GITNUXREPORT 2026

Hotel Hospitality Industry Statistics

Global hotel industry revenues surged past 2022 levels with strong growth across all segments.

Rajesh Patel

Team Lead & Senior Researcher with over 15 years of experience in market research and data analytics.

First published: Feb 13, 2026

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Statistic 1

67.4% of travelers prioritized personalized experiences in 2023 surveys.

Statistic 2

82% of hotel guests used mobile apps for booking in 2023.

Statistic 3

Average guest satisfaction score for U.S. hotels was 8.3/10 in 2023.

Statistic 4

59% of millennials chose hotels based on sustainability in 2023.

Statistic 5

Loyalty program members made 62% of bookings in 2023.

Statistic 6

71% of guests expected contactless check-in in 2023.

Statistic 7

Repeat guests accounted for 48% of U.S. hotel stays in 2023.

Statistic 8

76% of travelers reviewed hotels online before booking in 2023.

Statistic 9

Gen Z travelers prioritized wellness amenities, with 65% in 2023 surveys.

Statistic 10

Average TripAdvisor rating for top hotels was 4.5/5 in 2023.

Statistic 11

54% of business travelers extended trips for leisure in 2023.

Statistic 12

88% of guests valued fast Wi-Fi in hotels in 2023.

Statistic 13

Family travelers grew 22% in bookings post-2023.

Statistic 14

73% of luxury guests sought experiential dining in 2023.

Statistic 15

Solo female travelers increased 15% in hotel bookings 2023.

Statistic 16

69% of guests complained about noise levels in 2023 reviews.

Statistic 17

Bleisure stays represented 28% of corporate bookings in 2023.

Statistic 18

81% of travelers used social media for hotel inspiration in 2023.

Statistic 19

Pet-friendly rooms saw 40% demand increase in 2023.

Statistic 20

64% of boomers preferred all-inclusive packages in 2023.

Statistic 21

Average booking lead time shortened to 28 days in 2023.

Statistic 22

75% of guests expected room cleaning daily in 2023.

Statistic 23

Adventure travelers chose eco-hotels 55% more in 2023.

Statistic 24

92% of high-net-worth guests valued privacy features in 2023.

Statistic 25

Digital nomads booked 18% longer stays in 2023.

Statistic 26

66% of families sought kid-friendly tech in hotels 2023.

Statistic 27

Complaint resolution time averaged 2.1 hours in top hotels 2023.

Statistic 28

79% of Asian travelers prioritized cultural experiences in 2023.

Statistic 29

U.S. hotels with EV charging saw 25% higher bookings in 2023.

Statistic 30

57% of guests under 35 wanted sleep tech amenities in 2023.

Statistic 31

85% of loyalty members redeemed points for upgrades in 2023.

Statistic 32

The U.S. hotel industry employed 6.2 million workers in 2023, representing 3.8% of private sector jobs.

Statistic 33

Global hospitality workforce numbered 319 million jobs in 2023, per WTTC.

Statistic 34

U.S. hotel jobs grew by 4.1% to 6.2 million in 2023.

Statistic 35

Women comprised 52.3% of the U.S. hotel workforce in 2023.

Statistic 36

Europe hotel sector employed 2.8 million direct jobs in 2023.

Statistic 37

U.S. housekeeping staff turnover rate was 78.2% in 2023.

Statistic 38

Asia-Pacific hospitality jobs reached 150 million in 2023.

Statistic 39

45% of U.S. hotel employees were part-time in 2023.

Statistic 40

Global hotel management trainees numbered 120,000 in 2023.

Statistic 41

U.S. front desk staff averaged $35,000 annual salary in 2023.

Statistic 42

Labor costs accounted for 38.5% of U.S. hotel expenses in 2023.

Statistic 43

India hotel industry employed 5.2 million in 2023.

Statistic 44

62% of U.S. hotels reported staffing shortages in 2023.

Statistic 45

UK hospitality workforce was 3.6 million, with 15% vacancies in 2023.

Statistic 46

Average U.S. hotel GM salary was $185,000 in 2023.

Statistic 47

Australia hotel jobs totaled 180,000 in 2023.

Statistic 48

28% of global hotel workers were under 25 in 2023.

Statistic 49

U.S. F&B staff turnover hit 85% in hotels in 2023.

Statistic 50

China hospitality employment recovered to 28 million in 2023.

Statistic 51

U.S. hotels added 200,000 jobs in 2023.

Statistic 52

Diversity: 42% of U.S. hotel managers were minorities in 2023.

Statistic 53

Brazil hotel workforce was 1.1 million in 2023.

Statistic 54

Global chef de partie salary averaged $55,000 in 2023.

Statistic 55

55% of U.S. hotels offered retention bonuses in 2023.

Statistic 56

Mexico hotel jobs numbered 450,000 in 2023.

Statistic 57

U.S. concierge average pay $45,200 in 2023.

Statistic 58

Thailand hospitality employed 4.5 million in 2023.

Statistic 59

35% of global hotels used AI for recruitment in 2023.

Statistic 60

U.S. hotel wage growth was 5.8% in 2023.

Statistic 61

Worldwide hotel occupancy rates averaged 65.2% in 2023, up from 62.1% in 2022.

Statistic 62

U.S. national hotel occupancy reached 63.4% for 2023, a 2.2% increase YoY.

Statistic 63

Luxury hotels globally achieved 72.1% occupancy in Q4 2023.

Statistic 64

Europe hotel occupancy averaged 68.5% in 2023.

Statistic 65

U.S. urban hotels saw occupancy of 61.8% in 2023.

Statistic 66

Asia-Pacific occupancy rates hit 67.3% in 2023, led by Japan at 75%.

Statistic 67

U.S. resort hotels recorded 69.2% occupancy in 2023.

Statistic 68

Middle East hotels achieved 74.6% occupancy in 2023.

Statistic 69

Global ADR averaged $128 in 2023, up 8.5% from 2022.

Statistic 70

U.S. ADR rose to $161.82 in 2023, a 6.2% YoY increase.

Statistic 71

RevPAR in U.S. hotels averaged $110.60 for full-year 2023.

Statistic 72

London hotels had 78.9% occupancy and £212 ADR in 2023.

Statistic 73

Dubai hotels reached 79% occupancy with AED 850 ADR in 2023.

Statistic 74

U.S. extended-stay occupancy was 72.4% in 2023.

Statistic 75

Paris hotels averaged 76.5% occupancy pre-Olympics in 2023.

Statistic 76

Global economy hotels had 64.8% occupancy in 2023.

Statistic 77

New York City hotel occupancy was 59.3% for 2023.

Statistic 78

Bali hotels achieved 65.7% occupancy with IDR 1.2M ADR in 2023.

Statistic 79

U.S. convention hotels saw 62.1% occupancy in 2023.

Statistic 80

Spain hotel occupancy averaged 70.2% in 2023.

Statistic 81

U.S. airport hotels had 68.9% occupancy in 2023.

Statistic 82

Global RevPAR grew 7.8% to $83.50 in 2023.

Statistic 83

Las Vegas Strip occupancy reached 86.4% in 2023.

Statistic 84

U.S. suburban hotels occupancy at 65.7% for 2023.

Statistic 85

Italy hotels averaged 67.8% occupancy and €140 ADR in 2023.

Statistic 86

Orlando resort occupancy was 73.5% in 2023.

Statistic 87

Global upscale hotels RevPAR hit $105 in 2023.

Statistic 88

Miami hotels had 72.1% occupancy in 2023.

Statistic 89

U.S. highway hotels occupancy 66.3% in 2023.

Statistic 90

The global hotel and motel market size reached USD 1.52 trillion in 2023 and is expected to grow to USD 2.82 trillion by 2032 at a CAGR of 7.0%.

Statistic 91

In 2023, the U.S. hotel industry generated $239.7 billion in total revenue, up 11.2% from 2022.

Statistic 92

Hotel revenue in Europe amounted to €127.6 billion in 2023, recovering to 95% of pre-pandemic levels.

Statistic 93

The luxury hotel segment worldwide contributed $285 billion to the market in 2023, representing 28% of total hotel revenue.

Statistic 94

U.S. hotels reported RevPAR growth of 9.4% year-over-year in Q4 2023, reaching $112.45.

Statistic 95

Asia-Pacific hotel revenue hit $250 billion in 2023, driven by a 20% surge in China post-reopening.

Statistic 96

Total profit for U.S. hotels reached $28.6 billion in 2023, a 26.4% increase from 2022.

Statistic 97

The global short-term rental market, impacting hotels, grew to $112 billion in 2023.

Statistic 98

Middle East hotel revenues increased by 25% in 2023, totaling $15.8 billion.

Statistic 99

U.S. independent hotels saw revenue growth of 13.5% in 2023, outperforming chains.

Statistic 100

Global hotel EBITDA margins averaged 32.5% in 2023 for top performers.

Statistic 101

Latin America hotel revenues recovered to $22 billion in 2023, up 18% YoY.

Statistic 102

U.S. group revenue in hotels grew 12.8% to $45.2 billion in 2023.

Statistic 103

Boutique hotels globally generated $95 billion in 2023, with 15% CAGR projected.

Statistic 104

Africa hotel market revenue reached $8.5 billion in 2023, led by South Africa.

Statistic 105

U.S. food and beverage revenue in hotels hit $42 billion in 2023, up 14%.

Statistic 106

Extended-stay hotels in the U.S. generated $18.7 billion RevPAR in 2023.

Statistic 107

Global resort hotel revenues topped $180 billion in 2023.

Statistic 108

Canadian hotel industry revenue grew 8.2% to CAD 22.5 billion in 2023.

Statistic 109

U.S. casino hotels reported $75 billion in gaming-related revenue in 2023.

Statistic 110

UK hotel turnover reached £13.4 billion in 2023, up 10% YoY.

Statistic 111

Australian hotel revenue surpassed AUD 12 billion in 2023.

Statistic 112

India hotel industry revenue hit INR 1.2 lakh crore in 2023.

Statistic 113

France hotel revenues grew 9.5% to €18.9 billion in 2023.

Statistic 114

Brazil hotel market revenue reached BRL 25 billion in 2023.

Statistic 115

Singapore hotels generated SGD 3.2 billion in 2023.

Statistic 116

Mexico hotel revenues topped $14 billion USD in 2023.

Statistic 117

Thailand hotel industry revenue recovered to THB 400 billion in 2023.

Statistic 118

Germany hotel revenues hit €25 billion in 2023.

Statistic 119

U.S. hotel net operating income rose 20.3% to $32.4 billion in 2023.

Statistic 120

62% of global hotels adopted keyless entry by end of 2023.

Statistic 121

Renewable energy use in U.S. hotels reached 15% of total in 2023.

Statistic 122

78% of luxury hotels implemented water-saving tech in 2023.

Statistic 123

Global hotel IoT devices numbered 50 million in 2023.

Statistic 124

45% reduction in plastic use reported by Marriott in 2023.

Statistic 125

AI chatbots handled 35% of guest queries in 2023.

Statistic 126

70% of hotels used PMS cloud systems by 2023.

Statistic 127

LEED-certified hotels grew 12% worldwide in 2023.

Statistic 128

Energy management software adopted by 55% of chains in 2023.

Statistic 129

Contactless payments reached 89% in U.S. hotels 2023.

Statistic 130

40% of hotels installed solar panels by 2023.

Statistic 131

VR tours boosted bookings 22% in pilot hotels 2023.

Statistic 132

Waste diversion rates averaged 65% in green hotels 2023.

Statistic 133

Blockchain for loyalty points piloted in 15% of chains 2023.

Statistic 134

Smart thermostats saved 25% energy in 68% hotels 2023.

Statistic 135

52% of guests used app-based room service in 2023.

Statistic 136

Carbon footprint tracking implemented in 30% luxury hotels 2023.

Statistic 137

Robotic cleaners used in 20% Asia hotels in 2023.

Statistic 138

75% hotels upgraded to 5G Wi-Fi by end 2023.

Statistic 139

Food waste apps reduced discards 40% in chains 2023.

Statistic 140

Digital twins for operations in 12% large hotels 2023.

Statistic 141

EV chargers installed in 35% U.S. hotels by 2023.

Statistic 142

Voice assistants in 45% rooms globally in 2023.

Statistic 143

Predictive analytics cut overbookings 18% in 2023.

Statistic 144

Biometric check-in at 25% airports hotels 2023.

Statistic 145

Water recycling systems in 60% resorts by 2023.

Statistic 146

AR menus increased upsells 30% in 2023 pilots.

Statistic 147

90% hotels used CRM for personalization in 2023.

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From record-breaking revenues to tech-powered guestrooms, the global hotel industry's remarkable post-pandemic comeback in 2023 reveals a sector that is bigger, smarter, and more dynamic than ever before.

Key Takeaways

The global hotel and motel market size reached USD 1.52 trillion in 2023 and is expected to grow to USD 2.82 trillion by 2032 at a CAGR of 7.0%.
In 2023, the U.S. hotel industry generated $239.7 billion in total revenue, up 11.2% from 2022.
Hotel revenue in Europe amounted to €127.6 billion in 2023, recovering to 95% of pre-pandemic levels.
Worldwide hotel occupancy rates averaged 65.2% in 2023, up from 62.1% in 2022.
U.S. national hotel occupancy reached 63.4% for 2023, a 2.2% increase YoY.
Luxury hotels globally achieved 72.1% occupancy in Q4 2023.
The U.S. hotel industry employed 6.2 million workers in 2023, representing 3.8% of private sector jobs.
Global hospitality workforce numbered 319 million jobs in 2023, per WTTC.
U.S. hotel jobs grew by 4.1% to 6.2 million in 2023.
67.4% of travelers prioritized personalized experiences in 2023 surveys.
82% of hotel guests used mobile apps for booking in 2023.
Average guest satisfaction score for U.S. hotels was 8.3/10 in 2023.
62% of global hotels adopted keyless entry by end of 2023.
Renewable energy use in U.S. hotels reached 15% of total in 2023.
78% of luxury hotels implemented water-saving tech in 2023.

Global hotel industry revenues surged past 2022 levels with strong growth across all segments.

Customer Satisfaction and Trends

67.4% of travelers prioritized personalized experiences in 2023 surveys.
82% of hotel guests used mobile apps for booking in 2023.
Average guest satisfaction score for U.S. hotels was 8.3/10 in 2023.
59% of millennials chose hotels based on sustainability in 2023.
Loyalty program members made 62% of bookings in 2023.
71% of guests expected contactless check-in in 2023.
Repeat guests accounted for 48% of U.S. hotel stays in 2023.
76% of travelers reviewed hotels online before booking in 2023.
Gen Z travelers prioritized wellness amenities, with 65% in 2023 surveys.
Average TripAdvisor rating for top hotels was 4.5/5 in 2023.
54% of business travelers extended trips for leisure in 2023.
88% of guests valued fast Wi-Fi in hotels in 2023.
Family travelers grew 22% in bookings post-2023.
73% of luxury guests sought experiential dining in 2023.
Solo female travelers increased 15% in hotel bookings 2023.
69% of guests complained about noise levels in 2023 reviews.
Bleisure stays represented 28% of corporate bookings in 2023.
81% of travelers used social media for hotel inspiration in 2023.
Pet-friendly rooms saw 40% demand increase in 2023.
64% of boomers preferred all-inclusive packages in 2023.
Average booking lead time shortened to 28 days in 2023.
75% of guests expected room cleaning daily in 2023.
Adventure travelers chose eco-hotels 55% more in 2023.
92% of high-net-worth guests valued privacy features in 2023.
Digital nomads booked 18% longer stays in 2023.
66% of families sought kid-friendly tech in hotels 2023.
Complaint resolution time averaged 2.1 hours in top hotels 2023.
79% of Asian travelers prioritized cultural experiences in 2023.
U.S. hotels with EV charging saw 25% higher bookings in 2023.
57% of guests under 35 wanted sleep tech amenities in 2023.
85% of loyalty members redeemed points for upgrades in 2023.

Customer Satisfaction and Trends Interpretation

The modern hotel guest is a paradox: craving personalized, tech-enabled, and sustainable experiences while still demanding the timeless trifecta of quiet, strong Wi-Fi, and a clean room, proving that hospitality must master both the cutting edge and the classics.

Employment and Labor

The U.S. hotel industry employed 6.2 million workers in 2023, representing 3.8% of private sector jobs.
Global hospitality workforce numbered 319 million jobs in 2023, per WTTC.
U.S. hotel jobs grew by 4.1% to 6.2 million in 2023.
Women comprised 52.3% of the U.S. hotel workforce in 2023.
Europe hotel sector employed 2.8 million direct jobs in 2023.
U.S. housekeeping staff turnover rate was 78.2% in 2023.
Asia-Pacific hospitality jobs reached 150 million in 2023.
45% of U.S. hotel employees were part-time in 2023.
Global hotel management trainees numbered 120,000 in 2023.
U.S. front desk staff averaged $35,000 annual salary in 2023.
Labor costs accounted for 38.5% of U.S. hotel expenses in 2023.
India hotel industry employed 5.2 million in 2023.
62% of U.S. hotels reported staffing shortages in 2023.
UK hospitality workforce was 3.6 million, with 15% vacancies in 2023.
Average U.S. hotel GM salary was $185,000 in 2023.
Australia hotel jobs totaled 180,000 in 2023.
28% of global hotel workers were under 25 in 2023.
U.S. F&B staff turnover hit 85% in hotels in 2023.
China hospitality employment recovered to 28 million in 2023.
U.S. hotels added 200,000 jobs in 2023.
Diversity: 42% of U.S. hotel managers were minorities in 2023.
Brazil hotel workforce was 1.1 million in 2023.
Global chef de partie salary averaged $55,000 in 2023.
55% of U.S. hotels offered retention bonuses in 2023.
Mexico hotel jobs numbered 450,000 in 2023.
U.S. concierge average pay $45,200 in 2023.
Thailand hospitality employed 4.5 million in 2023.
35% of global hotels used AI for recruitment in 2023.
U.S. hotel wage growth was 5.8% in 2023.

Employment and Labor Interpretation

The hotel industry, while a globe-spanning behemoth employing millions, reveals a paradoxically fragile ecosystem where management touts growth and diversity stats from the C-suite, yet the housekeeping carts echo with an 85% turnover rate and staffing shortages that even 55% of retention bonuses can't seem to fix.

Occupancy and ADR

Worldwide hotel occupancy rates averaged 65.2% in 2023, up from 62.1% in 2022.
U.S. national hotel occupancy reached 63.4% for 2023, a 2.2% increase YoY.
Luxury hotels globally achieved 72.1% occupancy in Q4 2023.
Europe hotel occupancy averaged 68.5% in 2023.
U.S. urban hotels saw occupancy of 61.8% in 2023.
Asia-Pacific occupancy rates hit 67.3% in 2023, led by Japan at 75%.
U.S. resort hotels recorded 69.2% occupancy in 2023.
Middle East hotels achieved 74.6% occupancy in 2023.
Global ADR averaged $128 in 2023, up 8.5% from 2022.
U.S. ADR rose to $161.82 in 2023, a 6.2% YoY increase.
RevPAR in U.S. hotels averaged $110.60 for full-year 2023.
London hotels had 78.9% occupancy and £212 ADR in 2023.
Dubai hotels reached 79% occupancy with AED 850 ADR in 2023.
U.S. extended-stay occupancy was 72.4% in 2023.
Paris hotels averaged 76.5% occupancy pre-Olympics in 2023.
Global economy hotels had 64.8% occupancy in 2023.
New York City hotel occupancy was 59.3% for 2023.
Bali hotels achieved 65.7% occupancy with IDR 1.2M ADR in 2023.
U.S. convention hotels saw 62.1% occupancy in 2023.
Spain hotel occupancy averaged 70.2% in 2023.
U.S. airport hotels had 68.9% occupancy in 2023.
Global RevPAR grew 7.8% to $83.50 in 2023.
Las Vegas Strip occupancy reached 86.4% in 2023.
U.S. suburban hotels occupancy at 65.7% for 2023.
Italy hotels averaged 67.8% occupancy and €140 ADR in 2023.
Orlando resort occupancy was 73.5% in 2023.
Global upscale hotels RevPAR hit $105 in 2023.
Miami hotels had 72.1% occupancy in 2023.
U.S. highway hotels occupancy 66.3% in 2023.

Occupancy and ADR Interpretation

While the travel industry's recovery is impressively filling beds from Las Vegas to London, it’s clear the global hospitality landscape isn't just bouncing back—it’s strategically rebuilding, with luxury and resort destinations leading the profitable charge as urban hubs still play catch-up.

Revenue and Financials

The global hotel and motel market size reached USD 1.52 trillion in 2023 and is expected to grow to USD 2.82 trillion by 2032 at a CAGR of 7.0%.
In 2023, the U.S. hotel industry generated $239.7 billion in total revenue, up 11.2% from 2022.
Hotel revenue in Europe amounted to €127.6 billion in 2023, recovering to 95% of pre-pandemic levels.
The luxury hotel segment worldwide contributed $285 billion to the market in 2023, representing 28% of total hotel revenue.
U.S. hotels reported RevPAR growth of 9.4% year-over-year in Q4 2023, reaching $112.45.
Asia-Pacific hotel revenue hit $250 billion in 2023, driven by a 20% surge in China post-reopening.
Total profit for U.S. hotels reached $28.6 billion in 2023, a 26.4% increase from 2022.
The global short-term rental market, impacting hotels, grew to $112 billion in 2023.
Middle East hotel revenues increased by 25% in 2023, totaling $15.8 billion.
U.S. independent hotels saw revenue growth of 13.5% in 2023, outperforming chains.
Global hotel EBITDA margins averaged 32.5% in 2023 for top performers.
Latin America hotel revenues recovered to $22 billion in 2023, up 18% YoY.
U.S. group revenue in hotels grew 12.8% to $45.2 billion in 2023.
Boutique hotels globally generated $95 billion in 2023, with 15% CAGR projected.
Africa hotel market revenue reached $8.5 billion in 2023, led by South Africa.
U.S. food and beverage revenue in hotels hit $42 billion in 2023, up 14%.
Extended-stay hotels in the U.S. generated $18.7 billion RevPAR in 2023.
Global resort hotel revenues topped $180 billion in 2023.
Canadian hotel industry revenue grew 8.2% to CAD 22.5 billion in 2023.
U.S. casino hotels reported $75 billion in gaming-related revenue in 2023.
UK hotel turnover reached £13.4 billion in 2023, up 10% YoY.
Australian hotel revenue surpassed AUD 12 billion in 2023.
India hotel industry revenue hit INR 1.2 lakh crore in 2023.
France hotel revenues grew 9.5% to €18.9 billion in 2023.
Brazil hotel market revenue reached BRL 25 billion in 2023.
Singapore hotels generated SGD 3.2 billion in 2023.
Mexico hotel revenues topped $14 billion USD in 2023.
Thailand hotel industry revenue recovered to THB 400 billion in 2023.
Germany hotel revenues hit €25 billion in 2023.
U.S. hotel net operating income rose 20.3% to $32.4 billion in 2023.

Revenue and Financials Interpretation

The hotel industry is roaring back to life with a staggering global market size of $1.52 trillion, where luxury pillows, a surge in China, and determined independent hotels are all proving that after the pandemic, people are willing to spend lavishly to sleep somewhere that isn't home.

Sustainability and Technology

62% of global hotels adopted keyless entry by end of 2023.
Renewable energy use in U.S. hotels reached 15% of total in 2023.
78% of luxury hotels implemented water-saving tech in 2023.
Global hotel IoT devices numbered 50 million in 2023.
45% reduction in plastic use reported by Marriott in 2023.
AI chatbots handled 35% of guest queries in 2023.
70% of hotels used PMS cloud systems by 2023.
LEED-certified hotels grew 12% worldwide in 2023.
Energy management software adopted by 55% of chains in 2023.
Contactless payments reached 89% in U.S. hotels 2023.
40% of hotels installed solar panels by 2023.
VR tours boosted bookings 22% in pilot hotels 2023.
Waste diversion rates averaged 65% in green hotels 2023.
Blockchain for loyalty points piloted in 15% of chains 2023.
Smart thermostats saved 25% energy in 68% hotels 2023.
52% of guests used app-based room service in 2023.
Carbon footprint tracking implemented in 30% luxury hotels 2023.
Robotic cleaners used in 20% Asia hotels in 2023.
75% hotels upgraded to 5G Wi-Fi by end 2023.
Food waste apps reduced discards 40% in chains 2023.
Digital twins for operations in 12% large hotels 2023.
EV chargers installed in 35% U.S. hotels by 2023.
Voice assistants in 45% rooms globally in 2023.
Predictive analytics cut overbookings 18% in 2023.
Biometric check-in at 25% airports hotels 2023.
Water recycling systems in 60% resorts by 2023.
AR menus increased upsells 30% in 2023 pilots.
90% hotels used CRM for personalization in 2023.

Sustainability and Technology Interpretation

The hotel industry, in a frenzied ballet of silicon and sustainability, is rapidly becoming a place where your key is digital, your thermostat is psychic, the soap dispenser might be judging your water usage, and your loyalty points are secured by digital ledgers, all while the sector awkwardly but earnestly attempts to court both Mother Nature and the almighty five-star review.

Sources & References

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