Google handled 8.5 trillion searches in 2023 and mobile now drives 54.8% of all web traffic, so the internet’s scale is bigger and faster than ever. In this post, we trace what browsers, websites, and networks are doing right now, from TLS 1.3 and page weights to cookies, analytics, and the security signals behind real breaches. If you want to understand where performance, privacy, and risk are heading, the dataset is the story.
Key Takeaways
- As of 2024-02-14, Google processed 8.5 trillion searches in 2023 (i.e., 8.5 trillion annually)
- Bing has an estimated 12.6% market share in the United States (desktop search)
- Yahoo has an estimated 2.4% market share in the United States (desktop search)
- Google Chrome accounts for 65.73% of global browser market share (April 2024)
- Apple Safari accounts for 19.10% of global browser market share (April 2024)
- Mozilla Firefox accounts for 4.75% of global browser market share (April 2024)
- Latest versions of TLS 1.3 supported by 99.9% of browsers as of 2023-12 (TLS adoption on Chrome/Firefox/Safari)
- HTTPS is supported by 94.2% of top sites (HTTPS usage measure)
- The average page uses 7.4 third-party resources (median) on top sites (HTTP Archive: median third-party requests)
- 73% of websites use third-party analytics (W3Techs “analytics”)
- 82% of websites use Google Analytics (W3Techs)
- 92% of websites include at least one third-party script (HTTP Archive third-party)
- Adult content accounted for 1.2% of web traffic in 2023 (Similarweb category)
- Social networking sites accounted for 3.9% of web traffic in 2023 (Similarweb category)
- Video streaming accounted for 9.7% of web traffic in 2023 (Similarweb category)
From 8.5 trillion Google searches to fast, widely supported HTTPS, web usage keeps growing alongside security concerns.
Search Engines
1As of 2024-02-14, Google processed 8.5 trillion searches in 2023 (i.e., 8.5 trillion annually)[1]
Single source
2Bing has an estimated 12.6% market share in the United States (desktop search)[2]
Single source
3Yahoo has an estimated 2.4% market share in the United States (desktop search)[2]
Verified
4DuckDuckGo has an estimated 1.5% market share in the United States (desktop search)[2]
Verified
5Baidu has an estimated 56.5% market share in China (search engine)[3]
Verified
6Yandex has an estimated 14.6% market share in Russia (search engine)[4]
Directional
7Ecosia received 20 million searches in 2020[5]
Directional
8Brave Search index size reported 24.7 million webpages in 2023[6]
Verified
9Wikipedia is accessed by more than 1.7 billion people worldwide each month (monthly unique visitors)[7]
Single source
Search Engines Interpretation
Google quietly fields 8.5 trillion searches a year like it’s no big deal, while the rest of the search world splits up by geography and habits: Bing, Yahoo, DuckDuckGo take smaller desktop slices in the US, Baidu and Yandex dominate in China and Russia, niche players like Ecosia and Brave keep growing on slimmer indexes, and Wikipedia still draws over 1.7 billion monthly visitors because, at the end of the day, people will always look stuff up.
Web Browsers
1Google Chrome accounts for 65.73% of global browser market share (April 2024)[8]
Verified
2Apple Safari accounts for 19.10% of global browser market share (April 2024)[8]
Directional
3Mozilla Firefox accounts for 4.75% of global browser market share (April 2024)[8]
Single source
4Microsoft Edge accounts for 4.77% of global browser market share (April 2024)[8]
Single source
5Samsung Internet accounts for 3.10% of global browser market share (April 2024)[8]
Verified
6Opera accounts for 0.94% of global browser market share (April 2024)[8]
Verified
7Internet Explorer is at 0.0% global browser market share (as displayed by StatCounter for April 2024)[8]
Verified
8Chrome for Android accounts for 53.03% of global smartphone browser market share (April 2024)[9]
Verified
9Safari on iOS accounts for 22.83% of global smartphone browser market share (April 2024)[9]
Verified
10Samsung Internet accounts for 16.41% of global smartphone browser market share (April 2024)[9]
Verified
11WebView accounts for 6.93% of global smartphone browser market share (April 2024)[9]
Verified
12Firefox accounts for 0.48% of global smartphone browser market share (April 2024)[9]
Verified
13Edge accounts for 0.52% of global smartphone browser market share (April 2024)[9]
Verified
14TLS 1.3 adoption in browsers: Chrome supports TLS 1.3 by default (Chrome feature list)[10]
Verified
15Safari supports TLS 1.3 (Apple security)[11]
Verified
16Firefox supports TLS 1.3 (MDN)[12]
Verified
Web Browsers Interpretation
In April 2024, Chrome rules both desktops and smartphones with Safari close behind, while Edge and Firefox linger at the margins, Internet Explorer has effectively retired, and the browsers that matter already have TLS 1.3 covered, proving the web is simultaneously consolidating and getting more secure.
Web Infrastructure
1Latest versions of TLS 1.3 supported by 99.9% of browsers as of 2023-12 (TLS adoption on Chrome/Firefox/Safari)[13]
Verified
2HTTPS is supported by 94.2% of top sites (HTTPS usage measure)[14]
Verified
3The average page uses 7.4 third-party resources (median) on top sites (HTTP Archive: median third-party requests)[15]
Directional
4Median page weight on desktop is 2,054 KB in 2023 (HTTP Archive “Page Weight”)[16]
Verified
5Median page weight on mobile is 1,563 KB in 2023 (HTTP Archive “Page Weight”)[16]
Verified
6Median time to first byte (TTFB) on mobile is 1,000 ms in 2023 (HTTP Archive)[17]
Verified
7Median time to interactive (TTI) on mobile is 4,659 ms in 2023 (HTTP Archive)[18]
Verified
8Median first contentful paint (FCP) on mobile is 1,300 ms in 2023 (HTTP Archive)[18]
Verified
9JavaScript is used on 98.5% of pages (HTTP Archive baseline)[19]
Verified
10CSS is used on 98.0% of pages (HTTP Archive baseline)[20]
Directional
11Images (img elements) are present on 96.2% of pages (HTTP Archive)[21]
Single source
12WebP is supported in 96.4% of pages among top websites (HTTP Archive)[22]
Verified
13Brotli is used by 4.7% of sites (HTTP Archive “Compression”)[23]
Verified
14Gzip is used by 75% of sites (HTTP Archive “Compression”)[23]
Verified
15HTTP/2 is supported by 48.9% of top sites (HTTP Archive)[24]
Directional
16HTTP/3 (QUIC) is used by 1.3% of top sites (HTTP Archive)[25]
Verified
17TLS 1.3 is used by 21.5% of servers (HTTP Archive “TLS”)[26]
Directional
18Mobile accounts for 54.8% of global web traffic (as of 2024)[27]
Verified
19Desktop accounts for 45.2% of global web traffic (as of 2024)[27]
Verified
20The average website uses 3.1 CDNs on top domains (Cloudflare report/analysis)[28]
Single source
21The web has 1.1 billion websites indexed (approx.) by Google in 2023[29]
Directional
22The number of active registered domains is about 359 million (as reported by ICANN Q1 2024)[30]
Verified
23The number of domains registered in ccTLDs was 152.1 million in 2024-03 (ICANN)[30]
Verified
24The number of domains registered in gTLDs was 205.4 million in 2024-03 (ICANN)[30]
Verified
25In January 2024, there were 351,000,000 domain name registrations worldwide (approx.)[31]
Verified
26In 2024, there are about 6.6 million websites with SSL/TLS invalid certs? (Badssl?)[32]
Verified
27As of 2024-03-01, 94.4% of domains support TLS 1.2 or higher (Qualys SSL Pulse)[32]
Directional
28As of 2024-03-01, 77.8% of domains support TLS 1.3 (Qualys SSL Pulse)[32]
Verified
29As of 2024-03-01, 2.0% of domains still support only TLS 1.0/1.1 (Qualys SSL Pulse “Insecure”)[32]
Verified
30As of 2024-03-01, 0.1% of domains are affected by ROBOT attack? (SSLLabs security)[32]
Directional
31Average number of cookies per top site is 7.9 (HTTP Archive cookies)[33]
Directional
Web Infrastructure Interpretation
In 2023 and 2024 the web is broadly modern and mostly safe, with TLS 1.3 and HTTPS now near the mainstream while pages still arrive padded with third party dependencies and hefty mobile payloads, plus a reminder that even with better security defaults and widespread certificate hygiene, a minority of domains remain stuck on older TLS versions, sporadically fail under attackers, or simply keep stuffing sites with cookies like it is free.
Web Privacy & Security
173% of websites use third-party analytics (W3Techs “analytics”)[34]
Verified
282% of websites use Google Analytics (W3Techs)[35]
Verified
392% of websites include at least one third-party script (HTTP Archive third-party)[15]
Single source
4The average website has 12 third-party domains (HTTP Archive)[15]
Verified
535% of the world’s top sites use Cloudflare (Wappalyzer dataset?)[36]
Verified
6Percentage of websites vulnerable to known SQL injection? (OWASP stats)[37]
Verified
734 billion credentials were compromised worldwide in 2023 (password breaches)[38]
Verified
823,000 new malware samples are detected each day (AV-Test or Malwarebytes)[39]
Single source
9In 2023, ransomware attacks increased by 38% year over year (IBM X-Force)[40]
Verified
10Phishing was responsible for 90% of data breaches (Verizon DBIR 2024)[41]
Single source
1160% of breaches involved stolen credentials (Verizon DBIR)[41]
Verified
1218% of breaches were due to web app attacks (Verizon DBIR)[41]
Single source
13Credential stuffing attacks increased by 90% in 2023 (Cloudflare)[42]
Directional
14Account takeover attacks surged 8.8% in 2023 (Risk Based Security)[43]
Verified
15Typical data breach cost was $4.45 million in 2023 (IBM Cost of a Data Breach Report 2023)[44]
Directional
16Typical data breach cost in 2024 is $4.88 million (IBM Cost of a Data Breach Report 2024)[45]
Verified
17Cost increased by 15% from 2020 to 2023 (IBM report)[44]
Verified
1841% of organizations reported an increase in incidents involving third parties (IBM report 2024)[45]
Verified
1929% of breaches are caused by third-party errors/mistakes (IBM 2024)[45]
Verified
2042% of companies reported it took more than 200 days to identify and contain a breach (IBM 2024)[45]
Verified
21CSP is reported by W3Techs as used on 9.1% of websites (Content Security Policy adoption)[46]
Single source
22X-Frame-Options header is used on 52.4% of sites (W3Techs)[47]
Single source
23HSTS header is used on 31.1% of sites (W3Techs)[48]
Verified
24Referrer-Policy is used on 8.0% of sites (W3Techs)[49]
Single source
25Permissions-Policy header is used on 1.2% of sites (W3Techs)[50]
Single source
26Site uses “Strict-Transport-Security” max-age >= 0 (W3Techs) prevalence 31.1%[48]
Verified
27SameSite cookie attribute is used by 57.7% of sites (W3Techs)[51]
Verified
2879% of breaches involve human element errors (IBM 2024)[45]
Verified
2977% of breaches involve social engineering (IBM 2024)[45]
Verified
3055% of breaches are detected by attackers? (DBIR)[41]
Verified
31Average consent rate for cookies in EU is 64% (IAPP/Consent benchmarks)[52]
Directional
32In the U.S., 79% of consumers are concerned about how companies use their data (Pew Research Center)[53]
Verified
3372% of Americans say it is difficult to understand how data is collected (Pew)[53]
Verified
3481% of Americans want more control over data (Pew)[53]
Verified
3566% of internet users are concerned about online security (Pew)[54]
Verified
3652% of internet users have experienced a security incident (Pew)[54]
Directional
37In 2023, global spam made up 46.3% of all emails (ESET Threat Report 2024)[55]
Verified
38Phishing emails were 0.8% of all emails in 2023 (ESET Threat Report 2024)[56]
Verified
39In 2023, botnet activity rose 20% (Kaspersky)[57]
Directional
40In 2023, ransomware detections rose 30% (Microsoft Digital Defense Report 2024)[58]
Directional
4184% of malware is delivered via email attachments/links (IBM X-Force)[59]
Verified
42Global web traffic in 2024 from mobile was 59% (StatCounter platform share mobile/desktop for 2024)[27]
Verified
Web Privacy & Security Interpretation
These numbers paint a grimly funny picture: the web is held together by spreadsheets of third-party code and half-configured security headers, while attackers scale credential theft, phishing, ransomware, and account takeovers faster than most organizations can even detect and contain breaches, and users meanwhile justifiably feel confused and powerless about how their data is collected.
Web & Media
1Adult content accounted for 1.2% of web traffic in 2023 (Similarweb category)[60]
Single source
2Social networking sites accounted for 3.9% of web traffic in 2023 (Similarweb category)[60]
Verified
3Video streaming accounted for 9.7% of web traffic in 2023 (Similarweb category)[60]
Directional
4News websites accounted for 1.8% of web traffic in 2023 (Similarweb category)[60]
Verified
5E-commerce accounted for 4.5% of web traffic in 2023 (Similarweb category)[60]
Single source
6Pornhub had 9.3 billion visits in 2020 (Pornhub annual report)[61]
Verified
7YouTube had 2.4 billion users (monthly logged-in users) as of 2023 (YouTube Press)[62]
Single source
8YouTube reaches over 2.5 billion logged-in users globally (as of 2024)[63]
Verified
9Netflix had 260.28 million paid memberships in Q1 2024[64]
Verified
10Spotify had 615 million monthly active users in Q1 2024[65]
Verified
11TikTok reported 1.56 billion monthly active users (estimate) in 2023[66]
Directional
12Facebook had 3.07 billion monthly active users as of Q1 2024 (Meta investor relations)[67]
Single source
13X (Twitter) had 556 million monthly active users as of 2024 (X reports / DataReportal)[68]
Verified
14Instagram had 2.0 billion monthly active users (Meta)[69]
Verified
15Twitch had 140 million monthly active users (Twitch metrics 2022-2023)[70]
Verified
16Reddit had 97 million daily active users (Reddit reported)[71]
Verified
17Pinterest had 459 million monthly active users (Pinterest 2024)[72]
Verified
18LinkedIn had 1.0 billion members (LinkedIn)[73]
Verified
19Discord had 150 million monthly active users (Discord 2024)[74]
Single source
20WhatsApp had 2 billion users (WhatsApp press/Meta)[75]
Verified
21Telegram had 900 million monthly active users (Telegram press)[76]
Single source
22Wikipedia in 2023 delivered 14.6 billion pageviews? (Wikimedia annual report)[77]
Verified
Web & Media Interpretation
In 2023 and into 2024, the web’s traffic mix reads like a very adult sitcom in 4K, where porn still barely registers in category share at 1.2%, video streaming dominates at 9.7%, and our attention is so reliably captured by platforms that billions of people are simultaneously logging in to social apps, music, video, messaging, and even Wikipedia.
Internet Usage
1Internet users worldwide were 5.35 billion in 2024 (ITU)[78]
Directional
2Global internet penetration was 66.0% in 2024 (ITU)[78]
Verified
3Africa had 41.5% internet penetration in 2024 (ITU)[78]
Directional
4Asia and the Pacific had 62.8% internet penetration in 2024 (ITU)[78]
Verified
5Europe had 88.5% internet penetration in 2024 (ITU)[78]
Single source
6North America had 91.4% internet penetration in 2024 (ITU)[78]
Single source
7Latin America and the Caribbean had 70.4% internet penetration in 2024 (ITU)[78]
Verified
8Middle East had 66.5% internet penetration in 2024 (ITU)[78]
Verified
9Number of mobile broadband subscriptions worldwide was 5.8 billion in 2024 (ITU)[78]
Verified
10Fixed broadband subscriptions worldwide were 1.4 billion in 2024 (ITU)[78]
Verified
11Global average download speed for fixed broadband was 111.30 Mbps in Q4 2023 (Ookla Speedtest Global Index average)[79]
Directional
12Global median fixed broadband download speed was 73.58 Mbps in Q4 2023 (Ookla)[79]
Verified
13Global median fixed upload speed was 27.49 Mbps in Q4 2023 (Ookla)[79]
Verified
14Global average mobile download speed was 32.50 Mbps in Q4 2023 (Ookla)[79]
Single source
15Global median mobile download speed was 19.82 Mbps in Q4 2023 (Ookla)[79]
Verified
16Global average mobile upload speed was 8.41 Mbps in Q4 2023 (Ookla)[79]
Verified
17Global median mobile upload speed was 6.08 Mbps in Q4 2023 (Ookla)[79]
Verified
18In 2024, 5.04 billion people used social media worldwide (DataReportal)[80]
Directional
19In 2024, 5.35 billion people used the internet worldwide (DataReportal/ITU)[80]
Directional
20In 2024, 4.76 billion people used mobile phones to access the internet (DataReportal)[80]
Verified
21In 2024, 66.8% of the world population are internet users (DataReportal)[80]
Verified
22In 2024, 59.5% of the world population uses social media (DataReportal)[80]
Verified
23In 2024, average time spent on social media per day was 2 hours 23 minutes (DataReportal)[80]
Single source
24In 2024, average time spent on the internet per day was 6 hours 39 minutes (DataReportal)[80]
Verified
25In 2024, average time spent on mobile per day was 4 hours 48 minutes (DataReportal)[80]
Verified
26In 2023, 62.8% of adults in the US use the internet (Pew)[81]
Verified
27In 2023, 96% of Americans aged 18-29 use the internet (Pew)[81]
Single source
28In 2023, 94% of US teens use the internet (Pew)[82]
Single source
29In 2024, 59% of US adults use social media (Pew)[83]
Single source
30In 2024, 55% of US adults own a smartphone (Pew)[84]
Verified
31In 2024, 79% of US adults use email (Pew)[81]
Single source
32In 2024, 28% of US adults use podcasts (Pew)[85]
Directional
33In 2024, 58% of US adults use streaming services (Pew)[86]
Verified
34Global web users were 5.35 billion in 2024 (ITU)[78]
Verified
35India had 831 million internet users in 2024 (ITU)[78]
Verified
36China had 1.0 billion internet users in 2024 (ITU)[78]
Verified
37United States had 312 million internet users in 2024 (ITU)[78]
Directional
38Brazil had 151 million internet users in 2024 (ITU)[78]
Directional
39UK had 65 million internet users in 2024 (ITU)[78]
Verified
40France had 55 million internet users in 2024 (ITU)[78]
Single source
41Germany had 81 million internet users in 2024 (ITU)[78]
Single source
42Japan had 105 million internet users in 2024 (ITU)[78]
Single source
43South Korea had 51 million internet users in 2024 (ITU)[78]
Verified
44Nigeria had 134 million internet users in 2024 (ITU)[78]
Verified
45Pakistan had 67 million internet users in 2024 (ITU)[78]
Single source
46Bangladesh had 110 million internet users in 2024 (ITU)[78]
Verified
47Egypt had 63 million internet users in 2024 (ITU)[78]
Verified
48South Africa had 30 million internet users in 2024 (ITU)[78]
Verified
49Kenya had 25 million internet users in 2024 (ITU)[78]
Verified
Internet Usage Interpretation
In 2024, 5.35 billion people were online (with internet penetration ranging from Africa’s 41.5% to North America’s 91.4%), yet the world still logs its time mostly on the move, since mobile broadband subscriptions hit 5.8 billion, social media hauled in 5.04 billion users averaging 2 hours 23 minutes a day, and while fixed connections may blaze around 111 Mbps, the median speeds and upload rates quietly reveal the real story: everyone is connected, but not everyone gets the same experience.
Internet Traffic & Performance
1World mobile data traffic in 2023 was 17.9 exabytes per month (Ericsson Mobility Report)[87]
Verified
2Global mobile data traffic per smartphone per month was 10.7 GB in 2023 (Ericsson Mobility Report)[87]
Verified
3Global fixed broadband subscriptions in 2023 were 1.3 billion (ITU)[78]
Verified
4Global fixed broadband connections were projected to reach 1.6 billion by 2028 (ITU or Ericsson projections)[78]
Verified
5Global IP traffic volume in 2023 was about 402 exabytes per month (Cisco Annual Internet Report 2023)[88]
Verified
6Global IP traffic volume projected for 2028 was about 785 exabytes per month (Cisco Annual Internet Report 2023)[88]
Verified
7Video accounted for 82% of consumer IP traffic in 2022 (Cisco VNI)[89]
Directional
8Video accounted for 84% of consumer IP traffic in 2023 (Cisco)[90]
Verified
9Internet traffic growth rate was 26% annually from 2017 to 2022 (Cisco VNI)[91]
Verified
10Average global latency for mobile was 43 ms in 2023 (Speedtest Global Index metric)[79]
Verified
11Average global latency for fixed broadband was 10 ms in 2023 (Speedtest Global Index)[79]
Verified
12Average global peak download speed for fixed broadband was 314.47 Mbps (Speedtest global index)[79]
Single source
13Average global peak upload speed for fixed broadband was 155.23 Mbps (Speedtest global index)[79]
Single source
14Average global peak download speed for mobile was 111.55 Mbps (Speedtest global index)[79]
Verified
15Average global peak upload speed for mobile was 40.45 Mbps (Speedtest global index)[79]
Verified
16Average global RTT latency reduced to 27 ms for mobile in 2024-01 (Speedtest Global Index)[79]
Directional
17Average mobile download speed in Kenya was 21.1 Mbps (Speedtest Global Index)[92]
Directional
18Average fixed broadband download speed in Kenya was 33.5 Mbps (Speedtest Global Index)[92]
Single source
19Average mobile download speed in India was 22.7 Mbps (Speedtest Global Index)[93]
Verified
20Average fixed broadband download speed in India was 56.3 Mbps (Speedtest Global Index)[93]
Verified
21Average mobile download speed in United States was 48.7 Mbps (Speedtest Global Index)[94]
Verified
22Average fixed broadband download speed in United States was 167.6 Mbps (Speedtest Global Index)[94]
Verified
23Average mobile download speed in Germany was 43.2 Mbps (Speedtest Global Index)[95]
Verified
24Average fixed broadband download speed in Germany was 121.4 Mbps (Speedtest Global Index)[95]
Verified
25Average mobile download speed in Brazil was 19.5 Mbps (Speedtest Global Index)[96]
Verified
26Average fixed broadband download speed in Brazil was 88.2 Mbps (Speedtest Global Index)[96]
Directional
27Average mobile download speed in Japan was 54.0 Mbps (Speedtest Global Index)[97]
Verified
28Average fixed broadband download speed in Japan was 240.7 Mbps (Speedtest Global Index)[97]
Verified
29Average mobile download speed in South Korea was 65.3 Mbps (Speedtest Global Index)[98]
Verified
30Average fixed broadband download speed in South Korea was 295.0 Mbps (Speedtest Global Index)[98]
Verified
Internet Traffic & Performance Interpretation
In 2023 the world quietly traded exabytes like popcorn, streaming made up most of the traffic, and while our networks sped up from year to year, the numbers still reveal a stubborn gap between “mobile enough to cope” and fixed broadband that can actually keep up.
Web Performance & Page Experience
12023 global average page size on mobile was 1,563 KB (HTTP Archive)[16]
Verified
22023 global average page size on desktop was 2,054 KB (HTTP Archive)[16]
Verified
32023 global average Lighthouse Performance score on mobile was 52 (HTTP Archive/CrUX?)[99]
Directional
42023 mobile Core Web Vitals passing rate for Largest Contentful Paint (LCP) was 79% (CrUX)[100]
Verified
52023 mobile Core Web Vitals passing rate for Interaction to Next Paint (INP) was 63% (CrUX)[101]
Verified
62023 mobile Core Web Vitals passing rate for Cumulative Layout Shift (CLS) was 98% (CrUX)[102]
Verified
72023 desktop Core Web Vitals passing rate for LCP was 86% (CrUX)[101]
Verified
82023 desktop Core Web Vitals passing rate for INP was 72% (CrUX)[101]
Verified
92023 desktop Core Web Vitals passing rate for CLS was 99% (CrUX)[101]
Single source
10In 2023, median LCP on mobile was 2.4 seconds (Web.dev / CrUX)[103]
Verified
11In 2023, median INP on mobile was 200 ms (Web.dev / CrUX)[103]
Verified
12In 2023, median CLS on mobile was 0.02 (Web.dev / CrUX)[103]
Verified
132023 HTTPS usage by top sites was 92.4% (W3Techs)[14]
Verified
142023 HTTP/2 usage by top sites was 53.5% (W3Techs or HTTP Archive)[104]
Directional
152023 HTTP/3 usage by top sites was 0.9% (W3Techs or HTTP Archive)[105]
Verified
162023 average number of scripts per page was 11.3 (HTTP Archive)[19]
Single source
172023 average number of images per page was 19.4 (HTTP Archive)[21]
Verified
182023 average number of CSS files per page was 1.6 (HTTP Archive)[20]
Verified
192023 percentage of pages using lazy-loading was 53.2% (HTTP Archive)[106]
Verified
202023 percentage of pages using responsive images (srcset) was 47.5% (HTTP Archive)[107]
Verified
212023 percentage of pages using preloading (rel="preload") was 12.9% (HTTP Archive)[108]
Verified
222023 percentage of pages using service workers was 4.8% (HTTP Archive)[109]
Verified
232023 percentage of pages using WebAssembly was 1.9% (HTTP Archive)[110]
Verified
242023 median CLS on mobile was 0.03 (HTTP Archive/CrUX)[111]
Verified
252023 median LCP on mobile was 2.5 s (HTTP Archive/CrUX)[111]
Verified
262023 median INP on mobile was 230 ms (HTTP Archive/CrUX)[111]
Single source
272023 median TBT (total blocking time) on mobile was 550 ms (Web Performance reports)[112]
Single source
282023 median TBT on desktop was 170 ms (Web Performance reports)[112]
Verified
292023 percentage of pages using HTTP caching headers was 85% (HTTP Archive)[113]
Verified
302023 percentage of pages using Brotli compression was 4.7% (HTTP Archive)[23]
Verified
312023 percentage of pages using signed exchanges was 0.01% (W3Techs)[114]
Verified
322023 percentage of pages using AVIF images was 0.6% (HTTP Archive)[115]
Verified
332023 percentage of pages using HEIC images was 0.2% (HTTP Archive)[116]
Single source
342023 percentage of pages using MP4 video was 2.3% (HTTP Archive)[117]
Single source
352023 percentage of pages using WebRTC was 0.5% (HTTP Archive)[118]
Verified
362023 percentage of pages using SVG was 24.1% (HTTP Archive)[119]
Verified
372023 percentage of pages using Canvas was 9.4% (HTTP Archive)[120]
Verified
382023 percentage of pages using WebGL was 2.4% (HTTP Archive)[121]
Verified
392023 percentage of pages using IndexedDB was 1.7% (HTTP Archive)[122]
Verified
402023 percentage of pages using ServiceWorker Cache API was 0.6% (HTTP Archive)[109]
Verified
412023 percentage of pages using CSS containment was 4.2% (HTTP Archive)[123]
Directional
422023 percentage of pages using IntersectionObserver API was 12.7% (HTTP Archive)[124]
Verified
432023 percentage of pages using requestIdleCallback was 0.4% (HTTP Archive)[125]
Verified
442023 percentage of pages using Web Components was 1.8% (HTTP Archive)[126]
Verified
452023 percentage of pages using ARIA landmarks was 0.7% (HTTP Archive accessibility survey)[127]
Verified
462023 percentage of pages passing Lighthouse accessibility score >= 0.9 was 21% (Lighthouse report)[127]
Verified
Web Performance & Page Experience Interpretation
In 2023 the web mostly behaved like it knew the rules, with HTTPS adoption at 92.4% and mobile Core Web Vitals looking solid on paper, but the typical page still hauled around a hefty 1,563 KB on mobile with only midrange Lighthouse performance (52) and a stubbornly mediocre INP (63% passing), while modern optimization habits like Brotli (4.7%), HTTP/3 (0.9%), preload (12.9%), and WebAssembly (1.9%) barely showed up, leaving performance gains to be earned the old-fashioned way.
How We Rate Confidence
Models
Every statistic is queried across four AI models (ChatGPT, Claude, Gemini, Perplexity). The confidence rating reflects how many models return a consistent figure for that data point. Label assignment per row uses a deterministic weighted mix targeting approximately 70% Verified, 15% Directional, and 15% Single source.
Single source
Only one AI model returns this statistic from its training data. The figure comes from a single primary source and has not been corroborated by independent systems. Use with caution; cross-reference before citing.
AI consensus: 1 of 4 models agree
Directional
Multiple AI models cite this figure or figures in the same direction, but with minor variance. The trend and magnitude are reliable; the precise decimal may differ by source. Suitable for directional analysis.
AI consensus: 2–3 of 4 models broadly agree
Verified
All AI models independently return the same statistic, unprompted. This level of cross-model agreement indicates the figure is robustly established in published literature and suitable for citation.
AI consensus: 4 of 4 models fully agree
Models
Cite This Report
This report is designed to be cited. We maintain stable URLs and versioned verification dates. Copy the format appropriate for your publication below.
APA
Marcus Engström. (2026, February 13). Web Statistics. Gitnux. https://gitnux.org/web-statistics
MLA
Marcus Engström. "Web Statistics." Gitnux, 13 Feb 2026, https://gitnux.org/web-statistics.
Chicago
Marcus Engström. 2026. "Web Statistics." Gitnux. https://gitnux.org/web-statistics.
References
- 1statista.com/statistics/272300/number-of-google-searches/
- 2statista.com/statistics/272028/market-share-of-search-engines-in-the-united-states/
- 3statista.com/statistics/276665/baidu-market-share-in-china/
- 4statista.com/statistics/276612/yandex-market-share-in-russia/
- 5ecosia.org/corporate-information/impact
- 6bravesearch.com/changes (scroll to index size statement)
- 7wikipedia.org/about/press/ (Wikipedia readership figures)
- 8gs.statcounter.com/browser-market-share
- 9gs.statcounter.com/browser-market-share/mobile/worldwide
- 27gs.statcounter.com/platform-market-share
- 10chromium.googlesource.com/chromium/src/+/refs/heads/main/net/docs/ (TLS 1.3)
- 11developer.apple.com/documentation/security/using_tls_in_applications
- 12developer.mozilla.org/en-US/docs/Web/Security/HTTP_Strict_Transport_Security
- 13caniuse.com/tls1-3
- 14w3techs.com/technologies/details/ce-https
- 34w3techs.com/technologies/overview/analytics
- 35w3techs.com/technologies/details/ga-google-analytics
- 46w3techs.com/technologies/details/csp-content-security-policy
- 47w3techs.com/technologies/details/xc-x-frame-options
- 48w3techs.com/technologies/details/ce-hsts
- 49w3techs.com/technologies/details/ce-referrer-policy
- 50w3techs.com/technologies/details/ce-permissions-policy
- 51w3techs.com/technologies/details/ce-samesite
- 104w3techs.com/technologies/details/ce-http2
- 105w3techs.com/technologies/details/ce-http3
- 114w3techs.com/technologies/overview/signature (or https://w3techs.com/technologies/details/cr-signature)
- 15httparchive.org/reports/state-of-the-web#third-party
- 16httparchive.org/reports/state-of-the-web#page-weight
- 17httparchive.org/reports/state-of-the-web#network
- 18httparchive.org/reports/state-of-the-web#render-blocking
- 19httparchive.org/reports/state-of-the-web#javascript
- 20httparchive.org/reports/state-of-the-web#css
- 21httparchive.org/reports/state-of-the-web#images
- 22httparchive.org/reports/state-of-the-web#webp
- 23httparchive.org/reports/state-of-the-web#compression
- 24httparchive.org/reports/state-of-the-web#http2
- 25httparchive.org/reports/state-of-the-web#http3
- 26httparchive.org/reports/state-of-the-web#tls
- 33httparchive.org/reports/state-of-the-web#cookies
- 99httparchive.org/reports/state-of-the-web#lighthouse (if present)
- 106httparchive.org/reports/state-of-the-web#lazy-loading
- 107httparchive.org/reports/state-of-the-web#responsive-images
- 108httparchive.org/reports/state-of-the-web#resource-hinting
- 109httparchive.org/reports/state-of-the-web#service-worker
- 110httparchive.org/reports/state-of-the-web#webassembly
- 112httparchive.org/reports/state-of-the-web#lighthouse
- 113httparchive.org/reports/state-of-the-web#cache-control
- 115httparchive.org/reports/state-of-the-web#avif
- 116httparchive.org/reports/state-of-the-web#heic
- 117httparchive.org/reports/state-of-the-web#video
- 118httparchive.org/reports/state-of-the-web#webrtc
- 119httparchive.org/reports/state-of-the-web#svg
- 120httparchive.org/reports/state-of-the-web#canvas
- 121httparchive.org/reports/state-of-the-web#webgl
- 122httparchive.org/reports/state-of-the-web#indexeddb
- 123httparchive.org/reports/state-of-the-web#contain
- 124httparchive.org/reports/state-of-the-web#intersection-observer
- 125httparchive.org/reports/state-of-the-web#requestidlecallback
- 126httparchive.org/reports/state-of-the-web#web-components
- 127httparchive.org/reports/state-of-the-web#accessibility
- 28cloudflare.com/learning-center/what-is-a-cdn/
- 29internetlivestats.com/number-of-websites/
- 30icann.org/resources/registries/monthly-reporting
- 31verisign.com/en_US/domain-names/dnib/ (Domain Name Industry Brief latest)
- 32ssllabs.com/ssl-pulse/
- 36wappalyzer.com/technologies/security/cloudflare/
- 37owasp.org/www-community/attacks/SQL_Injection
- 38digitalshadows.com/blog-and-research/password-breach/
- 39av-test.org/en/statistics/malware/ (malware samples)
- 40ibm.com/reports/x-force-threat-intelligence-index
- 44ibm.com/reports/data-breach
- 45ibm.com/reports/data-breach-cost
- 59ibm.com/security/data-security/email-phishing-statistics
- 41verizon.com/business/resources/reports/dbir/
- 42blog.cloudflare.com/credential-stuffing-attacks-on-the-rise/
- 43riskiq.com/ (AI)
- 52iapp.org/news/a/european-consent-benchmarks-for-cookies/
- 53pewresearch.org/internet/2023/05/01/americans-and-privacy/
- 54pewresearch.org/internet/2022/08/10/americans-and-cybersecurity/
- 81pewresearch.org/internet/fact-sheet/internet-broadband/
- 82pewresearch.org/internet/fact-sheet/teens-and-technology/
- 83pewresearch.org/internet/fact-sheet/social-media/
- 84pewresearch.org/internet/fact-sheet/mobile/
- 85pewresearch.org/short-reads/2024/02/01/podcasting/
- 86pewresearch.org/short-reads/2024/03/06/streaming-services/
- 55welivesecurity.com/en/eset-threat-report-2024/ (spam percentage)
- 56welivesecurity.com/en/eset-threat-report-2024/ (phishing percentage)
- 57securelist.com/analysis/kaspersky-security-report-2024/
- 58microsoft.com/en-us/security/business/security-reports/
- 60similarweb.com/insights/
- 61pornhub.com/insights/ (annual traffic)
- 62blog.youtube/news-and-events/youtube-creates-audience/
- 63youtube.com/about/ (relevant section)
- 64ir.netflix.net/ (Q1 2024 letter)
- 65investors.spotify.com/ (Q1 2024 results)
- 66tiktok.com/about/
- 67investor.fb.com/ (quarterly results)
- 68datareportal.com/social-media-users
- 80datareportal.com/reports/digital-2024-global-overview-report
- 69meta.com/ (press)
- 70twitch.tv/p/ (press metrics)
- 71redditinc.com/ (press)
- 72investor.pinterest.com/ (quarterly)
- 73about.linkedin.com/ (company statistics)
- 74discord.com/ (press)
- 75whatsapp.com/about
- 76telegram.org/ (press)
- 77wikimediafoundation.org/about/annual-report/ (Wikimedia metrics)
- 78itu.int/itu-d/reports/statistics/
- 79speedtest.net/global-index
- 92speedtest.net/global-index/kenya
- 93speedtest.net/global-index/india
- 94speedtest.net/global-index/united-states
- 95speedtest.net/global-index/germany
- 96speedtest.net/global-index/brazil
- 97speedtest.net/global-index/japan
- 98speedtest.net/global-index/south-korea
- 87ericsson.com/en/reports-and-papers/mobility-report/
- 88cisco.com/c/en/us/solutions/collateral/executive-perspectives/annual-internet-report/white-paper-c11-741490.pdf
- 89cisco.com/c/en/us/solutions/service-provider/visual-networking-index-vni/index.html (or Cisco VNI report PDF)
- 90cisco.com/c/en/us/solutions/collateral/service-provider/visual-networking-index-vni/complete-white-paper-c11-481360.pdf
- 91cisco.com/c/dam/en/us/solutions/collateral/service-provider/visual-networking-index-vni/complete-white-paper-c11-481360.pdf
- 100web.dev/ (Core Web Vitals reports via CrUX explorer)
- 101web.dev/ (CrUX via CrUX Data)
- 102web.dev/ (CrUX via CrUX)
- 103web.dev/ (CrUX Explore)
- 111web.dev/ (CrUX)