GITNUXREPORT 2025

Pilates Statistics

Pilates boosts flexibility, core strength, and mental health for millions worldwide.

Jannik Linder

Co-Founder of Gitnux, specialized in content and tech since 2016.

First published: April 29, 2025

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Statistic 1

Approximately 11 million Americans participate in Pilates each year

Statistic 2

65% of Pilates practitioners are women

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40% of Pilates participants are aged between 30-50 years old

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45% of fitness instructors worldwide teach Pilates classes

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35% of older adults practice Pilates regularly

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Women make up approximately 75% of all Pilates practitioners

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60% of Pilates practitioners use social media to find new exercises or classes

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85% of Pilates practitioners started exercising to improve their health

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33% of Pilates practitioners practice 2-3 times per week

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14% of Pilates users are under 20 years old, indicating growing youth interest

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The participation rate of men in Pilates increased by 20% from 2017 to 2022

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72% of Pilates users report improved flexibility

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58% of Pilates practitioners say it helps reduce back pain

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Pilates can burn approximately 210 calories per 30-minute session

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70% of Pilates students report increased core strength

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Pilates can improve posture in 65% of practitioners

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52% of Pilates practitioners experience reduced stress levels

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30% of participants in Pilates report an improvement in mental health

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Regular Pilates practice can reduce cortisol levels by up to 30%

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Pilates helps improve balance in 54% of seniors

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20% of Pilates practitioners have improved their athletic performance

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Pilates can enhance muscle tone in 78% of users

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28% of medical professionals recommend Pilates for physical therapy

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40% of Pilates users report improved sleep quality

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Pilates has been shown to decrease joint pain in 33% of rheumatoid arthritis patients

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50% of Pilates practitioners report improved breathing patterns

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56% of Pilates participants notice an increase in overall energy levels

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67% of Pilates routines focus on core strengthening

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Pilates can improve mobility in 70% of elderly patients

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82% of Pilates enthusiasts report increased body awareness

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The average Pilates class costs between $10 and $25 per session

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55% of Pilates classes are now offered online, increasing accessibility

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80% of Pilates workouts incorporate both mat and equipment-based exercises

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68% of gyms and fitness centers now include Pilates as part of their offerings

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Almost 65% of meditation and fitness retreats globally include Pilates in their programs

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The use of virtual reality in Pilates training increased by 25% during the pandemic period

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The average duration of a Pilates studio session is about 55 minutes

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78% of Pilates materials purchased are from eco-friendly brands, reflecting sustainability concerns among consumers

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60% of Pilates instructors hold additional fitness certifications, such as yoga or personal training, to diversify their skills

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Pilates is used in 45% of boutique fitness studios worldwide

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The global Pilates market was valued at $21 billion in 2020

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The number of Pilates studios increased by 12% from 2017 to 2022

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The global Pilates apparel market is projected to reach $3 billion by 2027

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The most popular beginner Pilates equipment includes mats (used in 85% of classes), resistance bands, and small weights

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Key Highlights

Approximately 11 million Americans participate in Pilates each year
The global Pilates market was valued at $21 billion in 2020
65% of Pilates practitioners are women
40% of Pilates participants are aged between 30-50 years old
72% of Pilates users report improved flexibility
58% of Pilates practitioners say it helps reduce back pain
The average Pilates class costs between $10 and $25 per session
45% of fitness instructors worldwide teach Pilates classes
Pilates can burn approximately 210 calories per 30-minute session
70% of Pilates students report increased core strength
The number of Pilates studios increased by 12% from 2017 to 2022
Pilates can improve posture in 65% of practitioners
35% of older adults practice Pilates regularly

With over 11 million Americans embracing Pilates each year and a booming global market worth $21 billion, this versatile workout is not only reshaping bodies—improving flexibility, core strength, and posture—but also transforming mental health and overall well-being for millions across all ages.

Demographics and User Profile

Approximately 11 million Americans participate in Pilates each year
65% of Pilates practitioners are women
40% of Pilates participants are aged between 30-50 years old
45% of fitness instructors worldwide teach Pilates classes
35% of older adults practice Pilates regularly
Women make up approximately 75% of all Pilates practitioners
60% of Pilates practitioners use social media to find new exercises or classes
85% of Pilates practitioners started exercising to improve their health
33% of Pilates practitioners practice 2-3 times per week
14% of Pilates users are under 20 years old, indicating growing youth interest
The participation rate of men in Pilates increased by 20% from 2017 to 2022

Demographics and User Profile Interpretation

With over 11 million Americans embracing Pilates annually—predominantly women aged 30 to 50, many seeking health benefits and social media inspiration—it's clear that Pilates is not just a workout but a dynamic cultural movement, with male engagement rising and youth interest quietly gaining ground.

Health Benefits and Outcomes

72% of Pilates users report improved flexibility
58% of Pilates practitioners say it helps reduce back pain
Pilates can burn approximately 210 calories per 30-minute session
70% of Pilates students report increased core strength
Pilates can improve posture in 65% of practitioners
52% of Pilates practitioners experience reduced stress levels
30% of participants in Pilates report an improvement in mental health
Regular Pilates practice can reduce cortisol levels by up to 30%
Pilates helps improve balance in 54% of seniors
20% of Pilates practitioners have improved their athletic performance
Pilates can enhance muscle tone in 78% of users
28% of medical professionals recommend Pilates for physical therapy
40% of Pilates users report improved sleep quality
Pilates has been shown to decrease joint pain in 33% of rheumatoid arthritis patients
50% of Pilates practitioners report improved breathing patterns
56% of Pilates participants notice an increase in overall energy levels
67% of Pilates routines focus on core strengthening
Pilates can improve mobility in 70% of elderly patients
82% of Pilates enthusiasts report increased body awareness

Health Benefits and Outcomes Interpretation

With over two-thirds of practitioners highlighting core strengthening and improved flexibility, Pilates not only sculpts your abs and elongates your limbs but also offers a holistic boost—reducing stress, enhancing mood, and even aiding medical recovery—proving that this ancient exercise is as wise as it is wonderful.

Industry Adoption and Trends

The average Pilates class costs between $10 and $25 per session
55% of Pilates classes are now offered online, increasing accessibility
80% of Pilates workouts incorporate both mat and equipment-based exercises
68% of gyms and fitness centers now include Pilates as part of their offerings
Almost 65% of meditation and fitness retreats globally include Pilates in their programs
The use of virtual reality in Pilates training increased by 25% during the pandemic period
The average duration of a Pilates studio session is about 55 minutes
78% of Pilates materials purchased are from eco-friendly brands, reflecting sustainability concerns among consumers
60% of Pilates instructors hold additional fitness certifications, such as yoga or personal training, to diversify their skills
Pilates is used in 45% of boutique fitness studios worldwide

Industry Adoption and Trends Interpretation

Pilates is quietly transforming from a niche mat practice to an accessible, eco-conscious, multi-modal fitness staple embraced globally, with virtual reality’s rise and instructor credentials underscoring its dynamic evolution.

Market Size and Growth

The global Pilates market was valued at $21 billion in 2020
The number of Pilates studios increased by 12% from 2017 to 2022
The global Pilates apparel market is projected to reach $3 billion by 2027

Market Size and Growth Interpretation

With a $21 billion valuation in 2020 and a steady rise in studios and apparel, Pilates is proving that flexible bodies and fiscally fit investments go hand in hand.

Product Offerings and Equipment

The most popular beginner Pilates equipment includes mats (used in 85% of classes), resistance bands, and small weights

Product Offerings and Equipment Interpretation

Given that mats, resistance bands, and small weights dominate beginner Pilates classes, it's clear that most newcomers prefer to keep their workout simple, accessible, and low-cost—proving that sometimes, basic is best before progressing to more complex equipment.