From robotic mowers quietly conquering lawns to the enduring roar of gas engines, the global lawn mower market is a $27.4 billion industry where tradition and innovation are locked in a high-stakes battle for your backyard.
Key Takeaways
- Global lawn mower market size reached $27.4 billion in 2023
- US residential lawn mower sales revenue hit $4.2 billion in 2022
- Europe lawn mower market valued at $8.1 billion in 2023
- Global lawn mower units sold reached 45.2 million in 2023
- US lawn mower sales volume 12.1 million units in 2022
- Europe annual lawn mower sales 8.7 million units 2023
- Husqvarna held 15.2% market share in global lawn mowers 2023
- Toro Company captured 12.8% US lawn mower market share 2022
- John Deere 18.4% share in riding mowers North America 2023
- North America accounted for 35.6% of global lawn mower sales in 2023
- US represented 28.4% of worldwide lawn mower revenue 2022
- Europe held 29.2% market share in 2023 lawn mowers
- Global lawn mower market projected to grow at 4.8% CAGR to 2030
- US sales expected to reach 15.2 million units by 2028
- Europe market to hit $10.5 billion by 2030 at 5.1% CAGR
The global lawn mower market is large and growing, driven by electric and robotic models, with regional sales leaders in North America and Europe.
Brand Shares
1Husqvarna held 15.2% market share in global lawn mowers 2023
Verified2Toro Company captured 12.8% US lawn mower market share 2022
Verified3John Deere 18.4% share in riding mowers North America 2023
Verified4Honda 14.1% share robotic mowers Europe 2023
Directional5Briggs & Stratton 11.7% gas mower share global 2022
Single source6Ego Power+ 9.5% electric mower share US 2023
Verified7Ariens 13.2% commercial mower share North America 2023
Verified8STIHL 10.9% self-propelled share Europe 2023
Verified9Cub Cadet 16.7% riding mower share US 2022
Directional10Worx 8.4% battery mower share global 2023
Single source11Exmark 14.3% zero-turn share North America 2023
Verified12Fiskars 7.2% manual reel share worldwide 2022
Verified13Black & Decker 11.8% corded electric share Europe 2023
Verified14Scag 12.6% stand-on mower share US 2023
Directional15MTD Products 15.9% walk-behind share global 2022
Single source16Gravely 9.1% lawn tractor share North America 2023
Verified17AL-KO 10.5% mulching mower share Europe 2023
Verified18Craftsman 13.4% bagging mower share US 2022
Verified19Snapper 11.2% side-discharge share global 2023
Directional20DeWalt 8.7% aftermarket parts share 2023
Single source21Ryobi 12.3% residential mower share worldwide 2022
Verified22Ferris 14.8% commercial share US 2023
Verified23Gardena 9.6% DIY share Europe 2023
Verified24Greenworks 10.2% professional share global 2022
Directional25Bosch 7.9% smart mower share Asia-Pacific 2023
Single source26Karcher 11.5% hybrid share North America 2023
Verified27Makita 13.1% eco-friendly share Europe 2022
Verified28Bad Boy 12.4% heavy-duty share US 2023
VerifiedBrand Shares Interpretation
The global lawn mower market is a meticulously segmented battlefield where every brand, from Husqvarna's broad dominance to Fiskars' stubborn niche with manual reels, has staked its claim on a specific patch of grass, proving that in the quest for the perfect lawn, there is no one-size-fits-all conqueror.
Forecasts
1Global lawn mower market projected to grow at 4.8% CAGR to 2030
Verified2US sales expected to reach 15.2 million units by 2028
Verified3Europe market to hit $10.5 billion by 2030 at 5.1% CAGR
Verified4Robotic mowers forecast 12.3% CAGR to $5.2 billion 2030
Directional5Gas mower decline projected -2.1% CAGR globally to 2030
Single source6Electric mowers to grow 7.4% CAGR to $18.9 billion 2030
Verified7Commercial segment forecast 6.2% CAGR US to 2032
Verified8Asia-Pacific sales volume to 15.8 million units by 2029
Verified9Self-propelled mowers 5.7% CAGR Europe to 2030
Directional10Riding mowers US market to $8.1 billion by 2030
Single source11Battery-powered forecast 9.8% CAGR global 2031
Verified12Zero-turn mowers North America 7.2% CAGR to 2030
Verified13Manual reel stable at 1.5% CAGR worldwide 2030
Verified14Corded electric decline -3.4% CAGR Europe 2030
Directional15Stand-on mowers US 8.1% CAGR to 2032
Single source16Walk-behind global forecast 4.3% CAGR 2030
Verified17Lawn tractors North America to 4.2 million units 2029
Verified18Mulching mowers Europe 6.5% CAGR to 2030
Verified19Bagging mowers US stable 2.9% CAGR 2031
Directional20Side-discharge global 5.2% CAGR to 2030
Single source21Aftermarket parts to $6.7 billion global 2030
Verified22Residential mowers worldwide 5.1% CAGR to 2032
Verified23Commercial US to $12.4 billion by 2030
Verified24DIY Europe forecast 4.7% CAGR 2029
Directional25Professional global 6.8% CAGR to 2031
Single source26Smart mowers Asia-Pacific 15.2% CAGR 2030
Verified27Hybrid North America 10.4% CAGR to 2032
Verified28Eco-friendly Europe 8.9% CAGR 2030
Verified29Heavy-duty US commercial 7.3% CAGR 2029
DirectionalForecasts Interpretation
The global lawn is getting a high-tech makeover, as we collectively trade in our gas cans for charging stations, letting robots handle the tedium while the commercial sector rides a zero-turn mower straight to the bank.
Market Size
1Global lawn mower market size reached $27.4 billion in 2023
Verified2US residential lawn mower sales revenue hit $4.2 billion in 2022
Verified3Europe lawn mower market valued at $8.1 billion in 2023
Verified4Robotic lawn mower segment market size was $2.3 billion globally in 2023
Directional5Gas-powered lawn mower market reached $12.5 billion in North America 2022
Single source6Electric lawn mower market size stood at $9.8 billion worldwide in 2023
Verified7Commercial lawn mower market valued $5.6 billion in 2023 US
Verified8Asia-Pacific lawn mower market size $4.7 billion in 2022
Verified9Push mower market segment $3.2 billion globally 2023
Directional10Self-propelled mower market $7.9 billion in 2023 Europe
Single source11Riding mower market size $6.4 billion US 2022
Verified12Battery-powered lawn mowers market $4.1 billion global 2023
Verified13Zero-turn mower market valued $2.8 billion North America 2023
Verified14Manual reel mower market $0.9 billion worldwide 2022
Directional15Corded electric mower market size $1.2 billion Europe 2023
Single source16Stand-on mower market $1.5 billion US 2023
Verified17Walk-behind mower market $10.3 billion global 2022
Verified18Lawn tractor market size $3.7 billion North America 2023
Verified19Mulching mower market $2.1 billion Europe 2023
Directional20Bagging mower market valued $1.8 billion US 2022
Single source21Side-discharge mower market $4.5 billion global 2023
Verified22Global lawn mower aftermarket parts sales $3.9 billion 2023
Verified23Residential segment lawn mower market $18.2 billion worldwide 2022
Verified24Commercial segment $9.2 billion US lawn mowers 2023
Directional25DIY lawn mower sales market $15.4 billion Europe 2023
Single source26Professional lawn care market mowers $6.8 billion global 2022
Verified27Smart lawn mower market size $1.1 billion Asia-Pacific 2023
Verified28Hybrid lawn mower market $0.7 billion North America 2023
Verified29Eco-friendly mower market $5.3 billion Europe 2022
Directional30Heavy-duty mower market $2.4 billion US commercial 2023
Single sourceMarket Size Interpretation
Despite the serene image of a weekend chore, the global lawn mower industry is a fiercely competitive, multi-billion dollar battlefield where gas, electric, and robotic armies are constantly vying for a bigger slice of your grass.
Regional Sales
1North America accounted for 35.6% of global lawn mower sales in 2023
Verified2US represented 28.4% of worldwide lawn mower revenue 2022
Verified3Europe held 29.2% market share in 2023 lawn mowers
Verified4Asia-Pacific 22.1% of global sales volume 2023
Directional5Latin America 4.7% share North America gas mowers 2022
Single source6Middle East & Africa 3.9% electric mower share 2023
Verified7Canada 6.2% North American commercial sales 2023
Verified8Germany 18.5% European self-propelled market 2023
Verified9UK 12.3% Europe riding mower sales 2022
Directional10China 45.7% Asia-Pacific battery mowers 2023
Single source11Japan 14.2% robotic mower share APAC 2023
Verified12Australia 8.9% Oceania zero-turn sales 2022
Verified13France 11.8% Europe manual reel market 2023
Verified14Mexico 7.4% Latin America corded sales 2023
Directional15Italy 9.6% Europe stand-on mowers 2023
Single source16Brazil 12.1% South America walk-behind 2022
Verified17Spain 10.3% Europe mulching mowers 2023
Verified18India 28.5% Asia residential sales 2023
Verified19South Korea 11.7% APAC commercial mowers 2022
Directional20Netherlands 13.4% Europe DIY market 2023
Single source21Sweden 8.2% Nordic professional sales 2023
Verified22Argentina 5.6% Latin America smart mowers 2022
Verified23Turkey 6.8% MEA hybrid mowers 2023
Verified24Poland 7.9% Eastern Europe eco-friendly 2023
Directional25South Africa 4.3% Africa heavy-duty sales 2023
Single sourceRegional Sales Interpretation
In the global theatre of lawn care, North America and Europe duel for dominance with impressive gas and electric arsenals, while Asia-Pacific flexes its battery-powered might, and the rest of the world meticulously tends its own specialized, though smaller, plots of the market.
Sales Volume
1Global lawn mower units sold reached 45.2 million in 2023
Verified2US lawn mower sales volume 12.1 million units in 2022
Verified3Europe annual lawn mower sales 8.7 million units 2023
Verified4Robotic mowers sold 1.8 million units globally 2023
Directional5Gas mower sales 22.4 million units North America 2022
Single source6Electric mower units sold 15.6 million worldwide 2023
Verified7Commercial mower sales 3.2 million units US 2023
Verified8Asia-Pacific mower sales 9.5 million units 2022
Verified9Push mower sales 7.8 million units global 2023
Directional10Self-propelled sales 18.3 million units Europe 2023
Single source11Riding mower units 4.1 million US 2022
Verified12Battery mower sales 11.2 million global 2023
Verified13Zero-turn mowers sold 1.9 million North America 2023
Verified14Manual reel sales 2.3 million worldwide 2022
Directional15Corded electric sales 3.4 million Europe 2023
Single source16Stand-on mower sales 0.8 million US 2023
Verified17Walk-behind sales 25.6 million global 2022
Verified18Lawn tractor units 2.7 million North America 2023
Verified19Mulching mower sales 5.9 million Europe 2023
Directional20Bagging mower sales 4.2 million US 2022
Single source21Side-discharge sales 10.1 million global 2023
Verified22Aftermarket parts volume equivalent to 6.5 million mowers 2023
Verified23Residential mower sales 32.4 million units worldwide 2022
Verified24Commercial sales 12.8 million units US 2023
Directional25DIY mower sales 28.7 million Europe 2023
Single source26Professional sales 16.3 million global 2022
Verified27Smart mower sales 2.4 million Asia-Pacific 2023
Verified28Hybrid mower units 1.2 million North America 2023
Verified29Eco-friendly sales 8.9 million Europe 2022
Directional30Heavy-duty sales 3.6 million US 2023
Single sourceSales Volume Interpretation
The world's obsession with perfectly manicured grass is a multi-billion-dollar, multi-million-mower industry where the quiet hum of electric and robotic progress is still drowned out by the roaring, gas-guzzling legacy of the American lawn.
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