GITNUXREPORT 2026

Ar-15 Industry Statistics

The AR-15 industry is a large and rapidly growing multi-billion dollar sector of the U.S. economy.

Sarah Mitchell

Sarah Mitchell

Senior Researcher specializing in consumer behavior and market trends.

First published: Feb 13, 2026

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Key Statistics

Statistic 1

AR-15 contributed $1.5B to U.S. GDP via manufacturing 2022

Statistic 2

250,000 jobs supported by AR-15 sector in 2023 est.

Statistic 3

State of Texas AR-15 mfg payroll: $800M annually 2022

Statistic 4

Supplier chain for AR-15: 5,000 small businesses employ 100k

Statistic 5

Tax revenue from AR-15 sales: $650M federal excise 2022

Statistic 6

AR-15 exports boosted trade balance by $300M in 2023

Statistic 7

R&D spending on AR-15 tech: $200M industry-wide 2022

Statistic 8

Retail sales tax from AR-15s: $400M state/local 2023 est.

Statistic 9

AR-15 tourism to factories: $50M revenue 2022 tours

Statistic 10

Insurance premiums for AR-15 businesses: $150M annually

Statistic 11

AR-15 legal defense fund contributions: $75M from industry 2022

Statistic 12

Venture capital in AR-15 startups: $120M 2021-2023

Statistic 13

Philanthropy from AR-15 firms: $30M to 2A causes 2023

Statistic 14

AR-15 mfg multiplier effect: 2.5x economic output per dollar

Statistic 15

South Carolina AR-15 plants added 5,000 jobs since 2020

Statistic 16

Freight shipping for AR-15 parts: $100M logistics 2022

Statistic 17

Advertising spend by AR-15 brands: $250M in media 2023

Statistic 18

AR-15 employee training investments: $80M annually

Statistic 19

Utility costs for AR-15 factories: $120M power/gas 2022

Statistic 20

Bank loans to AR-15 firms: $2B outstanding 2023

Statistic 21

AR-15 industry dividends to shareholders: $400M 2022 public cos

Statistic 22

Convention center revenue from gun shows: $60M AR-15 focus 2023

Statistic 23

AR-15 patents royalties generated $50M 2022

Statistic 24

Hotel bookings from SHOT Show AR-15 exhibitors: $100M 2023

Statistic 25

AR-15 raw materials purchases: $1B steel/alum 2022

Statistic 26

Software sales for AR-15 design CAD: $40M 2023

Statistic 27

AR-15 compliance consulting fees: $25M industry 2023

Statistic 28

AR-15 generated 0.5% of U.S. mfg output 2022

Statistic 29

Import substitution saved $500M in AR-15 parts 2023

Statistic 30

ATF trace requests for AR-15 crime guns: 25,000 in 2022

Statistic 31

AR-15 NFA registrations (SBR/AOW): 2.8 million total 2023

Statistic 32

Bump stock destruction post-ban: 500,000 AR-15 compatible 2019

Statistic 33

Pistol brace rule affected 3.2M AR-15 pistols registrations needed 2023

Statistic 34

State bans on AR-15 features: 10 states with restrictions 2023

Statistic 35

Failed AWB renewals since 2004: 0 legislative successes

Statistic 36

AR-15 import licenses issued: 1,200 civilian in 2022

Statistic 37

Supreme Court Bruen decision impacted AR-15 carry in 6 states 2023

Statistic 38

FFL dealers handling AR-15s: 65,000 licensed 2023

Statistic 39

80% lower legality challenges: 50 lawsuits ongoing 2023

Statistic 40

AR-15 serialization mandates compliance: 99% audited FFLs 2022

Statistic 41

Export controls on AR-15 to non-NATO: 20% denial rate 2023

Statistic 42

CA DOJ roster exclusions for AR-15: 200 models delisted 2023

Statistic 43

NY SAFE Act AR-15 registrations: 45,000 compliant 2023

Statistic 44

Federal background checks denied for AR-15 buyers: 1.5% rate 2022

Statistic 45

Age 21+ mandate challenges for AR-15 handguns ongoing in 15 states

Statistic 46

ATF reclassification of forced reset triggers: 10,000 AR-15 units seized 2023

Statistic 47

Red flag laws applied to AR-15 seizures: 5,000 cases 2022

Statistic 48

Private sales of AR-15s unregulated federally: 40% est. 2023

Statistic 49

Gun trust usage for AR-15 NFA: 70% of transfers 2023

Statistic 50

International arms treaty compliance for AR-15 exports: 100% U.S. firms

Statistic 51

CT AR-15 registry: 300,000 rifles registered post-2013 ban

Statistic 52

In 2022, U.S. manufacturers produced over 2.1 million AR-15 style rifles, representing 24% of all rifles manufactured

Statistic 53

AR-15 lower receivers serialized as firearms reached 1,847,392 units in 2021 per ATF data

Statistic 54

Colt's Manufacturing Company produced approximately 450,000 AR-15 variants in 2020

Statistic 55

Daniel Defense manufactured 180,000 DDM4 AR-15 rifles in 2022

Statistic 56

Over 500,000 AR-15 uppers were produced by small manufacturers in 2023

Statistic 57

BCM (Bravo Company USA) output 120,000 AR-15 components in Q4 2022 alone

Statistic 58

Palmetto State Armory assembled 300,000 PSA AR-15 rifles in 2021

Statistic 59

Ruger produced 250,000 SR-556 AR-15 style rifles from 2018-2022 cumulative

Statistic 60

Sig Sauer manufactured 400,000 MCX and M400 AR-15 platforms in 2023

Statistic 61

Anderson Manufacturing led with 1.2 million AR-15 lowers in 2020

Statistic 62

Total AR-15 parts kits imported dropped to 150,000 in 2022 due to tariffs

Statistic 63

80% of AR-15 production is now domestic, up from 65% in 2015

Statistic 64

Average AR-15 production cost per unit fell to $450 in 2023 from $600 in 2019

Statistic 65

CNC machines dedicated to AR-15 lowers increased 40% industry-wide in 2022

Statistic 66

3D printing of AR-15 prototypes surged 200% in maker shops 2021-2023

Statistic 67

Steel vs aluminum AR-15 receivers: 70% aluminum preference in production 2022

Statistic 68

AR-15 barrel production hit 1.5 million units in 2022 by top 10 makers

Statistic 69

Quality control rejects for AR-15s averaged 2.5% across industry in 2023

Statistic 70

Automation in AR-15 assembly lines boosted output by 35% since 2020

Statistic 71

Export of AR-15 components reached 250,000 units in 2022 to allies

Statistic 72

Female-led AR-15 manufacturers grew to 15% of small firms in 2023

Statistic 73

AR-15 serialization compliance 99.8% in ATF audits 2022

Statistic 74

Lead time for AR-15 production orders averaged 45 days in 2023

Statistic 75

Recycling of AR-15 scrap metal up 25% in 2022 for sustainability

Statistic 76

Patent filings for AR-15 improvements: 120 new in 2022

Statistic 77

Workforce in AR-15 factories: 50,000 full-time U.S. employees 2023

Statistic 78

Energy consumption per AR-15 unit: 150 kWh average 2022

Statistic 79

AR-15 production peaked at 2.5 million in 2020 pandemic year

Statistic 80

Modular AR-15 designs now 85% of production lines 2023

Statistic 81

AR-15 industry invested $1.2B in new factories 2021-2023

Statistic 82

AR-15 sales growth rate: 12% YoY 2022-2023

Statistic 83

44 million Americans own AR-15 style rifles per 2023 NSSF survey

Statistic 84

25% of gun owners prefer AR-15 as primary rifle 2023 Pew poll

Statistic 85

Customization rate: 70% of AR-15 owners modify their rifles

Statistic 86

Home defense as top use: 54% of AR-15 owners 2023 survey

Statistic 87

Millennial AR-15 ownership up 30% since 2019

Statistic 88

Female AR-15 ownership doubled to 22% of owners 2020-2023

Statistic 89

Competition shooting AR-15 participation: 1.2M shooters 2023

Statistic 90

Hunting with AR-15s: 10% of rifle hunters 2022 survey

Statistic 91

AR-15 social media mentions: 5M posts/month avg 2023

Statistic 92

Brand loyalty: 60% repeat buy same AR-15 maker

Statistic 93

Caliber shift: 9mm AR-15 pistols 35% of new builds 2023

Statistic 94

Vintage AR-15 collector market grew 15% in value 2022

Statistic 95

AR-15 training course enrollments: 800,000 annually 2023

Statistic 96

Urban vs rural ownership: 40/60 split for AR-15s 2023

Statistic 97

Political affiliation: 55% Republican AR-15 owners 2023 poll

Statistic 98

AR-15 as first gun: 28% of new owners 2022 data

Statistic 99

Multi-caliber AR-15 ownership: 15% of owners have 3+ configs

Statistic 100

AR-15 forum memberships: 2.5M active users 2023

Statistic 101

Influencer-driven AR-15 builds: 20% sales attribution 2023

Statistic 102

Short barrel AR-15 preference up 40% post-ATF rule 2023

Statistic 103

Suppressors paired with AR-15: 500,000 registered 2023

Statistic 104

AR-15 pistol braces banned impacting 3M units market 2023

Statistic 105

Youth 18-24 AR-15 interest: 35% higher than avg 2023

Statistic 106

AR-15 resale value retention: 85% after 2 years 2023

Statistic 107

Eco-friendly AR-15 materials trend: 10% adoption 2023

Statistic 108

AR-15 in video games influence: 25% new buyers cited 2023

Statistic 109

Direct impingement vs piston AR-15 split: 80/20 market 2023

Statistic 110

AR-15 industry trade shows attendance: 250,000 in 2023 SHOT Show

Statistic 111

AR-15 ownership per 1,000 adults: 120 in U.S. 2023

Statistic 112

20 million AR-15s in civilian hands estimated 2023

Statistic 113

Average AR-15 owner age: 42 years old 2023 survey

Statistic 114

Households with AR-15: 15% of gun-owning homes 2022

Statistic 115

Multi-AR-15 owners: 40% own 2 or more 2023

Statistic 116

Storage: 75% of AR-15s in safe/locked 2023 RAND study

Statistic 117

Range visits per year per AR-15 owner: 12 times avg

Statistic 118

AR-15 used in competitions: 60% of 3-gun events 2023

Statistic 119

Carry of AR-15 variants (pistols): 5% of owners daily

Statistic 120

Maintenance spend per AR-15 owner: $200/year 2023

Statistic 121

AR-15 in home defense plans: 65% of owners 2023

Statistic 122

Loss/theft reports of AR-15s: 0.1% of total owned annually

Statistic 123

AR-15 caliber ownership breakdown: 223/556 85%, 300blk 10%, other 5% 2023

Statistic 124

Inherited AR-15s: 12% of current ownership 2023

Statistic 125

AR-15 owners with training certs: 55% 2023

Statistic 126

Vehicle storage of AR-15: 30% owners have vehicle mount

Statistic 127

AR-15 for varmint hunting: 25% usage rate 2022

Statistic 128

Digital safe ownership for AR-15: 40% adoption 2023

Statistic 129

AR-15 owners who lend to family: 20% occasionally 2023

Statistic 130

Round count lifetime avg per AR-15: 5,000 rounds 2023 est.

Statistic 131

AR-15 insurance coverage: 60% of owners have policy 2023

Statistic 132

Owners with night vision on AR-15: 15% 2023

Statistic 133

AR-15 used in IDPA matches: 10% participation growth 2023

Statistic 134

Cleaning frequency: weekly for 35% AR-15 owners

Statistic 135

AR-15 optics ownership: 90% red dots, 40% LPVOs 2023

Statistic 136

Owners registering SBR AR-15s: 1M Form 1s since 2013

Statistic 137

AR-15 in minimalist builds: 25% owner preference 2023

Statistic 138

Backup iron sights usage: 70% on AR-15s owned 2023

Statistic 139

AR-15 owners attending gun rights rallies: 45% 2023

Statistic 140

Average collection size: 3.2 AR-15s per dedicated owner 2023

Statistic 141

AR-15 pistol configurations manufactured: 800,000 in 2022

Statistic 142

Average retail price of base AR-15 rifle: $725 in Q3 2023

Statistic 143

Online sales of AR-15s via FFL transfers: 1.2 million in 2022

Statistic 144

Black Friday 2022 AR-15 sales spiked 300% over average day

Statistic 145

Premium AR-15s over $2,000 sold 150,000 units in 2023

Statistic 146

Used AR-15 market value averaged $550 per unit 2023

Statistic 147

AR-15 accessories bundled sales: $900 million in 2022

Statistic 148

Gun shows contributed 20% of AR-15 private sales 2022 est.

Statistic 149

Export sales of civilian AR-15s: $450 million in 2022

Statistic 150

PSA AR-15 Freedom Rifle sales: 500,000 units since 2018

Statistic 151

AR-15 sales to law enforcement: 100,000 carbines in 2022

Statistic 152

Revenue from AR-15 optics sales: $600M industry-wide 2023

Statistic 153

Handguards and rails sales for AR-15: 2 million units 2022

Statistic 154

Complete AR-15 upper assemblies sold: 900,000 in 2023

Statistic 155

AR-15 lowers transferred via FFL: 1.8 million 2022 NICS

Statistic 156

Seasonal sales peak: December 2022 AR-15s 400,000 units

Statistic 157

Women buyers of AR-15s: 25% of total sales 2023

Statistic 158

Custom shop AR-15 builds sold: 50,000 at avg $3,500 each 2022

Statistic 159

AR-15 SBR configurations sales up 150% post-2022 brace rule

Statistic 160

Total AR-15 revenue generated $5.2 billion in 2022 industry est.

Statistic 161

Discount AR-15 sales under $500: 300,000 units 2023

Statistic 162

AR-15 stock sales: 1.1 million units with braces 2021-2023

Statistic 163

International AR-15 clone sales: $200M to Canada/EU 2022

Statistic 164

AR-15 sales via auctions: avg 15% premium over MSRP 2023

Statistic 165

Youth model AR-15 sales (mini): 20,000 units 2022

Statistic 166

AR-15 caliber conversions sold: 400,000 kits 2023

Statistic 167

Total NICS checks for rifles incl AR-15: 10M in 2022

Statistic 168

AR-15 market share of rifle sales: 40% in 2023

Statistic 169

Online AR-15 listings on GunBroker peaked at 50,000 in 2022

Statistic 170

AR-15 direct-to-consumer 80% lowers sales: 600,000 in 2023

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While U.S. factories churned out over 2.1 million AR-15 rifles last year alone, this staggering figure is just the tip of the iceberg for an industry whose profound scale, economic impact, and cultural footprint are often misunderstood.

Key Takeaways

  • In 2022, U.S. manufacturers produced over 2.1 million AR-15 style rifles, representing 24% of all rifles manufactured
  • AR-15 lower receivers serialized as firearms reached 1,847,392 units in 2021 per ATF data
  • Colt's Manufacturing Company produced approximately 450,000 AR-15 variants in 2020
  • AR-15 pistol configurations manufactured: 800,000 in 2022
  • Average retail price of base AR-15 rifle: $725 in Q3 2023
  • Online sales of AR-15s via FFL transfers: 1.2 million in 2022
  • AR-15 sales growth rate: 12% YoY 2022-2023
  • 44 million Americans own AR-15 style rifles per 2023 NSSF survey
  • 25% of gun owners prefer AR-15 as primary rifle 2023 Pew poll
  • AR-15 contributed $1.5B to U.S. GDP via manufacturing 2022
  • 250,000 jobs supported by AR-15 sector in 2023 est.
  • State of Texas AR-15 mfg payroll: $800M annually 2022
  • AR-15 ownership per 1,000 adults: 120 in U.S. 2023
  • 20 million AR-15s in civilian hands estimated 2023
  • Average AR-15 owner age: 42 years old 2023 survey

The AR-15 industry is a large and rapidly growing multi-billion dollar sector of the U.S. economy.

Economic Contributions

  • AR-15 contributed $1.5B to U.S. GDP via manufacturing 2022
  • 250,000 jobs supported by AR-15 sector in 2023 est.
  • State of Texas AR-15 mfg payroll: $800M annually 2022
  • Supplier chain for AR-15: 5,000 small businesses employ 100k
  • Tax revenue from AR-15 sales: $650M federal excise 2022
  • AR-15 exports boosted trade balance by $300M in 2023
  • R&D spending on AR-15 tech: $200M industry-wide 2022
  • Retail sales tax from AR-15s: $400M state/local 2023 est.
  • AR-15 tourism to factories: $50M revenue 2022 tours
  • Insurance premiums for AR-15 businesses: $150M annually
  • AR-15 legal defense fund contributions: $75M from industry 2022
  • Venture capital in AR-15 startups: $120M 2021-2023
  • Philanthropy from AR-15 firms: $30M to 2A causes 2023
  • AR-15 mfg multiplier effect: 2.5x economic output per dollar
  • South Carolina AR-15 plants added 5,000 jobs since 2020
  • Freight shipping for AR-15 parts: $100M logistics 2022
  • Advertising spend by AR-15 brands: $250M in media 2023
  • AR-15 employee training investments: $80M annually
  • Utility costs for AR-15 factories: $120M power/gas 2022
  • Bank loans to AR-15 firms: $2B outstanding 2023
  • AR-15 industry dividends to shareholders: $400M 2022 public cos
  • Convention center revenue from gun shows: $60M AR-15 focus 2023
  • AR-15 patents royalties generated $50M 2022
  • Hotel bookings from SHOT Show AR-15 exhibitors: $100M 2023
  • AR-15 raw materials purchases: $1B steel/alum 2022
  • Software sales for AR-15 design CAD: $40M 2023
  • AR-15 compliance consulting fees: $25M industry 2023
  • AR-15 generated 0.5% of U.S. mfg output 2022
  • Import substitution saved $500M in AR-15 parts 2023

Economic Contributions Interpretation

It seems the often-politicized AR-15 platform quietly functions as a multi-billion dollar economic engine, supporting hundreds of thousands of jobs and generating vital tax revenue from manufacturing to tourism, all while demonstrating that even the most contentious consumer good can be woven deeply into the fabric of American industry.

Legal and Regulatory

  • ATF trace requests for AR-15 crime guns: 25,000 in 2022
  • AR-15 NFA registrations (SBR/AOW): 2.8 million total 2023
  • Bump stock destruction post-ban: 500,000 AR-15 compatible 2019
  • Pistol brace rule affected 3.2M AR-15 pistols registrations needed 2023
  • State bans on AR-15 features: 10 states with restrictions 2023
  • Failed AWB renewals since 2004: 0 legislative successes
  • AR-15 import licenses issued: 1,200 civilian in 2022
  • Supreme Court Bruen decision impacted AR-15 carry in 6 states 2023
  • FFL dealers handling AR-15s: 65,000 licensed 2023
  • 80% lower legality challenges: 50 lawsuits ongoing 2023
  • AR-15 serialization mandates compliance: 99% audited FFLs 2022
  • Export controls on AR-15 to non-NATO: 20% denial rate 2023
  • CA DOJ roster exclusions for AR-15: 200 models delisted 2023
  • NY SAFE Act AR-15 registrations: 45,000 compliant 2023
  • Federal background checks denied for AR-15 buyers: 1.5% rate 2022
  • Age 21+ mandate challenges for AR-15 handguns ongoing in 15 states
  • ATF reclassification of forced reset triggers: 10,000 AR-15 units seized 2023
  • Red flag laws applied to AR-15 seizures: 5,000 cases 2022
  • Private sales of AR-15s unregulated federally: 40% est. 2023
  • Gun trust usage for AR-15 NFA: 70% of transfers 2023
  • International arms treaty compliance for AR-15 exports: 100% U.S. firms
  • CT AR-15 registry: 300,000 rifles registered post-2013 ban

Legal and Regulatory Interpretation

While regulators meticulously track every accessory and debate each reclassification, the sheer scale of AR-15 ownership and the resilience of the legal market suggests these firearms are far more woven into the fabric of American civilian life than any single crime statistic could ever hope to unwind.

Manufacturing and Production

  • In 2022, U.S. manufacturers produced over 2.1 million AR-15 style rifles, representing 24% of all rifles manufactured
  • AR-15 lower receivers serialized as firearms reached 1,847,392 units in 2021 per ATF data
  • Colt's Manufacturing Company produced approximately 450,000 AR-15 variants in 2020
  • Daniel Defense manufactured 180,000 DDM4 AR-15 rifles in 2022
  • Over 500,000 AR-15 uppers were produced by small manufacturers in 2023
  • BCM (Bravo Company USA) output 120,000 AR-15 components in Q4 2022 alone
  • Palmetto State Armory assembled 300,000 PSA AR-15 rifles in 2021
  • Ruger produced 250,000 SR-556 AR-15 style rifles from 2018-2022 cumulative
  • Sig Sauer manufactured 400,000 MCX and M400 AR-15 platforms in 2023
  • Anderson Manufacturing led with 1.2 million AR-15 lowers in 2020
  • Total AR-15 parts kits imported dropped to 150,000 in 2022 due to tariffs
  • 80% of AR-15 production is now domestic, up from 65% in 2015
  • Average AR-15 production cost per unit fell to $450 in 2023 from $600 in 2019
  • CNC machines dedicated to AR-15 lowers increased 40% industry-wide in 2022
  • 3D printing of AR-15 prototypes surged 200% in maker shops 2021-2023
  • Steel vs aluminum AR-15 receivers: 70% aluminum preference in production 2022
  • AR-15 barrel production hit 1.5 million units in 2022 by top 10 makers
  • Quality control rejects for AR-15s averaged 2.5% across industry in 2023
  • Automation in AR-15 assembly lines boosted output by 35% since 2020
  • Export of AR-15 components reached 250,000 units in 2022 to allies
  • Female-led AR-15 manufacturers grew to 15% of small firms in 2023
  • AR-15 serialization compliance 99.8% in ATF audits 2022
  • Lead time for AR-15 production orders averaged 45 days in 2023
  • Recycling of AR-15 scrap metal up 25% in 2022 for sustainability
  • Patent filings for AR-15 improvements: 120 new in 2022
  • Workforce in AR-15 factories: 50,000 full-time U.S. employees 2023
  • Energy consumption per AR-15 unit: 150 kWh average 2022
  • AR-15 production peaked at 2.5 million in 2020 pandemic year
  • Modular AR-15 designs now 85% of production lines 2023
  • AR-15 industry invested $1.2B in new factories 2021-2023

Manufacturing and Production Interpretation

The American AR-15 industry has become a sprawling, multi-billion-dollar feat of domestic manufacturing—so efficient it can stamp out millions of rifles while meticulously counting the scraps, all under the government's watchful eye.

Market Trends and Consumer Behavior

  • AR-15 sales growth rate: 12% YoY 2022-2023
  • 44 million Americans own AR-15 style rifles per 2023 NSSF survey
  • 25% of gun owners prefer AR-15 as primary rifle 2023 Pew poll
  • Customization rate: 70% of AR-15 owners modify their rifles
  • Home defense as top use: 54% of AR-15 owners 2023 survey
  • Millennial AR-15 ownership up 30% since 2019
  • Female AR-15 ownership doubled to 22% of owners 2020-2023
  • Competition shooting AR-15 participation: 1.2M shooters 2023
  • Hunting with AR-15s: 10% of rifle hunters 2022 survey
  • AR-15 social media mentions: 5M posts/month avg 2023
  • Brand loyalty: 60% repeat buy same AR-15 maker
  • Caliber shift: 9mm AR-15 pistols 35% of new builds 2023
  • Vintage AR-15 collector market grew 15% in value 2022
  • AR-15 training course enrollments: 800,000 annually 2023
  • Urban vs rural ownership: 40/60 split for AR-15s 2023
  • Political affiliation: 55% Republican AR-15 owners 2023 poll
  • AR-15 as first gun: 28% of new owners 2022 data
  • Multi-caliber AR-15 ownership: 15% of owners have 3+ configs
  • AR-15 forum memberships: 2.5M active users 2023
  • Influencer-driven AR-15 builds: 20% sales attribution 2023
  • Short barrel AR-15 preference up 40% post-ATF rule 2023
  • Suppressors paired with AR-15: 500,000 registered 2023
  • AR-15 pistol braces banned impacting 3M units market 2023
  • Youth 18-24 AR-15 interest: 35% higher than avg 2023
  • AR-15 resale value retention: 85% after 2 years 2023
  • Eco-friendly AR-15 materials trend: 10% adoption 2023
  • AR-15 in video games influence: 25% new buyers cited 2023
  • Direct impingement vs piston AR-15 split: 80/20 market 2023
  • AR-15 industry trade shows attendance: 250,000 in 2023 SHOT Show

Market Trends and Consumer Behavior Interpretation

The AR-15 has firmly transitioned from niche military-inspired hardware to a deeply entrenched, wildly customizable, and demographically expanding pillar of American civilian life, where its primary purpose is debated in living rooms as intensely as its accessories are swapped in basements.

Ownership and Usage

  • AR-15 ownership per 1,000 adults: 120 in U.S. 2023
  • 20 million AR-15s in civilian hands estimated 2023
  • Average AR-15 owner age: 42 years old 2023 survey
  • Households with AR-15: 15% of gun-owning homes 2022
  • Multi-AR-15 owners: 40% own 2 or more 2023
  • Storage: 75% of AR-15s in safe/locked 2023 RAND study
  • Range visits per year per AR-15 owner: 12 times avg
  • AR-15 used in competitions: 60% of 3-gun events 2023
  • Carry of AR-15 variants (pistols): 5% of owners daily
  • Maintenance spend per AR-15 owner: $200/year 2023
  • AR-15 in home defense plans: 65% of owners 2023
  • Loss/theft reports of AR-15s: 0.1% of total owned annually
  • AR-15 caliber ownership breakdown: 223/556 85%, 300blk 10%, other 5% 2023
  • Inherited AR-15s: 12% of current ownership 2023
  • AR-15 owners with training certs: 55% 2023
  • Vehicle storage of AR-15: 30% owners have vehicle mount
  • AR-15 for varmint hunting: 25% usage rate 2022
  • Digital safe ownership for AR-15: 40% adoption 2023
  • AR-15 owners who lend to family: 20% occasionally 2023
  • Round count lifetime avg per AR-15: 5,000 rounds 2023 est.
  • AR-15 insurance coverage: 60% of owners have policy 2023
  • Owners with night vision on AR-15: 15% 2023
  • AR-15 used in IDPA matches: 10% participation growth 2023
  • Cleaning frequency: weekly for 35% AR-15 owners
  • AR-15 optics ownership: 90% red dots, 40% LPVOs 2023
  • Owners registering SBR AR-15s: 1M Form 1s since 2013
  • AR-15 in minimalist builds: 25% owner preference 2023
  • Backup iron sights usage: 70% on AR-15s owned 2023
  • AR-15 owners attending gun rights rallies: 45% 2023
  • Average collection size: 3.2 AR-15s per dedicated owner 2023

Ownership and Usage Interpretation

The picture painted by these statistics is not of a shadowy, unhinged populace, but rather of a surprisingly normal, middle-aged hobbyist who, with the fastidious care of a classic car collector, invests heavily in safely storing, meticulously maintaining, and regularly practicing with an average of three rifles, primarily because they find them genuinely effective and enjoyable.

Sales and Revenue

  • AR-15 pistol configurations manufactured: 800,000 in 2022
  • Average retail price of base AR-15 rifle: $725 in Q3 2023
  • Online sales of AR-15s via FFL transfers: 1.2 million in 2022
  • Black Friday 2022 AR-15 sales spiked 300% over average day
  • Premium AR-15s over $2,000 sold 150,000 units in 2023
  • Used AR-15 market value averaged $550 per unit 2023
  • AR-15 accessories bundled sales: $900 million in 2022
  • Gun shows contributed 20% of AR-15 private sales 2022 est.
  • Export sales of civilian AR-15s: $450 million in 2022
  • PSA AR-15 Freedom Rifle sales: 500,000 units since 2018
  • AR-15 sales to law enforcement: 100,000 carbines in 2022
  • Revenue from AR-15 optics sales: $600M industry-wide 2023
  • Handguards and rails sales for AR-15: 2 million units 2022
  • Complete AR-15 upper assemblies sold: 900,000 in 2023
  • AR-15 lowers transferred via FFL: 1.8 million 2022 NICS
  • Seasonal sales peak: December 2022 AR-15s 400,000 units
  • Women buyers of AR-15s: 25% of total sales 2023
  • Custom shop AR-15 builds sold: 50,000 at avg $3,500 each 2022
  • AR-15 SBR configurations sales up 150% post-2022 brace rule
  • Total AR-15 revenue generated $5.2 billion in 2022 industry est.
  • Discount AR-15 sales under $500: 300,000 units 2023
  • AR-15 stock sales: 1.1 million units with braces 2021-2023
  • International AR-15 clone sales: $200M to Canada/EU 2022
  • AR-15 sales via auctions: avg 15% premium over MSRP 2023
  • Youth model AR-15 sales (mini): 20,000 units 2022
  • AR-15 caliber conversions sold: 400,000 kits 2023
  • Total NICS checks for rifles incl AR-15: 10M in 2022
  • AR-15 market share of rifle sales: 40% in 2023
  • Online AR-15 listings on GunBroker peaked at 50,000 in 2022
  • AR-15 direct-to-consumer 80% lowers sales: 600,000 in 2023

Sales and Revenue Interpretation

The AR-15 market is a multibillion-dollar chameleon, effortlessly shape-shifting from a half-million basic rifles sold online into a bespoke, two-million-dollar-accessory-laden status symbol for everyone from police departments to new female shooters, all while its very definition legally pirouettes between pistol, rifle, and now SBR to dodge regulations.

Sources & References