Key Takeaways
- The global beer market size was valued at approximately USD 570.48 billion in 2022 and is projected to reach USD 685.29 billion by 2030, growing at a CAGR of 2.3% from 2023 to 2030.
- In 2023, the U.S. beer market revenue reached $116.5 billion, with craft beer contributing about 13.5% of the total volume sales.
- Europe's beer market accounted for 37% of the global beer production volume in 2022, valued at over €200 billion.
- World beer production reached 1.92 billion hectoliters in 2022.
- U.S. beer production totaled 169.4 million barrels in 2022, down 4% from 2021.
- Germany produced 7.98 million hectoliters of beer in 2022, a 5.5% decline.
- The U.S. beer industry supported 1.6 million jobs in 2022, including 313,000 direct jobs.
- Beer brewing contributed $117 billion to U.S. GDP in 2022.
- The U.S. beer industry generated $28.2 billion in federal excise taxes in 2022.
- 42% of U.S. adults prefer craft beer over mass-produced in 2023 surveys.
- 65% of millennials drink beer weekly, favoring IPAs at 38% preference.
- Non-alcoholic beer sales in the U.S. surged 23% in 2022.
- There were 9,730 craft breweries operating in the U.S. in 2022.
- Anheuser-Busch InBev held 27.4% global beer market share in 2022.
- Heineken N.V. produced 24.1 million hectoliters in 2022.
Global beer market growth is driven by craft, premium and Asia-Pacific trends.
Consumer Trends and Preferences
- 42% of U.S. adults prefer craft beer over mass-produced in 2023 surveys.
- 65% of millennials drink beer weekly, favoring IPAs at 38% preference.
- Non-alcoholic beer sales in the U.S. surged 23% in 2022.
- 52% of consumers seek low-carb beer options, up from 41% in 2020.
- Craft beer variety preference: 29% hazy IPAs in U.S. 2023.
- 71% of Gen Z beer drinkers prefer flavored or fruited beers.
- U.S. off-premise beer sales dominated 78% of volume in 2022.
- 48% of beer drinkers aged 21-34 experiment with seltzers over beer.
- Premiumization trend: 35% volume growth in super-premium beer 2018-2022.
- 62% of women prefer lighter beer styles like wheat beers.
- RTD beer cocktails sales up 17% in U.S. 2023.
- 55% of consumers prioritize sustainable packaging in beer purchases.
- IPA remains top style at 44% of craft sales in U.S. 2022.
- 40% increase in hard seltzer drinkers switching back to beer in 2023.
- Organic beer preference rose to 22% among health-conscious consumers.
- 67% of beer drinkers use apps for brewery discovery.
- Low/no-alc beer appeals to 31% of non-drinkers trying alcohol.
- 50% of U.S. consumers aged 35+ prefer imports like Mexican lagers.
- Sessionable beers (under 5% ABV) grew 12% in popularity 2022.
- 73% cite taste as primary beer purchase factor, 19% price.
Consumer Trends and Preferences Interpretation
Economic Impact
- The U.S. beer industry supported 1.6 million jobs in 2022, including 313,000 direct jobs.
- Beer brewing contributed $117 billion to U.S. GDP in 2022.
- The U.S. beer industry generated $28.2 billion in federal excise taxes in 2022.
- Globally, the beer sector employed over 10 million people in 2022.
- U.S. beer distributors paid $55 billion in wages and benefits in 2022.
- The craft beer industry added $28.9 billion to U.S. GDP in 2022.
- Germany's beer industry generated €45 billion in economic output in 2022.
- U.S. brewing industry paid $3.9 billion in state and local taxes in 2022.
- The beer market in China supported 5.2 million jobs in 2022.
- U.S. retailers received $53.6 billion from beer sales in 2022.
- Belgium's beer sector contributed €3.2 billion to exports in 2022.
- The U.S. beer industry drove $74 billion in tourism spending in 2022.
- Mexico's beer industry exported $5.1 billion worth in 2022.
- U.K. beer and pub sector supported 936,000 jobs in 2023.
- Australia's beer industry contributed AUD 16 billion to GDP in 2022.
- The global beer supply chain created 75 million jobs indirectly in 2022.
- U.S. small brewers paid $465 million in federal excise taxes in 2022.
- Brazil's beer industry generated BRL 120 billion in revenue in 2022.
- The beer industry in the EU paid €18 billion in taxes in 2022.
- U.S. beer wholesalers invested $5.2 billion in equipment in 2022.
- Craft brewing supported 576,000 jobs in the U.S. supply chain in 2022.
Economic Impact Interpretation
Industry Players and Competition
- There were 9,730 craft breweries operating in the U.S. in 2022.
- Anheuser-Busch InBev held 27.4% global beer market share in 2022.
- Heineken N.V. produced 24.1 million hectoliters in 2022.
- Carlsberg Group sales volume was 111.4 million hectoliters in 2022.
- Constellation Brands' beer segment revenue hit $7.2 billion in FY2023.
- Molson Coors Beverage Company had 26.9% U.S. market share in 2022.
- Asahi Group Holdings beer sales volume 632 million cases in 2022.
- Boston Beer Company (Samuel Adams) produced 7.5 million barrels in 2022.
- Duvel Moortgat Brewery exported to 50 countries, revenue €373 million in 2022.
- Craft Brew Alliance merged, but independents like Sierra Nevada produced 1.4 million barrels.
- Pernod Ricard entered beer with Imperial brand acquisition in 2022.
- SABMiller legacy under AB InBev dominates Africa with 60% share.
- Lagunitas sold to Heineken, contributing 2 million barrels annually.
- New Belgium Brewing (Fat Tire) output 1 million barrels under Kirin.
- Stone Brewing joined Sapporo, producing 600,000 barrels in 2022.
- Dogfish Head acquired by Boston Beer, adding 200,000 barrels.
- BrewDog raised £25 million crowdfunding, 100+ bars globally in 2022.
- Guinness (Diageo) sold 1.5 billion pints worldwide in 2022.
- Corona (Constellation) became #1 U.S. import brand in 2022.
- Top 4 global brewers controlled 54% market share in 2022.
- U.S. had 2,053 brewpubs in 2022.
- Over 500 mergers/acquisitions in global beer industry 2018-2022.
- 24% of U.S. beer market held by independent craft in 2022.
- Bud Light (AB InBev) sold 27.5 million barrels in U.S. 2022.
Industry Players and Competition Interpretation
Market Size and Growth
- The global beer market size was valued at approximately USD 570.48 billion in 2022 and is projected to reach USD 685.29 billion by 2030, growing at a CAGR of 2.3% from 2023 to 2030.
- In 2023, the U.S. beer market revenue reached $116.5 billion, with craft beer contributing about 13.5% of the total volume sales.
- Europe's beer market accounted for 37% of the global beer production volume in 2022, valued at over €200 billion.
- The Asia-Pacific beer market is expected to grow at the highest CAGR of 4.8% from 2023 to 2030, driven by rising disposable incomes in China and India.
- U.S. beer industry wholesale sales hit a record $115.4 billion in 2022, up 3.2% from the previous year.
- The global craft beer market size was USD 119.5 billion in 2022 and is anticipated to expand at a CAGR of 13.4% from 2023 to 2030.
- In 2023, the beer market in Mexico was valued at $28.5 billion, representing the largest in Latin America.
- Brazil's beer market revenue stood at $38.2 billion in 2023, with per capita consumption at 59 liters.
- The non-alcoholic beer segment globally grew by 7.2% in 2022, reaching a market value of $10.8 billion.
- U.S. imported beer sales volume increased by 4.1% to 70.5 million barrels in 2022.
- The global beer market volume was 1,894 million hectoliters in 2022, with a slight decline of 0.5% YoY.
- China's beer market revenue hit $107.8 billion in 2023, the largest globally by volume.
- The premium beer segment in the U.S. grew 5.2% in volume sales in 2022, reaching 24.7% market share.
- Global low-alcohol beer market expected to reach $25.6 billion by 2028, CAGR 6.5%.
- In 2023, the UK beer market was valued at £24.5 billion, with off-trade sales up 8%.
- Australia's beer market revenue was AUD 12.3 billion in 2023, with craft at 20% share.
- Germany's beer production value reached €12.5 billion in 2022.
- The U.S. beer market is forecasted to grow at 1.8% CAGR to $128 billion by 2028.
- India’s beer market projected to grow from $7.9 billion in 2023 to $14.2 billion by 2030, CAGR 8.7%.
- Global beer e-commerce sales increased 15% in 2022 to $4.5 billion.
Market Size and Growth Interpretation
Production and Consumption
- World beer production reached 1.92 billion hectoliters in 2022.
- U.S. beer production totaled 169.4 million barrels in 2022, down 4% from 2021.
- Germany produced 7.98 million hectoliters of beer in 2022, a 5.5% decline.
- China brewed 346 million kiloliters of beer in 2022, 34% of global total.
- U.S. per capita beer consumption was 26.3 gallons in 2022.
- Mexico's beer production volume hit 112.6 million hectoliters in 2022.
- Brazil produced 148 million hectoliters of beer in 2022, up 2.1%.
- Czech Republic had the highest per capita beer consumption at 188 liters in 2022.
- U.S. craft brewer production share was 13.3% of total U.S. beer in 2022 (26.8 million barrels).
- Global beer consumption volume declined 0.7% to 1.89 billion hectoliters in 2022.
- In 2023, Americans consumed 6.2 billion gallons of beer.
- Vietnam's beer production grew 5.2% to 44.8 million hectoliters in 2022.
- U.S. on-premise beer sales volume fell 7% in 2022 to 1.8 billion gallons.
- Russia produced 78.7 million hectoliters of beer in 2022, down 2.3%.
- Per capita beer consumption in the U.S. dropped to 72.2 liters in 2022.
- Poland's beer production reached 36.1 million hectoliters in 2022.
- Global light beer production accounted for 42% of total beer volume in 2022.
- U.S. microbreweries produced 12.4 million barrels in 2022, up 1%.
- South Africa's beer production was 2.8 million hectoliters in 2022.
- Austria consumed 107 liters of beer per capita in 2022.
- U.S. regional craft breweries output was 14 million barrels in 2022.
- Japan's beer production declined to 394 million liters in 2022.
- Global organic beer production grew 8.5% to 5.2 million hectoliters in 2022.
Production and Consumption Interpretation
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