Quick Overview
- 1#1: Bloomerang - User-friendly donor management CRM designed for small to mid-sized nonprofits to track donors, gifts, and engagement effortlessly.
- 2#2: Salesforce Nonprofit Cloud - Powerful, scalable CRM platform with nonprofit-specific apps for fundraising, program delivery, volunteer management, and impact reporting.
- 3#3: DonorPerfect - Comprehensive fundraising software with donor tracking, online giving, events, and advanced reporting for nonprofits of all sizes.
- 4#4: Neon CRM - All-in-one nonprofit CRM handling donors, memberships, events, online fundraising, and communications in a single platform.
- 5#5: Virtuous CRM - AI-driven revenue growth platform combining CRM, marketing automation, and donor insights for faith-based and mission-driven organizations.
- 6#6: Blackbaud Raiser's Edge NXT - Enterprise-grade fundraising and relationship management CRM with wealth screening, analytics, and grant management for large nonprofits.
- 7#7: Keela - Integrated nonprofit CRM with donor management, volunteer coordination, raffles, and automated communications for efficient operations.
- 8#8: Bonterra - Digital fundraising and engagement CRM formerly EveryAction, focusing on advocacy, online campaigns, and donor stewardship.
- 9#9: Little Green Light - Affordable, cloud-based donor management system with contact tracking, gift processing, and reporting tailored for small nonprofits.
- 10#10: Classy - Online fundraising platform with built-in CRM for peer-to-peer campaigns, events, and donor management to maximize nonprofit revenue.
These tools were selected based on a blend of user experience, feature breadth (including fundraising, volunteer management, and analytics), scalability, and value, ensuring they deliver robust support across different organizational sizes and priorities.
Comparison Table
Finding the right charity CRM software is key to efficient donor management and organizational growth. This comparison table outlines top tools—such as Bloomerang, Salesforce Nonprofit Cloud, DonorPerfect, Neon CRM, Virtuous CRM, and more—to help readers understand features, usability, and fit for their unique needs.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | Bloomerang User-friendly donor management CRM designed for small to mid-sized nonprofits to track donors, gifts, and engagement effortlessly. | specialized | 9.4/10 | 9.3/10 | 9.7/10 | 9.1/10 |
| 2 | Salesforce Nonprofit Cloud Powerful, scalable CRM platform with nonprofit-specific apps for fundraising, program delivery, volunteer management, and impact reporting. | enterprise | 9.2/10 | 9.8/10 | 7.4/10 | 8.1/10 |
| 3 | DonorPerfect Comprehensive fundraising software with donor tracking, online giving, events, and advanced reporting for nonprofits of all sizes. | specialized | 8.7/10 | 9.2/10 | 7.8/10 | 8.1/10 |
| 4 | Neon CRM All-in-one nonprofit CRM handling donors, memberships, events, online fundraising, and communications in a single platform. | specialized | 8.7/10 | 9.2/10 | 8.4/10 | 8.1/10 |
| 5 | Virtuous CRM AI-driven revenue growth platform combining CRM, marketing automation, and donor insights for faith-based and mission-driven organizations. | specialized | 8.7/10 | 9.2/10 | 8.5/10 | 8.0/10 |
| 6 | Blackbaud Raiser's Edge NXT Enterprise-grade fundraising and relationship management CRM with wealth screening, analytics, and grant management for large nonprofits. | enterprise | 8.5/10 | 9.2/10 | 7.4/10 | 7.8/10 |
| 7 | Keela Integrated nonprofit CRM with donor management, volunteer coordination, raffles, and automated communications for efficient operations. | specialized | 8.4/10 | 8.3/10 | 9.2/10 | 8.1/10 |
| 8 | Bonterra Digital fundraising and engagement CRM formerly EveryAction, focusing on advocacy, online campaigns, and donor stewardship. | enterprise | 8.2/10 | 8.7/10 | 7.9/10 | 7.8/10 |
| 9 | Little Green Light Affordable, cloud-based donor management system with contact tracking, gift processing, and reporting tailored for small nonprofits. | specialized | 8.1/10 | 7.9/10 | 9.2/10 | 8.7/10 |
| 10 | Classy Online fundraising platform with built-in CRM for peer-to-peer campaigns, events, and donor management to maximize nonprofit revenue. | specialized | 8.4/10 | 9.2/10 | 8.0/10 | 7.5/10 |
User-friendly donor management CRM designed for small to mid-sized nonprofits to track donors, gifts, and engagement effortlessly.
Powerful, scalable CRM platform with nonprofit-specific apps for fundraising, program delivery, volunteer management, and impact reporting.
Comprehensive fundraising software with donor tracking, online giving, events, and advanced reporting for nonprofits of all sizes.
All-in-one nonprofit CRM handling donors, memberships, events, online fundraising, and communications in a single platform.
AI-driven revenue growth platform combining CRM, marketing automation, and donor insights for faith-based and mission-driven organizations.
Enterprise-grade fundraising and relationship management CRM with wealth screening, analytics, and grant management for large nonprofits.
Integrated nonprofit CRM with donor management, volunteer coordination, raffles, and automated communications for efficient operations.
Digital fundraising and engagement CRM formerly EveryAction, focusing on advocacy, online campaigns, and donor stewardship.
Affordable, cloud-based donor management system with contact tracking, gift processing, and reporting tailored for small nonprofits.
Online fundraising platform with built-in CRM for peer-to-peer campaigns, events, and donor management to maximize nonprofit revenue.
Bloomerang
specializedUser-friendly donor management CRM designed for small to mid-sized nonprofits to track donors, gifts, and engagement effortlessly.
Engagement Meter, which automatically scores donor engagement levels to help prioritize stewardship and boost retention rates
Bloomerang is a cloud-based donor management CRM specifically designed for nonprofit organizations to streamline fundraising and donor engagement. It provides tools for tracking donor interactions, managing campaigns, creating customized reports, and boosting retention through data-driven insights. With features like online donation forms, email marketing integration, and wealth screening, it helps charities build stronger relationships and increase lifetime donor value.
Pros
- Intuitive, user-friendly interface with quick onboarding and minimal training required
- Powerful donor engagement tools like the Engagement Meter and retention optimization features
- Unlimited users, excellent customer support, and seamless integrations with tools like QuickBooks and Mailchimp
Cons
- Pricing scales with the number of contacts, becoming expensive for very large organizations
- Limited built-in event management compared to more comprehensive nonprofit suites
- Advanced reporting may require exports to external tools for deeper customization
Best For
Small to mid-sized nonprofits prioritizing donor retention, relationship building, and ease of use over enterprise-scale features.
Pricing
Starts at $119/month for up to 1,000 contacts (billed annually), with tiered pricing based on contact volume; unlimited users and a free trial available.
Salesforce Nonprofit Cloud
enterprisePowerful, scalable CRM platform with nonprofit-specific apps for fundraising, program delivery, volunteer management, and impact reporting.
Einstein AI for predictive donor scoring and personalized engagement recommendations
Salesforce Nonprofit Cloud is a robust, enterprise-grade CRM platform tailored for nonprofits, enabling donor management, fundraising, program management, volunteer coordination, and impact measurement. Built on the Salesforce ecosystem, it offers deep customization, AI-driven insights via Einstein, and seamless integrations with thousands of apps. It empowers organizations to scale operations, personalize constituent experiences, and drive data-informed decisions for greater mission impact.
Pros
- Exceptional scalability and customization for complex nonprofit workflows
- Advanced AI analytics and reporting with Einstein for donor insights
- Vast integration ecosystem and AppExchange for tailored solutions
Cons
- Steep learning curve and complex initial setup requiring expertise
- High cost, especially for smaller nonprofits without discounts
- Overkill for basic needs, with potential feature bloat
Best For
Mid-to-large nonprofits with complex operations, dedicated IT resources, and budgets for enterprise CRM.
Pricing
Nonprofit editions start at ~$36/user/month with discounts (e.g., 50% off standard Salesforce pricing); enterprise plans are custom-quoted, plus implementation fees.
DonorPerfect
specializedComprehensive fundraising software with donor tracking, online giving, events, and advanced reporting for nonprofits of all sizes.
Unlimited donor history tracking with 'Forever' records for lifelong relationship management
DonorPerfect is a longstanding CRM platform tailored for nonprofits, offering robust donor management, fundraising tracking, and relationship-building tools. It centralizes donor data, gift processing, pledges, and communications while supporting online giving forms, event management, and auctions. The software excels in segmentation, reporting, and automation to help charities optimize campaigns and donor retention.
Pros
- Comprehensive donor database with unlimited history and segmentation
- Powerful reporting and analytics for fundraising insights
- Strong integrations with payment processors, email tools, and nonprofit apps
Cons
- Dated user interface that feels less intuitive than modern competitors
- Steep learning curve and requires significant setup time
- Pricing is custom and can be costly for small organizations
Best For
Mid-sized nonprofits needing advanced donor tracking, reporting, and fundraising automation.
Pricing
Custom quote-based pricing starting around $119/month for basic plans, scaling to thousands annually based on features, users, and organization size.
Neon CRM
specializedAll-in-one nonprofit CRM handling donors, memberships, events, online fundraising, and communications in a single platform.
Seamless peer-to-peer fundraising tools with easy campaign setup and automated donor tracking
Neon CRM is a cloud-based CRM platform tailored for nonprofit organizations, offering comprehensive tools for donor management, fundraising, event registration, memberships, and volunteer coordination. It integrates seamlessly with online giving forms, peer-to-peer campaigns, and marketing automation to streamline operations and boost revenue. The software provides robust reporting and analytics to help charities track performance and donor engagement effectively.
Pros
- Specialized nonprofit features like built-in fundraising and donor segmentation
- Strong integration for online forms, events, and peer-to-peer campaigns
- Customizable reporting dashboards with real-time insights
Cons
- Pricing scales quickly with contact volume, costly for small orgs
- Learning curve for advanced customizations and workflows
- Limited native integrations with some accounting or email tools
Best For
Mid-sized nonprofits needing an integrated CRM and fundraising platform to manage donors and campaigns efficiently.
Pricing
Custom quote-based pricing starting at around $125/month for basic plans, scaling with contacts and features (Essential, Professional, Enterprise tiers).
Virtuous CRM
specializedAI-driven revenue growth platform combining CRM, marketing automation, and donor insights for faith-based and mission-driven organizations.
AI-driven Donor Signals for real-time behavioral insights and automated personalized engagement journeys
Virtuous CRM is a cloud-based donor management platform designed specifically for nonprofits and charities, focusing on fundraising, donor engagement, and relationship building. It provides tools for online giving, automated workflows, reporting, and AI-driven insights to maximize donor lifetime value. The software integrates seamlessly with payment processors, email tools, and accounting systems like QuickBooks.
Pros
- Robust fundraising and donor engagement automation
- AI-powered insights for donor behavior and predictions
- Strong integrations and mobile accessibility
Cons
- Pricing can be steep for very small organizations
- Steeper learning curve for advanced customization
- Limited options for highly complex reporting without add-ons
Best For
Mid-sized nonprofits seeking scalable donor retention and personalized fundraising strategies.
Pricing
Custom quote-based pricing starting around $119/month for entry-level plans, scaling to $1,000+/month for enterprise with more contacts and features.
Blackbaud Raiser's Edge NXT
enterpriseEnterprise-grade fundraising and relationship management CRM with wealth screening, analytics, and grant management for large nonprofits.
AI-driven predictive analytics and wealth screening for optimizing donor solicitation strategies
Blackbaud Raiser's Edge NXT is a cloud-based CRM platform tailored for nonprofit organizations, excelling in donor management, fundraising campaigns, and constituent engagement. It provides comprehensive tools for tracking gifts, managing events, processing payments, and generating detailed reports to support data-driven decisions. As part of Blackbaud's ecosystem, it integrates seamlessly with complementary tools like Financial Edge NXT for enhanced operational efficiency.
Pros
- Powerful donor relationship management with 360-degree constituent views
- Advanced reporting, analytics, and wealth screening capabilities
- Strong integrations with payment processors, email tools, and Blackbaud's suite
Cons
- High pricing that may be prohibitive for smaller nonprofits
- Steep learning curve and complex interface for new users
- Occasional performance issues with large datasets
Best For
Mid-to-large nonprofits with sophisticated fundraising operations and budgets to support enterprise-level CRM.
Pricing
Custom quote-based pricing, typically starting at $10,000+ annually for small organizations, scaling with users and modules.
Keela
specializedIntegrated nonprofit CRM with donor management, volunteer coordination, raffles, and automated communications for efficient operations.
AI-powered donor engagement scoring that predicts supporter behavior and suggests personalized outreach
Keela is a cloud-based CRM platform designed specifically for nonprofits and charities, focusing on donor management, fundraising, and supporter engagement. It provides tools for building comprehensive donor profiles, creating online donation forms, managing events, and automating email campaigns to nurture relationships. With built-in analytics and reporting, Keela helps organizations track performance and optimize their fundraising strategies efficiently.
Pros
- Highly intuitive interface with minimal learning curve
- Integrated fundraising tools including forms, events, and peer-to-peer campaigns
- Strong focus on donor retention through engagement scoring and automation
Cons
- Reporting and analytics lack depth for complex needs
- Limited third-party integrations compared to larger competitors
- Pricing scales quickly with donor database size
Best For
Small to mid-sized nonprofits seeking an user-friendly all-in-one CRM for donor management and fundraising growth.
Pricing
Starts at $109/month (billed annually) for Starter plan up to 500 contacts; Growth at $249/month for 2,500 contacts; custom Enterprise pricing for larger orgs.
Bonterra
enterpriseDigital fundraising and engagement CRM formerly EveryAction, focusing on advocacy, online campaigns, and donor stewardship.
Outcomes module with AI-driven analytics for measuring and reporting program impact
Bonterra is a cloud-based CRM platform tailored for nonprofits and charities, offering tools for donor management, fundraising, volunteer engagement, program delivery, and impact measurement. It integrates constituent data across channels to streamline operations and drive mission impact. The software emphasizes outcomes tracking with AI-powered insights to help organizations demonstrate results to stakeholders.
Pros
- Comprehensive donor and fundraising tools with automation
- Robust outcomes and impact measurement capabilities
- Strong integrations with payment processors and email platforms
Cons
- Pricing can be steep for small nonprofits
- Onboarding and implementation require significant time
- Customization options are somewhat limited compared to enterprise rivals
Best For
Mid-sized charities and nonprofits needing an all-in-one CRM for fundraising, programs, and social impact reporting.
Pricing
Custom quote-based pricing; starts around $500/month for basic plans, scaling to enterprise levels based on users and features.
Little Green Light
specializedAffordable, cloud-based donor management system with contact tracking, gift processing, and reporting tailored for small nonprofits.
Unlimited personalized support from nonprofit CRM experts, available via phone, email, and chat
Little Green Light is a cloud-based CRM platform tailored for small to mid-sized nonprofits and charities, specializing in donor management, fundraising, and constituent relationship tracking. It provides tools for handling donations, pledges, events, volunteers, grants, and communications in a simple, intuitive interface. The software emphasizes ease of setup with robust data import capabilities and integrates with popular payment processors and email services.
Pros
- Highly intuitive interface suitable for non-technical users
- Exceptional personalized customer support via phone and email
- Affordable tiered pricing with no long-term contracts
Cons
- Limited advanced automation and marketing tools
- Reporting features are functional but lack depth for complex analysis
- Scalability challenges for organizations with over 50,000 constituents
Best For
Small to mid-sized charities seeking a straightforward, user-friendly CRM for donor management and basic fundraising without enterprise complexity.
Pricing
Starts at $39/month for up to 500 constituents, $79/month for up to 2,500, $119/month for up to 10,000, and higher tiers available; includes 30-day free trial and no setup fees.
Classy
specializedOnline fundraising platform with built-in CRM for peer-to-peer campaigns, events, and donor management to maximize nonprofit revenue.
Drag-and-drop Campaign Builder for creating professional, conversion-optimized fundraising experiences without coding.
Classy is a specialized fundraising and donor management platform tailored for nonprofits, enabling organizations to create high-converting online campaigns, manage events, and execute peer-to-peer fundraising efforts. It functions as a CRM by tracking donor relationships, automating communications, and providing detailed reporting on fundraising performance. With seamless integrations to tools like QuickBooks and Salesforce, Classy streamlines operations for digital-first nonprofits.
Pros
- Robust fundraising tools including peer-to-peer and event management
- Highly customizable, mobile-responsive campaign pages
- Strong analytics and donor segmentation capabilities
Cons
- Expensive pricing model with custom quotes
- Steeper learning curve for advanced customizations
- Limited free tier or trial options
Best For
Mid-sized nonprofits prioritizing sophisticated online fundraising and event campaigns.
Pricing
Custom pricing based on annual revenue or transaction volume; typically starts at $5,000+ per year for smaller organizations.
Conclusion
The top 10 charity CRM tools each deliver unique value, but the top three—Bloomerang, Salesforce Nonprofit Cloud, and DonorPerfect—stand out for their exceptional features. Bloomerang leads with its user-friendly design, ideal for small to mid-sized organizations needing effortless donor management. Salesforce Nonprofit Cloud excels with its scalability and nonprofit-specific tools, while DonorPerfect offers comprehensive fundraising and reporting. Ultimately, Bloomerang emerges as the top choice, balancing ease and power, with the others serving as strong alternatives depending on size and focus.
Take the first step in transforming your nonprofit’s impact—try Bloomerang today to connect with donors seamlessly, track engagement, and build lasting relationships that drive change.
Tools Reviewed
All tools were independently evaluated for this comparison
