From bottled water to booming energy drinks, Saudi Arabia's beverage industry is undergoing a remarkable surge, with its non-alcoholic market alone projected to leap from USD 6.12 billion to nearly USD 10 billion by the end of the decade, driven by a national thirst for healthier options, premium brands, and e-commerce convenience.
Key Takeaways
- The Saudi Arabia non-alcoholic beverage market size reached USD 6.12 billion in 2023 and is expected to grow at a CAGR of 7.2% to USD 9.85 billion by 2030
- Saudi beverage industry revenue grew by 8.5% year-on-year in 2022, totaling SAR 25.4 billion, driven by bottled water and soft drinks segments
- The functional beverage segment in Saudi Arabia is projected to expand from USD 450 million in 2023 to USD 780 million by 2028 at a CAGR of 11.6%
- Saudi carbonated soft drinks production hit 1.8 billion liters in 2023
- Per capita bottled water consumption in Saudi Arabia was 165 liters in 2023, highest in Middle East
- Saudi juice consumption volume grew 4.8% to 450 million liters in 2023
- Al Jameel for Trading juices output 120 million liters 2023 market share 12%
- Savola Foods market share in Saudi juice segment 28% with sales SAR 2.1 billion 2023
- Coca-Cola holds 45% share of Saudi carbonated drinks market in 2023
- 62% of Saudis prefer low-sugar beverages in 2023 survey
- 45% of KSA consumers aged 18-34 consume energy drinks weekly 2023
- Health-conscious Saudis increased functional drink intake by 18% in 2023
- Saudi beverage exports to GCC countries totaled USD 450 million in 2023
- KSA imported USD 1.15 billion in beverages mainly juices/concentrates 2023
- Bottled water exports from Saudi Arabia reached 150 million liters valued USD 120 million 2023
Saudi Arabia's non-alcoholic beverage market is large and consistently growing across all major segments.
Consumer Trends and Preferences
162% of Saudis prefer low-sugar beverages in 2023 survey
Verified245% of KSA consumers aged 18-34 consume energy drinks weekly 2023
Verified3Health-conscious Saudis increased functional drink intake by 18% in 2023
Verified471% prefer bottled water over tap in urban Saudi areas 2023
Directional5Juice consumption among women rose 12% due to vitamin fortification preference 2023
Single source655% Saudis choose natural flavors over artificial in soft drinks 2023 poll
Verified7RTD coffee popularity up 25% among millennials in KSA 2023
Verified838% shift to zero-calorie drinks in Saudi market 2023
Verified9Herbal infusions consumption grew 22% favored for wellness 2023
Directional1067% Saudis buy beverages based on packaging sustainability 2023 survey
Single source11Sports drinks demand up 16% post-Ramadan fitness trend 2023
Verified1252% prefer local brands for juices citing freshness 2023
Verified13Coffee consumption skewed 60% towards iced variants in summer 2023 KSA
Verified1444% Gen Z Saudis experiment with kombucha/probiotics drinks 2023
Directional15Premium water preference 29% among high-income Saudis 2023
Single source16E-commerce beverage purchases 35% of total for 25-35 age group 2023
Verified17Low/no alcohol mocktails trend up 40% in urban cafes 2023
Verified1858% prioritize vitamin-enhanced beverages post-COVID 2023
Verified19Sparkling water daily drinkers rose to 23% in KSA 2023
Directional20Organic juice demand increased 19% among families 2023
Single sourceConsumer Trends and Preferences Interpretation
Saudis are thirsting for a paradox, guzzling energizing potions by the gallon while meticulously stripping the sugar from everything else, all served in a sustainable bottle that promises wellness but probably costs more than the tap water they no longer trust.
Exports, Imports, and Trade
1Saudi beverage exports to GCC countries totaled USD 450 million in 2023
Verified2KSA imported USD 1.15 billion in beverages mainly juices/concentrates 2023
Verified3Bottled water exports from Saudi Arabia reached 150 million liters valued USD 120 million 2023
Verified4Saudi juice exports grew 11% to USD 280 million targeting UAE and Bahrain 2023
Directional5Imports of energy drinks to KSA USD 85 million primarily from Austria/UAE 2023
Single source6Saudi soft drinks exports volume 250 million liters USD 200 million 2023
Verified7KSA beverage trade balance surplus USD 150 million in non-alc segment 2023
Verified8Imports of RTD tea from Turkey/China USD 45 million to Saudi 2023
Verified9Saudi mineral water exports to Europe USD 30 million first time 2023
Directional10Fruit juice concentrate imports USD 320 million mainly Brazil/USA 2023 KSA
Single source11Saudi exports of functional beverages USD 60 million to MENA 2023
Verified12KSA carbonated drinks imports dropped 5% to USD 50 million 2023
Verified13Dairy beverage imports USD 210 million from New Zealand/EU 2023
Verified14Saudi bottled water export growth 14% CAGR 2020-2023 to GCC
Directional15Imports of coffee products USD 180 million roasted/RTD to KSA 2023
Single source16Saudi energy drinks exports USD 25 million nascent market 2023
Verified17KSA beverage re-exports via Jeddah port USD 90 million 2023
VerifiedExports, Imports, and Trade Interpretation
Saudi Arabia’s beverage sector appears to be a masterful negotiator, cleverly quenching its own thirst for foreign juices and energy drinks while strategically flooding its neighbors with bottled water and juice for a tidy overall surplus.
Key Players and Market Share
1Al Jameel for Trading juices output 120 million liters 2023 market share 12%
Verified2Savola Foods market share in Saudi juice segment 28% with sales SAR 2.1 billion 2023
Verified3Coca-Cola holds 45% share of Saudi carbonated drinks market in 2023
Verified4PepsiCo commands 32% of KSA soft drinks market volume 2023
Directional5Hana Water (Hadayek) 25% market share in bottled water Saudi 2023
Single source6Nestle 18% share in RTD tea/coffee Saudi market 2023
Verified7Agthia 15% juice market share KSA 2023 revenue SAR 850 million
Verified8Monster Energy 22% energy drinks share Saudi 2023
Verified9Al Rabie Juice 20% non-carbonated juice share 2023
Directional10Binn Group 12% bottled water market KSA 2023
Single source11Unilever Lipton 35% RTD tea share Saudi Arabia 2023
Verified12Nova 10% functional beverages market share 2023 sales USD 45 million
Verified13Saudi Grains Organization influences 8% dairy beverages via supply 2023
Verified14Farm FRESH 14% milk-based drinks share KSA 2023
Directional15Wahaba Water 16% premium water segment 2023
Single source16Red Sea International 9% juices 2023 volume 90 million liters
Verified17Starbucks RTD coffee 28% share Saudi off-trade 2023
Verified18Vimto (Nichols) 40% squash drinks share KSA 2023
Verified19Aseel Dates beverages 7% health drinks niche 2023
Directional20Saudi Food and Beverage Co. 11% energy drinks 2023
Single sourceKey Players and Market Share Interpretation
While Saudi Arabia’s beverage market is a refreshing tapestry woven by giants like Coca-Cola and Savola, the true flavor is in the details: a crowded shelf where even a 12% share can make you a big fish in a very thirsty pond.
Market Size and Growth
1The Saudi Arabia non-alcoholic beverage market size reached USD 6.12 billion in 2023 and is expected to grow at a CAGR of 7.2% to USD 9.85 billion by 2030
Verified2Saudi beverage industry revenue grew by 8.5% year-on-year in 2022, totaling SAR 25.4 billion, driven by bottled water and soft drinks segments
Verified3The functional beverage segment in Saudi Arabia is projected to expand from USD 450 million in 2023 to USD 780 million by 2028 at a CAGR of 11.6%
Verified4Saudi soft drinks market value stood at USD 2.8 billion in 2023 with a forecasted CAGR of 5.9% through 2029
Directional5Bottled water market in Saudi Arabia generated SAR 4.2 billion in sales in 2022, expected to hit SAR 6.1 billion by 2027 growing at 7.8% CAGR
Single source6Saudi juice market expanded by 6.3% in 2023 to USD 1.1 billion, with projections to USD 1.65 billion by 2030 at 6% CAGR
Verified7Energy drinks sales in Saudi Arabia rose 12.4% in 2023 reaching USD 320 million, forecasted CAGR 10.2% to 2028
Verified8RTD tea and coffee market in KSA valued at USD 250 million in 2023, growing at 9.1% CAGR to USD 420 million by 2029
Verified9Saudi beverage market per capita spend increased from SAR 145 in 2021 to SAR 168 in 2023
Directional10Overall KSA beverages sector CAGR from 2018-2023 was 6.7%, with total market size at USD 7.2 billion in 2023
Single source11Saudi non-alc beverage wholesale value grew 9.2% to SAR 28.7 billion in 2023
Verified12Projected Saudi beverage market growth rate of 8.1% annually from 2024-2032 driven by urbanization
Verified13KSA dairy-based beverages market reached USD 1.8 billion in 2023, CAGR 5.4% forecasted to 2029
Verified14Saudi sparkling water segment valued at USD 180 million in 2023, expected 11% CAGR to USD 320 million by 2030
Directional15Total beverage imports value in KSA hit USD 1.2 billion in 2023, contributing to 7.5% market growth
Single source16Saudi beverage e-commerce sales surged 22% in 2023 to USD 450 million, boosting overall market
Verified17KSA healthy beverage market size was USD 950 million in 2023, projected CAGR 8.9% to USD 1.7 billion by 2030
Verified18Beverage production value added in Saudi Arabia increased 7.9% to SAR 12.3 billion in 2023
Verified19Saudi premium beverages segment grew 14.2% in 2023 to USD 620 million
Directional20KSA beverage market volume reached 4.2 billion liters in 2023, up 5.6% YoY
Single sourceMarket Size and Growth Interpretation
The Kingdom's collective thirst is a gold mine, as every category from functional elixirs to sparkling water is surging with double-digit zeal, proving that Saudi Arabia's beverage market isn't just growing—it's doing so with the caffeinated, well-hydrated fervor of a nation running on premium fuel.
Production and Consumption
1Saudi carbonated soft drinks production hit 1.8 billion liters in 2023
Verified2Per capita bottled water consumption in Saudi Arabia was 165 liters in 2023, highest in Middle East
Verified3Saudi juice consumption volume grew 4.8% to 450 million liters in 2023
Verified4Energy drinks consumed 120 million liters in KSA 2023, up 13% from 2022
Directional5RTD tea consumption in Saudi Arabia reached 85 million liters in 2023, CAGR 8.7% since 2019
Single source6Saudi soft drinks per capita consumption stood at 92 liters in 2023
Verified7Bottled water production capacity in KSA exceeded 5 billion liters annually in 2023
Verified8Dairy beverages consumption volume was 1.2 billion liters in Saudi Arabia 2023
Verified9Functional drinks production in KSA hit 200 million liters in 2023, up 10.5%
Directional10Saudi tea consumption totals 250 million kg annually equivalent to 1.5 billion liters in 2023
Single source11Coffee consumption per capita in Saudi Arabia rose to 2.3 kg in 2023 from 2.1 kg in 2022
Verified12Sparkling beverages production volume 320 million liters in KSA 2023
Verified13Saudi non-carbonated soft drinks consumed 650 million liters in 2023, growth 6.2%
Verified14Sports drinks volume sales 45 million liters in Saudi Arabia 2023
Directional15Herbal tea production reached 30 million liters in KSA 2023
Single source16Saudi mineral water output 2.1 billion liters in 2023 from major plants
Verified17Juice concentrate processing capacity 150 million liters equivalent in 2023
Verified18KSA iced coffee consumption 25 million liters in 2023, up 15%
Verified19Bottled water daily consumption averages 12 million liters in Riyadh alone 2023
Directional20PepsiCo Saudi production of Aquafina water 1.2 billion liters annually 2023
Single source21Savola Group's beverages division produced 800 million liters of juices and nectars in 2023
Verified22Hadayek Segma water production 900 million liters in 2023
Verified23Coca-Cola Al Ahlia Beverages output 1.5 billion liters soft drinks 2023
Verified24Nestle Waters Saudi Arabia produced 1.1 billion liters Perrier and Nestle Pure Life 2023
Directional25Agthia Group Saudi juice production 250 million liters 2023
Single source26Red Bull Saudi distributor produced/sold 80 million liters energy drinks 2023
VerifiedProduction and Consumption Interpretation
Saudi Arabia’s beverage industry is fueling a nation with relentless hydration, where the race to quench a kingdom’s thirst has sparked a liquid gold rush in everything from water to energy drinks.
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