GITNUX MARKETDATA REPORT 2024

Pre Workout Industry Statistics

The pre-workout industry is expected to experience steady growth due to the increasing popularity of fitness and health-conscious lifestyles.

Highlights: Pre Workout Industry Statistics

  • The global pre-workout supplement market size was valued at USD 12.6 billion in 2019.
  • It is estimated that the pre-workout market will grow at a CAGR of 10.7% from 2020 to 2027.
  • The Pre-Workout Supplements market is projected to reach USD 21.2 billion by 2027.
  • The North American region accounted for over 30.3% of the global revenue in 2019.
  • As of 2021, it has been observed that the market majorly targets men, but the demand among women is rapidly growing.
  • The online sales segment is expected to witness the fastest growth over the coming years, with a CAGR of about 12.8%.
  • High caffeine content is the most common variety of pre-workout supplements, forming about 35% of the market share.
  • In 2019, the non-vegetarian product segment lead the market with over 70% of the global revenue share.
  • Around 73% of the total sale is moved through large retailers and supermarket outlets.
  • Fewer than 50% of consumers read labels on pre-workout supplements.
  • About 72% of young adult users believe that pre workout supplements are good for health.
  • Around 300 products of pre-workout supplements are available in the market.
  • More than 65% of regular gym-goers use pre-workout supplements.
  • The primary customers of pre-workout supplements tend to be men under the age of 35.
  • After protein supplements, pre-workout supplements are the most used products among athletes.
  • The Powder segment dominated the Pre Workout supplement market in 2020.
  • A significant number, around 60% of users, tend to consume pre-workout supplements within 30 minutes before starting a workout.
  • Approximately 42.6% of total users use pre-workout supplements for energy increase.
  • The European region is expected to witness more than 9.8% growth in the pre-workout supplement market by 2027.

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The Latest Pre Workout Industry Statistics Explained

The global pre-workout supplement market size was valued at USD 12.6 billion in 2019.

The statistic that the global pre-workout supplement market size was valued at USD 12.6 billion in 2019 indicates the total monetary value of all pre-workout supplements sold worldwide during that year. This figure represents the significant demand for pre-workout supplements among consumers seeking to enhance their workout performance and results. The market size reflects the collective spending on a wide range of pre-workout products, such as powders, drinks, and bars, highlighting the growing popularity of these supplements within the fitness and athletic community. Additionally, the substantial market value implies a lucrative industry for manufacturers and retailers looking to capitalize on the increasing interest in fitness and health-related products.

It is estimated that the pre-workout market will grow at a CAGR of 10.7% from 2020 to 2027.

This statistic indicates that the pre-workout market is projected to experience a Compound Annual Growth Rate (CAGR) of 10.7% between the years 2020 and 2027. CAGR is a measure used to represent the annualized growth rate of an investment over a specified time period, smoothing out the fluctuations in growth rates. In this context, the estimated 10.7% CAGR suggests that the pre-workout market is expected to steadily expand at a consistent rate over the specified timeframe. This growth projection signifies a positive trend in consumer demand for pre-workout products and potentially represents opportunities for businesses operating in this market to capitalize on the anticipated growth.

The Pre-Workout Supplements market is projected to reach USD 21.2 billion by 2027.

This statistic indicates the estimated value of the Pre-Workout Supplements market by the year 2027, with a projected total revenue of USD 21.2 billion. It suggests a growing demand for pre-workout supplements among consumers, possibly driven by increased awareness of health and fitness, as well as changing lifestyle trends. This projection serves as a valuable insight for businesses and investors in the health and wellness industry, indicating potential opportunities for growth and expansion in the market. Additionally, it highlights the importance of innovation and marketing strategies to capitalize on this projected market value in the coming years.

The North American region accounted for over 30.3% of the global revenue in 2019.

The statistic “The North American region accounted for over 30.3% of the global revenue in 2019” indicates that North America contributed significantly to the total revenue generated worldwide during the specified year. Specifically, North America’s economic activities yielded more than 30.3% of the total revenue generated across all regions in 2019. This suggests that North America played a substantial role in driving global economic growth and prosperity, highlighting the region’s strong market presence and economic influence on a global scale.

As of 2021, it has been observed that the market majorly targets men, but the demand among women is rapidly growing.

The statistic indicates that, up to 2021, the market has primarily focused on targeting men as consumers. However, there has been a noticeable increase in demand among women for the products or services being offered. This shift suggests a changing trend in consumer behavior, where women are becoming an increasingly important demographic for businesses to consider and cater to. The growing demand among women presents an opportunity for companies to expand their market reach and tap into a previously untapped consumer base. It also highlights the importance of adapting marketing strategies to better target and engage with female consumers in order to capitalize on this emerging market trend.

The online sales segment is expected to witness the fastest growth over the coming years, with a CAGR of about 12.8%.

This statistic indicates that the online sales sector is projected to experience substantial growth in the upcoming years, as evidenced by a Compound Annual Growth Rate (CAGR) of approximately 12.8%. This forecast suggests that online sales activities are likely to outpace other segments of the market in terms of expansion and revenue generation, indicating a shifting trend towards an increasing reliance on e-commerce within the retail industry. Factors such as the convenience of online shopping, the proliferation of digital platforms, and changing consumer preferences towards digital transactions are expected to drive this growth. Businesses operating in the online sales space may therefore have significant opportunities to capitalize on this burgeoning market and enhance their profitability in the foreseeable future.

High caffeine content is the most common variety of pre-workout supplements, forming about 35% of the market share.

This statistic indicates that pre-workout supplements with high caffeine content are the dominant type in the market, comprising approximately 35% of total market share. High caffeine content is a popular choice among consumers seeking pre-workout supplements due to its recognized stimulant effects that can improve alertness, endurance, and focus during exercise. This data highlights the strong demand for products that contain caffeine as a key ingredient for enhancing physical performance and energy levels before a workout. Manufacturers and retailers in the fitness industry may use this information to cater to consumer preferences and potentially develop new products that capitalize on the popularity of high-caffeine pre-workout supplements.

In 2019, the non-vegetarian product segment lead the market with over 70% of the global revenue share.

The statistics indicate that in 2019, the non-vegetarian product segment held a dominant position in the market with over 70% of the global revenue share. This suggests that non-vegetarian products, such as meat and other animal-derived products, were significantly more popular and generated higher sales compared to vegetarian alternatives. The strong market presence of non-vegetarian products underscores the preferences and consumption patterns of consumers worldwide during that time period. This data may have implications for businesses and policymakers in the food industry, informing decisions related to product development, marketing strategies, and sustainability considerations.

Around 73% of the total sale is moved through large retailers and supermarket outlets.

This statistic indicates that a significant portion of total sales in a particular market or industry, approximately 73%, is conducted through large retailers and supermarket outlets. This highlights the strong market presence and influence of these major players in the distribution and sale of goods and services. Such dominance suggests that these large retailers and supermarkets play a critical role in shaping consumer behavior and market trends, potentially posing challenges for smaller businesses or independent retailers to compete on the same scale. Understanding this distribution of sales can inform business strategies, marketing efforts, and partnerships within the industry to effectively navigate the competitive landscape and reach target customers.

Fewer than 50% of consumers read labels on pre-workout supplements.

The statistic that fewer than 50% of consumers read labels on pre-workout supplements indicates that a significant proportion of individuals who use these products do not pay attention to the information provided on the packaging. This lack of engagement with labels could result in users potentially consuming these supplements without a full understanding of the ingredients, recommended dosages, possible side effects, or interactions with other substances, which may pose health risks. The finding underscores the importance of promoting consumer awareness and education on the importance of reading and understanding product labels to make informed decisions about their health and well-being when using pre-workout supplements.

About 72% of young adult users believe that pre workout supplements are good for health.

The statistic states that approximately 72% of young adult users hold the belief that pre workout supplements are beneficial for their health. This finding suggests a notable majority within this demographic endorsing the positive effects of such supplements on their physical well-being. The statistic implies a prevailing perception among young adults that pre workout supplements are advantageous in enhancing their exercise performance, energy levels, muscle recovery, or overall fitness goals. However, it is crucial to interpret this statistic with caution, considering factors such as individual variability in responses to supplements, potential risks associated with certain ingredients, and the importance of consulting healthcare professionals before incorporating any new supplement into one’s routine.

Around 300 products of pre-workout supplements are available in the market.

The statistic regarding the availability of around 300 products of pre-workout supplements in the market indicates a diverse range of options for consumers seeking performance-enhancing supplements before their workout sessions. This breadth of choice suggests a competitive market with various brands offering different formulations tailored to meet the needs and preferences of a wide range of athletes, fitness enthusiasts, and individuals looking to optimize their workout routines. The availability of numerous products signifies a demand for pre-workout supplements, reflecting a growing trend towards incorporating such products into fitness regimens for improved energy, focus, and endurance during exercise. Consumers can benefit from this variety by comparing and selecting products that best suit their specific fitness goals and requirements.

More than 65% of regular gym-goers use pre-workout supplements.

The statistic “More than 65% of regular gym-goers use pre-workout supplements” indicates that a substantial majority of individuals who regularly attend the gym choose to incorporate pre-workout supplements into their fitness routines. This high percentage suggests that pre-workout supplements are a popular choice among gym enthusiasts, possibly due to their perceived benefits in enhancing performance, increasing energy levels, and improving endurance during exercise. The statistic highlights the widespread usage of such supplements within the gym-going population, reflecting a common practice among individuals dedicated to achieving their fitness goals and maximizing their workout results.

The primary customers of pre-workout supplements tend to be men under the age of 35.

This statistic suggests that the main demographic group purchasing pre-workout supplements is predominantly composed of males who are under the age of 35. This indicates a specific target market that is interested in fitness and exercise performance enhancement. The trend could be associated with young men’s focus on optimizing their workouts, increasing energy levels, and achieving better physical results. Understanding this demographic profile can help supplement companies tailor their marketing strategies and product offerings to better meet the needs and preferences of their primary customer base, potentially leading to increased sales and brand loyalty within this demographic segment.

After protein supplements, pre-workout supplements are the most used products among athletes.

The statistic suggests that among athletes, pre-workout supplements are highly popular and widely utilized following protein supplements. This indicates that athletes place a strong emphasis on enhancing their performance and optimizing their workouts through the use of specialized nutritional products. Pre-workout supplements are likely valued for their ability to provide energy, focus, and strength during exercise to improve athletic performance and aid in achieving fitness goals. The high usage of pre-workout supplements among athletes underscores the importance they place on maximizing their training sessions and reaching peak physical performance.

The Powder segment dominated the Pre Workout supplement market in 2020.

The statistic “The Powder segment dominated the Pre Workout supplement market in 2020” indicates that among various types of Pre Workout supplements available in the market, the Powder segment had the highest market share or sales volume in the year 2020. This suggests that consumers showed a preference for powder form of Pre Workout supplements over other forms such as capsules or ready-to-drink beverages. The dominance of the Powder segment could be due to factors such as convenience of use, variety of flavors, perceived effectiveness, and possibly lower cost compared to other forms. This statistic highlights the importance of understanding consumer preferences and market trends in the supplement industry.

A significant number, around 60% of users, tend to consume pre-workout supplements within 30 minutes before starting a workout.

The statistic indicates that a noteworthy proportion, approximately 60%, of users have a preference for consuming pre-workout supplements shortly before commencing their workout routines, specifically within a 30-minute window. This finding suggests a common behavior among a considerable portion of the population surveyed, highlighting a trend towards utilizing pre-workout supplements for enhancing exercise performance or providing energy prior to physical activity. Understanding this pattern can be valuable for fitness professionals, supplement manufacturers, and individuals looking to optimize their workouts by leveraging the potential benefits of pre-workout supplementation.

Approximately 42.6% of total users use pre-workout supplements for energy increase.

The statistic “Approximately 42.6% of total users use pre-workout supplements for energy increase” indicates that nearly half of the total user population surveyed rely on pre-workout supplements specifically for boosting their energy levels before engaging in physical exercise. This finding suggests that a significant portion of individuals prioritize enhancing their energy and performance during workouts by utilizing these supplements. It also highlights the popularity and perceived effectiveness of pre-workout supplements among fitness enthusiasts or athletes who seek to maximize their training sessions through the aid of such products.

The European region is expected to witness more than 9.8% growth in the pre-workout supplement market by 2027.

The statistic indicates a projected growth rate of over 9.8% in the pre-workout supplement market specifically within the European region by the year 2027. This forecast suggests a strong expansion in the demand and consumption of pre-workout supplements among consumers in Europe over the next few years. Factors such as increasing health and fitness consciousness, a growing number of individuals engaging in physical activities, and the availability of a wide range of pre-workout products in the market are likely contributing to this expected growth. It highlights a significant market opportunity for businesses operating in the pre-workout supplement industry to capitalize on the expanding consumer base and market potential in Europe in the coming years.

References

0. – https://www.www.marketdataforecast.com

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How we write our statistic reports:

We have not conducted any studies ourselves. Our article provides a summary of all the statistics and studies available at the time of writing. We are solely presenting a summary, not expressing our own opinion. We have collected all statistics within our internal database. In some cases, we use Artificial Intelligence for formulating the statistics. The articles are updated regularly.

See our Editorial Process.

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