1,000+ in Canada 2022.
Verified
17Magazine consumer revenues $450 million in 2022.
Single source
18Trade magazines revenues $200 million 2022.
Directional
19Print media ad spend 8% of total media market 2022.
Single source
20Vancouver Sun circulation 85,000 daily 2022.
Verified
21Ottawa Citizen print readers 200,000 weekly 2022.
Verified
22Canadian periodical publishers 1,200 active in 2022.
Verified
23Newsprint consumption by papers 500,000 tonnes 2022.
Single source
24Single-copy sales magazines $50 million 2022.
Verified
25Subscription revenues newspapers $300 million 2022.
Directional
26French-language newspapers circulation 3.8 million 2022.
Directional
Print Media Interpretation
Canada's print media is clinging to its life raft of still-loyal readers while desperately trying to learn how to swim in digital waters, as evidenced by the stubborn 72% weekly print readership, the 12% bump in digital ad revenue, and the otherwise relentless torrent of declining figures across circulation, ad sales, and employment.
Radio Broadcasting
1In 2022, Canadian FM radio stations generated $1.45 billion in total revenues, up 7.8% from 2021.
Verified
2Advertising revenues for Canadian radio totaled $1.39 billion in 2022, a 8.2% increase YoY.
Directional
3Canadian AM radio revenues were $58.4 million in 2022, down 1.5%.
Directional
4Local ad sales accounted for 72% of Canadian radio ad revenues in 2022.
Single source
5National ad revenues for radio grew 11.3% to $389 million in 2022.
Verified
6Canadian radio stations' PBIT was $288 million in 2022, up 24%.
Verified
7Average PBIT margin for commercial radio was 20.3% in 2022.
Single source
8Canadian ethnic radio stations had revenues of $42 million in 2022.
Verified
9In 2022, 91% of Canadians aged 12+ listened to radio weekly.
Directional
10Average weekly radio listening time per Canadian was 16.5 hours in Fall 2022.
Verified
11Toronto radio market had 3.2 million listeners weekly in 2022.
Directional
12CBC Radio revenues from parliamentary appropriation were $384 million in 2022-23.
Single source
13Commercial radio stations number 900+ in Canada as of 2022.
Directional
14Radio ad spend was 10% of total Canadian media ad market in 2022.
Verified
15Music formats dominated Canadian radio with 65% audience share in 2022.
Single source
16News/talk radio had 22% share in major markets 2022.
Verified
17Canadian radio digital revenues grew 25% to $85 million in 2022.
Directional
18Online audio streaming competed with 15% of listening time in 2022.
Single source
19Vancouver radio market revenues $150 million in 2022.
Single source
20Montreal French radio had 2.1 million weekly listeners in 2022.
Verified
21Canadian campus/community radio stations: 2,000+ licensed in 2022.
Single source
22Radio listening via car was 45% of total tuning in 2022.
Verified
23Top station CHUM-FM Toronto averaged 1.1 million listeners weekly 2022.
Single source
24Indigenous radio stations revenues $12 million in 2022.
Directional
25Canadian radio Canadian content airplay was 38.5% in 2022.
Verified
Radio Broadcasting Interpretation
While FM radio proves it still has the chops by turning up the ad revenue volume to 7.8%, AM is fading like a distant station, digital is the hot new opener with 25% growth, and with 91% of the country still tuning in weekly, the industry's final encore is far from written.
Television Broadcasting
1In 2022, Canadian English-language conventional television stations had total revenues of $1.18 billion, a 6.3% decline from 2021.
Verified
2French-language private conventional TV stations in Canada reported $512 million in revenues in 2022, down 2.1% year-over-year.
Single source
3Advertising revenues for Canadian specialty, pay and VOD services reached $2.47 billion in 2022, up 4.5% from the previous year.
Directional
4In 2022, Canadian TV stations' total advertising revenues fell to $2.05 billion, representing a 5.2% decrease from 2021.
Directional
5Local advertising on Canadian TV dropped 12.4% to $367 million in 2022.
Directional
6National advertising revenues for Canadian TV increased by 1.9% to $1.68 billion in 2022.
Directional
7Canadian discretionary TV services saw subscriber revenues of $2.84 billion in 2022, down 3.7% from 2021.
Directional
8In Q4 2022, Canadian TV panels reported 10.2 million viewing hours for conventional TV, a slight decline.
Directional
9Prime time audience share for Canadian conventional TV was 68.5% in English markets in 2022.
Directional
10Top Canadian TV program 'The Amazing Race Canada' averaged 1.92 million viewers in 2022 season.
Single source
11In 2023, Corus Entertainment's TV revenues were $1.04 billion CAD, down 10% YoY.
Directional
12Bell Media's TV division generated $2.1 billion in revenues in 2022.
Verified
13Canadian TV news viewership averaged 4.2 million weekly in 2022.
Directional
14Sports programming accounted for 22% of Canadian TV ad spend in 2022.
Single source
15Drama series made up 35% of top 20 English TV programs by audience in 2022.
Directional
16In 2022, 85% of Canadian households subscribed to TV services, down from 90% in 2019.
Verified
17Over-the-air TV households in Canada numbered 1.8 million in 2022.
Single source
18Canadian content exhibition on TV was 47% of schedule in 2022.
Verified
19Priority programming spending by Canadian TV broadcasters was $1.1 billion in 2022.
Verified
20Independent production spending by TV stations reached $682 million in 2022.
Single source
21Canadian TV stations' profits before interest and taxes were $142 million in 2022, down 28%.
Directional
22Average PBIT margin for Canadian conventional TV was 12.1% in 2022.
Directional
23In 2022, 62% of TV viewing in Canada was via traditional linear TV.
Directional
24Bilingual TV revenues in Canada were $45 million in 2022.
Directional
25Canadian TV ad spend totaled 18% of total media ad market in 2022.
Single source
26CTV network had 25% audience share in prime time English Canada 2022.
Verified
27Global TV's prime time share was 18% in 2022.
Directional
28CBC TV budget was $1.24 billion in 2022-23 fiscal year.
Single source
29Canadian TV exports to US reached $250 million in 2022.
Verified
304K TV penetration in Canadian households was 45% in 2022.
Verified
Television Broadcasting Interpretation
In the shifting tides of Canadian television, the cold hard cash is hemorrhaging from the old guard while audiences and ad dollars cautiously wade toward specialty streams, yet the industry stubbornly holds its ground in the living room with familiar dramas and the comforting glow of the nightly news.
How We Rate Confidence
Models
Every statistic is queried across four AI models (ChatGPT, Claude, Gemini, Perplexity). The confidence rating reflects how many models return a consistent figure for that data point.
Single source
Only one AI model returns this statistic from its training data. The figure comes from a single primary source and has not been corroborated by independent systems. Use with caution; cross-reference before citing.
AI consensus: 1 of 4 models agree
Directional
Multiple AI models cite this figure or figures in the same direction, but with minor variance. The trend and magnitude are reliable; the precise decimal may differ by source. Suitable for directional analysis.
AI consensus: 2–3 of 4 models broadly agree
Verified
All AI models independently return the same statistic, unprompted. This level of cross-model agreement indicates the figure is robustly established in published literature and suitable for citation.
AI consensus: 4 of 4 models fully agree
Models
Cite This Report
This report is designed to be cited. We maintain stable URLs and versioned verification dates. Copy the format appropriate for your publication below.
APA
Rachel Svensson. (2026, February 13). Canadian Media Industry Statistics. Gitnux. https://gitnux.org/canadian-media-industry-statistics
MLA
Rachel Svensson. "Canadian Media Industry Statistics." Gitnux, 13 Feb 2026, https://gitnux.org/canadian-media-industry-statistics.
Chicago
Rachel Svensson. 2026. "Canadian Media Industry Statistics." Gitnux. https://gitnux.org/canadian-media-industry-statistics.
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