GITNUX MARKETDATA REPORT 2024

Package Holiday Industry Statistics

The package holiday industry statistics show a steady increase in bookings and revenue generated over the past few years.

Highlights: Package Holiday Industry Statistics

  • The global package holiday market projected market value for 2021 is approximately $272.96 billion.
  • In 2019, Europe dominated the package holidays market, with a 65% share.
  • The package holiday sector size was valued at $178.52billion in 2019.
  • The package holiday industry is expected to grow at a Compound Annual Growth Rate (CAGR) of 9.2% from 2020 to 2027.
  • In 2020, package holidays accounted for 48% of international tourism.
  • Spain was the most popular package holiday destination for UK travelers in 2019.
  • The number of package holiday bookings from Germany to foreign countries increased to nearly 23.7 million in 2019.
  • The U.S. package holiday market size is projected to reach USD 192.6 billion by 2027.
  • The Asia Pacific market is anticipated to grow at the fastest CAGR of 10.4% from 2020 to 2027, as per a report.
  • In 2019, around 15.8 million Brits booked a package holiday overseas.
  • Reportedly in 2019, 46% of inbound travellers to the USA opted for package holidays.
  • More than 50% of Russian tourists preferred to buy package tours in 2019.
  • Over 72% of Japanese overseas travelers picked package tours in 2019.
  • The package holiday industry represented approximately 61% of all foreign travel from France in 2018.
  • Approximately 58% of China's overseas tourists chose package tours in 2019.
  • Greece topped the package holiday destination for Austrians in 2019.
  • More than 55% of Canadians opt for package tours when vacationing abroad.
  • In 2019, Turkey attracted 7 million Russian tourists, most of whom chose package tours.
  • The online package holiday market in the U.S. was $57 billion in 2018, expected to reach $68 billion in 2019.
  • In 2019, package vacation's share in Germany’s total foreign travel spending was at a whopping 72%.

Table of Contents

The Latest Package Holiday Industry Statistics Explained

The global package holiday market projected market value for 2021 is approximately $272.96 billion.

This statistic indicates that the projected market value of the global package holiday market for the year 2021 is estimated to be around $272.96 billion. This figure represents the total value of package holidays purchased by consumers worldwide for the specified year. The statistic suggests that package holidays continue to be a significant and lucrative sector within the travel industry, demonstrating sustained demand for all-inclusive travel packages that bundle transportation, accommodation, and other essentials together. The forecasted market value serves as an important metric for understanding the scale and economic impact of package holidays on a global scale.

In 2019, Europe dominated the package holidays market, with a 65% share.

The statistic “In 2019, Europe dominated the package holidays market, with a 65% share” indicates that the European region had a significant presence and control in the package holidays market during that year. This means that out of all the package holidays sold worldwide in 2019, 65% of them were related to or within Europe. This dominance suggests that Europe was a popular destination for travelers looking for organized, pre-packaged vacation deals, possibly due to its diverse and attractive offerings such as cultural experiences, historical sites, natural landscapes, and leisure activities. The statistic highlights Europe’s strong position in the tourism industry and its appeal as a top destination for holidaymakers.

The package holiday sector size was valued at $178.52billion in 2019.

The statistic indicates that the package holiday sector had a total value of $178.52 billion in 2019. This value represents the combined revenue generated by the various companies and businesses operating within the package holiday industry, including travel agencies, tour operators, hotels, airlines, and other related businesses. The size of the package holiday sector reflects the demand for all-inclusive travel packages that offer convenience and cost savings to consumers looking for organized travel experiences. The high valuation of $178.52 billion suggests that the package holiday sector is a significant and thriving segment of the global tourism industry, contributing substantially to the economy.

The package holiday industry is expected to grow at a Compound Annual Growth Rate (CAGR) of 9.2% from 2020 to 2027.

The statement indicates that the package holiday industry is projected to experience steady growth at a Compound Annual Growth Rate (CAGR) of 9.2% over the period from 2020 to 2027. This means that on average, the industry’s revenue is expected to increase by 9.2% each year during this period. A CAGR takes into account the compounding effect of annual growth and provides a more accurate representation of the industry’s overall growth trajectory compared to a simple annual growth rate. This forecast suggests that the package holiday market is expected to expand significantly over the stated time frame, indicating potential opportunities for businesses operating within this sector or investors looking to capitalize on the industry’s growth potential.

In 2020, package holidays accounted for 48% of international tourism.

The statistic states that in 2020, package holidays comprised 48% of international tourism. This suggests that almost half of international travelers chose to book their trips through package holiday deals, which typically include accommodation, transportation, and other services bundled together at a fixed price. The significance of this statistic lies in the popularity and prevalence of package holidays as a preferred option for many travelers to simplify their travel planning process and potentially save costs. The high percentage indicates the strong market demand for package holiday offerings, highlighting the importance of this sector in the tourism industry.

Spain was the most popular package holiday destination for UK travelers in 2019.

The statistic “Spain was the most popular package holiday destination for UK travelers in 2019” indicates that among all the countries UK travelers visited for package holidays in 2019, Spain emerged as the top choice. This suggests that a significant number of UK travelers opted to visit Spain for their holiday packages compared to other destinations. The popularity of Spain could be attributed to various factors such as its Mediterranean climate, diverse tourist attractions, cultural experiences, and accessibility. The statistic highlights the strong preference that UK travelers have for Spain as a holiday destination, showcasing its popularity and appeal among this demographic during the year 2019.

The number of package holiday bookings from Germany to foreign countries increased to nearly 23.7 million in 2019.

This statistic indicates that the volume of package holiday bookings made by individuals in Germany for travel to international destinations saw a significant rise, reaching approximately 23.7 million bookings in the year 2019. The increase suggests growing interest or demand among German travelers for organized holiday packages that include accommodations, transportation, and possibly additional services or activities. This surge in bookings can be influenced by various factors such as economic conditions, travel trends, marketing efforts by travel companies, and the appeal of foreign destinations. The data could be valuable for stakeholders in the travel industry for assessing market trends, shaping marketing strategies, and catering to the preferences of German tourists.

The U.S. package holiday market size is projected to reach USD 192.6 billion by 2027.

The statistic suggests that the U.S. package holiday market is expected to grow significantly in the coming years, with a projected market size of USD 192.6 billion by 2027. This forecast indicates a substantial increase in the demand for package holidays among U.S. consumers and a positive outlook for the industry. Factors contributing to this growth could include rising disposable incomes, an increased preference for convenience and bundled travel services, as well as a recovering economy post-pandemic. The projected market size serves as an important indicator for stakeholders in the travel and tourism industry to anticipate and prepare for the evolution of the package holiday market in the United States over the next few years.

The Asia Pacific market is anticipated to grow at the fastest CAGR of 10.4% from 2020 to 2027, as per a report.

This statistic indicates the projected growth rate of the Asia Pacific market from 2020 to 2027, as estimated by a report. The Compound Annual Growth Rate (CAGR) of 10.4% suggests that the market in the Asia Pacific region is expected to expand steadily over the specified period, outpacing other regions. This growth rate implies that the market size in the Asia Pacific region is anticipated to increase by 10.4% on average every year between 2020 and 2027. Such a high CAGR indicates a potentially favorable investment or business opportunities in the Asia Pacific market during this timeframe.

In 2019, around 15.8 million Brits booked a package holiday overseas.

The statistic “In 2019, around 15.8 million Brits booked a package holiday overseas” indicates the number of residents from the United Kingdom who purchased a pre-arranged travel package that included both transportation and accommodations for trips outside of the country during the year 2019. This statistic highlights the significant demand for organized travel options among British individuals, suggesting a popular preference for the convenience and ease of booking all-inclusive vacation packages. The relatively high number of 15.8 million individuals engaging in this type of travel also reflects the overall travel behavior and preferences of the British population, emphasizing their interest in international tourism and exploration.

Reportedly in 2019, 46% of inbound travellers to the USA opted for package holidays.

The statistic ‘Reportedly in 2019, 46% of inbound travelers to the USA opted for package holidays’ indicates that nearly half of the visitors entering the USA during that year chose to purchase package holiday deals. This statistic suggests that package holidays are a popular choice among international travelers coming to the United States, offering a convenient and potentially cost-effective way to travel. The data may also reflect a preference for organized tours and inclusive travel packages that provide a structured itinerary and take care of various aspects of the travel experience, such as accommodations, transportation, and activities. Overall, this statistic highlights the significant appeal of package holidays among inbound travelers to the USA in 2019.

More than 50% of Russian tourists preferred to buy package tours in 2019.

The statistic “More than 50% of Russian tourists preferred to buy package tours in 2019” indicates that a majority of Russian tourists chose to purchase bundled travel packages that typically include accommodations, transportation, and possibly other amenities in 2019. This preference for package tours suggests that Russian tourists valued the convenience and simplicity of having their travel arrangements organized and provided by a single service provider. The statistic implies that packaged tours were a popular choice among Russian travelers during the year, potentially due to factors such as cost-effectiveness, time-saving benefits, and the peace of mind that comes with having all aspects of their trip coordinated for them.

Over 72% of Japanese overseas travelers picked package tours in 2019.

The statistic states that in 2019, over 72% of Japanese overseas travelers chose to book package tours for their travel experiences. This indicates a strong preference among Japanese travelers for the convenience and all-inclusive nature of package tours, which typically include transportation, accommodation, meals, and guided tours in a single booking. The high percentage suggests that Japanese travelers value the ease of planning and the sense of security offered by package tours when traveling abroad. Additionally, opting for package tours can often result in cost savings compared to booking individual components separately, making it an attractive choice for many Japanese travelers seeking a hassle-free and organized travel experience.

The package holiday industry represented approximately 61% of all foreign travel from France in 2018.

This statistic indicates that in 2018, package holidays accounted for approximately 61% of all foreign travel originating from France. This suggests that a significant majority of French travelers opted for package holiday deals, which often include transportation, accommodation, and sometimes additional services like tours or activities, all bundled together for a set price. The popularity of package holidays in France could be attributed to the convenience, ease of booking, and potentially cost savings compared to booking individual components separately. This statistic provides valuable insight into the preferences and behavior of French travelers and emphasizes the importance of the package holiday industry within the broader foreign travel sector in France.

Approximately 58% of China’s overseas tourists chose package tours in 2019.

The statistic stating that approximately 58% of China’s overseas tourists chose package tours in 2019 indicates that a significant majority of Chinese travelers opt for organized travel packages when visiting foreign destinations. This preference for package tours suggests that many Chinese tourists prioritize convenience, cost-effectiveness, and potentially a sense of security and guidance while exploring new countries. The high percentage also reflects the popularity and accessibility of package tours in the Chinese tourism market, highlighting a strong demand for structured travel experiences among Chinese travelers venturing beyond their borders. Understanding this statistic can be valuable for tour operators, destination marketers, and policymakers seeking to cater to the preferences and behaviors of Chinese tourists and enhance their overall travel experiences.

Greece topped the package holiday destination for Austrians in 2019.

The statistic ‘Greece topped the package holiday destination for Austrians in 2019’ indicates that Greece was the most popular choice among Austrian tourists for package holiday destinations in that year. This means that a significant number of Austrian travelers opted to visit Greece for their holidays, likely due to factors such as its pleasant Mediterranean climate, beautiful landscapes, rich history and cultural offerings, and the convenience and affordability of package holiday deals. The preference for Greece as a holiday destination suggests that Austrian tourists found Greece to be an attractive and desirable choice for their vacation needs in 2019.

More than 55% of Canadians opt for package tours when vacationing abroad.

The statistic that more than 55% of Canadians opt for package tours when vacationing abroad indicates that a majority of Canadian travelers prefer organized tour packages as their way of experiencing international travel. This data suggests that Canadians are inclined towards the convenience, structure, and inclusive nature of package tours, which typically include accommodations, transportation, and itinerary planning. The preference for package tours may be influenced by factors such as time constraints, desire for a stress-free experience, and the perceived value-for-money aspect of bundled services. Ultimately, this statistic highlights a prevalent trend among Canadian travelers in seeking pre-arranged travel packages for their vacations abroad.

In 2019, Turkey attracted 7 million Russian tourists, most of whom chose package tours.

The statistic suggests that in 2019, Turkey experienced a substantial influx of Russian tourists, with 7 million visitors from Russia choosing to travel to Turkey. The fact that most of these tourists opted for package tours indicates a common preference for structured travel itineraries among Russian visitors to Turkey. The significant number of Russian tourists highlights the strong appeal of Turkey as a tourist destination for this particular demographic, potentially due to factors such as proximity, affordability, cultural attractions, and favorable exchange rates. This influx of tourists likely had a notable impact on Turkey’s tourism industry, economy, and cultural exchange between the two countries.

The online package holiday market in the U.S. was $57 billion in 2018, expected to reach $68 billion in 2019.

The statistic indicates that the online package holiday market in the United States was valued at $57 billion in 2018, and it is projected to increase to $68 billion in 2019. This growth represents a significant 19% increase from one year to the next. The data reflects the expanding popularity and consumer demand for online package holidays as a convenient and cost-effective way to book travel arrangements. The market’s impressive growth rate suggests a thriving industry with opportunities for both businesses and consumers in the online travel sector in the U.S.

In 2019, package vacation’s share in Germany’s total foreign travel spending was at a whopping 72%.

The statistic indicating that package vacations accounted for 72% of Germany’s total foreign travel spending in 2019 suggests a significant dominance of this type of travel arrangement in the market. This high share implies that a large majority of German travelers opted for pre-organized package deals that typically include accommodation, transport, and other services bundled together. The popularity of package vacations could be influenced by factors such as convenience, cost savings, and ease of planning for travelers. The statistic highlights the strong preference for this all-inclusive travel option among German tourists and underscores the importance of package vacations in shaping the country’s outbound tourism expenditure landscape.

References

0. – https://www.www.travelandtourworld.com

1. – https://www.www.thetravelnetworkgroup.co.uk

2. – https://www.www.prnewswire.com

3. – https://www.www.statista.com

4. – https://www.www.aircosmosinternational.com

5. – https://www.www.grandviewresearch.com

6. – https://www.www.handelsblatt.com

7. – https://www.rbth.com

8. – https://www.www.chinatravelnews.com

9. – https://www.www150.statcan.gc.ca

10. – https://www.www.ruv.is

11. – https://www.www.japantimes.co.jp

How we write our statistic reports:

We have not conducted any studies ourselves. Our article provides a summary of all the statistics and studies available at the time of writing. We are solely presenting a summary, not expressing our own opinion. We have collected all statistics within our internal database. In some cases, we use Artificial Intelligence for formulating the statistics. The articles are updated regularly.

See our Editorial Process.

Table of Contents

... Before You Leave, Catch This! 🔥

Your next business insight is just a subscription away. Our newsletter The Week in Data delivers the freshest statistics and trends directly to you. Stay informed, stay ahead—subscribe now.

Sign up for our newsletter and become the navigator of tomorrow's trends. Equip your strategy with unparalleled insights!