GITNUXREPORT 2026

California Wedding Industry Statistics

California's wedding industry is a major, multi-billion dollar economic driver for the state.

Sarah Mitchell

Sarah Mitchell

Senior Researcher specializing in consumer behavior and market trends.

First published: Feb 13, 2026

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Key Statistics

Statistic 1

Average costs per guest in CA weddings: $325.

Statistic 2

Venue rental averages $15,200 in LA area.

Statistic 3

Photography packages: $4,500 average.

Statistic 4

Floral designs: $3,800 per wedding.

Statistic 5

Catering: $150 per person average.

Statistic 6

DJ or band: $2,900 median fee.

Statistic 7

Wedding cake: $650 average spend.

Statistic 8

Bridal gown: $2,800 average price.

Statistic 9

Groom suit/tux: $650 median.

Statistic 10

Videography: $3,200 average.

Statistic 11

Makeup and hair: $550 per bride.

Statistic 12

Planner fees: 12-15% of total budget.

Statistic 13

Transportation: $1,200 per event.

Statistic 14

Bar/open bar: $4,500 average.

Statistic 15

Invitations/stationery: $850 median.

Statistic 16

Jewelry (rings): $12,000 couple average.

Statistic 17

Rentals (furniture): $2,400 average.

Statistic 18

Lighting/decor: $1,800 per wedding.

Statistic 19

Rehearsal dinner: $3,500 average spend.

Statistic 20

Honeymoon: $6,200 average from CA couples.

Statistic 21

Officiant: $450 average fee.

Statistic 22

Favors/gifts: $350 total spend.

Statistic 23

Entertainment extras: $1,100 average.

Statistic 24

Permits/licenses: $250 average add-on.

Statistic 25

Postage/shipping: $180 for invites.

Statistic 26

Average age of brides in CA: 32.1 years.

Statistic 27

52% of CA brides have college degrees.

Statistic 28

Average groom age: 33.8 years in California.

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68% of couples are both employed full-time.

Statistic 30

Interracial marriages: 22% of CA weddings.

Statistic 31

Average guest count: 125 per CA wedding.

Statistic 32

45% of brides over 30 years old.

Statistic 33

LGBTQ+ weddings: 12% of total in CA.

Statistic 34

Second marriages: 28% of CA weddings.

Statistic 35

Average household income of couples: $145,000.

Statistic 36

62% live in urban areas pre-wedding.

Statistic 37

Hispanic/Latino couples: 35% of weddings.

Statistic 38

Asian-American weddings: 18% share.

Statistic 39

55% of couples cohabited before marriage.

Statistic 40

Destination couples from out-of-state: 40%.

Statistic 41

Average wedding date: June 15th peak.

Statistic 42

71% have Instagram for wedding planning.

Statistic 43

Tech industry couples: 25% in Bay Area.

Statistic 44

Military weddings: 5% of total.

Statistic 45

Average engagement length: 16 months.

Statistic 46

48% have children from prior relationships.

Statistic 47

Vegan/vegetarian couples: 22% preference.

Statistic 48

In 2023, California hosted approximately 250,000 weddings, generating over $12.5 billion in direct spending.

Statistic 49

The wedding industry in California contributed $18.7 billion to the state's GDP in 2022, including indirect economic multipliers.

Statistic 50

Average wedding in California costs $38,000, 20% higher than national average due to venue premiums.

Statistic 51

California weddings supported 150,000 jobs in hospitality and events in 2023.

Statistic 52

Luxury weddings in Napa Valley alone generated $2.1 billion in 2022.

Statistic 53

Southern California's wedding market grew 15% YoY in revenue to $6.8 billion in 2023.

Statistic 54

Tax revenue from California weddings reached $1.2 billion in 2022 from sales and tourism taxes.

Statistic 55

Bay Area weddings averaged $45,000 spend, boosting local economy by $4.5 billion annually.

Statistic 56

Post-pandemic wedding boom added 50,000 events in CA in 2022, worth $8 billion.

Statistic 57

Wedding planners in CA managed 75,000 events in 2023, contributing $1.8 billion.

Statistic 58

Floral spending on CA weddings totaled $450 million in 2023.

Statistic 59

Photography services for CA weddings generated $600 million in 2022.

Statistic 60

Catering for weddings in CA reached $2.3 billion expenditure in 2023.

Statistic 61

Destination weddings brought $3.2 billion from out-of-state visitors to CA in 2023.

Statistic 62

Average economic multiplier for CA weddings is 2.5x direct spend.

Statistic 63

Wedding attire sales in CA hit $1.1 billion in 2023.

Statistic 64

Transportation services for weddings generated $350 million in CA 2022.

Statistic 65

Jewelry sales for engagements/weddings in CA: $2.4 billion annually.

Statistic 66

Honeymoon bookings from CA weddings: $900 million in travel spend.

Statistic 67

Event rentals for CA weddings: $500 million market in 2023.

Statistic 68

Music/DJ services: $400 million from CA weddings yearly.

Statistic 69

Beauty services (hair/makeup) for weddings: $320 million in CA.

Statistic 70

Officiant fees across CA weddings: $150 million total.

Statistic 71

Stationery/invitations spend: $180 million for CA weddings 2023.

Statistic 72

Lighting/production for weddings: $250 million industry in CA.

Statistic 73

Bar services/beverages: $1.5 billion from CA weddings annually.

Statistic 74

Cake/desserts: $380 million expenditure on CA weddings.

Statistic 75

Videography services: $420 million in CA wedding market.

Statistic 76

Rehearsal dinner spending: $650 million total in CA.

Statistic 77

Welcome party events: $550 million add-on spend in CA weddings.

Statistic 78

Wedding photographers in CA: 8,500 licensed professionals.

Statistic 79

Florists specializing in weddings: 4,200 businesses statewide.

Statistic 80

DJs and bands for weddings: 6,000 active in CA.

Statistic 81

Wedding planners: 3,800 certified in California.

Statistic 82

Caterers with wedding menus: 5,500 companies.

Statistic 83

Bridal gown boutiques: 1,200 across CA.

Statistic 84

Makeup artists for weddings: 7,200 freelancers.

Statistic 85

Videographers: 4,100 wedding specialists.

Statistic 86

Cake designers: 2,900 bakery vendors.

Statistic 87

Transportation providers: 2,200 limo/limo-bus fleets.

Statistic 88

Officiants: 9,000 registered for weddings.

Statistic 89

Hair stylists wedding pros: 6,500.

Statistic 90

Bar services/mobile bars: 1,800 vendors.

Statistic 91

Lighting specialists: 1,200 event companies.

Statistic 92

Stationery designers: 950 wedding-focused.

Statistic 93

Jewelry vendors for weddings: 2,400 retailers.

Statistic 94

Rental companies (tents/tables): 1,100 statewide.

Statistic 95

Average vendor spend per wedding: 55% of budget.

Statistic 96

Top-rated planners handle 60% of luxury weddings.

Statistic 97

Eco-friendly vendors: 25% growth to 2,000 firms.

Statistic 98

Los Angeles County venues number over 1,200 licensed wedding sites.

Statistic 99

Napa Valley boasts 450 wineries offering wedding venues.

Statistic 100

San Francisco has 350 historic venues for weddings.

Statistic 101

Beachfront wedding permits issued: 5,000 annually in CA coastal areas.

Statistic 102

Ranch venues in Central Coast: 280 properties hosting weddings.

Statistic 103

Luxury hotels in CA with wedding facilities: 1,800 properties.

Statistic 104

Private estates for weddings in Malibu: 120 exclusive sites.

Statistic 105

Average capacity of CA wedding venues: 150 guests.

Statistic 106

Outdoor venues comprise 65% of CA wedding locations.

Statistic 107

Vineyard weddings: 1,200 venues statewide.

Statistic 108

Urban loft venues in LA: 250 available.

Statistic 109

National park wedding permits in CA: 2,500 yearly.

Statistic 110

Average venue rental fee in CA: $12,500.

Statistic 111

Ballroom venues: 900 across major CA cities.

Statistic 112

Desert venues in Palm Springs: 180 properties.

Statistic 113

Museum/art gallery wedding sites: 75 in CA.

Statistic 114

Yacht weddings on CA coast: 45 vessels permitted.

Statistic 115

Garden venues: 650 botanical sites for weddings.

Statistic 116

Historic mansions: 320 in CA for weddings.

Statistic 117

Average booking lead time for CA venues: 12 months.

Statistic 118

San Diego venues: 800+ options.

Statistic 119

Micro-wedding venues surged 40% to 500 sites.

Statistic 120

Elopement spots: 1,000 scenic locations tracked.

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While the exchange of vows may be personal, the economic impact of California's wedding industry is staggering, generating billions for the state's economy.

Key Takeaways

  • In 2023, California hosted approximately 250,000 weddings, generating over $12.5 billion in direct spending.
  • The wedding industry in California contributed $18.7 billion to the state's GDP in 2022, including indirect economic multipliers.
  • Average wedding in California costs $38,000, 20% higher than national average due to venue premiums.
  • Los Angeles County venues number over 1,200 licensed wedding sites.
  • Napa Valley boasts 450 wineries offering wedding venues.
  • San Francisco has 350 historic venues for weddings.
  • Wedding photographers in CA: 8,500 licensed professionals.
  • Florists specializing in weddings: 4,200 businesses statewide.
  • DJs and bands for weddings: 6,000 active in CA.
  • Average age of brides in CA: 32.1 years.
  • 52% of CA brides have college degrees.
  • Average groom age: 33.8 years in California.
  • Average costs per guest in CA weddings: $325.
  • Venue rental averages $15,200 in LA area.
  • Photography packages: $4,500 average.

California's wedding industry is a major, multi-billion dollar economic driver for the state.

Average Costs and Spending

  • Average costs per guest in CA weddings: $325.
  • Venue rental averages $15,200 in LA area.
  • Photography packages: $4,500 average.
  • Floral designs: $3,800 per wedding.
  • Catering: $150 per person average.
  • DJ or band: $2,900 median fee.
  • Wedding cake: $650 average spend.
  • Bridal gown: $2,800 average price.
  • Groom suit/tux: $650 median.
  • Videography: $3,200 average.
  • Makeup and hair: $550 per bride.
  • Planner fees: 12-15% of total budget.
  • Transportation: $1,200 per event.
  • Bar/open bar: $4,500 average.
  • Invitations/stationery: $850 median.
  • Jewelry (rings): $12,000 couple average.
  • Rentals (furniture): $2,400 average.
  • Lighting/decor: $1,800 per wedding.
  • Rehearsal dinner: $3,500 average spend.
  • Honeymoon: $6,200 average from CA couples.
  • Officiant: $450 average fee.
  • Favors/gifts: $350 total spend.
  • Entertainment extras: $1,100 average.
  • Permits/licenses: $250 average add-on.
  • Postage/shipping: $180 for invites.

Average Costs and Spending Interpretation

In California, you're not just marrying your partner; you're launching a small, exquisitely catered municipal event where the cost of admission is a down payment on a car.

Bride and Groom Demographics

  • Average age of brides in CA: 32.1 years.
  • 52% of CA brides have college degrees.
  • Average groom age: 33.8 years in California.
  • 68% of couples are both employed full-time.
  • Interracial marriages: 22% of CA weddings.
  • Average guest count: 125 per CA wedding.
  • 45% of brides over 30 years old.
  • LGBTQ+ weddings: 12% of total in CA.
  • Second marriages: 28% of CA weddings.
  • Average household income of couples: $145,000.
  • 62% live in urban areas pre-wedding.
  • Hispanic/Latino couples: 35% of weddings.
  • Asian-American weddings: 18% share.
  • 55% of couples cohabited before marriage.
  • Destination couples from out-of-state: 40%.
  • Average wedding date: June 15th peak.
  • 71% have Instagram for wedding planning.
  • Tech industry couples: 25% in Bay Area.
  • Military weddings: 5% of total.
  • Average engagement length: 16 months.
  • 48% have children from prior relationships.
  • Vegan/vegetarian couples: 22% preference.

Bride and Groom Demographics Interpretation

California weddings reveal a mature, diverse, and pragmatic celebration where a 32-year-old college-educated bride and her employed groom, often blending families, cultures, or prior relationship histories, orchestrate a June gathering for 125 guests on a healthy dual income while meticulously planning the whole affair on Instagram.

Economic Impact

  • In 2023, California hosted approximately 250,000 weddings, generating over $12.5 billion in direct spending.
  • The wedding industry in California contributed $18.7 billion to the state's GDP in 2022, including indirect economic multipliers.
  • Average wedding in California costs $38,000, 20% higher than national average due to venue premiums.
  • California weddings supported 150,000 jobs in hospitality and events in 2023.
  • Luxury weddings in Napa Valley alone generated $2.1 billion in 2022.
  • Southern California's wedding market grew 15% YoY in revenue to $6.8 billion in 2023.
  • Tax revenue from California weddings reached $1.2 billion in 2022 from sales and tourism taxes.
  • Bay Area weddings averaged $45,000 spend, boosting local economy by $4.5 billion annually.
  • Post-pandemic wedding boom added 50,000 events in CA in 2022, worth $8 billion.
  • Wedding planners in CA managed 75,000 events in 2023, contributing $1.8 billion.
  • Floral spending on CA weddings totaled $450 million in 2023.
  • Photography services for CA weddings generated $600 million in 2022.
  • Catering for weddings in CA reached $2.3 billion expenditure in 2023.
  • Destination weddings brought $3.2 billion from out-of-state visitors to CA in 2023.
  • Average economic multiplier for CA weddings is 2.5x direct spend.
  • Wedding attire sales in CA hit $1.1 billion in 2023.
  • Transportation services for weddings generated $350 million in CA 2022.
  • Jewelry sales for engagements/weddings in CA: $2.4 billion annually.
  • Honeymoon bookings from CA weddings: $900 million in travel spend.
  • Event rentals for CA weddings: $500 million market in 2023.
  • Music/DJ services: $400 million from CA weddings yearly.
  • Beauty services (hair/makeup) for weddings: $320 million in CA.
  • Officiant fees across CA weddings: $150 million total.
  • Stationery/invitations spend: $180 million for CA weddings 2023.
  • Lighting/production for weddings: $250 million industry in CA.
  • Bar services/beverages: $1.5 billion from CA weddings annually.
  • Cake/desserts: $380 million expenditure on CA weddings.
  • Videography services: $420 million in CA wedding market.
  • Rehearsal dinner spending: $650 million total in CA.
  • Welcome party events: $550 million add-on spend in CA weddings.

Economic Impact Interpretation

California's wedding industry, flourishing from Napa's vineyard vows to the Bay's tech-fueled receptions, demonstrates that saying "I do" is also a $38,000 promise to say "I spend," keeping a small army of florists, chefs, and DJs happily employed in the process.

Vendor and Supplier Data

  • Wedding photographers in CA: 8,500 licensed professionals.
  • Florists specializing in weddings: 4,200 businesses statewide.
  • DJs and bands for weddings: 6,000 active in CA.
  • Wedding planners: 3,800 certified in California.
  • Caterers with wedding menus: 5,500 companies.
  • Bridal gown boutiques: 1,200 across CA.
  • Makeup artists for weddings: 7,200 freelancers.
  • Videographers: 4,100 wedding specialists.
  • Cake designers: 2,900 bakery vendors.
  • Transportation providers: 2,200 limo/limo-bus fleets.
  • Officiants: 9,000 registered for weddings.
  • Hair stylists wedding pros: 6,500.
  • Bar services/mobile bars: 1,800 vendors.
  • Lighting specialists: 1,200 event companies.
  • Stationery designers: 950 wedding-focused.
  • Jewelry vendors for weddings: 2,400 retailers.
  • Rental companies (tents/tables): 1,100 statewide.
  • Average vendor spend per wedding: 55% of budget.
  • Top-rated planners handle 60% of luxury weddings.
  • Eco-friendly vendors: 25% growth to 2,000 firms.

Vendor and Supplier Data Interpretation

California's wedding industry, with its army of 8,500 photographers, 9,000 officiants, and nearly 60,000 other dedicated professionals, proves that orchestrating the perfect "I do" is a serious and wonderfully overstaffed business.

Venue Statistics

  • Los Angeles County venues number over 1,200 licensed wedding sites.
  • Napa Valley boasts 450 wineries offering wedding venues.
  • San Francisco has 350 historic venues for weddings.
  • Beachfront wedding permits issued: 5,000 annually in CA coastal areas.
  • Ranch venues in Central Coast: 280 properties hosting weddings.
  • Luxury hotels in CA with wedding facilities: 1,800 properties.
  • Private estates for weddings in Malibu: 120 exclusive sites.
  • Average capacity of CA wedding venues: 150 guests.
  • Outdoor venues comprise 65% of CA wedding locations.
  • Vineyard weddings: 1,200 venues statewide.
  • Urban loft venues in LA: 250 available.
  • National park wedding permits in CA: 2,500 yearly.
  • Average venue rental fee in CA: $12,500.
  • Ballroom venues: 900 across major CA cities.
  • Desert venues in Palm Springs: 180 properties.
  • Museum/art gallery wedding sites: 75 in CA.
  • Yacht weddings on CA coast: 45 vessels permitted.
  • Garden venues: 650 botanical sites for weddings.
  • Historic mansions: 320 in CA for weddings.
  • Average booking lead time for CA venues: 12 months.
  • San Diego venues: 800+ options.
  • Micro-wedding venues surged 40% to 500 sites.
  • Elopement spots: 1,000 scenic locations tracked.

Venue Statistics Interpretation

California is basically an infinite buffet of wedding locales, but securing your slice of that twelve-thousand-dollar cake requires a battle plan drafted roughly a year in advance.

Sources & References