GITNUXREPORT 2025

Sustainability In The Hotel Industry Statistics

Majority of hotels embrace sustainability; boosts savings, guest appeal, and market growth.

Jannik Linder

Co-Founder of Gitnux, specialized in content and tech since 2016.

First published: April 29, 2025

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Statistic 1

65% of hotels measure their environmental impact annually

Statistic 2

The adoption of water-saving fixtures has resulted in 40% reduction in water use in new hotel constructions

Statistic 3

Hotels with sustainability initiatives reduce their greenhouse gas emissions by an average of 21%

Statistic 4

Eco-friendly laundry options can reduce water and energy use by up to 25%

Statistic 5

Lifecycle assessments of hotel buildings show that sustainable design can reduce overall environmental impact by 30%

Statistic 6

66% of travelers consider a hotel’s sustainability practices before booking

Statistic 7

78% of hotel guests are more likely to stay at a property with visible sustainability initiatives

Statistic 8

54% of hotel property owners believe sustainability is a key factor in increasing property value

Statistic 9

Nearly 70% of luxury travelers consider sustainable tourism important

Statistic 10

59% of hotel guests prefer hotels with sustainable certifications

Statistic 11

Hotel sustainability initiatives have led to an average of 18% increase in guest satisfaction ratings

Statistic 12

81% of hotel guests are willing to pay extra for eco-friendly amenities and services

Statistic 13

83% of hotel managers believe that sustainability is critical to future business success

Statistic 14

Investing in sustainable hotel design can increase initial construction costs by 5-10%, but provides long-term savings

Statistic 15

73% of hotel guests take sustainability into account when choosing accommodations

Statistic 16

90% of hotel industry leaders agree that sustainability will be an essential part of future growth

Statistic 17

Conscious branding related to sustainability can boost hotel bookings by up to 12%

Statistic 18

The global eco-lodging market is projected to grow at a CAGR of 10% through 2028

Statistic 19

The use of biodegradable amenities in hotels has increased by 35% over the past three years

Statistic 20

Solar power installations in hotels have doubled in the past five years

Statistic 21

The global market for sustainable hotel bedding reached USD 1.2 billion in 2022 and is expected to grow at a CAGR of 8% through 2027

Statistic 22

The use of eco-friendly cleaning products in hotels has increased by 60% in the last four years

Statistic 23

The market share of eco-friendly hotels is projected to reach 25% of all hotel accommodations by 2030

Statistic 24

Hotels that implement sustainable practices see an average of 25% reduction in energy costs

Statistic 25

43% of hotel companies have a dedicated sustainability department

Statistic 26

Implementing green building standards can lead to 30-50% savings in energy and water usage

Statistic 27

Water conservation initiatives can reduce hotel water usage by up to 30%

Statistic 28

Organic waste recycling programs at hotels can reduce waste disposal costs by 20-35%

Statistic 29

Adoption of energy-efficient lighting in hotels can cut electricity consumption by up to 20%

Statistic 30

Energy consumption in hotels can be reduced by up to 33% through comprehensive energy management systems

Statistic 31

30% of hotel waste is food waste, which can be significantly reduced through better inventory management

Statistic 32

47% of hotel chains report increasing their investment in sustainability projects in the last year

Statistic 33

The use of greywater recycling systems in hotels can save 10-20% of total water consumption

Statistic 34

Lobby area lighting retrofits in hotels can improve energy efficiency by over 50%

Statistic 35

Making hotels more energy-efficient can reduce operational costs by up to 20%

Statistic 36

44% of hotel operators report that sustainability initiatives have improved their supply chain practices

Statistic 37

The average hotel consumes 15% more energy than necessary due to inefficient appliances and systems

Statistic 38

Hotels adopting digital solutions for energy and water management can see savings of 15-20%

Statistic 39

42% of hotels worldwide have adopted some form of renewable energy

Statistic 40

52% of hotel chains have committed to reducing their carbon footprint by 2030

Statistic 41

Implementing eco-certifications can increase hotel occupancy rates by 10-15%

Statistic 42

Green certifications such as LEED, Green Seal, and WELL are held by over 15,000 hotel properties globally

Statistic 43

48% of hotel developers consider sustainability a priority during new construction

Statistic 44

25% of hotel brands worldwide have sustainability as part of their core corporate responsibility strategy

Statistic 45

The most common sustainability certifications for hotels include LEED, Green Globe, and EarthCheck, with over 10,000 certifications awarded globally

Statistic 46

57% of hotels have integrated environmental management systems in their operations

Statistic 47

Hotels that participate in local conservation efforts report a 15% increase in positive brand perception

Statistic 48

56% of hotel chains are now incorporating climate risk assessments into their planning processes

Statistic 49

Renewable energy sources contribute to 55% of total energy use in some eco-certified hotels

Statistic 50

38% of hoteliers have set targets to achieve net-zero emissions by 2050

Statistic 51

The adoption of eco-labels in hotels increases brand trustworthiness, with 68% of consumers trusting verified green claims

Statistic 52

Investment in green infrastructure projects can increase hotel property value by up to 12%

Statistic 53

45% of hotel brands are actively reducing plastic usage through alternative packaging and amenities

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Key Highlights

66% of travelers consider a hotel’s sustainability practices before booking
Hotels that implement sustainable practices see an average of 25% reduction in energy costs
78% of hotel guests are more likely to stay at a property with visible sustainability initiatives
The global eco-lodging market is projected to grow at a CAGR of 10% through 2028
43% of hotel companies have a dedicated sustainability department
Implementing green building standards can lead to 30-50% savings in energy and water usage
54% of hotel property owners believe sustainability is a key factor in increasing property value
Nearly 70% of luxury travelers consider sustainable tourism important
42% of hotels worldwide have adopted some form of renewable energy
Water conservation initiatives can reduce hotel water usage by up to 30%
Organic waste recycling programs at hotels can reduce waste disposal costs by 20-35%
52% of hotel chains have committed to reducing their carbon footprint by 2030
Adoption of energy-efficient lighting in hotels can cut electricity consumption by up to 20%

With two-thirds of travelers prioritizing sustainability when booking and the eco-friendly hotel market projected to grow by 10% annually, the hotel industry is embracing innovative green practices that not only benefit the planet but also boost profitability and guest satisfaction.

Environmental Impact and Resource Management

65% of hotels measure their environmental impact annually
The adoption of water-saving fixtures has resulted in 40% reduction in water use in new hotel constructions
Hotels with sustainability initiatives reduce their greenhouse gas emissions by an average of 21%
Eco-friendly laundry options can reduce water and energy use by up to 25%
Lifecycle assessments of hotel buildings show that sustainable design can reduce overall environmental impact by 30%

Environmental Impact and Resource Management Interpretation

With 65% of hotels annually gauging their environmental footprint and adopting measures like water-saving fixtures and sustainable design, the industry is undeniably stitching together a greener future—proof that hospitality and eco-responsibility can check in seamlessly.

Guest Preferences and Willingness to Pay

66% of travelers consider a hotel’s sustainability practices before booking
78% of hotel guests are more likely to stay at a property with visible sustainability initiatives
54% of hotel property owners believe sustainability is a key factor in increasing property value
Nearly 70% of luxury travelers consider sustainable tourism important
59% of hotel guests prefer hotels with sustainable certifications
Hotel sustainability initiatives have led to an average of 18% increase in guest satisfaction ratings
81% of hotel guests are willing to pay extra for eco-friendly amenities and services
83% of hotel managers believe that sustainability is critical to future business success
Investing in sustainable hotel design can increase initial construction costs by 5-10%, but provides long-term savings
73% of hotel guests take sustainability into account when choosing accommodations
90% of hotel industry leaders agree that sustainability will be an essential part of future growth
Conscious branding related to sustainability can boost hotel bookings by up to 12%

Guest Preferences and Willingness to Pay Interpretation

In an industry where nearly three-quarters of hotel guests prioritize sustainability, embracing eco-friendly practices isn't just good for the planet—it's rapidly becoming the key to gaining a competitive edge, boosting guest satisfaction, and securing long-term profitability.

Market Trends and Growth Projections

The global eco-lodging market is projected to grow at a CAGR of 10% through 2028
The use of biodegradable amenities in hotels has increased by 35% over the past three years
Solar power installations in hotels have doubled in the past five years
The global market for sustainable hotel bedding reached USD 1.2 billion in 2022 and is expected to grow at a CAGR of 8% through 2027
The use of eco-friendly cleaning products in hotels has increased by 60% in the last four years
The market share of eco-friendly hotels is projected to reach 25% of all hotel accommodations by 2030

Market Trends and Growth Projections Interpretation

As the hotel industry increasingly embraces sustainability—doubling solar power, boosting biodegradable amenities by 35%, and capturing a quarter of all accommodations by 2030—it’s clear that going green is no longer just good for the planet but also profitable, with the eco-lodging market set to grow at an impressive clip of 10% annually through 2028.

Operational and Infrastructure Improvements

Hotels that implement sustainable practices see an average of 25% reduction in energy costs
43% of hotel companies have a dedicated sustainability department
Implementing green building standards can lead to 30-50% savings in energy and water usage
Water conservation initiatives can reduce hotel water usage by up to 30%
Organic waste recycling programs at hotels can reduce waste disposal costs by 20-35%
Adoption of energy-efficient lighting in hotels can cut electricity consumption by up to 20%
Energy consumption in hotels can be reduced by up to 33% through comprehensive energy management systems
30% of hotel waste is food waste, which can be significantly reduced through better inventory management
47% of hotel chains report increasing their investment in sustainability projects in the last year
The use of greywater recycling systems in hotels can save 10-20% of total water consumption
Lobby area lighting retrofits in hotels can improve energy efficiency by over 50%
Making hotels more energy-efficient can reduce operational costs by up to 20%
44% of hotel operators report that sustainability initiatives have improved their supply chain practices
The average hotel consumes 15% more energy than necessary due to inefficient appliances and systems
Hotels adopting digital solutions for energy and water management can see savings of 15-20%

Operational and Infrastructure Improvements Interpretation

While embracing green practices can slash energy and water bills by up to 50% and boost operational efficiency, it's clear that hotels prioritizing sustainability are not only saving costs but also positioning themselves as responsible leaders—proving that doing good for the planet often correlates with doing well for the bottom line.

Sustainable Practices and Certifications

42% of hotels worldwide have adopted some form of renewable energy
52% of hotel chains have committed to reducing their carbon footprint by 2030
Implementing eco-certifications can increase hotel occupancy rates by 10-15%
Green certifications such as LEED, Green Seal, and WELL are held by over 15,000 hotel properties globally
48% of hotel developers consider sustainability a priority during new construction
25% of hotel brands worldwide have sustainability as part of their core corporate responsibility strategy
The most common sustainability certifications for hotels include LEED, Green Globe, and EarthCheck, with over 10,000 certifications awarded globally
57% of hotels have integrated environmental management systems in their operations
Hotels that participate in local conservation efforts report a 15% increase in positive brand perception
56% of hotel chains are now incorporating climate risk assessments into their planning processes
Renewable energy sources contribute to 55% of total energy use in some eco-certified hotels
38% of hoteliers have set targets to achieve net-zero emissions by 2050
The adoption of eco-labels in hotels increases brand trustworthiness, with 68% of consumers trusting verified green claims
Investment in green infrastructure projects can increase hotel property value by up to 12%
45% of hotel brands are actively reducing plastic usage through alternative packaging and amenities

Sustainable Practices and Certifications Interpretation

With over half of hotels embracing renewable energy and nearly as many integrating sustainability into their core strategies, the global hospitality industry is not just chasing green certifications like LEED and Green Globe but also proving that eco-consciousness isn't just good for the planet—it's a savvy move that boosts occupancy, brand trust, and even property value, all while aiming for net-zero dreams by 2050.