Gitnux/Report 2026

Ites Industry Statistics

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Ites Industry Statistics
How this report is researched
01Editorial Scope

An editor sets the topic, the inclusion criteria, and the evaluation framework before research starts.

02Source Research

AI search agents locate sources and extract each figure together with the document it came from.

Read our full methodology →

Search agents attach provenance to every extracted figure.

Next review: within 39 days

01 Industry overview

The ites industry at a glance

India’s IT-enabled services industry generated an estimated $68.0 billion in exports in FY2025-26, with BPO services accounting for the majority of ITES exports and demand increasingly shaped by AI, cloud adoption and digital transformation.

$68.0B[49]
ITES exports, FY2025-26
5.8M[63]
Industry professionals, FY2024-25
6.9%[81]
India IT-ITeS CAGR, FY2026-31
52.9%[49]
U.S. share of exports, FY2024-25
Market size
India’s IT-enabled services exports were estimated at $68.0 billion in FY2025-26, up from $66.6 billion in FY2024-25. Total software-services exports, including computer services and ITES, reached $221.4 billion in FY2025-26.[49]
Forecast & CAGR
The Indian IT-ITeS market is projected to reach $430 billion by FY2031 from $308 billion in FY2026, implying a 6.9% CAGR. Within the market, software is projected to grow at approximately 9.0% annually between FY2026 and FY2031.[81]
Market share & regions
The United States remained India’s largest software-services export destination in FY2024-25, although its share declined to 52.9% from 54.1% a year earlier. Europe’s share increased to 32.8%, supported by 14.3% export growth to the region.[49]
Segmentation
In FY2025E, India’s technology-industry revenue was segmented into IT services at 48%, engineering research and development at 20%, business-process management at 19%, hardware at 7% and software products at 6%. In the narrower ITES category, BPO services generated $56.0 billion and engineering services $12.0 billion in FY2025-26.[24][49]
Key players & concentration
NASSCOM estimated FY2025 Indian technology-industry revenue at $283 billion, including $137.1 billion from IT services and $54.6 billion from BPM. The five largest Indian IT-services companies were reported to have generated $78.03 billion in combined revenue, equivalent to about 30% of NASSCOM’s broader industry estimate for the prior year.[82][83]
Trends, drivers & challenges
Growth is being driven by cloud migration, enterprise software, AI-enabled services and digital transformation; NASSCOM reported that more than 90% of the top 20 services companies were integrating AI, cloud, data and generative AI across business functions in FY2025. At the same time, automation is increasing pressure on routine service work, while macroeconomic weakness in North America and Europe has moderated discretionary technology demand.[82][24]
Regulation
ITES providers processing personal data for European customers must comply with GDPR processor obligations, including contractual controls, documented instructions, technical and organisational safeguards, audit support and restrictions on appointing subprocessors. Cross-border outsourcing contracts therefore commonly address privacy, cybersecurity, data-transfer and subcontracting requirements.[84]
Latest news
The Reserve Bank of India’s latest annual survey, released on September 18, 2026, estimated India’s FY2025-26 software-services exports at $221.4 billion, including $68.0 billion from IT-enabled services. BPO services accounted for $56.0 billion of ITES exports, while engineering services contributed $12.0 billion.[49]

02 Ranking

Top 10 Companies in the Ites Industry

The leading companies in the ites industry, ranked on market impact, performance, momentum, innovation and brand popularity.

Updated November 10, 2026 · Next review December 10, 2026

Verdict

Infosys leads Gitnux's 2026 ites ranking with an Overall score of 9.8, with FY2026 revenue of ₹178,650 crore and 21% operating margin. Accenture is the highest-ranked engineering and digital operations services provider at 9.3, with fiscal 2025 technology and business services revenue of $69.7 billion.

Ranked by Overall score · How we score ↓

Editor's top 3 picks

Where to start, by need.

  1. #1 Overall · Leader in IT services delivery

    Infosys

    IN

    Ranked #1 · 9.8 · IT services delivery

    Why we picked it: Its IT services scale and operating margin stand out alongside FY2026 revenue ₹178,650 crore.

  2. Leader in engineering and digital operations

    Accenture

    IE

    Ranked #2 · 9.3 · Engineering and digital operations

    Why we picked it: Its technology and business services revenue scale is tied to fiscal 2025 results in ITES-linked delivery.

  3. Leader in BPO services

    Tata Consultancy Services

    IN

    Ranked #5 · 9.1 · BPO services

    Why we picked it: Its IT, BPM and digital services scale is reflected in FY2026 revenue ₹267,021 crore and 25% margin.

Pick 1 is the #1 company overall. Picks 2 and 3 are the highest-ranked companies in the top 5 that add a new segment.

Full ranking

Sort by
Top 10 companies in the ites industry, 2026 – Gitnux ranking
#CompanyOverall ↓Company snapshot
1

Infosys

IT services delivery · IN

9.8
2

Accenture

Engineering and digital operations · IE

9.3
3

Capgemini

Engineering and digital operations · FR

9.1
4

Cognizant

IT services delivery · US

9.1
5

Tata Consultancy Services

BPO services · IN

9.1
6

HCLTech

IT, engineering and business process services · IN

8.9
7

Tech Mahindra

IT, telecom and business process services · IN

8.5
8

Genpact

Digital operations and business process services · US

8.4
9

Wipro

Global IT, consulting and operations services · IN

8.4
10

Concentrix

Customer experience and digital operations services · US

8.1

How we score

  • Impact (30%): scale and weight in the market (revenue, market share, employees, market position).
  • Performance (20%): recent revenue growth and operating margin; an analyst assessment where a company does not publish them.
  • Momentum (20%): growth trajectory and future potential.
  • Innovation (15%): R&D intensity and how technologically advanced the company is.

Popularity (brand search demand, 15%) counts toward Overall but is not published as a column. Overall leaves out what is not known.

Scale Scores are shown on a 7–10 scale with one decimal; bars start at 7.0.

Cadence Recalculated when new figures are published; next review December 10, 2026.

Independence. Rankings are editorially independent. Scores, ranks, picks and the verdict follow the method above; no company can pay to change them.

Cite this ranking

APA

Samuel Norberg. (2026, November 10). Top 10 companies in the ites industry. In Ites Industry Statistics. Gitnux. https://gitnux.org/ites-industry-statistics/#top-companies

report visual · Comparison

Revenue of the largest ites companies

Accenture leads with $69.7B in annual revenue (group level, converted to USD).

Accenture$69.7B
Tata Consultancy Services$32.0B
Capgemini$24.3B
Infosys$21.4B
Cognizant$21.1B
HCLTech$15.6B
source-verifiedaccenture.com · tcs.com · capgemini.com · infosys.com · cognizant.com · hcltech.com2026

04 Statistics

Technology & Innovation

AI and blockchain metrics cluster around delivery readiness: 212 AI platform deployments were reported by TCS as of March 31, 2026, alongside $2.3 billion annualised AI revenue.

AI in the ites industry

  • 212 AI platform deployments were reported by TCS as of March 31, 2026.[1]
  • $26.2 billion was the projected artificial-intelligence spending segment of India’s IT and IT-enabled-services market in FY2031.[2]
  • $2.3 billion was TCS’s annualised AI revenue as of March 31, 2026, globally.[3]
  • 100% of TCS sales and presales personnel had received AI training as of March 31, 2026.[1]
  • 71% of organizations using AI in marketing and sales reported revenue gains in 2024, according to the cited enterprise-services research.[4]
  • 69 million learning hours supported TCS employees’ AI and machine-learning skill development as of March 31, 2026.[1]

Automation in the ites industry

  • 9% of Accenture’s blockchain-service engagements were advisory assignments in the reported engagement mix.[5]
  • 39% of Accenture’s blockchain-service engagements were pilots in the reported engagement mix.[5]
  • 7.4% was the compound annual growth rate of India’s IT-enabled-services export revenue from FY2020 to FY2025.[6]
  • 16.7% was the projected compound annual growth rate for digital lending cited in IBM’s fintech discussion of automated digital financial services.[7]
  • 6%–7% was the projected FY2025–FY2030 compound annual growth rate for India’s IT-enabled-services exports, supported by analytics and robotic process automation.[6]
  • 85+ active blockchain engagements were reported by Accenture in its worldwide services practice.[5]

Digital Transformation in the software and IT services sector (sector benchmark)

  • 45% of North American technology and business decision-makers planned to adopt AI and machine learning to improve business within 12 to 24 months.[8]
  • 75% of digital leaders globally planned to increase AI-related business expenditure in 2024.[8]
  • 34% of surveyed organizations globally identified replacing or upgrading legacy technology as a top digital-transformation goal in 2024.[8]
  • 54.8% of surveyed organizations reported having a chief digital officer or another executive responsible for digital transformation.[9]
  • 72% of digital leaders globally expected to increase technology spending in 2024, compared with 50% of digital laggards, according to a survey of 855 technology and business decision-makers.[8]

Technology Adoption in the software and IT services sector (sector benchmark)

  • 67.6% of IT services were delivered through cloud infrastructure among surveyed organizations in 2024.[9]
  • 57.7% of surveyed organizations reported having a chief information security officer or equivalent in 2024.[9]
  • 51.8% of surveyed organizations reported that AI solutions were somewhat or extremely rare in 2024.[9]
  • More than 50% of surveyed global IT decision-makers were exploring AI use cases or piloting AI technologies in 2024.[8]

Cloud Computing in the software and IT services sector (sector benchmark)

  • 71.5% of EU enterprises using paid cloud services used them for file storage in 2025.[10]
  • 71.7% of EU enterprises using paid cloud services used them for office software in 2025.[10]
  • 26.1% of EU enterprises using paid cloud services used computing platforms for application development, testing or deployment in 2025.[10]
  • 65.5% of EU enterprises using paid cloud services used them for security software applications in 2025.[10]
  • 85.2% of EU enterprises using paid cloud services used them for email in 2025.[10]
  • 52.7% of EU enterprises with at least 10 employees used paid cloud-computing services in 2025.[10]

Big Data in the software and IT services sector (sector benchmark)

  • 14% of enterprises with at least 10 employees across the OECD used big-data analytics on average, based on 2022 data or the latest available year.[11]
  • 3% was the lowest reported enterprise adoption rate for big-data analytics across OECD countries in the latest available data through 2023.[11]
  • 40% was the highest reported enterprise adoption rate for big-data analytics across OECD countries in the latest available data through 2023.[11]

05 Statistics

Data & Analytics

Analytics and governance appear as execution constraints and performance inputs, including 96.16% median resolution-SLA rate for IT tickets in 2025.

Business intelligence in the ites industry

  • $5.6 billion was the overall BPO contract value reported for the first half of 2024, including customer experience and back-office services.[12]
  • 40% was the current average penetration of business-intelligence solutions among business-services companies globally in 2024.[13]
  • 47% was the projected 12-month business-intelligence penetration among technology companies in the 2024 study.[13]
  • 53% was the projected 24-month business-intelligence penetration among technology companies in the 2024 study.[13]
  • 55% was the projected 36-month business-intelligence penetration among technology companies in the 2024 study.[13]
  • 49% was the projected 24-month business-intelligence penetration among business-services companies in the 2024 study.[13]

Data analytics in the ites industry

  • 32% of BPO respondents said agent data and KPIs were very helpful for workforce-management decisions.[14]
  • $33.41 billion was the estimated global BPO business-analytics market size in 2025.[15]
  • 45% of contact-center managers said analytics improved customer satisfaction in the 2022 industry survey.[16]
  • 43% of outsourcing and BPO contact centers used interaction analytics in the 2024 US decision-makers study.[17]
  • $37.55 billion was the projected global BPO business-analytics market size for 2026.[15]
  • 24% of BPO respondents said multichannel operations led them to use more workforce-management metrics.[14]

Data Quality in the software and IT services sector (sector benchmark)

  • In 2025, 35% of organizations globally rated their data excellent for consistency and standardization, across surveyed technology and business organizations.[18]
  • In 2024, 95% of enterprise data leaders and practitioners reported a data-quality issue with a direct impact on business outcomes, across companies with at least $1 billion in revenue.[19]
  • In 2025, 34% of organizations globally rated their data excellent for relevance and suitability, across surveyed technology and business organizations.[18]
  • In 2025, 46% of organizations globally rated their data excellent for accuracy and integrity, across surveyed technology and business organizations.[18]
  • In 2025, 43% of organizations globally rated their data excellent for quality and completeness, across surveyed technology and business organizations.[18]
  • In 2025, 46% of organizations globally said they were fully confident in their data quality, across surveyed technology and business organizations.[18]

Data Governance in the software and IT services sector (sector benchmark)

  • In 2024, 81.7% of organizations reported having no data-governance or catalog solution as part of their governance program, according to a global governance study.[20]
  • In 2024, 32% of global technology leaders prioritized data governance among their data-management areas for the next 12 months.[21]
  • In 2026, 76% of global data leaders said their company’s AI governance did not completely keep pace with employee use of AI technology.[20]
  • In 2024, 18.3% of organizations reported having a data-governance or catalog solution as part of their governance program, according to a global governance study.[20]
  • In 2024, 35% of U.S. technology executives prioritized data governance among their data-management areas for the next 12 months.[21]
  • In 2024, 61% of supply-management organizations reported having a dedicated data-governance function, based on an Institute for Supply Management survey.[22]

KPIs in the ites industry

  • 96.16% was the 2025 median resolution-SLA rate for IT tickets.[23]
  • 21.96 hours was the 2025 median average-resolution time for IT tickets.[23]
  • 49% of respondents used first-contact resolution as a contact-center effectiveness metric in the 2022 survey.[16]
  • 95.99% was the 2025 median first-response-SLA rate for IT tickets.[23]
  • 95.22% was the 2025 median resolution-SLA rate for business-team tickets.[23]
  • 64% of respondents used customer-satisfaction scores as a contact-center effectiveness metric in the 2022 survey.[16]

06 Statistics

Strategy & Growth

Market direction ties to both IT-services spending and deal activity, with Infosys and Accenture operating-margin benchmarks plus 429 U.S. IT-consulting and outsourcing deals recorded in 2025 year-to-date.

Growth in the ites industry

  • 7.1% was the projected compound annual growth rate of global IT services from 2025 to 2030.[24]
  • 5–6% was the estimated growth rate of India’s ITeS market in fiscal 2024, India.[24]
  • 4.6% was Forrester’s projected average annual growth rate for global IT-services spending through 2028.[25]
  • $405.3 billion was global BPO spending in 2024.[24]
  • 6–8% was the projected compound annual growth rate for India’s ITeS market from fiscal 2024 to fiscal 2027, India.[24]
  • 7–9% was the expected rupee-revenue growth of Indian ITeS MSMEs in the relevant fiscal year, India.[26]

Differentiation in the ites industry

  • 21.1% was Infosys’s illustrative operating margin for fiscal 2024–25 in the NASSCOM IT-services company comparison.[27]
  • $64.9 billion was Accenture’s fiscal-2024 revenue, supported by consulting and managed-services differentiation, worldwide.[28]
  • $5.9 billion was Accenture’s fiscal-2025 generative-AI bookings, nearly twice the prior year’s level, worldwide.[28]
  • 75% of Fortune Global 100 and Fortune Global 500 companies were Accenture clients in fiscal 2025.[28]
  • 24.6% was TCS’s illustrative operating margin for fiscal 2023–24 among the IT-services companies benchmarked by NASSCOM.[27]
  • 45% of joint Accenture–Google Cloud generative-AI client projects had moved from proof of concept to production in 2024.[5]

Mergers and acquisitions in the ites industry

  • 164 acquisitions were completed by 24 major technology service providers in 2021.[25]
  • 429 U.S. IT-consulting and outsourcing deals were recorded in 2025 year-to-date in the CIL market dataset.[29]
  • 594 U.S. IT-consulting and outsourcing deals were recorded in 2021.[29]
  • 599 U.S. IT-consulting and outsourcing deals were recorded in 2022.[29]
  • 22.2% was the average year-over-year increase in BPO and contact-center M&A volume from 2021 through 2025.[30]
  • 433 U.S. IT-consulting and outsourcing deals were recorded in 2024.[29]

Strategic partnerships in the ites industry

  • 100,000 telecom sites were covered by TCS’s BSNL 4G and 5G rollout partnership in India.[1]
  • 3 companies—AWS, Accenture and Anthropic—joined a 2024 collaboration to scale responsible generative AI for regulated industries.[5]
  • 10 years was the length of the collaborative research relationship referenced when TCS and C-DAC formed their sovereign-cloud partnership in 2025.[1]
  • 200+ countries and territories were served by Google Cloud, a strategic alliance partner of Accenture in 2024.[5]
  • 5.5 million+ policies were to be managed under TCS’s expanded Aviva partnership through TCS subsidiary Diligenta.[1]
  • 3 Google Cloud Partner of the Year awards were won by TCS in 2024.[1]

07 Statistics

People & Workforce

Workforce signals cover hiring and training scale: Infosys hired 4,708 permanent employees in EMEA in fiscal 2024 and TCS reported 96.4 average learning hours per employee in fiscal 2025.

Hiring in the ites industry

  • 4,315 permanent employees were hired by Infosys in the Americas in fiscal 2024.[31]
  • 537,000-plus registrations were recorded for TCS CodeVita in fiscal 2025 globally.[1]
  • 22,600 net employees were added by TCS in fiscal 2023 globally.[32]
  • 4,708 permanent employees were hired by Infosys in EMEA in fiscal 2024.[31]
  • 517 women were hired through Infosys’s RestartWithInfy return-to-work program in fiscal 2024.[33]

Employee retention in the ites industry

  • 15.5% was Infosys’s voluntary turnover rate for male permanent employees in APAC in fiscal 2024.[31]
  • 20% was the reported mid-level-management attrition rate in India’s ITeS sector in 2013–14.[34]
  • 15.7% was Infosys’s voluntary turnover rate for female permanent employees in APAC in fiscal 2024.[31]
  • 13%–15% was the reported top-management attrition range in India’s ITeS sector in 2013–14.[34]
  • 12.6% was Infosys’s voluntary turnover rate for male permanent employees aged 31–50 in fiscal 2024 globally.[31]

Remote Work in the software and IT services sector (sector benchmark)

  • 84% of technology-services employers agreed in 2025 that the ability to work remotely is important for employee retention.[35]
  • 6% of global respondents worked fully remotely in 2025, defined as spending less than one day per week in the office.[35]
  • 48% of U.S. software and IT professionals surveyed worked remotely in 2026, compared with 21% in France.[36]
  • 34.8% of global software and IT services respondents worked remotely in 2026, according to the Stack Overflow Developer Survey.[36]
  • 10% of technology-services respondents worked under fully flexible arrangements in 2025, allowing employees substantial control over remote work.[35]

Hybrid Work in the software and IT services sector (sector benchmark)

  • 56% of IT employees worked in hybrid arrangements in 2025, while 31% were fully remote and 13% attended the office daily.[37]
  • 47% of global respondents worked in hybrid arrangements in 2025, down from 63% in Cisco’s 2022 study.[35]
  • 55% of technology-services respondents worked in a hybrid arrangement in 2025, the highest share among industries measured by Cisco.[35]
  • 52% of U.S. employees with remote-capable jobs worked in hybrid arrangements in May 2026, according to Gallup.[38]
  • 61% of U.S. employees with remote-capable jobs preferred hybrid work in November 2025, compared with 33% preferring fully remote work.[38]

Upskilling in the ites industry

  • 329,575 Infosys employees were covered by recorded training activity in fiscal 2024 globally.[31]
  • 55 average learning hours were completed by middle-level female TCS employees in fiscal 2025 globally.[1]
  • 109.8 average training hours were completed per junior Infosys employee in fiscal 2024 globally.[31]
  • 96.4 average learning hours were completed per TCS employee in fiscal 2025 globally.[1]
  • 121 average learning hours were completed by junior female TCS employees in fiscal 2025 globally.[1]

Employee Engagement in the software and IT services sector (sector benchmark)

  • 54% of exclusively remote U.S. employees were thriving in May 2026, compared with 52% of hybrid employees and 49% of on-site employees with remote-capable jobs.[38]
  • 92% of employees ranked collaboration and community as very important aspects of office culture in Cisco’s 2025 global study.[35]
  • 22.2% of global software and IT respondents were happy with their current professional role in 2026, while 32.6% were unhappy.[36]
  • 37% of exclusively remote U.S. employees were engaged in May 2026, compared with 34% of hybrid employees and 29% of on-site employees with remote-capable jobs.[38]
  • 74% of respondents approved of fully flexible hybrid policies in 2025, the highest positive sentiment among the policy types Cisco measured.[35]

08 Statistics

Customer & Sales

Customer experience in the ites industry

  • 75.5 was the Q3 2024 satisfaction score for people and cultural fit among global IT and BPO service providers.[39]
  • 76.2 was the Q3 2024 satisfaction score for governance and compliance among global IT and BPO service providers.[39]
  • 62% of global contact-center consumers reported that their issue was resolved during the first call in Q3 2024.[40]
  • 71.6 was the Q2 2024 average CX score for ITO outsourcing contracts globally.[39]
  • 73.7 was the Q3 2024 satisfaction score for innovation and thought leadership among global IT and BPO service providers.[39]

Customer retention in the ites industry

  • 11% of U.S. contact-center respondents said senior management primarily judged CX-program success using customer-retention rate in 2024.[17]
  • 41% of U.S. contact-center respondents rated customer-retention rate as very useful, while 19% rated it somewhat useful, in 2024.[17]
  • 44% of large U.S. contact centers financially rewarded customer-facing employees using customer-retention rate in 2024.[17]
  • 17% of medium U.S. contact centers financially rewarded customer-facing employees using customer-retention rate in 2024.[17]
  • 64% of U.S. contact-center respondents using retention rate considered it a very useful customer-experience indicator in 2024.[17]

Customer acquisition in the ites industry

  • $5.6 billion was the global BPO annual contract value in the first half of 2024.[41]
  • 71% of MSPs said acquiring new customers was their biggest challenge in 2026.[42]
  • 64% of MSPs reported revenue increases in the prior year in Kaseya’s 2025 survey.[42]
  • $0.8 billion was the global customer-experience segment annual contract value in the first half of 2024.[41]
  • 457 BPO outsourcing awards were recorded globally in the first half of 2024.[41]

Customer loyalty in the ites industry

  • 82% of Chinese consumers were satisfied with their overall contact-center experience in Q3 2024.[40]
  • 1.9 times as many consumers were likely to purchase more and trust a brand when their issue was resolved on the first try in 2024.[40]
  • 2.1 times as many consumers were likely to recommend a brand when their issue was resolved on the first try in 2024.[40]
  • 25% was the approximate first-call resolution rate reported by South Korean contact-center consumers in Q3 2024.[40]
  • 63% of consumers were satisfied with their overall contact-center experience globally in Q3 2024.[40]

Lead generation in the ites industry

  • 5% of contact centers considered identifying cross-sell or upsell opportunities through real-time analytics very useful in 2024.[17]
  • 45% of contact centers considered identifying cross-sell or upsell opportunities through real-time analytics somewhat useful in 2024.[17]
  • 12% of outbound contact-center calls were sales calls to existing customers for renewals or cross-selling in the United States in 2024.[17]
  • 27% of calls handled by U.S. outsourcing and BPO contact centers were outbound in 2024.[17]
  • 23% of outbound contact-center activity consisted of sales calls overall in the United States in 2024.[17]

09 Statistics

Marketing & Brand

Brand and channel signals sit alongside competitive-market context, including TCS brand value of $21.175 billion in 2026.

Marketing in the ites industry

  • 75.2% of surveyed IT services companies identified North America as a marketing priority in 2026.[43]
  • 68% of surveyed IT services companies described the 2026 market as highly competitive.[43]
  • 7.9% of surveyed IT services companies identified East Asia as a marketing priority in 2026.[43]
  • 21.8% of surveyed IT services companies had 100–249 employees in 2026.[43]
  • 31.7% of surveyed IT services companies identified the Middle East as a marketing priority in 2026.[43]

Digital marketing in the ites industry

  • 61.3% of IT services companies used LinkedIn outreach in 2025.[43]
  • 64.5% of IT services companies planned to invest in content marketing and SEO in 2025.[43]
  • 71% of IT services companies used referral platforms in 2025.[43]
  • 54.8% of IT services companies used referrals as a digital customer-acquisition channel in 2025.[43]
  • 45.2% of IT services companies rated referrals as effective in 2025.[43]

Branding in the ites industry

  • $21.175 billion was TCS’s brand value in the global IT services sector in 2026.[44]
  • 46.77% of IT services companies identified brand reputation as a customer purchase factor in 2025.[43]
  • AAA was Infosys’s brand rating in the global IT services sector in 2026.[44]
  • AAA+ was Accenture’s brand rating in the global IT services sector in 2026.[44]
  • $16.413 billion was Infosys’s brand value in the global IT services sector in 2026.[44]

Social media in the ites industry

  • 17% of Western Cape BPO operators used social media for complaint handling in 2024.[45]
  • 72% of Western Cape BPO operators used social media for marketing activities in 2020.[45]
  • 42% of Western Cape BPO operators used social media to monitor competitors in 2024.[45]
  • 27.7% of surveyed IT services companies rated social media marketing as effective in 2026.[43]
  • 53% of Western Cape BPO operators used social media for advertising in 2020.[45]

Influencer Marketing in the software and IT services sector (sector benchmark)

  • Across B2B companies, 43% of marketers reported outstanding results from their influencer programs in the 2025 B2B Influencer Marketing Report.[46]
  • Across B2B companies, another 29% of marketing organizations planned to adopt influencer marketing within the next year in 2025, based on an Ipsos survey of 1,500 marketing leaders.[47]
  • Across B2B companies, 55% of marketing organizations were using influencers in 2025, based on an Ipsos survey of 1,500 marketing leaders.[47]
  • Across technology companies, 27% of marketers reported dedicated but flat budgets for creator or influencer marketing in 2026, according to Nielsen’s global marketing survey.[48]
  • Across technology companies, 64% of marketers reported dedicated and growing budgets for creator or influencer marketing in 2026, according to Nielsen’s global marketing survey.[48]

10 Statistics

Operations & Execution

Delivery and quality-control evidence includes exports composition and sourcing practice, with BPO services accounting for $56.0 billion of ITES exports in FY2025-26.

Process optimization in the ites industry

  • 83.9% of India’s BPO-services exports came from BPO services in 2023–24, equivalent to US$50.1 billion.[49]
  • 5.5% of India’s BPO-services exports came from business consulting and public-relations services in 2023–24.[49]
  • 31.3% of India’s software-services exports were IT-enabled services in 2023–24, worth US$59.7 billion.[49]
  • 2–3 times more impact was reported when digital capabilities were incorporated into outsourcing contracts than under traditional models, according to global BPO buyers and providers in 2021.[50]
  • 65.8% of India’s software-services exports were IT services in 2023–24, worth US$125.5 billion.[49]

Operational efficiency in the ites industry

  • 94% of surveyed organizations used outsourcing for at least part of both application management and infrastructure, according to the 2017 State of Sourcing study.[51]
  • 43% of companies using outsourcing planned to shift to volume- or output-based as-a-service contracts at contract renewal in 2017.[51]
  • Approximately 40% of IT processes were outsourced by surveyed enterprises in the 2017 State of Sourcing study.[51]

Quality management in the ites industry

  • 75% of surveyed Indian third-party BPO providers underwent an annual quality check by the client team in 2004.[52]
  • 90% of 50 Indian third-party BPO providers had a dedicated quality department and quality head in 2004.[52]
  • 87% of surveyed Indian BPO providers identified finance processes as needing priority for quality improvement in 2004.[52]
  • Less than 2% was the rate of quality fatal defects reported for Indian providers in a COPC-QAI survey cited in 2004.[52]
  • 6 of India’s top 25 third-party BPO providers already followed COPC quality certification in 2004.[52]

Supply chain in the ites industry

  • 1.3% of India’s BPO-services exports came from supply-chain, other management services and logistics in 2023–24.[49]
  • US$0.7 billion was India’s export value for BPO supply-chain, other management services and logistics in 2022–23.[49]
  • More than half of surveyed enterprises outsourced over 50% of their supply-chain and logistics processes in the 2017 State of Sourcing study.[51]
  • ₹6,242 crore was India’s 2023–24 export value for BPO supply-chain, other management services and logistics.[49]
  • Supply chain and logistics were among the business functions with higher outsourcing proportions than IT in the 2017 State of Sourcing study.[51]

Outsourcing / Offshoring in the software and IT services sector (sector benchmark)

  • Among German IT-service generalists, 10.2% of digital-experience services for customer projects were delivered offshore in 2024.[53]
  • Across EU enterprises sourcing business functions internationally during 2021–2023, 28.7% moved information and communication technology services abroad.[10]
  • Across German digital-experience service providers, 13.2% of services for customer projects were delivered nearshore in 2024.[53]
  • Across European organizations, 35% planned to increase their use of nearshore outsourcing in the 2024/2025 sourcing study.[54]
  • Among German IT-service generalists, 19.5% of digital-experience services for customer projects were delivered nearshore in 2024.[53]

11 Statistics

Finance & Pricing

Margins and pricing mechanics show up in parallel, including TCS operating margin of 25.0% in fiscal 2026 and project-based billing used by 31% of IT service providers.

Pricing strategy in the ites industry

  • 38% of B2B software companies use competitor-based pricing, 33% use value-based pricing and 30% use cost-plus pricing.[55]
  • 40% of companies ranked pricing as their top profit lever in the 2025 Global Pricing Study.[56]
  • 31% of IT service providers use project-based billing, 23% use hourly rates, 17% use value-based pricing, 15% use monthly retainers and 12% use daily rates.[57]
  • 43% was the average price-realization rate reported by business leaders in the 2025 Global Pricing Study across 28 countries and 39 industries.[56]
  • 10.08% was the expected 2024 price increase for XaaS software companies in North America and Europe in a pricing-executive survey.[58]

Cost reduction in the ites industry

  • 8.02% was Wipro’s year-over-year reduction in selling and marketing expenses in fiscal 2026.[59]
  • 18.6% of EU enterprises sourcing internationally selected India as a destination during 2021–2023.[10]
  • 27.8% of European enterprises that sourced internationally during 2021–2023 cited reduction of other costs as a motivation.[10]
  • 72.8% of EU enterprises engaging in international sourcing moved business functions to another EU country during 2021–2023.[10]
  • 17.1% of EU enterprises sourcing internationally selected the United Kingdom as a destination during 2021–2023.[10]

Profitability in the ites industry

  • 30.5% was Infosys’s gross margin in fiscal 2025.[60]
  • 17.2% was HCLTech’s EBIT margin in fiscal 2026.[61]
  • 16.1% was Cognizant’s GAAP operating margin in 2025.[62]
  • 16.4% was Infosys’s net margin in fiscal 2025.[60]
  • 25.0% was TCS’s operating margin in fiscal 2026, its highest level in four years.[3]

Financial planning in the ites industry

  • $7.5 billion was TCS’s fiscal 2026 operating income, according to its investor-relations summary.[1]
  • ₹34,549 crore was Infosys’s free cash flow in fiscal 2025.[60]
  • $4.0 billion was the approximate amount Infosys returned to shareholders through dividends and buybacks in fiscal 2026.[60]
  • $2.9 billion was Cognizant’s cash flow from operations in 2025.[62]
  • $40.7 billion was TCS’s total contract value in fiscal 2026, supporting its forward revenue planning.[1]

12 Statistics

Product & Service

Product development in the ites industry

  • US$22.4 billion was India’s software-product export revenue in 2015-16.[63]
  • US$6.8 billion was India’s software product-development export revenue in 2024-25, representing the product-development segment of software-services exports.[49]
  • ₹57,659 crore was India’s software product-development export revenue in 2024-25.[49]
  • 13.33% was the reported growth in India’s IT-product exports in 2022-23.[64]
  • 2.7% was the share of product-design engineering in India’s ITES-services exports in 2024-25.[49]

13 Statistics

Sustainability & Ethics

Sustainability reporting is framed through emissions and targets, including Scope 3 share of nearly 70% of the IT software and services footprint in 2023.

Sustainability in the ites industry

  • Fourteen large telecommunications operators reduced emissions by 11% between 2020 and 2024.[65]
  • 114 near-term emissions targets from assessed digital companies were validated by science-based frameworks in 2024.[65]
  • 81 of 200 assessed digital companies demonstrated comprehensive climate-transition plans in 2024.[65]
  • 41% of UK IT leaders said they were prioritising some ESG activities where possible in 2023.[66]
  • 85 science-validated emissions targets among assessed digital companies were considered on track in 2024.[65]

ESG in the ites industry

  • 47% of UK IT leaders said ESG activity was driven by making a positive impact on local communities in 2023.[66]
  • 58% of UK IT leaders said ESG activity was driven by improving their organisation’s reputation in 2023.[66]
  • 179 technology companies disclosed AI ethics guidelines or compliance activities in 2024.[11]
  • 60% of UK IT leaders used cloud systems to manage ESG priorities in 2023.[66]
  • 89% of assessed digital companies reported Scope 1 emissions in 2024.[65]

Ethics in the ites industry

  • 28% of technology companies’ global market capitalisation was represented by companies disclosing an AI ethics policy in 2024.[11]
  • 81% of global listed-company market capitalisation was represented by companies disclosing a human-rights policy in 2024.[11]
  • 30% of European market capitalisation was represented by companies disclosing stakeholder engagement on human-rights issues in 2024.[11]
  • 17% of global listed companies disclosed having a human-rights policy in 2024.[11]
  • 26% of European companies disclosed stakeholder engagement on human-rights issues in 2024.[11]

CSR in the ites industry

  • 16% of companies globally disclosed stakeholder engagement in 2024.[11]
  • 139 technology companies disclosed AI ethics guidelines or compliance activities in 2022 in the CEIBS reporting sample.[67]
  • 17% of Chinese companies disclosed stakeholder engagement in 2024.[11]
  • 21% of United States companies disclosed stakeholder engagement in 2024.[11]
  • 139 information-technology companies published CSR disclosures in 2022 in the CEIBS reporting sample.[67]

Circular economy in the ites industry

  • 82 million tonnes of global e-waste is projected for 2030.[65]
  • USD 16 billion of iron was embedded in global e-waste in 2022.[65]
  • 62 million tonnes of e-waste was generated globally in 2022.[65]
  • USD 15 billion of gold was embedded in global e-waste in 2022.[65]
  • USD 91 billion was the estimated value of valuable metals embedded in global e-waste in 2022.[65]

Carbon footprint in the ites industry

  • Nearly 70% of the IT software and services footprint came from Scope 3 emissions in 2023.[65]
  • 900.4 million tonnes of total GHG emissions were reported for the electronics subsector in 2023.[65]
  • 494 TWh of electricity consumption was reported by 163 digital companies globally in 2024.[65]
  • 319.5 million tonnes was the total reported footprint of IT software and services in 2023.[65]
  • 17.4 million tonnes of market-based Scope 2 emissions were reported by IT software and services in 2023.[65]

15 Statistics

Globalization & Expansion

Region mix and employment footprint matter, including 52.9% U.S. share of exports in FY2024-25 and 17% of Indian ITeS revenue from the United Kingdom in fiscal 2024.

Globalization in the ites industry

  • 17% of Indian ITeS revenue came from the United Kingdom in fiscal 2024.[24]
  • $38 billion was Philippine IT-BPM industry revenue in 2024, up 7% from 2023.[75]
  • 12% of Indian ITeS revenue came from the European Union in fiscal 2024.[24]
  • 16%–18% of global IT-BPM employment was estimated to be located in the Philippines in 2024.[76]
  • 62% of Indian ITeS revenue came from the United States in fiscal 2024, compared with 59% in fiscal 2017.[24]

Cultural adaptation in the ites industry

  • 9% of Philippine IT-BPM employment was in healthcare information management in 2024.[11]
  • 11% of Philippine IT-BPM employment was in global capability centers in 2024.[11]
  • 72% of Philippine IT-BPM employment was in business-process outsourcing in 2024.[11]
  • 3.7% of total Philippine employment consisted of IT-BPM workers in 2024, supporting the sector’s role as a major service-export workforce.[11]
  • 8% of Philippine IT-BPM employment was in IT and software in 2024.[11]

Supplier management in the ites industry

  • 66% of enterprises concentrated 80% of IT spending with 25 or fewer vendors in 2025.[77]
  • 4.3 out of 5 was the mean rating for service quality and geographic coverage among 11 sourcing-and-procurement service providers assessed in 2024.[78]
  • 3.7 out of 5 was the mean rating for strategic thinking among 11 sourcing-and-procurement service providers assessed in 2024.[78]
  • 82% of enterprises were pursuing supplier reduction in 2025 to eliminate redundancy and simplify management.[77]
  • 3.1 out of 5 was the mean rating for emerging-technology adoption among 11 sourcing-and-procurement service providers assessed in 2024.[78]

Stakeholder management in the ites industry

  • 67% of Philippine IT-BPM member firms had incorporated AI tools into their operations by 2024.[79]
  • 5.9% of Philippine ICT establishments reported AI adoption in the 2021 innovation survey.[79]
  • 400 companies were represented by the Philippine IT and Business Process Association in 2024.[75]
  • 7.2% of Philippine BPO establishments reported AI adoption in the 2021 innovation survey.[79]
  • $43.3 billion–$50.5 billion in revenue was projected for the Philippine IT-BPM industry by 2028.[75]

Distribution channels in the ites industry

  • $0.1 billion in Indian BPO-services exports came from medical transcription and document management in 2024–25.[49]
  • $314.28 billion was Philippine IT-BPM revenue from transactions outside the country in 2021.[80]
  • 16.2% was the share of engineering services in India’s ITES/BPO exports in 2024–25.[49]
  • 44.4% of Philippine IT-BPM revenue came from customer-relationship-management activities in 2021.[80]
  • $3.8 billion in Indian BPO-services exports came from business consulting and public-relations services in 2024–25.[49]

Key questions about the ites industry

What is the current market size for India’s IT-enabled services exports?
India’s IT-enabled services industry generated an estimated $68.0 billion in exports in FY2025-26, with BPO as the majority of ITES exports.
How fast is the market expected to grow over the coming years?
The Indian IT-ITeS market is projected to reach $430 billion by FY2031 from $308 billion in FY2026, implying a 6.9% CAGR.
Which companies lead the ites industry?
Infosys leads Gitnux's 2026 ites ranking with an Overall score of 9.8, with FY2026 revenue of ₹178,650 crore and 21% operating margin. Accenture is the highest-ranked engineering and digital operations services provider at 9.3, with fiscal 2025 technology and business services revenue of $69.7 billion.
What technology shifts are reshaping ITES delivery?
Growth is being driven by cloud migration, enterprise software, AI-enabled services and digital transformation; NASSCOM reported more than 90% of the top 20 services companies integrating AI, cloud, data and generative AI across business functions in FY2025.
How concentrated is India’s software-services export destination by region?
The U.S. remained the largest destination in FY2024-25, though its share declined to 52.9% from 54.1%; Europe’s share increased to 32.8% on 14.3% export growth.
What compliance obligations most commonly shape cross-border ITES contracts?
ITES providers processing personal data for European customers must comply with GDPR processor obligations, including audit support and restrictions on appointing subprocessors, so contracts address privacy, cybersecurity, data-transfer and subcontracting.
Reference

Cite This Report

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APA
Samuel Norberg. (2026, November 10). Ites Industry Statistics. Gitnux. https://gitnux.org/ites-industry-statistics
MLA
Samuel Norberg. "Ites Industry Statistics." Gitnux, 10 Nov 2026, https://gitnux.org/ites-industry-statistics.
Chicago
Samuel Norberg. 2026. "Ites Industry Statistics." Gitnux. https://gitnux.org/ites-industry-statistics.