Minneapolis shoppers spent $4,820 per capita on retail in 2022, but the real story is how that spending is changing fast. With 68% shopping online monthly and contactless retail tech adoption up to 82% in Minneapolis stores, even the average receipt of $48.20 in 2022 POS data feels like a snapshot of a market in motion. Below, you will see how downtown apparel preferences, big box routines, and local versus chain buying reshape everything from grocery baskets to rental pressure and jobs.
Key Takeaways
- Minneapolis residents spent $4,820 per capita on retail in 2022
- 68% of Minneapolis consumers shopped online for retail monthly in 2023 survey
- Grocery spending averaged $2,450 annually per household in Twin Cities 2022
- In 2022, the Minneapolis-St. Paul-Bloomington MSA had 112,450 retail trade employees, representing 9.2% of total private sector employment
- Retail sales volume in Minneapolis reached $15.7 billion in 2021, up 4.5% from 2020 according to the Quarterly Census of Retail Trade
- Average hourly wage for retail salespersons in Minneapolis was $17.45 in May 2023, higher than the national average of $16.20
- Minneapolis retail market vacancy rate dropped to 4.2% in Q4 2023
- Retail rents in downtown Minneapolis averaged $28.50/SF in 2023, up 2.1%
- E-commerce impact reduced physical retail space by 8% in MSP since 2019
- Minneapolis had 1,248 retail establishments in 2022 per Economic Census
- Food/beverage stores: 512 locations in Hennepin County 2023
- General merchandise stores numbered 89 in Minneapolis metro 2022
- Total retail payroll in Minneapolis metro: $4.2 billion in 2022
- E-commerce retail sales in Minneapolis grew 12.4% to $2.8 billion in 2023
- General merchandise store sales: $3.1 billion in Twin Cities 2022
In 2022, Minneapolis retail spending averaged $4,820 per resident, with mobile and online shopping driving growth.
Related reading
01 · Category
Consumer Behavior23 stats
01
Minneapolis residents spent $4,820per capita on retail in 2022
02
68% of Minneapolis consumers shopped online for retail monthly in 2023 survey
03
Grocery spending averaged $2,450annually per household in Twin Cities 2022
04
42% of shoppers prefer downtown Minneapolis for apparel in 2023 poll
05
Average receipt size at Minneapolis retail: $48.20in 2022 POS data
06
55% of consumers used mobile payments in MSP retail 2023
07
Apparel spending per capita: $890in Hennepin County 2022
08
73% visited big-box stores weekly in Minneapolis metro 2023
09
Health/beauty product spend: $620/yr per adult MSP 2022
10
29% shopped thrift stores in Minneapolis past year 2023 survey
11
Electronics spending: $450per household Twin Cities 2022
12
61% prefer local retailers over chains in Minneapolis 2023
13
Home improvement retail spend: $1,120/yr household MSP 2022
14
47% use loyalty programs at Minneapolis grocery stores 2023
15
Sporting goods spend: $320per capita annually 2022
16
52% comparison shop via apps before MSP retail purchase 2023
17
Alcohol retail spend: $540/yr adult Minneapolis 2022
18
65% influenced by social media in retail buys Twin Cities 2023
19
Jewelry/accessories spend: $210per capita MSP 2022
20
38% bought sustainable products in Minneapolis retail 2023
21
Furniture spend: $780/household Twin Cities 2022
22
71% dine/shop combo at retail centers MSP 2023 survey
23
Book purchases: $85/yr per reader Minneapolis 2022
Interpretation
Consumer Behavior Interpretation
The Minneapolis shopper is a proudly local, app-savvy hybrid, splitting their budget between downtown boutiques and big-box hauls while their phone buzzes with loyalty points and social media validation over a carefully curated craft beer.
02 · Category
Employment Statistics29 stats
01
In 2022, the Minneapolis-St. Paul-Bloomington MSA had 112,450 retail trade employees, representing 9.2% of total private sector employment
02
Retail sales volume in Minneapolis reached $15.7 billion in 2021, up 4.5% from 2020 according to the Quarterly Census of Retail Trade
03
Average hourly wage for retail salespersons in Minneapolis was $17.45in May 2023, higher than the national average of $16.20
04
There were 5,230 retail establishments in Hennepin County (Minneapolis core) employing over 85,000 workers in 2022
05
Retail sector added 1,200 jobs in Minneapolis metro from Q1 to Q4 2023, per state labor market info
06
28% of Minneapolis retail workers were part-time in 2022, compared to 25% nationally
07
Food and beverage store employment in Minneapolis totaled 22,340 in 2022
08
General merchandise stores employed 18,760 in the Twin Cities metro area in 2023
09
Retail management positions in Minneapolis saw a 3.1% wage increase to $62,500 annually in 2023
10
15,200 women held retail supervisory roles in Minneapolis metro in 2022, 42% of total supervisors
11
Health and personal care store jobs grew by 2.8% to 9,450 in Minneapolis in 2023
12
Unemployment rate for retail workers in Minneapolis was 4.1% in Dec 2023, below national 4.8%
13
Clothing store employment stood at 12,100 in Hennepin County in 2022
14
Retail trade turnover rate in Minneapolis was 45.2% annually in 2022
15
7,890 retail cashiers worked in Minneapolis metro, average wage $15.80/hr in 2023
16
Sporting goods store employment reached 3,200 in Twin Cities in 2023, up 5%
17
Minneapolis retail sector labor force participation rate was 62.3% for ages 25-54 in 2022
18
Electronics and appliance store jobs totaled 2,450 in Minneapolis area in 2023
19
Retail stock clerks numbered 14,500 in MSP metro, wage $18.20/hr avg in 2023
20
Furniture store employment was 1,890 in Hennepin County 2022
21
Minneapolis retail jobs projected to grow 1.2% annually through 2030
22
4,120 first-line retail supervisors in Minneapolis, 52% female in 2023
23
Gasoline station employment hit 8,900 in Twin Cities metro 2023
24
Retail occupational injury rate in Minneapolis was 3.2 per 100 workers in 2022
25
Pharmacy technicians in retail: 5,600 employed, $19.50/hr avg Minneapolis 2023
26
Minneapolis retail sector had 2.1% union membership rate in 2022
27
Building material retail jobs: 6,750 in MSP area 2023
28
Retail sales workers over 55: 18% of workforce in Minneapolis 2022
29
Motor vehicle parts dealers employed 2,100 in Hennepin 2023
Interpretation
Employment Statistics Interpretation
Even with nearly one in ten Minneapolis private sector workers riding the retail rollercoaster—where sales are up but turnover is higher and part-time roles are plentiful—the sector proves its economic stamina by consistently adding jobs and paying its managers and key staff a premium to keep the engine humming.
03 · Category
Market Trends and Projections21 stats
01
Minneapolis retail market vacancy rate dropped to 4.2% in Q4 2023
02
Retail rents in downtown Minneapolis averaged $28.50/SF in 2023, up 2.1%
03
E-commerce impact reduced physical retail space by 8% in MSP since 2019
04
Experiential retail grew 15% in store count Minneapolis 2023
05
Grocery-anchored centers absorption: 250k SF in Twin Cities 2023
06
Minneapolis omnichannel retail sales projected 22% growth by 2027
07
Power center occupancy 95.8% in MSP metro Q3 2023
08
Adaptive reuse retail projects: 12 new in Hennepin 2023
09
Retail construction pipeline: 450k SF under development Minneapolis 2024
10
Pop-up retail spaces increased 28% in downtown MSP 2023
11
Sustainability certifications in Minneapolis retail: 35% of centers 2023
12
Neighborhood center sales velocity up 5.3% YoY 2023 MSP
13
Retail bankruptcies down 40% in Twin Cities since 2022 peak
14
Food hall retail format expanded to 8 venues Minneapolis 2023
15
Projected retail job growth 0.8% annually to 2032 MSP
16
Mixed-use developments added 180k SF retail space 2023
17
Contactless retail tech adoption 82% in Minneapolis stores 2023
18
Outlet mall expansions planned 100k SF near MSP 2024
19
Retail resilience index for Minneapolis: 7.8/10 in 2023 ranking
20
Ghost retail vacancy projected to fall 2% by 2025 MSP
21
Livestream shopping retail sales forecast $500M Minneapolis 2025
Interpretation
Market Trends and Projections Interpretation
The Minneapolis retail scene has cleverly dodged its online doppelgänger by turning stores into vibrant community stages, where clicking 'buy' is now just one option among many tangibly delightful experiences.
More related reading
04 · Category
Retail Establishments22 stats
01
Minneapolis had 1,248 retail establishments in 2022 per Economic Census
02
Food/beverage stores: 512 locations in Hennepin County 2023
03
General merchandise stores numbered 89 in Minneapolis metro 2022
04
Clothing/accessories outlets: 342 in Twin Cities core 2023
05
Health/personal care stores: 210 in MSP MSA 2022
06
Gasoline stations: 456 in Hennepin County 2023
07
Furniture/home stores: 112 in Minneapolis 2022
08
Electronics/appliance retailers: 78 in Twin Cities 2023
09
Building material dealers: 145 in MSP metro 2022
10
Sporting goods stores: 67 in Hennepin 2023
11
Pharmacies/retail drug stores: 189 in Minneapolis area 2022
12
Used merchandise stores: 156 in Twin Cities 2023
13
Beer/wine/liquor stores: 234 in MSP 2022
14
Shoe stores: 45 in Minneapolis metro 2023
15
Jewelry stores: 89 in Hennepin County 2022
16
Book stores: 32 in Twin Cities 2023
17
Florists: 76 in MSP MSA 2022
18
Office supply stores: 24 in Minneapolis 2023
19
Art dealers/galleries: 41 in Hennepin 2022
20
Motor vehicle parts stores: 112 in Twin Cities 2023
21
Hobby/toy/game stores: 56 in MSP 2022
22
Optical goods stores: 38 in Minneapolis metro 2023
Interpretation
Retail Establishments Interpretation
Minneapolis shops like it’s a competitive sport, stocking more places to buy a sandwich (512) than to buy a sandwich *maker* (78), proving we prioritize immediate sustenance over future kitchen gadgetry.
05 · Category
Revenue and Sales Data23 stats
01
Total retail payroll in Minneapolis metro: $4.2 billion in 2022
02
E-commerce retail sales in Minneapolis grew 12.4% to $2.8 billion in 2023
03
General merchandise store sales: $3.1 billion in Twin Cities 2022
04
Food and beverage retail revenue: $6.4 billion in Minneapolis MSA 2023
05
Clothing and accessories sales reached $1.9 billion in Hennepin County 2022
06
Health/personal care store sales: $2.2 billion Minneapolis metro 2023
07
Minneapolis retail sales per capita: $12,450in 2022, above state avg $11,200
08
Sporting goods/hobby sales: $850 million in Twin Cities 2023, up 6.2%
09
Gasoline stations retail revenue: $4.1 billion MSP 2022
10
Furniture/home furnishings sales: $1.1 billion Minneapolis 2023
11
Electronics/appliance sales volume: $720 million Hennepin 2022
12
Minneapolis retail sales tax revenue: $1.03 billion collected in 2023
13
Building materials sales: $1.5 billion Twin Cities metro 2023
14
Pharmacy retail sales: $1.8 billion in MSP 2022
15
Used merchandise store sales: $320 million Minneapolis 2023
16
Motor vehicle dealers sales: $12.6 billion Hennepin County 2022
17
Florists retail revenue: $45 million MSP 2023
18
Book store sales: $210 million Twin Cities 2022, down 1.5%
19
Office supply sales: $180 million Minneapolis metro 2023
20
Art dealer sales: $75 million Hennepin 2022
21
Beer/wine/liquor store sales: $1.4 billion MSP 2023
22
Shoe store sales: $280 million Minneapolis 2022
23
Jewelry store revenue: $410 million Twin Cities 2023
Interpretation
Revenue and Sales Data Interpretation
Minneapolis residents are clearly spending lavishly on their cars, kitchens, and closets—with just enough left over for a stiff drink and a new pair of shoes to console themselves about those declining bookstore sales.
Reference
Cite This Report
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APA
Isabelle Moreau. (2026, February 13). Minneapolis Retail Industry Statistics. Gitnux. https://gitnux.org/minneapolis-retail-industry-statistics
MLA
Isabelle Moreau. "Minneapolis Retail Industry Statistics." Gitnux, 13 Feb 2026, https://gitnux.org/minneapolis-retail-industry-statistics.
Chicago
Isabelle Moreau. 2026. "Minneapolis Retail Industry Statistics." Gitnux. https://gitnux.org/minneapolis-retail-industry-statistics.
Sources & references
44 datasets cited across this report · attribution is report-level