Key Takeaways
- In 2023, South Korea's film industry generated a total box office revenue of 1.43 trillion KRW, marking a 20.8% increase from 2022.
- The number of Korean films released in 2023 reached 1,069, up 12.3% from the previous year.
- 'Exhuma' became the highest-grossing Korean film of 2023 with 14.65 million admissions.
- In 2023, South Korean TV dramas exported to 190 countries, generating $300 million in overseas sales.
- Netflix's 'Squid Game' season 1 garnered 1.65 billion viewing hours in first 28 days.
- KBS aired 52 new dramas in 2023 with average rating of 8.5%.
- In 2023, K-pop industry revenue reached 6.9 trillion KRW, up 10.5% YoY.
- BTS generated $5 billion in economic value for Korea 2014-2023.
- HYBE's 2023 revenue was 2.18 trillion KRW.
- In 2023, Korean gaming industry revenue hit 24.8 trillion KRW, 9.2% growth.
- Nexon revenue: 3.5 trillion KRW in 2023.
- PUBG Mobile downloads: 1 billion worldwide.
- In 2023, Korean OTT market size was 4.5 trillion KRW, growing 20%.
- Netflix Korea subscribers: 7 million.
- Wavve user base: 10 million MAU.
The Korean media industry is experiencing massive growth across film, television, music, and gaming.
Digital Media and Streaming
- In 2023, Korean OTT market size was 4.5 trillion KRW, growing 20%.
- Netflix Korea subscribers: 7 million.
- Wavve user base: 10 million MAU.
- Tving revenue: 800 billion KRW.
- Webtoon global users: 170 million.
- Naver Webtoon revenue: 1 trillion KRW.
- Disney+ Korea originals investment: $500 million.
- YouTube Korea watch hours: 50 billion monthly.
- Kakao TV drama views: 5 billion.
- IPTV subscribers: 18 million households.
- Coupang Play growth: 300% subscribers to 3 million.
- Short-form video market: 2 trillion KRW.
- Podcast listeners: 15 million monthly.
- VOD market share 80% of video consumption.
- Watcha subscribers: 2.5 million.
- Kakao Entertainment content exports via streaming: $200 million.
- TikTok Korea users: 20 million.
- Animated webtoons turned series: 50 on Netflix.
- SVOD ARPU: 10,000 KRW monthly.
- User-generated content platforms revenue: 1.5 trillion KRW.
- AfreecaTV streamers: 500,000 active.
- Chzzk (Naver) live views: 1 billion monthly.
- E-book market: 700 billion KRW.
- Social media ad spend on media: 3 trillion KRW.
- Global webnovel apps (Ridibooks): 10 million users.
- OTT penetration rate: 75% of households.
- Interactive streaming features adoption: 40% growth.
- Audio content market (podcasts/audiobooks): 300 billion KRW.
Digital Media and Streaming Interpretation
Film Industry
- In 2023, South Korea's film industry generated a total box office revenue of 1.43 trillion KRW, marking a 20.8% increase from 2022.
- The number of Korean films released in 2023 reached 1,069, up 12.3% from the previous year.
- 'Exhuma' became the highest-grossing Korean film of 2023 with 14.65 million admissions.
- Korean films accounted for 63.1% domestic market share in 2023.
- Average ticket price for movies in South Korea in 2023 was 13,000 KRW.
- Number of movie theaters in South Korea reached 2,367 in 2023.
- CJ ENM's film division revenue in 2023 was 1.2 trillion KRW.
- Korean film exports generated $128 million in 2023.
- Parasite's global earnings exceeded $260 million, highest for Korean film ever.
- In 2022, top 10 Korean films grossed over 800 billion KRW combined.
- Screen count per capita in South Korea is 0.046, among highest globally.
- 2023 saw 110 million total cinema admissions in South Korea.
- Lotte Entertainment distributed 45 films in 2023.
- NEW's share of domestic box office was 25% in 2023.
- Korean independent films numbered 152 in 2023.
- Film production investment by government was 150 billion KRW in 2023.
- 3D films accounted for 15% of releases in 2023.
- Women directors helmed 28% of Korean films in 2023.
- Average production budget for Korean blockbusters exceeded 10 billion KRW.
- Overseas sales for 'The Roundup' series topped $50 million.
- IMAX screenings contributed 5% to total box office.
- Film festivals like BIFF screened 278 films in 2023.
- VFX spending in Korean films rose 30% YoY to 200 billion KRW.
- Top actor fees averaged 500 million KRW per film.
- Digital distribution platforms took 40% of film revenue.
- Korean horror films grossed 300 billion KRW in 2023.
- Co-productions with China numbered 12 in 2023.
- Film piracy losses estimated at 500 billion KRW annually.
- Netflix invested $2.5 billion in Korean films 2016-2023.
- 2023 Oscar win boosted Korean film exports by 25%.
Film Industry Interpretation
Gaming Industry
- In 2023, Korean gaming industry revenue hit 24.8 trillion KRW, 9.2% growth.
- Nexon revenue: 3.5 trillion KRW in 2023.
- PUBG Mobile downloads: 1 billion worldwide.
- NCsoft's Lineage series revenue: 2 trillion KRW cumulative.
- Mobile gaming share: 70% of market.
- Esports prize pools for Korean teams: $50 million.
- Netmarble user base: 200 million MAU.
- PC bangs numbered 28,000 with 1,200 screens average.
- Kakao Games revenue growth 25% to 500 billion KRW.
- Lost Ark peak concurrent players: 1.3 million.
- Gaming exports: 18 trillion KRW (72% of revenue).
- Smilegate's Epic Seven revenue: $1 billion lifetime.
- League of Legends Worlds viewership: 6.4 million peak.
- Console market: 10% share, growing 15%.
- Krafton revenue: 2.2 trillion KRW.
- VR/AR gaming investment: 300 billion KRW.
- Game developer count: 3,500 studios.
- MapleStory 20th anniversary revenue spike 50%.
- Cloud gaming users: 10 million.
- Blockbuster games like Odin: Valhalla Rising pre-reg 5 million.
- Esports league LCK average viewers 200,000.
- Female gamers: 45% of total population.
- NFT/blockchain games revenue: 500 billion KRW.
- Com2uS Summoners War downloads 200 million.
- Gaming stock index (K-GAME) up 30%.
- Overseas revenue from MMORPGs: 10 trillion KRW.
- Indie games festival (GDC Korea) featured 500 titles.
Gaming Industry Interpretation
Music Industry
- In 2023, K-pop industry revenue reached 6.9 trillion KRW, up 10.5% YoY.
- BTS generated $5 billion in economic value for Korea 2014-2023.
- HYBE's 2023 revenue was 2.18 trillion KRW.
- Number of K-pop albums sold in 2023: 78.6 million units.
- BLACKPINK's 'Born Pink' sold 2.2 million copies worldwide.
- Concert market size: 1.5 trillion KRW in 2023.
- Overseas K-pop revenue: 4.5 trillion KRW (65% of total).
- SM Entertainment idols numbered 30 active groups.
- Spotify streams for K-pop: 20 billion in 2023.
- Trainee system costs average 300 million KRW per idol.
- YG Entertainment revenue: 500 billion KRW in 2023.
- K-pop exports to Japan: $1.2 billion annually.
- Number of K-pop world tours: 50 in 2023.
- Merchandise sales: 1 trillion KRW.
- NewJeans' debut album sales: 1.5 million in first month.
- IFPI ranks K-pop as #1 global growth genre.
- JYP Entertainment's Stray Kids arena tours sold out 1 million tickets.
- Digital music revenue: 800 billion KRW (11% growth).
- Fan club memberships: 20 million worldwide.
- SEVENTEEN's 'FML' sold 4.5 million copies, record.
- K-pop YouTube views: 100 billion annually.
- Agency stock values: HYBE $10 billion market cap.
- Solo artist revenue share: 20% of total.
- TikTok virality drove 30% of K-pop hits.
- Phonograph records production: 150 million units.
- K-pop in Metaverse revenue: 100 billion KRW.
- Twice's Japan dome concerts: 200,000 attendees.
- Streaming platforms 70% of music consumption.
Music Industry Interpretation
Television and Drama
- In 2023, South Korean TV dramas exported to 190 countries, generating $300 million in overseas sales.
- Netflix's 'Squid Game' season 1 garnered 1.65 billion viewing hours in first 28 days.
- KBS aired 52 new dramas in 2023 with average rating of 8.5%.
- JTBC's dramas achieved 15% market share in 2023.
- Number of cable TV channels reached 500 in South Korea by 2023.
- tvN topped ratings with 'Queen of Tears' at 24.9% peak.
- Drama production costs averaged 20 billion KRW per series in 2023.
- Overseas licensing fees for K-dramas rose 15% to $250 million.
- MBC's 'Doctor Cha' exported to 120 countries.
- Streaming platforms captured 60% of drama viewership in 2023.
- Female-led dramas increased to 40% of total productions.
- SBS dramas averaged 10.2% nationwide ratings in 2023.
- Web-drama market size hit 500 billion KRW.
- 'Crash Landing on You' generated $900 million in economic impact.
- Drama OST sales contributed 100 billion KRW to music revenue.
- Terrestrial TV share dropped to 35% from 50% in 2019.
- ENA channel's 'The Good Bad Mother' hit 18.7% rating.
- K-drama actors' average fee per episode: 100 million KRW.
- Disney+ launched 12 Korean originals in 2023.
- Historical sageuk dramas declined to 10% of airings.
- Viewer demographics: 20-39 age group 55% of drama watchers.
- Remakes of foreign dramas: 25 in 2023.
- Viki (Rakuten) streamed 500 K-dramas globally.
- Public broadcaster funding for dramas: 300 billion KRW.
- Peak live drama ratings hit 30% for 'Reborn Rich'.
- International co-productions: 15 dramas in 2023.
Television and Drama Interpretation
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