From Peso Pluma's record-smashing album debut to a thriving live scene that saw Mexico City's arena host 150 shows, Mexico's music industry is booming, with recorded revenues soaring 19.6% to over $308 million in 2023.
Key Takeaways
- Mexico's recorded music market revenue grew by 19.6% to US$308.3 million in 2023, making it the 11th largest music market globally
- Mexico's music industry contributed 0.15% to national GDP in 2022, equating to approximately $2.1 billion
- Total recorded music revenue per capita in Mexico was $2.41 in 2023
- Streaming accounted for 82.3% of Mexico's total recorded music revenues in 2023, up from 78.1% in 2022
- Paid streaming subscriptions in Mexico increased by 24.7% to 8.2 million in 2023
- Video streaming revenues in Mexico rose 28.4% to represent 12% of total music revenue in 2023
- Peso Pluma's album "Génesis" debuted at No. 1 on Mexico's Top 100 Albums chart in 2023 with over 50 million streams in its first week
- Natanael Cano was the most streamed Regional Mexican artist in Mexico with 1.2 billion streams on Spotify in 2023
- Carin Leon's "Primera Cita" album sold 15,000 physical copies in Mexico in its first month of release in 2023
- The Mexico City Arena hosted 150 concerts in 2023, generating an estimated $120 million in ticket revenue
- Forbes Park in Mexico City saw attendance of 1.5 million for live music events in 2022
- Palacio de los Deportes venue in Mexico City generated $85 million from 120 shows in 2023
- Regional Mexican music genre grew by 48.6% in streams on Spotify in Mexico during 2023
- Corridos Tumbados subgenre accounted for 25% of all Regional Mexican streams in Mexico in 2023
- Banda MS de Sergio Lizárraga topped Mexico's year-end Regional Mexican albums chart for 2023 with 300 million streams
Mexico's music industry experienced major growth driven by streaming and live events.
Artists
- Peso Pluma's album "Génesis" debuted at No. 1 on Mexico's Top 100 Albums chart in 2023 with over 50 million streams in its first week
- Natanael Cano was the most streamed Regional Mexican artist in Mexico with 1.2 billion streams on Spotify in 2023
- Carin Leon's "Primera Cita" album sold 15,000 physical copies in Mexico in its first month of release in 2023
- Junior H ranked as Mexico's 3rd most streamed artist overall with 2.1 billion Spotify streams in 2023
- Gabito Ballesteros' "LADY GAGA" track amassed 500 million streams in Mexico in 2023
- Becky G's collaboration with Peso Pluma hit 1 billion global streams, 40% from Mexico in 2023
- Ivan Cornejo became the youngest artist to top Mexico's Top 50 chart at age 19 in 2023
- La Zowi's urban-regional fusion track reached 200 million streams in Mexico 2023
- Eslabon Armado's "Nora" 3-pack debuted with 100 million first-week streams in Mexico
- Fuerza Regida set record with 5 No.1 hits on Mexico Top 20 in 2023
- Chino Pacas' "El Gordo Trae el Mando" viral hit 300 million Mexico streams in 3 months 2023
- Los Ángeles Azules collab with Ha*Ash topped Mexico charts for 15 weeks in 2023
- Eden Muñoz's "Terco" album certified 3x Diamond in Mexico with 540k units 2023
- Mare Advertencia Lirika topped indie rap charts with 50 million streams Mexico 2023
- Xavi's "La Diabla" became Mexico's longest No.1 regional song at 20 weeks 2023
- Joel Alfonso's trap-corrido fusion hit 80 million streams in Mexico Q4 2023
- Luis R Conriquez set record 8 Top 10 regional singles in Mexico 2023
- Jasiel Nuñez "Mi Loco" album 400 million streams Mexico first half 2023
- Bayron Firestone viral corridos 150 million YouTube views Mexico 2023
- Gera MX demo tape went viral with 250 million plays Mexico 2023
- Tito Double P family duo 180 million streams Mexico 2023
- Novargente "Ya No Somos Na'" 120 million streams Mexico 2023
- Alex Hoyer pop revival 60 million streams Mexico 2023
Artists Interpretation
While the digital era's streaming billions might suggest a purely virtual revolution, the Mexican music industry's remarkable 2023 proves it's actually a masterful fusion of viral modernity and tangible tradition, where record-breaking online numbers still happily coexist with strong physical sales and regional roots.
Genres
- Regional Mexican music genre grew by 48.6% in streams on Spotify in Mexico during 2023
- Corridos Tumbados subgenre accounted for 25% of all Regional Mexican streams in Mexico in 2023
- Banda MS de Sergio Lizárraga topped Mexico's year-end Regional Mexican albums chart for 2023 with 300 million streams
- Norteño genre streams in Mexico surged 32% year-over-year on Apple Music in 2023
- Grupero music represented 18% of Mexico's top 200 daily streams on Spotify in Q3 2023
- Ranchera genre saw a 12% decline in streams but 20% rise in physical sales in Mexico 2023
- Sierreño subgenre streams doubled to 800 million in Mexico on Spotify 2023
- Banda Carnaval topped 10 regional charts with 150 million streams in 2023
- Duranguense genre recovered 15% in streams after pandemic dip in Mexico 2023
- Cumbia Rebajada streams grew 55% to 400 million in Mexico on YouTube 2023
- Tejano music crossover streams up 28% in Mexico, influencing 10% of border plays 2023
- Mariachi streams surged 22% to 250 million on Spotify Mexico playlists 2023
- Sonidero genre digital plays up 18% to 150 million in Mexico urban areas 2023
- Bolero revival streams increased 30% to 100 million in Mexico 2023
- Huapango streams rose 25% driven by viral TikTok trends in Mexico 2023
- Chalino Sánchez tributes generated 120 million streams in Mexico 2023
- Regetton revival with cumbia mix hit 300 million streams Mexico 2023
- Zapateado folk fusion digital sales up 40% in Mexico 2023
- Jaripeo genre events streamed online 50 million views Mexico 2023
- Chihuahueño banda style up 35% streams rural Mexico 2023
- Polka norteña digital revival 80 million streams Mexico 2023
- Son jarocho UNESCO listings boosted streams 20% Mexico 2023
- Guaracha electronic-Mex fusion 200 million plays Mexico 2023
Genres Interpretation
While regional Mexican music's streaming numbers are exploding like confetti at a carnival, with everything from corridos tumbados to sierreño dominating the charts, the fact that the classic ranchera genre saw its streams dip yet physical sales soar proves that in Mexico, the heart still wants what the hands can hold.
Live Events
- The Mexico City Arena hosted 150 concerts in 2023, generating an estimated $120 million in ticket revenue
- Forbes Park in Mexico City saw attendance of 1.5 million for live music events in 2022
- Palacio de los Deportes venue in Mexico City generated $85 million from 120 shows in 2023
- Vive Latino festival in Mexico City attracted 180,000 attendees over two days in 2023, generating $25 million
- Autodromo Hermanos Rodriguez hosted 10 major concerts in 2023 with average attendance of 80,000 per event
- Corona Capital festival drew 85,000 unique attendees across three days in 2023
- Estadio Azteca sold out 4 Bad Bunny shows totaling 400,000 tickets in 2022-2023 season
- Tecate Emblema festival in Mexico City had 120,000 attendees in 2023
- Arena Monterrey hosted 90 concerts averaging $1 million gross each in 2023
- Flow Fest in Mexico City sold 200,000 tickets across two days in 2023
- Auditorio Nacional in Mexico City had 200 shows with 1.2 million total attendance 2023
- Ceremonia festival attendance reached 70,000 in 2023 with $12 million revenue
- Hell & Heaven festival in Toluca drew 50,000 metal fans in 2023
- Download Festival Mexico sold 45,000 tickets in 2023
- EDC Mexico festival attendance hit 200,000 over 3 days in 2023
- Pa'l Norte festival in Monterrey had 300,000 attendees over 3 days 2023
- AXE Ceremonia shifted to rock focus with 60,000 attendees 2023
- Sonora Santanera anniversary tour sold 500,000 tickets Mexico 2023
- Machaca Fest in Monterrey 100,000 attendees over 4 days 2023
- NBA Mexico games halftime shows drew 1 million live + stream viewers 2023
- Lollapalooza Chicago-Mexico crossover 20k Mexican attendees 2023
- Gamma Fest electronic 40,000 attendees Mexico City 2023
- Rock en tu Idioma tour 250 shows 500k attendance Mexico 2023
Live Events Interpretation
Despite these venues and festivals representing billions of dollars and millions of attendees, it's clear that Mexico's music industry is basically just an enormous, wildly successful national block party where everyone is invited and the headliner is always "more."
Market Revenue
- Mexico's recorded music market revenue grew by 19.6% to US$308.3 million in 2023, making it the 11th largest music market globally
- Mexico's music industry contributed 0.15% to national GDP in 2022, equating to approximately $2.1 billion
- Total recorded music revenue per capita in Mexico was $2.41 in 2023
- Mexico's sync licensing revenue for music increased by 35% to $15 million in 2023
- Performance rights royalties collected in Mexico totaled $45 million in 2022
- Mexico's vinyl sales increased 45% to 120,000 units in 2023
- Export revenue from Mexican music to the US reached $50 million in 2023
- Neighboring rights royalties in Mexico hit $28 million, up 25% in 2023
- Digital download sales in Mexico fell 10% but totaled 5 million units in 2023
- Live music ticket sales in Mexico totaled $450 million in 2023, up 50% from 2022
- Merchandise sales at Mexican music events reached $80 million in 2023
- Brand sync deals for Mexican music rose 40% to $20 million value in 2023
- Tourism boost from music festivals added $300 million to Mexico economy in 2023
- Public performance royalties distributed $35 million by SACM in Mexico 2023
- Music publishing revenue in Mexico grew 22% to $55 million in 2023
- Home taping levies contributed $5 million to Mexican music funds in 2023
- Blank audio revenue from streaming in Mexico was $10 million in 2023
- Film soundtrack licensing for Mexican music earned $8 million in 2023
- Gaming soundtrack uses of Mexican music generated $3 million 2023
- TV advertising sync fees for music in Mexico $12 million 2023
- Radio airplay royalties $22 million collected in Mexico 2023
- Corporate event music bookings $15 million Mexico industry 2023
- Streaming payout per stream average $0.0042 in Mexico 2023
Market Revenue Interpretation
Mexico’s music industry is proving its economic rhythm is more than just background noise, with a 19.6% revenue crescendo making it the world's 11th largest market, while live music and sync deals are hitting high notes, even if artists are still earning mere centavos per stream.
Streaming
- Streaming accounted for 82.3% of Mexico's total recorded music revenues in 2023, up from 78.1% in 2022
- Paid streaming subscriptions in Mexico increased by 24.7% to 8.2 million in 2023
- Video streaming revenues in Mexico rose 28.4% to represent 12% of total music revenue in 2023
- Ad-supported streaming grew 16.2% in Mexico, comprising 45% of total streaming revenues in 2023
- Spotify's premium subscribers in Mexico reached 7.5 million by Q4 2023, up 22%
- YouTube Music streams in Mexico grew 40% to 15 billion plays in 2023
- Deezer's user base in Mexico expanded by 18% to 4 million MAUs in 2023
- Amazon Music Unlimited subscribers in Mexico grew 30% to 2.5 million in 2023
- Tidal streams from Mexico increased 35% year-over-year to 3 billion in 2023
- Apple Music's top Mexico playlist "Top 50 México" had 500 million streams monthly average 2023
- SoundCloud monthly active users in Mexico hit 1.8 million in Q3 2023
- Pandora's Mexico streams totaled 12 billion in 2023, up 25%
- Napster (now unlimited) saw 500,000 Mexico downloads in 2023
- Qobuz hi-fi streaming subscribers in Mexico tripled to 100,000 in 2023
- Anghami's Latin expansion added 800,000 Mexico users in 2023
- KKBOX streams from Mexico totaled 2 billion in 2023, up 20%
- Boomplay entered Mexico with 1 million downloads in first 6 months 2023
- Audiomack Mexico MAUs reached 2 million by end 2023
- NetEase Cloud Music Latin streams including Mexico up 50% 2023
- MelOn (Kakao) Mexico beta users streamed 500 million tracks 2023
- Resso (ByteDance) launched Mexico with 300k users Q4 2023
- Wynk Music Latin streams Mexico portion 1 billion 2023
- Hungama Music app 1.5 million Mexico downloads 2023
Streaming Interpretation
While Mexico's music industry is experiencing a streaming gold rush with every platform vying for listeners, the data reveals a savvy, subscription-hungry audience happily mining this new vein of digital riches.
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