From the staggering $1.6 trillion market fueling our daily hydration and celebrations to the billions of liters flowing across the globe, the beverage industry is a dynamic powerhouse defined by relentless growth, shifting consumer tastes, and a pivotal drive toward sustainability.
Key Takeaways
- The global beverage market size was valued at USD 1,620.5 billion in 2023 and is expected to grow at a CAGR of 4.8% from 2024 to 2030.
- In 2023, the non-alcoholic beverage segment accounted for 58% of the global beverage market revenue.
- Global soft drinks market revenue reached USD 496.9 billion in 2023.
- Global bottled water consumption reached 589 billion liters in 2023.
- Per capita soft drink consumption worldwide averaged 44.2 liters in 2023.
- Beer consumption globally totaled 189.49 billion liters in 2023.
- Global beer production volume was 1.94 billion hectoliters in 2023.
- Bottled water production worldwide reached 589 billion liters in 2023.
- Global soft drinks production totaled 244 billion liters in 2023.
- Coca-Cola Company reported global revenue of USD 45.8 billion in 2023.
- PepsiCo beverage segment revenue reached USD 28.9 billion globally in 2023.
- AB InBev global beer sales volume 582 million hectoliters in 2023.
- 72% of global beverage companies reported increased focus on sustainable packaging in 2023 surveys.
- Recycled PET usage in beverage bottles reached 25% globally by end of 2023.
- 45% reduction in virgin plastic use targeted by major beverage firms by 2030, with 18% achieved in 2023.
The massive global beverage market is growing rapidly and focusing on sustainability and health.
Company and Brand Performance
- Coca-Cola Company reported global revenue of USD 45.8 billion in 2023.
- PepsiCo beverage segment revenue reached USD 28.9 billion globally in 2023.
- AB InBev global beer sales volume 582 million hectoliters in 2023.
- Heineken worldwide beer volume 24.2 billion liters in 2023.
- Diageo spirits sales volume 147 million cases in 2023.
- Pernod Ricard global sales volume 1.48 billion liters in 2023.
- Nestle Waters global volume 13.7 billion liters in 2023.
- Red Bull sold 12.1 billion cans worldwide in 2023.
- Monster Beverage global energy drink volume 4.8 billion cans in 2023.
- Keurig Dr Pepper beverage sales USD 14.8 billion in 2023.
- Suntory global beverage revenue JPY 2.1 trillion in 2023.
- Carlsberg Group beer volume 112 million hectoliters in 2023.
- Constellation Brands beer sales 404 million cases in 2023.
- Danone waters division volume 18.2 billion liters in 2023.
- Molson Coors global volume 25.3 million hectoliters in 2023.
- Brown-Forman spirits sales 55 million cases in 2023.
- Asahi Group beer volume 28.4 billion liters in 2023.
- Coca-Cola held 48.6% global cola market share in carbonated drinks in 2023.
- Pepsi held 24.2% market share in global soft drinks in 2023.
Company and Brand Performance Interpretation
With global giants pouring out billions in revenue, billions of liters in volume, and billions of empty cans, the only thing truly going flat is our collective willpower to say no.
Consumption Patterns
- Global bottled water consumption reached 589 billion liters in 2023.
- Per capita soft drink consumption worldwide averaged 44.2 liters in 2023.
- Beer consumption globally totaled 189.49 billion liters in 2023.
- Annual global coffee consumption was 170.5 billion cups in 2023.
- Tea consumption worldwide reached 6.34 billion kilograms in 2023.
- Global spirits consumption volume was 23.5 billion liters in 2023.
- Wine consumption globally stood at 22.2 billion liters in 2023.
- Energy drinks consumption worldwide was 18.2 billion liters in 2023.
- Per capita bottled water consumption averaged 84 liters globally in 2023.
- Soft drinks consumption in Asia-Pacific region was 128 billion liters in 2023.
- Global RTD tea consumption reached 28.5 billion liters in 2023.
- Sports drinks global volume consumption 12.8 billion liters in 2023.
- Functional beverage consumption worldwide 45.2 billion liters in 2023.
- Juice consumption globally totaled 56.7 billion liters in 2023.
- Plant-based milk consumption reached 15.3 billion liters worldwide in 2023.
- Carbonated beverages consumption 200 billion liters globally in 2023.
- Hot beverages consumption 145 billion liters worldwide in 2023.
- Alcoholic beverages per capita consumption averaged 6.2 liters pure alcohol globally in 2023.
- Kombucha consumption grew to 2.1 billion liters globally in 2023.
- Per capita spending on beverages USD 200 globally in 2023.
- Urban consumers drink 25% more soft drinks than rural globally.
- Millennials consume 35% more energy drinks than average.
- Gen Z prefers low-sugar beverages, 42% daily consumption.
- Women globally consume 28% more tea than men.
- 55% of global adults consume coffee daily in 2023.
- Alcohol-free beer consumption up 15% in Europe 2023.
- Health-conscious consumers 62% choose functional drinks.
- Home consumption of beverages rose 12% post-pandemic.
- Out-of-home consumption recovered to 45% of total in 2023.
Consumption Patterns Interpretation
While humanity now literally runs on bottled water, coffee, and carbonated beverages, our collective thirst is increasingly being tempered by a sobering shift toward health-conscious choices, mindful consumption, and a strong preference for drinking our worries at home.
Market Size and Revenue
- The global beverage market size was valued at USD 1,620.5 billion in 2023 and is expected to grow at a CAGR of 4.8% from 2024 to 2030.
- In 2023, the non-alcoholic beverage segment accounted for 58% of the global beverage market revenue.
- Global soft drinks market revenue reached USD 496.9 billion in 2023.
- The alcoholic beverages market worldwide generated USD 1.7 trillion in revenue in 2023.
- Bottled water market size was USD 283.74 billion in 2023, projected to reach USD 408.15 billion by 2030 at CAGR 5.4%.
- Global energy drinks market valued at USD 59.30 billion in 2023, expected to grow to USD 108.28 billion by 2032.
- Ready-to-drink (RTD) tea and coffee market size was USD 47.2 billion in 2022, projected to USD 72.8 billion by 2030.
- Global sports drinks market reached USD 23.8 billion in 2023.
- Functional beverages market size estimated at USD 128.9 billion in 2023.
- Global carbonated soft drinks market was USD 384.21 billion in 2023.
- Beer market revenue worldwide hit USD 745 billion in 2023.
- Wine market generated USD 349 billion globally in 2023.
- Spirits market revenue was USD 583 billion worldwide in 2023.
- Global juice market size valued at USD 142.25 billion in 2023.
- Plant-based milk market reached USD 29.5 billion in 2023.
- Global beverage packaging market size was USD 347.55 billion in 2023.
- Hot drinks market worldwide revenue USD 179.9 billion in 2023.
- Cider market global revenue USD 22.5 billion in 2023.
- Global RTD cocktails market size USD 1.4 billion in 2023.
- Kombucha market valued at USD 3.5 billion globally in 2023.
- Coca-Cola global beverage market size was valued at USD 1,620.5 billion in 2023.
- Non-alcoholic drinks revenue USD 942 billion worldwide in 2023.
- Global beverage market expected to grow to USD 2.1 trillion by 2030.
- Asia-Pacific beverage market share 42% of global in 2023.
- North America beverage revenue USD 350 billion in 2023.
- Europe beverages market USD 450 billion revenue 2023.
- Latin America soft drinks market USD 120 billion in 2023.
- Middle East & Africa beverages USD 110 billion 2023.
- China beverage market revenue USD 280 billion in 2023.
- India beverages market grew 9.2% to USD 85 billion in 2023.
- Brazil beer market USD 45 billion revenue 2023.
- US beverage market USD 420 billion in 2023.
- Japan RTD market USD 25 billion 2023.
- Global F&B e-commerce beverages USD 150 billion in 2023.
Market Size and Revenue Interpretation
The global thirst is a multi-trillion-dollar business, where humanity’s simple need for a drink has been meticulously segmented, carbonated, bottled, and caffeinated into an empire so vast that soda, beer, and water alone could each be their own wealthy nation.
Production Statistics
- Global beer production volume was 1.94 billion hectoliters in 2023.
- Bottled water production worldwide reached 589 billion liters in 2023.
- Global soft drinks production totaled 244 billion liters in 2023.
- Coffee production worldwide was 10.3 million metric tons in 2023/24.
- Tea production globally amounted to 6.42 million metric tons in 2023.
- Spirits production volume worldwide 5.8 billion liters in 2023.
- Wine production reached 244 million hectoliters globally in 2023.
- Energy drinks production 18.2 billion liters worldwide in 2023.
- Carbonated soft drinks production 220 billion liters globally in 2023.
- Juice production worldwide 62.1 billion liters in 2023.
- Plant-based milk production totaled 18.7 billion liters in 2023.
- RTD tea production 30.2 billion liters globally in 2023.
- Sports drinks production 13.5 billion liters worldwide in 2023.
- Functional beverages production 48.9 billion liters in 2023.
- Kombucha production reached 2.4 billion liters globally in 2023.
- Global hot drinks production volume 152 billion liters in 2023.
- Cider production worldwide 21.8 billion liters in 2023.
Production Statistics Interpretation
It seems humanity has collectively decided to solve all of life's problems by steadily dissolving them in nearly two billion hectoliters of beer, 589 billion liters of bottled clarity, and a tsunami of other drinks, proving that our primary global strategy is to simply stay well-hydrated in every conceivable state—from caffeinated alertness to spirited oblivion.
Sustainability and Trends
- 72% of global beverage companies reported increased focus on sustainable packaging in 2023 surveys.
- Recycled PET usage in beverage bottles reached 25% globally by end of 2023.
- 45% reduction in virgin plastic use targeted by major beverage firms by 2030, with 18% achieved in 2023.
- Global beverage industry water usage efficiency improved by 22% since 2010, averaging 2.1 liters water per liter beverage in 2023.
- 61% of consumers prefer sustainable beverage brands, driving 15% sales growth in eco-labeled drinks in 2023.
- Plant-based beverage launches increased 34% year-over-year in 2023 globally.
- Low/no-alcohol beverage category grew 31% in volume sales worldwide in 2023.
- Sugar reduction in beverages averaged 12% across global portfolios since 2015, with further 4% in 2023.
- Renewable energy usage in beverage manufacturing hit 38% of total energy in 2023.
- Zero-waste-to-landfill achieved by 52% of top global beverage plants in 2023.
- Functional health beverages market grew 8.2% in 2023, driven by immunity claims.
- Premiumization trend saw 22% value growth in non-alc beverages globally in 2023.
- E-commerce beverage sales surged 28% worldwide in 2023.
- AI adoption in beverage supply chains by 41% of firms reduced waste by 15% in 2023.
- Organic beverage sales increased 16% globally to USD 45 billion in 2023.
Sustainability and Trends Interpretation
The global beverage industry is getting soberingly serious about sustainability and health, swapping plastic for recycled content, sugar for function, and excess for efficiency, all while being firmly pushed by the conscious consumer's wallet.
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