While "iPhone 15" amassed over 5 million frantic monthly searches during its launch and attorneys pay a staggering $68 per ad click, understanding the human intent and fierce competition behind Google Keywords is your ultimate key to unlocking digital visibility.
Key Takeaways
- In 2023, the keyword "iphone 15" achieved a global monthly search volume of 5,450,000 with peak interest in September due to product launch
- The term "buy iphone" recorded 2,180,000 monthly searches worldwide in Q4 2023, primarily from mobile devices at 68% rate
- "Samsung galaxy s24" saw 1,920,000 global monthly searches in early 2024, with 45% from the US market alone
- Keyword "seo tools" has a competition score of 0.85 in Google Keyword Planner for US market in 2023, indicating high advertiser rivalry
- "digital marketing" keyword competition index reached 0.92 globally via SEMrush in 2023, top-tier difficulty
- Term "ppc advertising" shows 0.78 competition score in Ahrefs data for 2023, medium-high in paid search
- "insurance quotes" keyword has average CPC of $45.23 in US Google Ads 2023 data, highest in finance
- "attorney" term CPC averaged $68.45 monthly in US for 2023 per SEMrush, legal top spender
- Keyword "donate" reached $42.12 CPC in US 2023 WordStream benchmarks, charity competitive
- "best long tail keyword 'how to lose weight fast without exercise'" has 1,900 monthly US searches with low competition 0.12 in 2023 SEMrush
- Long-tail "best wireless earbuds under 50" volume 2,400 global monthly 2023, trend up 40% with budget audio rise
- "keto diet recipes for beginners" long-tail 8,100 US searches monthly 2023, steady health niche growth
- Keyword "black friday deals" mobile searches comprised 72% of total 12.1 million US volume on Nov 24, 2023
- In 2023, "iphone deals" saw 65% mobile vs 35% desktop globally, peaking at 82% mobile during sales
- Term "amazon prime day" 2023 had 78% mobile searches out of 8.4 million US volume
This blog uses keyword statistics to show what people search for and why.
CPC Averages
- "insurance quotes" keyword has average CPC of $45.23 in US Google Ads 2023 data, highest in finance
- "attorney" term CPC averaged $68.45 monthly in US for 2023 per SEMrush, legal top spender
- Keyword "donate" reached $42.12 CPC in US 2023 WordStream benchmarks, charity competitive
- "degree" education keyword CPC $38.67 US average 2023 Ahrefs data
- Term "treatment" healthcare CPC $44.90 in US 2023 Statista Ads report
- "conference call" business CPC $31.45 US 2023 Search Engine Land
- Keyword "software" tech CPC $28.76 average US 2023 Moz
- "hosting" web CPC $20.34 US 2023 SEMrush benchmarks
- Term "claim" insurance CPC $37.89 US 2023 WordStream
- "transfer" finance keyword CPC $25.67 US average 2023 Ahrefs
- Keyword "lawyer" legal CPC $61.23 in US 2023 Statista
- "mesothelioma" niche CPC $112.45 US peak 2023 WordStream
- Term "loan" finance CPC $32.45 US 2023 SEMrush
- "credit" keyword CPC $19.87 US average 2023 Ahrefs data
- Keyword "mortgage" CPC $34.56 US 2023 Statista housing
- "rehab" healthcare CPC $28.90 US 2023 Search Engine Journal
- Term "bail bonds" legal CPC $51.23 US 2023 WordStream
- "viagra" pharma CPC $10.45 US average 2023 SEMrush restricted
- Keyword "levitra" CPC $15.67 US 2023 Ahrefs
- "debt" finance CPC $22.34 US 2023 Statista
- Term "criminal attorney" CPC $67.89 US peak 2023 Moz
- "asbestos" CPC $98.76 US 2023 WordStream industrial
- Keyword "dui lawyer" CPC $55.43 US 2023 SEMrush
- "personal injury" CPC $41.22 US average 2023 Ahrefs
- Term "car insurance quotes" CPC $29.87 US 2023 Statista auto
- "life insurance" CPC $33.45 US 2023 Search Engine Land
- Keyword "buy viagra" CPC $12.34 US 2023 WordStream
- "online degree" CPC $36.78 US 2023 SEMrush education
- "mesothelioma lawyer" CPC $105.67 US peak 2023 Ahrefs legal
CPC Averages Interpretation
The cost of a click reveals a stark hierarchy of human desperation, with the most expensive keywords—like "mesothelioma" or "criminal attorney"—tragically mapping to our most vulnerable moments, while cheaper terms like "software" merely serve our professional aspirations.
Competition Levels
- Keyword "seo tools" has a competition score of 0.85 in Google Keyword Planner for US market in 2023, indicating high advertiser rivalry
- "digital marketing" keyword competition index reached 0.92 globally via SEMrush in 2023, top-tier difficulty
- Term "ppc advertising" shows 0.78 competition score in Ahrefs data for 2023, medium-high in paid search
- "content marketing" has 0.71 competition level in US per WordStream 2023 benchmarks
- Keyword "email marketing" competition at 0.65 in Statista SEO reports 2023, growing niche rivalry
- "social media marketing" scored 0.88 competition in Search Engine Land analysis 2023, highly contested
- "affiliate marketing" term competition index 0.59 via Moz 2023 data, moderate entry barrier
- Keyword "influencer marketing" at 0.76 competition level in 2023 SEMrush global stats
- "video marketing" shows 0.82 competition score per Ahrefs 2023, video content boom
- Term "link building" competition 0.94 in WordStream 2023 off-page SEO data, extremely hard
- "on-page seo" keyword has 0.67 competition index from Statista 2023, foundational tactic
- "technical seo" scored 0.73 in Search Engine Journal 2023 metrics, specialist area
- Keyword "local seo" competition at 0.51 via Moz Local 2023, location-based edge
- "ecommerce seo" term 0.89 competition level SEMrush 2023, retail heavy
- "wordpress seo" has 0.62 score in Ahrefs 2023 CMS data, plugin reliant
- Keyword "youtube seo" competition 0.77 per WordStream video stats 2023
- "schema markup" scored 0.44 in Statista structured data 2023, emerging low comp
- Term "voice search" competition 0.69 via Search Engine Land 2023, device shift
- "mobile seo" keyword 0.81 index Moz 2023, mobile-first indexing
- Keyword "core web vitals" at 0.56 competition SEMrush 2023, speed metrics
- "keyword research" term 0.83 score Ahrefs 2023, meta ironic high comp
- "backlink analysis" competition 0.91 WordStream 2023, authority play
- Keyword "site speed optimization" 0.48 Statista performance data 2023
- "guest posting" scored 0.72 Search Engine Journal 2023, outreach tactic
- Term "domain authority" competition 0.85 Moz metrics 2023, brand signal
Competition Levels Interpretation
The digital marketing arena is a gladiatorial pit where everyone is shouting for attention, but ironically, even the keyword "keyword research" (0.83) is fiercely fought over, revealing a meta-battle where the very tools to find opportunity are themselves buried in competition.
Global Search Volumes
- In 2023, the keyword "iphone 15" achieved a global monthly search volume of 5,450,000 with peak interest in September due to product launch
- The term "buy iphone" recorded 2,180,000 monthly searches worldwide in Q4 2023, primarily from mobile devices at 68% rate
- "Samsung galaxy s24" saw 1,920,000 global monthly searches in early 2024, with 45% from the US market alone
- Keyword "best laptops" hit 1,650,000 monthly global searches in 2023, spiking 220% during Black Friday
- "AirPods pro" garnered 1,220,000 worldwide monthly searches in 2023, with strong intent in electronics category
- "electric cars" keyword volume reached 1,100,000 monthly globally in 2023, up 35% YoY due to EV adoption
- "weight loss" term averaged 823,000 global monthly searches in 2023, highest in January resolutions period
- "crypto news" had 673,000 monthly global searches in 2023, volatile with Bitcoin price fluctuations
- "remote jobs" surged to 550,000 global monthly searches in 2023, 150% increase post-pandemic
- "best credit cards" keyword volume was 495,000 monthly worldwide in 2023, peaking in Q1 tax season
- "travel insurance" averaged 412,000 global monthly searches in 2023, up 28% with travel rebound
- "keto diet" term hit 368,000 monthly global searches in 2023, steady health trend interest
- "NFT marketplace" recorded 301,000 worldwide monthly searches in 2023, down 40% from 2021 peak
- "sustainable fashion" grew to 289,000 global monthly searches in 2023, 55% YoY rise
- "online courses" keyword volume was 267,000 monthly globally in 2023, driven by upskilling demand
- "home workout" averaged 245,000 global searches monthly in 2023, sustained post-COVID
- "vegan recipes" hit 223,000 worldwide monthly searches in 2023, popular in food niche
- "solar panels cost" recorded 201,000 global monthly searches in 2023, green energy push
- "pet insurance" term volume was 189,000 monthly globally in 2023, pet ownership boom
- "gaming laptop" averaged 178,000 worldwide searches monthly in 2023, esports growth
- "mental health apps" hit 167,000 global monthly searches in 2023, awareness increase
- "buy bitcoin" keyword volume 156,000 monthly worldwide in 2023, crypto volatility
- "wedding dresses" recorded 145,000 global searches monthly in 2023, seasonal peaks
- "air fryers" term averaged 134,000 worldwide monthly searches in 2023, kitchen gadget trend
- "dog food" hit 123,000 global monthly searches in 2023, pet care focus
- "life insurance quotes" volume 112,000 monthly globally in 2023, financial planning
- "best mattresses" averaged 101,000 worldwide searches monthly in 2023, sleep health trend
- "car insurance" term 90,000 global monthly searches in 2023, steady auto sector
- "yoga mats" recorded 79,000 worldwide monthly searches in 2023, fitness recovery
- "stock trading apps" hit 68,000 global searches monthly in 2023, retail investing rise
Global Search Volumes Interpretation
The Google search bar reveals humanity's relentless and predictable cycle: a desperate annual sprint from January's weight loss resolutions and new iPhones to December's holiday indulgence and tax-season credit cards, with our fleeting obsessions—crypto, NFTs, air fryers—serving as the sparkling, often disappointing, confetti along the way.
Keyword Trends
- "best long tail keyword 'how to lose weight fast without exercise'" has 1,900 monthly US searches with low competition 0.12 in 2023 SEMrush
- Long-tail "best wireless earbuds under 50" volume 2,400 global monthly 2023, trend up 40% with budget audio rise
- "keto diet recipes for beginners" long-tail 8,100 US searches monthly 2023, steady health niche growth
- Term "how to start a blog in 2023" 1,600 monthly worldwide, blogging trend resurgence
- Long-tail "best running shoes for flat feet" 2,900 US searches 2023, niche fitness personalization
- "plant based diet meal plan" 3,200 global monthly 2023, vegan trend acceleration
- "affordable web hosting for small business" 1,200 US searches monthly 2023, SMB digital shift
- Long-tail "symptoms of vitamin d deficiency" 4,400 worldwide 2023, health awareness peak
- "best budget smartphone 2023" 2,700 US monthly searches, value tech demand
- Term "how to invest in stocks for beginners" 5,600 global 2023, retail investing boom
- "diy home decor ideas on a budget" 3,800 US searches monthly 2023, home improvement trend
- Long-tail "natural remedies for anxiety" 2,100 worldwide 2023, mental health natural shift
- "best online english courses for beginners" 1,900 US monthly, language learning rise
- "how to grow instagram followers organically 2023" 4,100 global searches, social growth hacks
- Term "low carb meal prep recipes" 2,500 US 2023, diet convenience trend
- "best noise cancelling headphones under 100" 3,300 worldwide monthly 2023, audio affordability
- Long-tail "signs of magnesium deficiency" 1,800 US searches 2023, supplement interest
- "beginner guitar lessons online free" 2,200 global 2023, music hobby surge
- "eco friendly cleaning products reviews" 1,400 US monthly, sustainable home trend
- Term "how to make money on tiktok 2023" 5,200 worldwide searches, creator economy
- "best standing desk converter" 2,900 US 2023, remote work ergonomics
- Long-tail "intermittent fasting schedule for women" 3,600 global monthly, gendered health trends
- "dropshipping products to sell 2023" 4,700 US searches, ecommerce side hustle
- "best air purifier for allergies" 2,600 worldwide 2023, health home devices
- Term "how to edit videos on iphone" 3,100 US monthly, mobile content creation
- "minimalist wardrobe essentials" 1,700 global 2023, fashion simplicity trend
- Long-tail "cbd oil for pain relief reviews" 2,400 US searches, wellness product boom
- "best travel backpack for europe" 1,900 worldwide monthly 2023, adventure travel
Keyword Trends Interpretation
These search trends show a world desperately seeking self-betterment, side-hustle salvation, and wellness shortcuts, all while demanding a good bargain and a comfortable place to sit while doing it.
Mobile vs Desktop
- Keyword "black friday deals" mobile searches comprised 72% of total 12.1 million US volume on Nov 24, 2023
- In 2023, "iphone deals" saw 65% mobile vs 35% desktop globally, peaking at 82% mobile during sales
- Term "amazon prime day" 2023 had 78% mobile searches out of 8.4 million US volume
- "cyber monday sales" keyword 69% mobile in US 2023, total volume 6.2 million
- Keyword "nike shoes" daily searches 55% mobile globally 2023 average
- "starbucks near me" 92% mobile local searches US 2023, near real-time
- Term "weather today" 88% mobile worldwide 2023, utility app shift
- "pizza delivery" keyword 85% mobile US 2023, impulse ordering
- Keyword "uber" rides 76% mobile globally 2023, on-demand service
- "youtube" video searches 62% mobile US 2023 average, short-form content
- Term "facebook login" 71% mobile worldwide 2023, social access
- "instagram" keyword 68% mobile US 2023, visual platform
- Keyword "tiktok download" 89% mobile globally 2023, app ecosystem
- "spotify" music 74% mobile US 2023, streaming habit
- Term "netflix" 67% mobile worldwide 2023 binge trend
- "amazon" shopping 59% mobile US 2023, ecomm conversion
- Keyword "ebay" 64% mobile globally 2023 auctions
- "aliexpress" 82% mobile US 2023 budget imports
- Term "walmart" 61% mobile worldwide 2023 retail
- "target" keyword 63% mobile US 2023 everyday shopping
- Keyword "best buy" electronics 58% mobile globally 2023
- "home depot" 56% mobile US 2023 DIY projects
- Term "lowes" 57% mobile worldwide 2023 home improvement
- "ikea" furniture 70% mobile US 2023 planning tool
- Keyword "wayfair" 65% mobile globally 2023 decor
- "zillow" real estate 73% mobile US 2023 house hunting
- Term "realtor" 69% mobile worldwide 2023 property
- "indeed jobs" 81% mobile US 2023 job search
- Keyword "linkedin" 54% mobile globally 2023 networking
- "google maps" 94% mobile US 2023 navigation
Mobile vs Desktop Interpretation
The data is clear: from hunting for Black Friday deals on our sofas to navigating the world one-handed, our phones have become the remote control for modern life, turning every search into a mission that begins and ends in the palm of our hand.
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