GITNUX MARKETDATA REPORT 2024

Statistics About The Most Luxurious Brands

Luxury brands tend to have high price points, exclusive distribution channels, and strong brand recognition among affluent consumers.

Highlights: Most Luxurious Brands

  • The luxury market is expected to reach a market value of around 374.85 billion U.S. dollars by 2025,
  • Louis Vuitton is the highest valued luxury brand in the world, with an estimated brand value of 47.2 billion U.S. dollars in 2021,
  • Gucci ranks second with an estimated brand value of 17.63 billion U.S. dollars in 2021,
  • In 2021, around 2.65 billion U.S. dollars revenue will be generated from online luxury fashion sales,
  • Chanel had an estimated brand value of 11.12 billion U.S. dollars in 2021,
  • Hermes ranks fourth among luxury brands, with a brand value of 10.62 billion U.S. dollars in 2021,
  • 64% of luxury brand sales are influenced by online interactions,
  • Millennials and Gen Z are expected to account for 45% of luxury consumption by 2025,
  • LVMH, the parent company of brands like Louis Vuitton and Dior, recorded revenue of approximately 44.7 billion euros in 2020,
  • Swiss watch brand, Rolex, is estimated to produce around 800,000 timepieces annually,
  • Instagram is the most important social network for 73% of luxury customers,
  • China is the fastest growing luxury market, with expected annual growth of 6% between 2018–2025,
  • Prada ranks sixth among luxury brands, with a brand value of 6.1 billion U.S. dollars in 2021,
  • Burberry ranked tenth with an estimated brand value of 4.7 billion U.S. dollars in 2021,
  • 85% of luxury growth was driven by Generations Y and Z in 2020,
  • In 2020, 30% of luxury sales were made online, an increase from 12% in 2019,
  • L’Oréal Luxe brands had a total of 11.54 billion euros in sales in 2020,
  • In 2017, the personal luxury goods market was valued at 307 billion euros,
  • In 2019, luxury cars made up about 8% of the total car market,
  • Cartier is considered the most valuable jewelry brand with a brand value reaching USD 15 billion in 2020,

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Today, we delve into the world of luxury and opulence as we explore the realm of the most luxurious brands in the market. Join us as we uncover the allure and prestige associated with these iconic brands that command attention and admiration worldwide.

The Latest Most Luxurious Brands Explained

The luxury market is expected to reach a market value of around 374.85 billion U.S. dollars by 2025,

The statistic indicates that the luxury market is projected to experience significant growth, with a forecasted market value of approximately 374.85 billion U.S. dollars by the year 2025. This suggests a substantial increase in consumer demand for high-end luxury goods and services over the coming years. Factors contributing to this growth may include rising disposable incomes, changing consumer preferences towards premium and luxury products, as well as expanding markets in emerging economies. Such a positive outlook for the luxury market signifies potential opportunities for businesses operating in this sector to capitalize on evolving consumer trends and expand their market presence and revenue streams in the foreseeable future.

Louis Vuitton is the highest valued luxury brand in the world, with an estimated brand value of 47.2 billion U.S. dollars in 2021,

The statistic “Louis Vuitton is the highest valued luxury brand in the world, with an estimated brand value of 47.2 billion U.S. dollars in 2021” highlights the significant market position and financial worth of Louis Vuitton within the luxury industry. Brand value is a measure that captures the overall financial worth of a brand, encompassing factors such as brand recognition, customer loyalty, and perceived value. In this context, Louis Vuitton’s remarkable brand value of 47.2 billion U.S. dollars indicates strong consumer demand, brand prestige, and effective marketing strategies that have solidified its status as a leading luxury brand. This statistic underscores Louis Vuitton’s success in maintaining a premium image, exceptional quality products, and a strong global presence, all contributing to its dominant position in the luxury market.

Gucci ranks second with an estimated brand value of 17.63 billion U.S. dollars in 2021,

The statistic indicates that Gucci, a well-known luxury brand, holds the second position in terms of brand value in 2021, estimated at 17.63 billion U.S. dollars. This suggests that Gucci’s brand is highly esteemed and recognized in the market, reflecting the strong reputation and appeal of its products among consumers. The high brand value also signifies the successful branding strategies and marketing efforts implemented by Gucci to maintain its position in the competitive luxury market. Overall, this statistic highlights Gucci’s significant presence and relevance in the global fashion industry, showcasing its continued success and influence in the market.

In 2021, around 2.65 billion U.S. dollars revenue will be generated from online luxury fashion sales,

The statistic stating that around 2.65 billion U.S. dollars in revenue will be generated from online luxury fashion sales in 2021 reflects the significant growth and impact of the digital luxury fashion market. This figure indicates a strong consumer demand for high-end fashion products purchased through online channels, likely driven by factors such as convenience, accessibility, and the shift towards online shopping due to the COVID-19 pandemic. The data highlights the increasing emphasis placed by luxury retailers on their online presence and e-commerce strategies to cater to evolving consumer preferences and capture a larger share of the luxury fashion market.

Chanel had an estimated brand value of 11.12 billion U.S. dollars in 2021,

The statistic that Chanel had an estimated brand value of 11.12 billion U.S. dollars in 2021 indicates the monetary worth attributed to the Chanel brand based on factors such as brand recognition, customer loyalty, market position, and overall perception in the fashion industry. This valuation is derived from various quantitative and qualitative assessments, including financial performance, market trends, consumer preferences, and competitive landscape. A high brand value suggests that Chanel is considered a prestigious and desirable luxury brand, garnering significant attention and demand in the market. This valuation serves as a key indicator of Chanel’s strength and influence within the fashion industry, reflecting its ability to generate revenue, maintain a loyal customer base, and sustain its reputation as a leading luxury fashion brand globally.

Hermes ranks fourth among luxury brands, with a brand value of 10.62 billion U.S. dollars in 2021,

The statistic indicates that Hermes is the fourth most valuable luxury brand in 2021, with a brand value of 10.62 billion U.S. dollars. Brand value is a measure of the financial worth of a brand, representing the estimated total economic value of the brand’s reputation and recognition in the marketplace. This ranking suggests that Hermes is highly esteemed and recognized within the luxury sector, contributing to its strong financial performance and market position. The data reflects the brand’s ability to maintain a strong presence, customer loyalty, and premium positioning in a competitive industry, further solidifying its status as a valued luxury brand in the global market.

64% of luxury brand sales are influenced by online interactions,

The statistic that 64% of luxury brand sales are influenced by online interactions suggests that a significant portion of consumers’ purchasing decisions for luxury brands are impacted by their digital experiences. This statistic highlights the growing importance of online channels such as social media, websites, and other digital platforms in driving consumer behavior towards luxury products. It underscores the need for luxury brands to have a robust online presence and engagement strategy to effectively connect with their target audience and drive sales. Understanding and leveraging online interactions can give luxury brands a competitive edge in reaching and influencing consumers in today’s increasingly digital landscape.

Millennials and Gen Z are expected to account for 45% of luxury consumption by 2025,

The statistic suggests that by the year 2025, individuals categorized as Millennials and Generation Z are projected to make up 45% of the total luxury goods consumption. This indicates a significant shift in consumer behavior within the luxury market, highlighting the growing influence and purchasing power of younger generations. The trend reflects changing preferences, lifestyles, and values among Millennials and Gen Z, indicating a potential transformation in the luxury retail landscape. As these demographic groups continue to wield greater economic influence, luxury brands may need to adapt their marketing strategies and product offerings to cater to the preferences and expectations of these younger consumers in order to remain competitive and sustain growth in the luxury sector.

LVMH, the parent company of brands like Louis Vuitton and Dior, recorded revenue of approximately 44.7 billion euros in 2020,

The statistic that LVMH, the parent company of luxury brands including Louis Vuitton and Dior, recorded revenue of approximately 44.7 billion euros in 2020 indicates the significant financial success of the conglomerate in the midst of global economic challenges. This revenue figure reflects the robust performance of LVMH’s portfolio of prestigious brands, emphasizing their strong market presence and appeal to affluent consumers worldwide. The substantial revenue generated by LVMH further underscores its position as a major player in the luxury goods industry and highlights the resilience of high-end consumer markets despite the economic uncertainties brought about by the COVID-19 pandemic.

Swiss watch brand, Rolex, is estimated to produce around 800,000 timepieces annually,

The statistic indicates that the renowned Swiss watch brand, Rolex, produces approximately 800,000 watches each year. This figure highlights Rolex’s significant presence in the luxury watch market and showcases the brand’s strong manufacturing capabilities. The annual production of 800,000 timepieces underscores Rolex’s ability to meet the high demand for its prestigious watches while maintaining high standards of craftsmanship and quality control. This statistic also exemplifies Rolex’s position as a leading player in the luxury watch industry, known for its precision engineering, timeless design, and status symbol appeal.

Instagram is the most important social network for 73% of luxury customers,

The statistic “Instagram is the most important social network for 73% of luxury customers” indicates that a significant majority of consumers who purchase luxury products or services prioritize Instagram over other social media platforms. This suggests that businesses in the luxury sector should pay close attention to their Instagram presence and engagement strategies in order to effectively reach and connect with their target audience. By recognizing the importance of Instagram to their customer base, luxury brands can leverage this platform to showcase their products or services, engage with followers, and ultimately drive brand awareness and sales within this demographic.

China is the fastest growing luxury market, with expected annual growth of 6% between 2018–2025,

The statistic indicates that China is experiencing rapid growth in its luxury market, surpassing other regions in terms of the pace of expansion. The expected annual growth rate of 6% between 2018–2025 suggests a sustained and healthy increase in sales and consumption of luxury goods in the Chinese market over the specified period. This growth rate reflects a strong demand for high-end products and services among Chinese consumers, driven by factors such as increasing disposable incomes, a growing middle class, and shifting consumer preferences towards luxury items. As a result, businesses operating in the luxury sector, both domestic and international, may benefit from the significant opportunities presented by China’s thriving luxury market.

Prada ranks sixth among luxury brands, with a brand value of 6.1 billion U.S. dollars in 2021,

The statistic indicates that Prada holds the sixth position in the ranking of luxury brands based on their brand value in 2021, with an estimated value of 6.1 billion U.S. dollars. Brand value reflects the overall financial worth of a brand, taking into account factors such as brand recognition, consumer loyalty, and revenue generation. This ranking implies that Prada is considered a significant player within the luxury fashion industry, with a strong market presence and appeal to consumers. By holding the sixth position in brand value among luxury brands, Prada showcases its competitive standing and influence in the market, positioning itself as a key player in the global luxury fashion landscape.

Burberry ranked tenth with an estimated brand value of 4.7 billion U.S. dollars in 2021,

This statistic indicates that the luxury fashion brand Burberry was ranked tenth in terms of brand value for the year 2021, with an estimated value of 4.7 billion U.S. dollars. Brand value reflects the financial worth of a brand, including its reputation, customer loyalty, and market position. Burberry’s high ranking suggests that it is a well-established and respected brand in the fashion industry, with significant value attributed to its name and image. This figure serves as an important metric for assessing Burberry’s market strength and competitiveness relative to other brands in the global market.

85% of luxury growth was driven by Generations Y and Z in 2020,

The statistic that 85% of luxury growth was driven by Generations Y and Z in 2020 indicates that a significant portion of the expansion in the luxury market can be attributed to consumers belonging to these younger generations. This finding highlights the changing consumer preferences and purchasing power of younger individuals, suggesting that they are increasingly playing a key role in shaping the luxury industry landscape. The data suggests that companies targeting the luxury market should pay close attention to the needs, preferences, and behaviors of Generations Y and Z in order to effectively capture this growing segment of affluent consumers and capitalize on the opportunities presented by their influence on luxury market growth.

In 2020, 30% of luxury sales were made online, an increase from 12% in 2019,

The statistic indicates a significant shift in consumer behavior within the luxury goods market, with 30% of luxury sales occurring online in 2020, marking a notable increase from 12% in 2019. This suggests a growing acceptance of e-commerce platforms within the traditionally brick-and-mortar focused luxury industry. The rise in online luxury sales could be attributed to various factors such as the impact of the COVID-19 pandemic, changing consumer preferences towards convenient and contactless shopping experiences, and the efforts made by luxury brands to enhance their online presence and services. The 18% increase within a year highlights the accelerating pace at which luxury consumers are embracing digital channels for their high-end purchases, prompting luxury brands to adapt their strategies and invest in technology to cater to this evolving trend and secure their market share in the fast-evolving e-commerce landscape.

L’Oréal Luxe brands had a total of 11.54 billion euros in sales in 2020,

The statistic means that collectively, the high-end luxury brands under the umbrella of L’Oréal generated a significant amount of revenue totaling 11.54 billion euros in sales during the year 2020. This indicates a strong performance for L’Oréal’s Luxe division in the luxury cosmetics and beauty industry. The figure reflects the combined sales revenue from premium beauty products across various L’Oréal Luxe brands, showcasing the popularity and consumer demand for luxury items within the company’s product lineup. The statistic suggests that L’Oréal’s Luxe brands have a sizable market share and are successful in attracting customers willing to invest in high-end beauty products.

In 2017, the personal luxury goods market was valued at 307 billion euros,

The statistic indicates that in 2017, the market for personal luxury goods had a total value of 307 billion euros. This figure represents the revenue generated from the sale of high-end products such as designer fashion, accessories, jewelry, and watches. The value of the personal luxury goods market serves as a key indicator of consumer spending behavior and the overall health of the luxury retail industry. The substantial size of the market highlights the significant demand and purchasing power of consumers for luxury items in 2017, reflecting the continued appeal and relevance of such products in the global marketplace.

In 2019, luxury cars made up about 8% of the total car market,

The statistic ‘In 2019, luxury cars made up about 8% of the total car market’ indicates that luxury cars accounted for approximately 8% of all car sales in that particular year. This suggests that a relatively small proportion of the overall car market was composed of luxury vehicles. The statistic provides valuable insight into the market share and popularity of luxury cars compared to other types of vehicles, such as economy or mid-range cars. It can also be used by industry analysts, car manufacturers, and investors to track trends in consumer preferences, assess market competitiveness, and make informed decisions related to product development, marketing strategies, and investments within the luxury car sector.

Cartier is considered the most valuable jewelry brand with a brand value reaching USD 15 billion in 2020,

The statistic indicates that Cartier is recognized as the most valuable jewelry brand in the world, with a reported brand value of USD 15 billion in 2020. This value represents the monetary assessment of the brand’s intangible assets, such as its reputation, customer loyalty, and perceived quality, among others. A high brand value suggests that consumers see Cartier as a prestigious and desirable jewelry brand, willing to pay a premium for its products. This statistic highlights Cartier’s strong market position and the significant investment the brand has made in building its reputation and customer base, solidifying its status as a leader in the luxury jewelry industry.

References

0. – https://www.www.bain.com

1. – https://www.www.mckinsey.com

2. – https://www.www.statista.com

How we write our statistic reports:

We have not conducted any studies ourselves. Our article provides a summary of all the statistics and studies available at the time of writing. We are solely presenting a summary, not expressing our own opinion. We have collected all statistics within our internal database. In some cases, we use Artificial Intelligence for formulating the statistics. The articles are updated regularly.

See our Editorial Process.

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