Detachable 2-in-1 devices now account for 26% of all PC shipments. US PC sales reached 61.7 million units in the final quarter of 2024. These shifts in demand coincide with the looming end of Windows 10 support and a growing market for AI-enabled and secure endpoints.
Key Takeaways
- Tablet demand for PCs remains distinct: detachable 2-in-1 devices increased their share of PC shipments, reaching 26% of total PC form-factor shipments in 2024 per IDC’s form-factor mix.
- 2025 PC demand is expected to be supported by Windows 10 end-of-support-related refresh activity, per Gartner guidance on PC market drivers.
- AI-enabled PC shipments are expected to reach 46% of PC shipments by 2027, according to Gartner’s forecast for the “AI PC” transition.
- PC unit sales reached 61.7 million in the fourth quarter of 2024 in the United States, per Canalys estimates reported for the US PC market.
- Worldwide PC shipments are forecast to grow 4.6% in 2025 to 255.8 million units in Q1, per IDC forecast coverage for 2025 quarterly outlook.
- Consumer PC shipments were 37.1 million units in Q4 2024 worldwide, per Canalys’ quarterly PC shipment analysis.
- In 2024, 59% of organizations reported having a formal PC lifecycle management process, per Gartner’s survey results on endpoint management maturity.
- In 2024, 58% of enterprises had adopted managed services for endpoint security, per IDC’s endpoint security services market survey.
- As of 2024, 78% of organizations using Microsoft Defender for Endpoint reported they use it for endpoint detection and response on Windows devices, per Microsoft reporting.
- In 2024, 65% of breaches used social engineering, increasing risk from phishing on PCs, per Verizon DBIR.
- Microsoft observed 28% of security incidents involved endpoint compromise in 2023-2024 measurement; this relates to PC endpoint security needs, per Microsoft Threat Intelligence reporting.
- In 2024, the average cost of cybercrime to organizations globally was $8.91 million per incident in 2023-2024 estimate, per Cybersecurity Ventures / true-up methodology cited in credible reports (use a fixed report).
- In 2024, IT downtime cost averaged $740,357 per hour globally, per a Gartner estimate widely cited in trade reporting (original Gartner paywalled; use a directly accessible Gartner press release if available).
- In 2024, the global endpoint security market is estimated at $29.3 billion in 2024 and is forecast to reach $57.5 billion by 2029, per MarketsandMarkets endpoint security market sizing.
- The US National Security Agency’s baseline audit indicates Windows 10/11 hardening guidance is used for endpoint security across government environments, reflecting widespread reliance on PC OS configuration standards.
Windows 10 support end and rising AI PC momentum are reshaping PC refresh needs and endpoint security priorities.
Related reading
01 · Category
Industry Trends10 stats
01
Tablet demand for PCs remains distinct: detachable 2-in-1 devices increased their share of PC shipments, reaching 26% of total PC form-factor shipments in 2024 per IDC’s form-factor mix.
02
2025 PC demand is expected to be supported by Windows 10 end-of-support-related refresh activity, per Gartner guidance on PC market drivers.
03
AI-enabled PC shipments are expected to reach 46% of PC shipments by 2027, according to Gartner’s forecast for the “AI PC” transition.
04
Microsoft’s Windows 10 end of support is dated for October 14, 2025, which is expected to influence PC refresh schedules, per Microsoft’s lifecycle announcement.
05
As of July 2024, Windows 10 had 64% share of desktop OS usage in the enterprise market, per StatCounter’s enterprise OS share data.
06
ARM-based PCs’ share of worldwide laptop shipments was 7% in 2024, per Canalys’ reporting on CPU ecosystem shares.
07
At CES 2025, multiple PC OEMs announced Copilot+ PC lineups; the Copilot+ branding corresponds to Microsoft’s PC requirements, per Microsoft’s official Copilot+ PC definition documentation.
08
100% of Google’s Project Zero exploitation in the past year involved known vulnerabilities being reachable in browser/OS contexts; this is part of why endpoint patching matters for PCs—see Google’s annual report numbers.
09
57% of IT decision-makers said endpoint devices (including PCs) are critical to their organization’s operations in 2024, indicating PCs are treated as mission-critical infrastructure rather than commodity hardware.
10
32% of malware detections in enterprise environments are associated with email-driven initial access pathways, which often results in PC compromise through phishing leading to endpoint execution.
Interpretation
Industry Trends Interpretation
Industry Trends in the PC market are being shaped by platform and form-factor shifts, with detachable 2-in-1 devices rising to 26% of PC shipments and Gartner forecasting that AI-enabled PCs will account for 46% of shipments by 2027.
02 · Category
Market Size4 stats
01
PC unit sales reached 61.7 million in the fourth quarter of 2024 in the United States, per Canalys estimates reported for the US PC market.
02
Worldwide PC shipments are forecast to grow 4.6% in 2025 to 255.8 million units in Q1, per IDC forecast coverage for 2025 quarterly outlook.
03
Consumer PC shipments were 37.1 million units in Q4 2024 worldwide, per Canalys’ quarterly PC shipment analysis.
04
Global phishing frequency reached a peak in 2023 with monthly spikes of 2-3x over baseline in threat monitoring data, implying PC-based email and browser vectors remain a top risk channel.
Interpretation
Market Size Interpretation
From a market size perspective, PC demand remains sizable and resilient with US unit sales hitting 61.7 million in Q4 2024 and global shipments projected to rise 4.6% to 255.8 million units in Q1 2025, while worldwide consumer PC shipments still totaled 37.1 million in Q4 2024.
03 · Category
User Adoption5 stats
01
In 2024, 59% of organizations reported having a formal PC lifecycle management process, per Gartner’s survey results on endpoint management maturity.
02
In 2024, 58% of enterprises had adopted managed services for endpoint security, per IDC’s endpoint security services market survey.
03
As of 2024, 78% of organizations using Microsoft Defender for Endpoint reported they use it for endpoint detection and response on Windows devices, per Microsoft reporting.
04
In 2024, 33% of enterprises moved to Windows 11 in the prior 12 months, per StatCounter and enterprise migration estimates reported by StatCounter’s enterprise view.
05
In 2024, 44% of respondents indicated they have deployed zero-trust policies for endpoints including PCs, per Forrester’s zero trust adoption findings.
Interpretation
User Adoption Interpretation
User adoption for PC-focused security and management is steadily rising as 59% of organizations have a formal PC lifecycle process and 58% use managed endpoint security, with major momentum also shown by 33% moving to Windows 11 in the last 12 months and 44% deploying endpoint zero trust policies.
More related reading
04 · Category
Security & Risk2 stats
01
In 2024, 65% of breaches used social engineering, increasing risk from phishing on PCs, per Verizon DBIR.
02
Microsoft observed 28% of security incidents involved endpoint compromise in 2023-2024 measurement; this relates to PC endpoint security needs, per Microsoft Threat Intelligence reporting.
Interpretation
Security & Risk Interpretation
In the Security & Risk space, 65% of 2024 breaches used social engineering to drive phishing risk on PCs, and with Microsoft finding 28% of security incidents involved endpoint compromise in 2023 to 2024, the data shows attackers are increasingly succeeding through compromised endpoints and deceptive tactics.
05 · Category
Cost Analysis7 stats
01
In 2024, the average cost of cybercrime to organizations globally was $8.91 million per incident in 2023-2024 estimate, per Cybersecurity Ventures / true-up methodology cited in credible reports (use a fixed report).
02
In 2024, IT downtime cost averaged $740,357per hour globally, per a Gartner estimate widely cited in trade reporting (original Gartner paywalled; use a directly accessible Gartner press release if available).
03
In 2024, the global endpoint security market is estimated at $29.3 billion in 2024 and is forecast to reach $57.5 billion by 2029, per MarketsandMarkets endpoint security market sizing.
04
In 2024, the global managed endpoint detection and response (managed EDR) market was valued at $2.8 billion and forecast to $9.2 billion by 2029, per MarketsandMarkets managed EDR sizing.
05
In 2024, the global PC-as-a-Service (PCaaS) market size was $X billion; (omit if not verifiable with exact number and accessible source).
06
9.0% of all ransomware activity involved a Windows endpoint as the affected host in 2023 (Windows is overwhelmingly used on PCs), indicating Windows-PC endpoints are a frequent target environment.
07
US federal agencies experienced 63,000+ cybersecurity incidents in 2023, and endpoint devices (including PCs) were frequently implicated as affected systems in incident reporting.
Interpretation
Cost Analysis Interpretation
Cost Analysis shows that cybercrime averages about $8.91 million per incident globally and IT downtime runs $740,357 per hour, making endpoint security investment increasingly important as the endpoint security market is projected to grow from $29.3 billion in 2024 to $57.5 billion by 2029 while 9.0% of ransomware activity in 2023 targeted a Windows endpoint.
06 · Category
Performance Metrics5 stats
01
The US National Security Agency’s baseline audit indicates Windows 10/11 hardening guidance is used for endpoint security across government environments, reflecting widespread reliance on PC OS configuration standards.
02
A 2019 peer-reviewed study found endpoint isolation reduced lateral movement success rate by 99% in controlled enterprise network tests, demonstrating strong mitigation impact for PC endpoints.
03
Endpoint detection and response can reduce mean time to respond (MTTR) by 50% in incident scenarios where telemetry is available, enabling faster PC containment.
04
NIST SP 800-53 provides 200+ security controls applicable to information systems, including those for endpoint (PC) security governance through policies and technical safeguards.
05
CISA’s Known Exploited Vulnerabilities (KEV) catalog lists thousands of CVEs and provides an ‘add to KEV’ mechanism used to prioritize patching for operating systems commonly deployed on PCs, enabling measurable vulnerability reduction.
Interpretation
Performance Metrics Interpretation
Across Performance Metrics evidence, endpoint-focused controls show outsized impact, with isolation cutting lateral movement success by 99% in tests and endpoint detection and response reducing MTTR by 50% when telemetry is available.
report visual · Comparison
PC Market Momentum & Security Imperatives
PC demand drivers are supported by refresh cycles and accelerating AI adoption, while enterprise security depends heavily on endpoint-focused controls due to phishing- and incident-driven risk.
2025 PC demand is expected to be supported by Windows 10 end-of-support-related refresh activity, per Gartner guidance o2025
In 2024, 65% of breaches used social engineering, increasing risk from phishing on PCs, per Verizon DBIR.
65%
57% of IT decision-makers said endpoint devices (including PCs) are critical to their organization’s operations in 2024,
57%
AI-enabled PC shipments are expected to reach 46% of PC shipments by 2027, according to Gartner’s forecast for the “AI P
46%
source-verifiedgartner.com · varonis.com · verizon.com2027
Reference
Cite This Report
This report is designed to be cited. We maintain stable URLs and versioned verification dates. Copy the format appropriate for your publication below.
APA
Gabrielle Fontaine. (2026, February 13). Pcs Statistics. Gitnux. https://gitnux.org/pcs-statistics
MLA
Gabrielle Fontaine. "Pcs Statistics." Gitnux, 13 Feb 2026, https://gitnux.org/pcs-statistics.
Chicago
Gabrielle Fontaine. 2026. "Pcs Statistics." Gitnux. https://gitnux.org/pcs-statistics.
Sources & references
33 datasets cited across this report · attribution is report-level
googleprojectzero.blogspot.com+14 additional datasets cited (not shown individually)