Quick Overview
- 1#1: Salesforce CPQ - Enterprise-grade CPQ platform that automates complex configuration, pricing, and quoting integrated with Salesforce CRM.
- 2#2: Oracle CPQ - Cloud-based CPQ solution delivering guided selling, dynamic pricing, and seamless quote generation for B2B.
- 3#3: SAP CPQ - Advanced CPQ add-on for SAP ecosystems enabling rule-based configuration and accurate quote creation.
- 4#4: Conga CPQ - AI-powered CPQ with document automation and revenue intelligence for streamlined quoting processes.
- 5#5: DealHub - Modern CPQ platform accelerating sales with buyer-guided quoting, e-signatures, and contract management.
- 6#6: PandaDoc - Document automation tool for creating interactive quotes, proposals, and e-signing with real-time tracking.
- 7#7: Proposify - Sales proposal and quote software that designs, sends, and tracks professional documents effortlessly.
- 8#8: QuoteWerks - Desktop-based quoting software with CRM integrations for fast and accurate quote generation.
- 9#9: KBMax - Visual CPQ platform for manufacturers featuring 3D product configuration and automated quoting.
- 10#10: Experlogix CPQ - Flexible CPQ solution handling complex configurations, pricing rules, and multi-channel quote delivery.
We ranked these tools by evaluating configuration flexibility, pricing accuracy, integration potential, user experience, and overall value, prioritizing platforms that deliver robust performance for both established teams and growing businesses.
Comparison Table
Explore how top quote generator software tools—such as Salesforce CPQ, Oracle CPQ, SAP CPQ, Conga CPQ, DealHub, and others—perform across key metrics like features, workflow integration, and productivity. This comparison table helps readers identify the right tool to streamline quote creation and enhance deal-closing efficiency.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | Salesforce CPQ Enterprise-grade CPQ platform that automates complex configuration, pricing, and quoting integrated with Salesforce CRM. | enterprise | 9.4/10 | 9.8/10 | 7.2/10 | 8.5/10 |
| 2 | Oracle CPQ Cloud-based CPQ solution delivering guided selling, dynamic pricing, and seamless quote generation for B2B. | enterprise | 9.2/10 | 9.7/10 | 8.0/10 | 8.5/10 |
| 3 | SAP CPQ Advanced CPQ add-on for SAP ecosystems enabling rule-based configuration and accurate quote creation. | enterprise | 8.6/10 | 9.4/10 | 7.2/10 | 8.1/10 |
| 4 | Conga CPQ AI-powered CPQ with document automation and revenue intelligence for streamlined quoting processes. | enterprise | 8.7/10 | 9.2/10 | 7.8/10 | 8.4/10 |
| 5 | DealHub Modern CPQ platform accelerating sales with buyer-guided quoting, e-signatures, and contract management. | specialized | 8.7/10 | 9.2/10 | 8.0/10 | 8.3/10 |
| 6 | PandaDoc Document automation tool for creating interactive quotes, proposals, and e-signing with real-time tracking. | specialized | 8.4/10 | 9.2/10 | 8.0/10 | 7.6/10 |
| 7 | Proposify Sales proposal and quote software that designs, sends, and tracks professional documents effortlessly. | specialized | 8.6/10 | 9.1/10 | 8.7/10 | 8.0/10 |
| 8 | QuoteWerks Desktop-based quoting software with CRM integrations for fast and accurate quote generation. | specialized | 8.4/10 | 9.2/10 | 6.8/10 | 8.0/10 |
| 9 | KBMax Visual CPQ platform for manufacturers featuring 3D product configuration and automated quoting. | specialized | 8.2/10 | 9.1/10 | 7.6/10 | 7.8/10 |
| 10 | Experlogix CPQ Flexible CPQ solution handling complex configurations, pricing rules, and multi-channel quote delivery. | specialized | 8.1/10 | 8.7/10 | 7.6/10 | 7.9/10 |
Enterprise-grade CPQ platform that automates complex configuration, pricing, and quoting integrated with Salesforce CRM.
Cloud-based CPQ solution delivering guided selling, dynamic pricing, and seamless quote generation for B2B.
Advanced CPQ add-on for SAP ecosystems enabling rule-based configuration and accurate quote creation.
AI-powered CPQ with document automation and revenue intelligence for streamlined quoting processes.
Modern CPQ platform accelerating sales with buyer-guided quoting, e-signatures, and contract management.
Document automation tool for creating interactive quotes, proposals, and e-signing with real-time tracking.
Sales proposal and quote software that designs, sends, and tracks professional documents effortlessly.
Desktop-based quoting software with CRM integrations for fast and accurate quote generation.
Visual CPQ platform for manufacturers featuring 3D product configuration and automated quoting.
Flexible CPQ solution handling complex configurations, pricing rules, and multi-channel quote delivery.
Salesforce CPQ
enterpriseEnterprise-grade CPQ platform that automates complex configuration, pricing, and quoting integrated with Salesforce CRM.
Sophisticated rules-based configuration engine that handles intricate product logic, dependencies, and real-time pricing without extensive coding
Salesforce CPQ (Configure, Price, Quote) is a leading enterprise-grade solution deeply integrated with the Salesforce CRM ecosystem, designed to streamline complex product configuration, dynamic pricing, and professional quote generation. It empowers sales teams to create accurate, error-free quotes in real-time, automate approvals, and handle amendments seamlessly across multi-currency and multi-language environments. Ideal for B2B organizations with intricate product catalogs, it accelerates sales cycles while ensuring compliance with pricing rules and discounts.
Pros
- Seamless native integration with Salesforce CRM for unified data and workflows
- Advanced configuration engine supporting complex bundles, upsells, and dynamic pricing
- Robust automation for quote generation, amendments, and contract management
Cons
- Steep learning curve and lengthy implementation requiring expertise
- High cost, especially for smaller teams without existing Salesforce investment
- Overkill for simple quoting needs, with potential bloat in basic setups
Best For
Enterprise sales teams managing complex, configurable products within the Salesforce ecosystem.
Pricing
Custom quote-based pricing, typically starting at $75/user/month for base features, plus implementation fees and add-ons scaling with usage.
Oracle CPQ
enterpriseCloud-based CPQ solution delivering guided selling, dynamic pricing, and seamless quote generation for B2B.
Intelligent Advisor with AI-powered guided selling and optimal configuration recommendations
Oracle CPQ is a robust enterprise-grade Configure, Price, Quote (CPQ) solution that empowers sales teams to handle complex product configurations, dynamic pricing, and rapid quote generation. It integrates seamlessly with Oracle's CX, ERP, and SCM suites, ensuring accurate data flow from quote to order fulfillment. Designed for B2B environments, it supports guided selling, deal management, and multi-channel quoting to accelerate sales cycles.
Pros
- Advanced AI-driven configuration engine for complex products
- Seamless integrations with Oracle ecosystem and third-party CRM/ERP
- Real-time pricing accuracy, approvals, and multi-channel support
Cons
- Steep learning curve and lengthy implementation process
- High cost prohibitive for SMBs
- Requires significant customization and IT resources
Best For
Large B2B enterprises with complex, configurable product catalogs and high-volume sales quoting needs.
Pricing
Custom enterprise subscription pricing, typically starting at $50,000+ annually based on users, modules, and deployment scale.
SAP CPQ
enterpriseAdvanced CPQ add-on for SAP ecosystems enabling rule-based configuration and accurate quote creation.
AI-powered intelligent configuration and pricing engine that handles millions of rules for real-time, error-free quotes
SAP CPQ is an enterprise-grade Configure, Price, Quote (CPQ) solution that empowers sales teams to handle complex product configurations, dynamic pricing, and rapid quote generation. It leverages AI for intelligent recommendations and ensures accuracy through rule-based logic integrated with ERP and CRM systems. Ideal for B2B organizations, it streamlines the entire quote-to-cash process while minimizing errors in high-volume quoting scenarios.
Pros
- Robust configuration engine for complex, multi-variant products
- AI-driven pricing optimization and guided selling
- Deep integrations with SAP ERP, Salesforce, and other enterprise systems
Cons
- Steep learning curve and complex initial setup
- High cost unsuitable for SMBs
- Customization requires significant IT involvement
Best For
Large enterprises with intricate product catalogs and heavy reliance on SAP ecosystem for end-to-end sales automation.
Pricing
Custom enterprise pricing, typically starting at $50,000+ annually based on users, modules, and revenue volume; subscription model.
Conga CPQ
enterpriseAI-powered CPQ with document automation and revenue intelligence for streamlined quoting processes.
AI-powered guided selling and configuration that provides real-time recommendations to ensure accurate, compliant quotes within Salesforce.
Conga CPQ is a Salesforce-native configure-price-quote (CPQ) platform that automates complex product configuration, dynamic pricing, and professional quote generation for sales teams. It integrates seamlessly with Salesforce to enable guided selling, real-time pricing accuracy, and document automation, reducing errors and speeding up sales cycles. With additional capabilities like contract management and revenue intelligence, it's designed for enterprises handling intricate sales processes.
Pros
- Deep native integration with Salesforce for seamless workflows
- Powerful configuration engine for complex products and pricing rules
- Advanced quote generation with templates, approvals, and e-signatures
Cons
- Steep learning curve for setup and customization
- High cost unsuitable for small businesses
- Heavily reliant on Salesforce ecosystem limiting flexibility
Best For
Enterprise sales teams using Salesforce that manage complex product catalogs and need automated, accurate quoting.
Pricing
Custom quote-based pricing; typically starts at $75-150 per user/month depending on features and volume, with enterprise contracts often in the thousands monthly.
DealHub
specializedModern CPQ platform accelerating sales with buyer-guided quoting, e-signatures, and contract management.
Interactive DealRooms enabling real-time buyer-seller collaboration on quotes and contracts
DealHub is a robust CPQ (Configure, Price, Quote) platform designed to streamline the sales process for B2B teams by automating quote generation, pricing configurations, and deal management. It integrates seamlessly with CRMs like Salesforce and HubSpot, offering features such as interactive DealRooms for buyer collaboration, e-signatures, and subscription billing. This solution excels in handling complex, high-volume quoting needs while accelerating sales cycles and improving accuracy.
Pros
- Powerful CPQ engine with dynamic pricing and guided selling
- Integrated DealRooms for collaborative buyer experiences
- Extensive CRM and ERP integrations for seamless workflows
Cons
- Steeper learning curve for complex configurations
- Enterprise-focused pricing may be high for SMBs
- Implementation requires professional services for full setup
Best For
Mid-market to enterprise sales teams managing complex B2B deals with multi-product configurations and long sales cycles.
Pricing
Custom pricing upon request; typically starts at $75/user/month for basic plans, scaling to enterprise tiers with advanced features.
PandaDoc
specializedDocument automation tool for creating interactive quotes, proposals, and e-signing with real-time tracking.
Dynamic pricing tables that automatically calculate totals, apply discounts, and handle complex configurations
PandaDoc is a comprehensive document automation platform designed for creating, sending, and managing sales documents like quotes, proposals, and contracts. It features drag-and-drop editors, dynamic pricing tables with calculations, and real-time tracking of viewer engagement. Ideal for sales teams, it integrates e-signatures and CRM systems to streamline the quote-to-signature workflow.
Pros
- Powerful dynamic pricing tables with formulas and conditional logic for accurate quotes
- Real-time analytics and document tracking to monitor quote engagement
- Seamless integrations with CRMs like Salesforce and HubSpot for efficient workflows
Cons
- Pricing can be steep for small teams or simple quote needs
- Steeper learning curve for advanced customization features
- Free plan is very limited, pushing users toward paid tiers quickly
Best For
Mid-sized sales and marketing teams needing an all-in-one solution for professional quote generation, approval, and e-signing.
Pricing
Starts at $19/user/month (Essentials, billed annually) up to $49/user/month (Business); Enterprise custom; 14-day free trial.
Proposify
specializedSales proposal and quote software that designs, sends, and tracks professional documents effortlessly.
Web-like, interactive proposal designs with embedded pricing tables and real-time client feedback tools
Proposify is a powerful proposal automation platform that excels in creating visually stunning proposals with integrated quoting tools, allowing users to build pricing tables, apply discounts, and handle payments seamlessly. It supports customizable templates, real-time collaboration, e-signatures, and detailed analytics to track client engagement. Ideal for sales teams, it streamlines the entire proposal-to-close process, though it's more proposal-centric than a pure quote generator.
Pros
- Highly customizable templates with drag-and-drop quoting elements
- Robust analytics for tracking proposal and quote views/interactions
- Seamless integrations with CRMs like Salesforce and payment gateways
Cons
- Primarily proposal-focused, less optimized for standalone quotes
- Per-user pricing scales quickly for larger teams
- Advanced customization requires some design know-how
Best For
Sales and marketing teams in agencies or B2B services who create client proposals with embedded quotes and need strong tracking.
Pricing
Starts at $49/user/month (Essentials, annual billing); scales to $69 (Business) and custom Enterprise plans; 14-day free trial.
QuoteWerks
specializedDesktop-based quoting software with CRM integrations for fast and accurate quote generation.
Viper scripting language for no-code custom quote logic, pricing rules, and workflows
QuoteWerks is a powerful quoting and proposal software tailored for B2B sales teams in industries like AV, security, IT, and electrical, enabling the creation of complex, configurable quotes from extensive product catalogs. It features dynamic pricing, discounting rules, and professional proposal generation with PDF exports and e-signatures. The platform integrates deeply with CRMs (e.g., Salesforce, HubSpot) and ERPs (e.g., QuickBooks, Sage), automating data sync for efficient sales workflows.
Pros
- Deep integrations with 100+ CRMs, ERPs, and vendor catalogs
- Advanced scripting (Viper) for custom automations and rules
- Handles complex configurations and matrix pricing effectively
Cons
- Steep learning curve due to dense interface and customization options
- Primarily desktop-based with limited native mobile support
- Pricing escalates quickly for advanced modules and users
Best For
Mid-sized sales teams in technical industries like AV, security, or IT resale needing robust, configurable quoting with CRM/ERP integrations.
Pricing
Cloud subscriptions start at $15/user/month (QuoteWerks Anywhere); on-premise perpetual licenses from $1,195/user with annual maintenance; add-ons extra.
KBMax
specializedVisual CPQ platform for manufacturers featuring 3D product configuration and automated quoting.
Interactive 3D product configurator that lets customers rotate, explode, and customize products in real-time during quoting
KBMax is a visual CPQ (Configure, Price, Quote) platform designed for manufacturing and complex product sales, allowing users to build interactive 3D product configurators and generate accurate quotes in real-time. It integrates deeply with CRM systems like Salesforce and ERP platforms such as SAP, enabling seamless data flow from configuration to order fulfillment. The software excels in providing customers with immersive 3D visualizations during the quoting process, reducing errors and speeding up sales cycles.
Pros
- Exceptional 3D visualization and product configuration capabilities
- Robust integrations with Salesforce, SAP, and other enterprise systems
- High accuracy in pricing rules and quote generation for complex products
Cons
- Steep initial setup and learning curve for custom configurations
- Enterprise-level pricing may be prohibitive for small businesses
- Limited scalability for non-manufacturing industries without heavy customization
Best For
Mid-to-large manufacturing companies selling configurable products that benefit from visual, interactive quoting experiences.
Pricing
Custom enterprise pricing based on users and modules; typically starts at $50,000+ annually with quote-based plans.
Experlogix CPQ
specializedFlexible CPQ solution handling complex configurations, pricing rules, and multi-channel quote delivery.
Proprietary no-code rules engine for handling highly complex, interdependent product configurations and pricing logic
Experlogix CPQ is a comprehensive configure-price-quote (CPQ) platform that automates complex product configuration, dynamic pricing, and professional quote generation for sales teams. It excels in handling intricate product rules, bundles, and dependencies, integrating deeply with CRM systems like Salesforce, Microsoft Dynamics 365, and ERP platforms such as SAP. The software also supports document automation, multi-currency pricing, and guided selling to accelerate the sales cycle and reduce errors.
Pros
- Powerful rules engine for complex product configurations
- Seamless integrations with major CRMs and ERPs
- Advanced document generation and automation capabilities
Cons
- Steep learning curve and lengthy implementation
- Higher cost suitable mainly for enterprises
- User interface feels dated compared to newer competitors
Best For
Mid-to-large enterprises in manufacturing or distribution with complex, customizable product catalogs needing precise quoting.
Pricing
Quote-based enterprise pricing, typically starting at $10,000+ annually based on users, modules, and integrations.
Conclusion
The top tools deliver standout features, with Salesforce CPQ leading as the ultimate choice, blending CRM integration and enterprise-grade automation for seamless quoting. Oracle CPQ and SAP CPQ follow, offering strong alternatives—cloud versatility for Oracle users and ecosystem-specific expertise for SAP environments. Each solution streamlines processes, but Salesforce’s comprehensive capabilities make it the preferred pick for many.
Take the next step to simplify your quoting: explore Salesforce CPQ to boost efficiency, accuracy, and customer outcomes.
Tools Reviewed
All tools were independently evaluated for this comparison
Referenced in the comparison table and product reviews above.