GITNUXREPORT 2026

Japan Golf Industry Statistics

Japan's golf industry is a major economic force, with thriving corporate, tourism, and equipment sectors.

Gitnux Team

Expert team of market researchers and data analysts.

First published: Feb 13, 2026

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Key Statistics

Statistic 1

Golf equipment market in Japan sales totaled 420 billion yen in 2023.

Statistic 2

Golf club sales volume reached 5.2 million units in FY2023.

Statistic 3

Driver market share: TaylorMade 28%, Callaway 22% in Japan 2023.

Statistic 4

Women's golf apparel sales grew 18% to 95 billion yen in 2023.

Statistic 5

Custom-fitted irons accounted for 42% of iron sales in 2023.

Statistic 6

Golf ball sales hit 120 million units annually in Japan 2023.

Statistic 7

Premium golf shoes (>15,000 yen) captured 35% market in 2023.

Statistic 8

Used equipment resale volume: 2.1 million clubs traded in 2022.

Statistic 9

Golf bag sales revenue: 68 billion yen, up 9% YoY in 2023.

Statistic 10

Japanese brands hold 55% domestic club market share in 2023.

Statistic 11

Rangefinder sales: 450,000 units, 25% growth in 2023.

Statistic 12

Activewear golf apparel segment: 52 billion yen in FY2023.

Statistic 13

Putter market: Odyssey leads with 19% share in Japan 2023.

Statistic 14

Golf glove sales volume: 8.5 million pairs in 2023.

Statistic 15

E-commerce golf gear sales: 180 billion yen, 41% total in 2023.

Statistic 16

Hybrid club adoption rate: 78% among golfers buying in 2023.

Statistic 17

Luxury golf watches sales for golfers: 12 billion yen 2023.

Statistic 18

Wedge set sales: 1.8 million units, Titleist 32% share.

Statistic 19

Sustainable apparel (recycled materials): 22% market penetration 2023.

Statistic 20

Golf umbrella and rain gear: 28 billion yen revenue in rainy 2023.

Statistic 21

Fitness tracker integrations for golf: 320,000 units sold 2023.

Statistic 22

Junior club sets: 450,000 sold, 20% growth post-pandemic.

Statistic 23

Golf trolley sales: 1.2 million units, motorized 55% in 2023.

Statistic 24

Headcover market: Personalized sales up 30% to 15 billion yen.

Statistic 25

Golf simulator gear bundles: 85 billion yen segment in 2023.

Statistic 26

Apparel export from Japan golf brands: 45 billion yen in 2022.

Statistic 27

Grip replacement services generated 9.5 billion yen in 2023.

Statistic 28

As of 2023, Japan had 2,162 18-hole equivalent golf courses, down 1.2% from 2022.

Statistic 29

Tokyo metropolitan area hosts 412 golf courses, comprising 19% of national total in 2023.

Statistic 30

Average size of Japanese golf courses is 6,500 yards, with 68% featuring bentgrass greens.

Statistic 31

1,250 Japanese golf courses offer night golf facilities as of 2023.

Statistic 32

Public golf courses in Japan number 850, accounting for 39% of all facilities in 2022.

Statistic 33

95% of Japanese golf courses are private membership clubs as of end-2023.

Statistic 34

Kyoto prefecture has 78 golf courses, with an average age of 35 years in 2023.

Statistic 35

720 Japanese golf courses renovated their irrigation systems between 2020-2023.

Statistic 36

Hokkaido region boasts 150 golf courses, 7% of national total, per 2023 data.

Statistic 37

Average green fee for weekdays at Japanese courses is 12,500 yen in 2023.

Statistic 38

340 courses in Japan have PGA-approved practice facilities as of 2023.

Statistic 39

Okinawa prefecture's 42 golf courses average 7,200 yards in length.

Statistic 40

1,100 Japanese golf courses use solar power for at least 20% of energy needs in 2023.

Statistic 41

Chiba prefecture leads with 156 golf courses, 7.2% national share in 2022.

Statistic 42

28% of Japanese courses (605 facilities) offer foot golf alongside standard play in 2023.

Statistic 43

Average clubhouse size at Japanese golf courses is 4,200 square meters per 2023 survey.

Statistic 44

450 courses implemented AI-based course management systems by end-2023.

Statistic 45

Kanagawa has 112 golf courses, with 85% ocean-view layouts in 2023.

Statistic 46

15 historic courses over 100 years old remain operational in Japan as of 2023.

Statistic 47

920 facilities provide electric cart rentals, covering 85% of rounds played in 2022.

Statistic 48

Hyogo prefecture's 89 courses average 15,800 yen peak green fees.

Statistic 49

67% of courses (1,450) have women's tees adjusted post-2020 standards.

Statistic 50

Shizuoka boasts 135 golf courses, highest density per capita in Japan 2023.

Statistic 51

310 short courses under 5,000 yards operate nationwide in 2023.

Statistic 52

Aichi prefecture has 98 courses, 55% with resort-style accommodations.

Statistic 53

1,050 courses feature bentgrass fairways, dominant at 78% share in 2023.

Statistic 54

Japan's total golf course acreage spans 180,000 hectares as of 2022.

Statistic 55

8.5 million Japanese adults played golf at least once in 2023, 6.7% penetration rate.

Statistic 56

Male golfers comprise 72% of total players, with 6.1 million active in 2023.

Statistic 57

Female participation rose to 2.4 million golfers, up 12% from 2022.

Statistic 58

Average age of Japanese golfers is 52.3 years, with 28% under 40 in 2023.

Statistic 59

Corporate golfers number 3.2 million, playing 45% of all rounds in 2022.

Statistic 60

Junior golfers (under 20) total 850,000, a 15% increase since 2020.

Statistic 61

4.1 million golfers play more than 10 rounds annually in Japan 2023.

Statistic 62

Tokyo has 1.8 million resident golfers, highest urban concentration.

Statistic 63

Senior golfers (65+) make up 35% or 2.97 million players in 2023.

Statistic 64

Beginner golfers joining lessons numbered 620,000 in FY2023.

Statistic 65

Women's weekend play rate is 62%, versus 48% for men in 2023 survey.

Statistic 66

1.2 million golfers use golf simulators indoors monthly in 2023.

Statistic 67

Average handicap for male Japanese golfers is 18.4, females 32.1 in 2023.

Statistic 68

Kansai region golfers total 2.1 million, 25% national share.

Statistic 69

28% of golfers are repeat family players, up from 22% in 2020.

Statistic 70

Solo golfers account for 15% of tee times booked in 2023.

Statistic 71

University golf club members number 120,000 across Japan in 2023.

Statistic 72

920,000 golfers traveled domestically for golf in 2023.

Statistic 73

Average rounds per golfer annually is 22.4 in Japan 2023.

Statistic 74

18-29 age group participation hit 1.05 million, 12% growth YoY.

Statistic 75

Handicap tracking app users total 3.8 million golfers in 2023.

Statistic 76

Weekend warriors (Fri-Sun players) are 68% of total golfers.

Statistic 77

Foreign resident golfers in Japan number 250,000 in 2023.

Statistic 78

Repeat lesson takers are 2.1 million annually in 2023.

Statistic 79

Golf club membership holders total 4.5 million in Japan 2023.

Statistic 80

Driving range only players: 2.8 million, 33% of participants.

Statistic 81

Japanese golf industry projected to grow 3.8% CAGR to 1.8 trillion yen by 2028.

Statistic 82

Post-COVID recovery: Golf rounds up 25% to 120 million in 2023.

Statistic 83

Sustainability initiatives: 65% courses carbon-neutral goal by 2030.

Statistic 84

Tech integration: 42% courses use booking apps, up from 18% in 2020.

Statistic 85

Membership decline halts: +2% growth to 2.8 million members in 2023.

Statistic 86

Women and youth influx: Projected 20% participation rise by 2027.

Statistic 87

Indoor golf venues expand to 5,200 locations by end-2023.

Statistic 88

Economic impact from golf tourism: +15% to 350 billion yen by 2025 forecast.

Statistic 89

Labor shortage: 12% workforce gap projected for 2025 without automation.

Statistic 90

E-sports golf viewership in Japan: 4.5 million in 2023 tournaments.

Statistic 91

Course consolidation: 50 closures expected 2024-2026 due to costs.

Statistic 92

Premium pricing trend: Average fee up 8.2% since 2021.

Statistic 93

Health benefits promotion: Government campaigns reach 10 million via golf.

Statistic 94

M&A activity: 28 golf course deals worth 150 billion yen in 2023.

Statistic 95

Data analytics adoption: 55% facilities by 2025 projection.

Statistic 96

Overseas investment in Japanese courses: USD 2.5 billion since 2020.

Statistic 97

Wellness golf packages: 30% revenue growth projected 2024-2028.

Statistic 98

Regulatory changes: Land tax reforms boost profitability 5-7% by 2025.

Statistic 99

Simulator market CAGR 12% to 120 billion yen by 2030.

Statistic 100

Diversity hiring: Women in golf ops roles up to 28% in 2023.

Statistic 101

Inflation impact: Costs up 11%, fees adjusted 6% in 2023.

Statistic 102

Metaverse golf events: 500,000 virtual participants in 2023 pilots.

Statistic 103

Export growth for gear: +14% to 110 billion yen by 2027.

Statistic 104

Aging infrastructure renewal: 300 billion yen investments planned 2024-2028.

Statistic 105

Social golf leagues: 1.5 million members, 18% annual growth.

Statistic 106

Crypto payments at courses: 5% adoption by luxury facilities 2025 forecast.

Statistic 107

In fiscal year 2022, the Japanese golf industry generated total revenues of 1.45 trillion Japanese yen, driven primarily by course fees and equipment sales.

Statistic 108

The golf market in Japan accounted for 2.1% of the global golf industry revenue in 2023, totaling approximately USD 8.7 billion.

Statistic 109

Corporate golf expenditures in Japan reached 450 billion yen in 2022, representing 31% of total industry spending.

Statistic 110

The average annual revenue per golf course in Japan was 620 million yen in 2023, up 4.8% from 2022.

Statistic 111

Golf-related tourism contributed 280 billion yen to Japan's economy in 2023, with 15 million domestic trips.

Statistic 112

In 2023, online golf bookings generated 120 billion yen, a 22% year-over-year growth.

Statistic 113

The premium golf segment in Japan, priced over 20,000 yen per round, held 45% market share in 2022.

Statistic 114

Total golf merchandise sales in Japan hit 350 billion yen in FY2023, boosted by post-pandemic demand.

Statistic 115

Japan's golf industry GDP contribution was 0.8% or 4.2 trillion yen in 2022.

Statistic 116

Event and tournament revenues from golf in Japan totaled 85 billion yen in 2023.

Statistic 117

In 2023, Japan's golf industry employed 450,000 people directly and indirectly.

Statistic 118

The resale market for used golf clubs in Japan was valued at 60 billion yen in 2022.

Statistic 119

Golf simulator market revenues in Japan reached 45 billion yen in FY2023.

Statistic 120

Advertising spend in Japanese golf media was 28 billion yen in 2023.

Statistic 121

Japan's golf industry tax revenues contributed 320 billion yen to national coffers in 2022.

Statistic 122

Membership fee collections from Japanese golf clubs totaled 550 billion yen in 2023.

Statistic 123

The golf apparel sub-market in Japan grew to 180 billion yen in 2023, up 7.5%.

Statistic 124

Venture capital investments in Japanese golf tech startups reached 12 billion yen in 2023.

Statistic 125

Japan's golf industry export value was 95 billion yen in 2022, mainly clubs and apparel.

Statistic 126

Insurance premiums for golf-related activities in Japan totaled 22 billion yen in FY2023.

Statistic 127

Licensing and endorsement deals in Japanese pro golf generated 65 billion yen in 2023.

Statistic 128

The golf course maintenance market in Japan was valued at 210 billion yen in 2022.

Statistic 129

Digital content and apps for golf in Japan earned 35 billion yen in revenue in 2023.

Statistic 130

Corporate sponsorships for Japanese golf events hit 110 billion yen in 2023.

Statistic 131

The golf travel agency market in Japan processed 150 billion yen in bookings for 2023.

Statistic 132

Food and beverage sales at Japanese golf courses totaled 140 billion yen in FY2022.

Statistic 133

Golf lesson service revenues in Japan reached 75 billion yen in 2023.

Statistic 134

Pro shop sales across Japanese golf facilities summed to 290 billion yen in 2023.

Statistic 135

Japan's golf industry R&D spending was 18 billion yen in fiscal 2023.

Statistic 136

Cart rental and caddie fees contributed 160 billion yen to industry revenues in 2022.

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Japan’s golf industry is a staggering 1.45 trillion-yen powerhouse, where corporate spending, premium fees, and a tech-driven revival are driving a remarkable post-pandemic transformation.

Key Takeaways

  • In fiscal year 2022, the Japanese golf industry generated total revenues of 1.45 trillion Japanese yen, driven primarily by course fees and equipment sales.
  • The golf market in Japan accounted for 2.1% of the global golf industry revenue in 2023, totaling approximately USD 8.7 billion.
  • Corporate golf expenditures in Japan reached 450 billion yen in 2022, representing 31% of total industry spending.
  • As of 2023, Japan had 2,162 18-hole equivalent golf courses, down 1.2% from 2022.
  • Tokyo metropolitan area hosts 412 golf courses, comprising 19% of national total in 2023.
  • Average size of Japanese golf courses is 6,500 yards, with 68% featuring bentgrass greens.
  • 8.5 million Japanese adults played golf at least once in 2023, 6.7% penetration rate.
  • Male golfers comprise 72% of total players, with 6.1 million active in 2023.
  • Female participation rose to 2.4 million golfers, up 12% from 2022.
  • Golf equipment market in Japan sales totaled 420 billion yen in 2023.
  • Golf club sales volume reached 5.2 million units in FY2023.
  • Driver market share: TaylorMade 28%, Callaway 22% in Japan 2023.
  • Japanese golf industry projected to grow 3.8% CAGR to 1.8 trillion yen by 2028.
  • Post-COVID recovery: Golf rounds up 25% to 120 million in 2023.
  • Sustainability initiatives: 65% courses carbon-neutral goal by 2030.

Japan's golf industry is a major economic force, with thriving corporate, tourism, and equipment sectors.

Equipment and Apparel

  • Golf equipment market in Japan sales totaled 420 billion yen in 2023.
  • Golf club sales volume reached 5.2 million units in FY2023.
  • Driver market share: TaylorMade 28%, Callaway 22% in Japan 2023.
  • Women's golf apparel sales grew 18% to 95 billion yen in 2023.
  • Custom-fitted irons accounted for 42% of iron sales in 2023.
  • Golf ball sales hit 120 million units annually in Japan 2023.
  • Premium golf shoes (>15,000 yen) captured 35% market in 2023.
  • Used equipment resale volume: 2.1 million clubs traded in 2022.
  • Golf bag sales revenue: 68 billion yen, up 9% YoY in 2023.
  • Japanese brands hold 55% domestic club market share in 2023.
  • Rangefinder sales: 450,000 units, 25% growth in 2023.
  • Activewear golf apparel segment: 52 billion yen in FY2023.
  • Putter market: Odyssey leads with 19% share in Japan 2023.
  • Golf glove sales volume: 8.5 million pairs in 2023.
  • E-commerce golf gear sales: 180 billion yen, 41% total in 2023.
  • Hybrid club adoption rate: 78% among golfers buying in 2023.
  • Luxury golf watches sales for golfers: 12 billion yen 2023.
  • Wedge set sales: 1.8 million units, Titleist 32% share.
  • Sustainable apparel (recycled materials): 22% market penetration 2023.
  • Golf umbrella and rain gear: 28 billion yen revenue in rainy 2023.
  • Fitness tracker integrations for golf: 320,000 units sold 2023.
  • Junior club sets: 450,000 sold, 20% growth post-pandemic.
  • Golf trolley sales: 1.2 million units, motorized 55% in 2023.
  • Headcover market: Personalized sales up 30% to 15 billion yen.
  • Golf simulator gear bundles: 85 billion yen segment in 2023.
  • Apparel export from Japan golf brands: 45 billion yen in 2022.
  • Grip replacement services generated 9.5 billion yen in 2023.

Equipment and Apparel Interpretation

Japan's golf market is a fascinating blend of precision and passion, where 420 billion yen in equipment sales, a booming women's segment, and a resale market trading millions of clubs prove it's not just about the game, but the relentless, data-driven pursuit of the perfect shot and the stylish, tech-enhanced walk to find it.

Golf Courses and Facilities

  • As of 2023, Japan had 2,162 18-hole equivalent golf courses, down 1.2% from 2022.
  • Tokyo metropolitan area hosts 412 golf courses, comprising 19% of national total in 2023.
  • Average size of Japanese golf courses is 6,500 yards, with 68% featuring bentgrass greens.
  • 1,250 Japanese golf courses offer night golf facilities as of 2023.
  • Public golf courses in Japan number 850, accounting for 39% of all facilities in 2022.
  • 95% of Japanese golf courses are private membership clubs as of end-2023.
  • Kyoto prefecture has 78 golf courses, with an average age of 35 years in 2023.
  • 720 Japanese golf courses renovated their irrigation systems between 2020-2023.
  • Hokkaido region boasts 150 golf courses, 7% of national total, per 2023 data.
  • Average green fee for weekdays at Japanese courses is 12,500 yen in 2023.
  • 340 courses in Japan have PGA-approved practice facilities as of 2023.
  • Okinawa prefecture's 42 golf courses average 7,200 yards in length.
  • 1,100 Japanese golf courses use solar power for at least 20% of energy needs in 2023.
  • Chiba prefecture leads with 156 golf courses, 7.2% national share in 2022.
  • 28% of Japanese courses (605 facilities) offer foot golf alongside standard play in 2023.
  • Average clubhouse size at Japanese golf courses is 4,200 square meters per 2023 survey.
  • 450 courses implemented AI-based course management systems by end-2023.
  • Kanagawa has 112 golf courses, with 85% ocean-view layouts in 2023.
  • 15 historic courses over 100 years old remain operational in Japan as of 2023.
  • 920 facilities provide electric cart rentals, covering 85% of rounds played in 2022.
  • Hyogo prefecture's 89 courses average 15,800 yen peak green fees.
  • 67% of courses (1,450) have women's tees adjusted post-2020 standards.
  • Shizuoka boasts 135 golf courses, highest density per capita in Japan 2023.
  • 310 short courses under 5,000 yards operate nationwide in 2023.
  • Aichi prefecture has 98 courses, 55% with resort-style accommodations.
  • 1,050 courses feature bentgrass fairways, dominant at 78% share in 2023.
  • Japan's total golf course acreage spans 180,000 hectares as of 2022.

Golf Courses and Facilities Interpretation

Japan's golf landscape presents a paradox of tradition and adaptation, with a dense network of largely private, mature courses gently shrinking in number while quietly investing in solar panels, AI systems, and hybrid offerings like foot golf to secure their future.

Golfer Participation

  • 8.5 million Japanese adults played golf at least once in 2023, 6.7% penetration rate.
  • Male golfers comprise 72% of total players, with 6.1 million active in 2023.
  • Female participation rose to 2.4 million golfers, up 12% from 2022.
  • Average age of Japanese golfers is 52.3 years, with 28% under 40 in 2023.
  • Corporate golfers number 3.2 million, playing 45% of all rounds in 2022.
  • Junior golfers (under 20) total 850,000, a 15% increase since 2020.
  • 4.1 million golfers play more than 10 rounds annually in Japan 2023.
  • Tokyo has 1.8 million resident golfers, highest urban concentration.
  • Senior golfers (65+) make up 35% or 2.97 million players in 2023.
  • Beginner golfers joining lessons numbered 620,000 in FY2023.
  • Women's weekend play rate is 62%, versus 48% for men in 2023 survey.
  • 1.2 million golfers use golf simulators indoors monthly in 2023.
  • Average handicap for male Japanese golfers is 18.4, females 32.1 in 2023.
  • Kansai region golfers total 2.1 million, 25% national share.
  • 28% of golfers are repeat family players, up from 22% in 2020.
  • Solo golfers account for 15% of tee times booked in 2023.
  • University golf club members number 120,000 across Japan in 2023.
  • 920,000 golfers traveled domestically for golf in 2023.
  • Average rounds per golfer annually is 22.4 in Japan 2023.
  • 18-29 age group participation hit 1.05 million, 12% growth YoY.
  • Handicap tracking app users total 3.8 million golfers in 2023.
  • Weekend warriors (Fri-Sun players) are 68% of total golfers.
  • Foreign resident golfers in Japan number 250,000 in 2023.
  • Repeat lesson takers are 2.1 million annually in 2023.
  • Golf club membership holders total 4.5 million in Japan 2023.
  • Driving range only players: 2.8 million, 33% of participants.

Golfer Participation Interpretation

Japan's golf scene is a fascinating paradox: it's simultaneously graying with over a third of players seniors, while being rejuvenated by booming youth and female participation, all meticulously tracked by millions on their phones as they debate whether to brave an actual course or just crush drives at a simulator.

Industry Trends and Economics

  • Japanese golf industry projected to grow 3.8% CAGR to 1.8 trillion yen by 2028.
  • Post-COVID recovery: Golf rounds up 25% to 120 million in 2023.
  • Sustainability initiatives: 65% courses carbon-neutral goal by 2030.
  • Tech integration: 42% courses use booking apps, up from 18% in 2020.
  • Membership decline halts: +2% growth to 2.8 million members in 2023.
  • Women and youth influx: Projected 20% participation rise by 2027.
  • Indoor golf venues expand to 5,200 locations by end-2023.
  • Economic impact from golf tourism: +15% to 350 billion yen by 2025 forecast.
  • Labor shortage: 12% workforce gap projected for 2025 without automation.
  • E-sports golf viewership in Japan: 4.5 million in 2023 tournaments.
  • Course consolidation: 50 closures expected 2024-2026 due to costs.
  • Premium pricing trend: Average fee up 8.2% since 2021.
  • Health benefits promotion: Government campaigns reach 10 million via golf.
  • M&A activity: 28 golf course deals worth 150 billion yen in 2023.
  • Data analytics adoption: 55% facilities by 2025 projection.
  • Overseas investment in Japanese courses: USD 2.5 billion since 2020.
  • Wellness golf packages: 30% revenue growth projected 2024-2028.
  • Regulatory changes: Land tax reforms boost profitability 5-7% by 2025.
  • Simulator market CAGR 12% to 120 billion yen by 2030.
  • Diversity hiring: Women in golf ops roles up to 28% in 2023.
  • Inflation impact: Costs up 11%, fees adjusted 6% in 2023.
  • Metaverse golf events: 500,000 virtual participants in 2023 pilots.
  • Export growth for gear: +14% to 110 billion yen by 2027.
  • Aging infrastructure renewal: 300 billion yen investments planned 2024-2028.
  • Social golf leagues: 1.5 million members, 18% annual growth.
  • Crypto payments at courses: 5% adoption by luxury facilities 2025 forecast.

Industry Trends and Economics Interpretation

Japan's golf industry, having skillfully navigated the pandemic bunker, is now teeing up a tech-driven, sustainable, and surprisingly cool future where booming rounds, rising fees, virtual greens, and carbon-neutral goals are all par for the course.

Market Overview

  • In fiscal year 2022, the Japanese golf industry generated total revenues of 1.45 trillion Japanese yen, driven primarily by course fees and equipment sales.
  • The golf market in Japan accounted for 2.1% of the global golf industry revenue in 2023, totaling approximately USD 8.7 billion.
  • Corporate golf expenditures in Japan reached 450 billion yen in 2022, representing 31% of total industry spending.
  • The average annual revenue per golf course in Japan was 620 million yen in 2023, up 4.8% from 2022.
  • Golf-related tourism contributed 280 billion yen to Japan's economy in 2023, with 15 million domestic trips.
  • In 2023, online golf bookings generated 120 billion yen, a 22% year-over-year growth.
  • The premium golf segment in Japan, priced over 20,000 yen per round, held 45% market share in 2022.
  • Total golf merchandise sales in Japan hit 350 billion yen in FY2023, boosted by post-pandemic demand.
  • Japan's golf industry GDP contribution was 0.8% or 4.2 trillion yen in 2022.
  • Event and tournament revenues from golf in Japan totaled 85 billion yen in 2023.
  • In 2023, Japan's golf industry employed 450,000 people directly and indirectly.
  • The resale market for used golf clubs in Japan was valued at 60 billion yen in 2022.
  • Golf simulator market revenues in Japan reached 45 billion yen in FY2023.
  • Advertising spend in Japanese golf media was 28 billion yen in 2023.
  • Japan's golf industry tax revenues contributed 320 billion yen to national coffers in 2022.
  • Membership fee collections from Japanese golf clubs totaled 550 billion yen in 2023.
  • The golf apparel sub-market in Japan grew to 180 billion yen in 2023, up 7.5%.
  • Venture capital investments in Japanese golf tech startups reached 12 billion yen in 2023.
  • Japan's golf industry export value was 95 billion yen in 2022, mainly clubs and apparel.
  • Insurance premiums for golf-related activities in Japan totaled 22 billion yen in FY2023.
  • Licensing and endorsement deals in Japanese pro golf generated 65 billion yen in 2023.
  • The golf course maintenance market in Japan was valued at 210 billion yen in 2022.
  • Digital content and apps for golf in Japan earned 35 billion yen in revenue in 2023.
  • Corporate sponsorships for Japanese golf events hit 110 billion yen in 2023.
  • The golf travel agency market in Japan processed 150 billion yen in bookings for 2023.
  • Food and beverage sales at Japanese golf courses totaled 140 billion yen in FY2022.
  • Golf lesson service revenues in Japan reached 75 billion yen in 2023.
  • Pro shop sales across Japanese golf facilities summed to 290 billion yen in 2023.
  • Japan's golf industry R&D spending was 18 billion yen in fiscal 2023.
  • Cart rental and caddie fees contributed 160 billion yen to industry revenues in 2022.

Market Overview Interpretation

In Japan, the golf industry is a serious business that swings for the green, with corporate expense accounts, a booming tourism side-hustle, and even used clubs generating billions, proving a round of golf is far more than just a day at the office.

Sources & References